Polaris Wealth Advisory Group, LLC

SAN RAFAEL, CA · CIK 1582968 · 13F filing filed 2023-10-11

No investment adviser registration (Form ADV) found for this filer. It may be a parent company whose subsidiaries are the registered advisers, a bank or insurer, or a manager based outside the US.

Others nearbySan Rafael, CA

$1.3bn reported value -0.3% vs Q2 2023

169positions

28.0%in top 10

49 new 60 added 60 reduced 18 sold out vs Q2 2023

Also in the report of:

PERSONAL CFO SOLUTIONS, LLC – $21.4m of shares are in both reports

Shares in two reports are counted once in each security's totals.

Holdings, Q3 2023

The small lines show how much was held over the last 4 quarters (adjusted for stock splits).

#	Security	Ticker	Shares	Value	% of portfolio	Change	Shares change
1	APPLE INC COM AAPL	AAPL	322,877	$55.3m4.21%	4.21%	Added +140.8k	+140,750 77.3%
2	ISHARES TR ISHS 5-10YR INVT IGIB	IGIB	863,704	$42.0m3.20%	3.20%	Added +202.1k	+202,096 30.6%
3	ISHARES TR RUS 1000 GRW ETF IWF	IWF	150,292	$40.0m3.04%	3.04%	Reduced -10.4k	-10,416 -6.5%
4	ISHARES TR S&P 500 VAL ETF IVE	IVE	252,298	$38.8m2.95%	2.95%	Reduced -16.2k	-16,193 -6.0%
5	MICROSOFT CORP COM MSFT	MSFT	117,599	$37.1m2.83%	2.83%	Added +21.3k	+21,261 22.1%
6	ISHARES TR 3 7 YR TREAS BD IEI	IEI	280,464	$31.7m2.41%	2.41%	Reduced -5.2k	-5,176 -1.8%
7	ABBVIE INC COM ABBV	ABBV	212,188	$31.6m2.41%	2.41%	Added +537	+537 0.2%
8	ISHARES TR 7-10 YR TRSY BD IEF	IEF	344,461	$31.5m2.40%	2.40%	Added +8.2k	+8,194 2.4%
9	ISHARES TR IBOXX INV CP ETF LQD	LQD	305,300	$31.1m2.37%	2.37%	Added +1.8k	+1,830 0.6%
10	JOHNSON & JOHNSON COM JNJ	JNJ	187,762	$29.2m2.23%	2.23%	Reduced -3.4k	-3,432 -1.8%
11	JPMORGAN CHASE & CO COM JPM	JPM	201,226	$29.2m2.22%	2.22%	Added +33.7k	+33,706 20.1%
12	NEXTERA ENERGY INC COM NEE	NEE	463,870	$26.6m2.02%	2.02%	Added +22.1k	+22,057 5.0%
13	ELEVANCE HEALTH INC COM ELV	ELV	59,201	$25.8m1.96%	1.96%	Added +429	+429 0.7%
14	WALMART INC COM WMT	WMT	148,133	$23.7m1.80%	1.80%	Reduced -87.5k	-87,476 -37.1%
15	VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT VEA	VEA	500,656	$21.9m1.67%	1.67%	Reduced -11.5k	-11,540 -2.2%
16	PROCTER AND GAMBLE CO COM PG	PG	137,400	$20.0m1.52%	1.52%	Reduced -35.6k	-35,610 -20.6%
17	VISA INC COM CL A V	V	86,673	$19.9m1.52%	1.52%	Added +23.4k	+23,358 36.9%
18	CENCORA INC COM COR	COR	109,242	$19.7m1.50%	1.50%	Added +72.0k	+72,043 193.7%
19	FEDEX CORP COM FDX	FDX	73,917	$19.6m1.49%	1.49%	Added +8.7k	+8,738 13.4%
20	BERKSHIRE HATHAWAY INC DEL CL B NEW BRK.B	BRK.B	54,369	$19.0m1.45%	1.45%	Added +8.9k	+8,856 19.5%
21	LOCKHEED MARTIN CORP COM LMT	LMT	45,104	$18.4m1.40%	1.40%	Reduced -1.7k	-1,740 -3.7%
22	BROADCOM INC COM AVGO	AVGO	21,046	$17.5m1.33%	1.33%	Reduced -10.4k	-10,400 -33.1%
23	VANGUARD SCOTTSDALE FDS INTER TERM TREAS VGIT	VGIT	290,265	$16.6m1.26%	1.26%	Reduced -14.6k	-14,605 -4.8%
24	COSTCO WHSL CORP NEW COM COST	COST	29,361	$16.6m1.26%	1.26%	Reduced -1.0k	-1,007 -3.3%
25	HOME DEPOT INC COM HD	HD	53,388	$16.1m1.23%	1.23%	Added +930	+930 1.8%
26	EXXON MOBIL CORP COM XOM	XOM	133,522	$15.7m1.19%	1.19%	Added +5.2k	+5,158 4.0%
27	T-MOBILE US INC COM TMUS	TMUS	109,009	$15.3m1.16%	1.16%	Added +5.6k	+5,576 5.4%
28	CISCO SYS INC COM CSCO	CSCO	273,358	$14.7m1.12%	1.12%	Added +817	+817 0.3%
29	PEPSICO INC COM PEP	PEP	86,398	$14.6m1.11%	1.11%	Added +36.2k	+36,244 72.3%
30	CHEVRON CORP NEW COM CVX	CVX	85,574	$14.4m1.10%	1.10%	Added +48.0k	+48,016 127.8%
31	UNITEDHEALTH GROUP INC COM UNH	UNH	28,601	$14.4m1.10%	1.10%	Reduced -563	-563 -1.9%
32	RTX CORPORATION COM RTX	RTX	189,944	$13.7m1.04%	1.04%	Added +119.5k	+119,504 169.7%
33	LAMB WESTON HLDGS INC COM LW	LW	147,420	$13.6m1.04%	1.04%	New
34	APPLIED MATLS INC COM AMAT	AMAT	97,317	$13.5m1.03%	1.03%	New
35	WELLS FARGO CO NEW COM WFC	WFC	329,710	$13.5m1.03%	1.03%	Added +2.1k	+2,148 0.7%
36	ELI LILLY & CO COM LLY	LLY	24,879	$13.4m1.02%	1.02%	Reduced -3.8k	-3,767 -13.2%
37	SPDR SER TR PORTFOLIO CRPORT SPBO	SPBO	472,888	$13.0m0.99%	0.99%	New
38	NIKE INC CL B NKE	NKE	135,410	$12.9m0.99%	0.99%	Added +89.7k	+89,714 196.3%
39	ALPHABET INC CAP STK CL A GOOGL	GOOGL	95,214	$12.5m0.95%	0.95%	Added +11.4k	+11,359 13.6%
40	MERCK & CO INC COM MRK	MRK	118,164	$12.2m0.93%	0.93%	Reduced -1.9k	-1,912 -1.6%
41	TARGET CORP COM TGT	TGT	109,078	$12.1m0.92%	0.92%	Reduced -37.9k	-37,933 -25.8%
42	AMERICAN WTR WKS CO INC NEW COM AWK	AWK	89,519	$11.1m0.84%	0.84%	Reduced -4.2k	-4,164 -4.4%
43	INVESCO EXCH TRADED FD TR II SR LN ETF BKLN	BKLN	523,736	$11.0m0.84%	0.84%	Added +55.3k	+55,331 11.8%
44	ABBOTT LABS COM ABT	ABT	113,429	$11.0m0.84%	0.84%	Reduced -7.3k	-7,339 -6.1%
45	ISHARES TR 1 3 YR TREAS BD SHY	SHY	133,795	$10.8m0.82%	0.82%	New
46	ISHARES TR IBOXX HI YD ETF HYG	HYG	146,288	$10.8m0.82%	0.82%	Added +15.8k	+15,805 12.1%
47	ISHARES TR S&P 500 GRWT ETF IVW	IVW	150,821	$10.3m0.79%	0.79%	Added +19.3k	+19,309 14.7%
48	ISHARES TR MSCI USA MIN VOL USMV	USMV	141,264	$10.2m0.78%	0.78%	New
49	SCHWAB CHARLES CORP COM SCHW	SCHW	179,411	$9.8m0.75%	0.75%	Reduced -265.3k	-265,317 -59.7%
50	TJX COS INC NEW COM TJX	TJX	106,910	$9.5m0.72%	0.72%	Reduced -6.4k	-6,391 -5.6%
51	COMCAST CORP NEW CL A CMCSA	CMCSA	213,403	$9.5m0.72%	0.72%	Reduced -181.3k	-181,327 -45.9%
52	LINDE PLC SHS LIN	LIN	24,757	$9.2m0.70%	0.70%	Reduced -1.5k	-1,493 -5.7%
53	AMAZON COM INC COM AMZN	AMZN	70,068	$8.9m0.68%	0.68%	Reduced -7.7k	-7,670 -9.9%
54	MCDONALDS CORP COM MCD	MCD	32,447	$8.5m0.65%	0.65%	Reduced -177	-177 -0.5%
55	HONEYWELL INTL INC COM COM		45,617	$8.4m0.64%	0.64%	Added +197	+197 0.4%
56	UBER TECHNOLOGIES INC COM UBER	UBER	179,822	$8.3m0.63%	0.63%	New
57	UNION PAC CORP COM UNP	UNP	40,276	$8.2m0.62%	0.62%	Reduced -20.3k	-20,284 -33.5%
58	NVIDIA CORPORATION COM NVDA	NVDA	18,397	$8.0m0.61%	0.61%	Added +15.5k	+15,494 533.7%
59	STARBUCKS CORP COM SBUX	SBUX	85,731	$7.8m0.60%	0.60%	Added +1.5k	+1,539 1.8%
60	COLGATE PALMOLIVE CO COM CL	CL	109,519	$7.8m0.59%	0.59%	Reduced -5.7k	-5,747 -5.0%
61	LOWES COS INC COM LOW	LOW	36,858	$7.7m0.58%	0.58%	Added +330	+330 0.9%
62	QUALCOMM INC COM QCOM	QCOM	67,065	$7.4m0.57%	0.57%	Reduced -2.9k	-2,873 -4.1%
63	ISHARES TR MBS ETF MBB	MBB	83,738	$7.4m0.57%	0.57%	New
64	ORACLE CORP COM ORCL	ORCL	68,518	$7.3m0.55%	0.55%	New
65	DICKS SPORTING GOODS INC COM DKS	DKS	65,831	$7.1m0.54%	0.54%	Added +12.5k	+12,547 23.6%
66	ISHARES TR MSCI EMG MKT ETF EEM	EEM	187,184	$7.1m0.54%	0.54%	Reduced -10.4k	-10,377 -5.2%
67	BLACKROCK INC COM BLK	BLK	10,681	$6.9m0.53%	0.53%	New
68	NOVO-NORDISK A S ADR NVO	NVO	75,245	$6.8m0.52%	0.52%	Reduced -1.8k	-1,787 -2.3%
69	OREILLY AUTOMOTIVE INC COM ORLY	ORLY	7,084	$6.4m0.49%	0.49%	Reduced -9	-9 -0.1%
70	HONDA MOTOR LTD ADR ECH CNV IN 3 HMC	HMC	188,459	$6.3m0.48%	0.48%	Reduced -43.9k	-43,918 -18.9%
71	DOW INC COM DOW	DOW	122,607	$6.3m0.48%	0.48%	Reduced -7.6k	-7,645 -5.9%
72	ASML HOLDING N V N Y REGISTRY SHS ASML	ASML	10,293	$6.1m0.46%	0.46%	Added +552	+552 5.7%
73	SAP SE SPON ADR SAP	SAP	45,237	$5.9m0.45%	0.45%	Added +20.5k	+20,458 82.6%
74	KLA CORP COM NEW KLAC	KLAC	12,219	$5.6m0.43%	0.43%	Added +1.2k	+1,200 10.9%
75	TESLA INC COM TSLA	TSLA	22,334	$5.6m0.43%	0.43%	Added +16.2k	+16,211 264.8%
76	FORTINET INC COM FTNT	FTNT	92,945	$5.5m0.41%	0.41%	Added +68.3k	+68,347 277.9%
77	INTUITIVE SURGICAL INC COM NEW ISRG	ISRG	16,041	$4.7m0.36%	0.36%	Added +14.8k	+14,836 1231.2%
78	VANGUARD INDEX FDS SM CP VAL ETF VBR	VBR	28,940	$4.6m0.35%	0.35%	Reduced -1.2k	-1,212 -4.0%
79	ISHARES TR CORE S&P MCP ETF IJH	IJH	18,220	$4.5m0.35%	0.35%	Added +2.9k	+2,864 18.6%
80	ADVANCED MICRO DEVICES INC COM AMD	AMD	43,822	$4.5m0.34%	0.34%	Added +2.6k	+2,576 6.2%
81	NETFLIX INC COM NFLX	NFLX	11,855	$4.5m0.34%	0.34%	Added +9.5k	+9,503 404.0%
82	INVESCO EXCH TRADED FD TR II S&P SMLCP LOW XSLV	XSLV	113,378	$4.5m0.34%	0.34%	New
83	VANGUARD INDEX FDS SML CP GRW ETF VBK	VBK	20,704	$4.4m0.34%	0.34%	Reduced -774	-774 -3.6%
84	ISHARES TR EAFE VALUE ETF EFV	EFV	82,177	$4.0m0.31%	0.31%	New
85	ISHARES TR MSCI EAFE MIN VL EFAV	EFAV	61,078	$4.0m0.30%	0.30%	New
86	ISHARES INC MSCI EMERG MRKT EEMV	EEMV	74,365	$4.0m0.30%	0.30%	Added +14.5k	+14,496 24.2%
87	ISHARES TR CORE MSCI EAFE IEFA	IEFA	61,407	$4.0m0.30%	0.30%	New
88	ACCENTURE PLC IRELAND SHS CLASS A ACN	ACN	12,821	$3.9m0.30%	0.30%	Reduced -12.7k	-12,657 -49.7%
89	META PLATFORMS INC CL A META	META	12,240	$3.7m0.28%	0.28%	Reduced -70.6k	-70,630 -85.2%
90	MORGAN STANLEY COM NEW MS	MS	41,767	$3.4m0.26%	0.26%	Reduced -134.6k	-134,607 -76.3%
91	BANCO SANTANDER S.A. ADR SAN	SAN	860,885	$3.2m0.25%	0.25%	New
92	SERVICENOW INC COM NOW	NOW	5,540	$3.1m0.24%	0.24%	Added +190	+190 3.5%
93	TAIWAN SEMICONDUCTOR MFG LTD SPONSORED ADS TSM	TSM	35,183	$3.1m0.23%	0.23%	Reduced -31.2k	-31,223 -47.0%
94	AIR PRODS & CHEMS INC COM APD	APD	10,780	$3.1m0.23%	0.23%	Added +158	+158 1.5%
95	DIAGEO PLC SPON ADR NEW DEO	DEO	18,716	$2.8m0.21%	0.21%	Reduced -1.8k	-1,757 -8.6%
96	AUTOMATIC DATA PROCESSING IN COM ADP	ADP	10,812	$2.6m0.20%	0.20%	New
97	ISHARES INC MSCI JPN ETF NEW EWJ	EWJ	39,843	$2.4m0.18%	0.18%	Reduced -4.5k	-4,506 -10.2%
98	ISHARES TR INTL TREA BD ETF IGOV	IGOV	63,922	$2.4m0.18%	0.18%	Reduced -5.7k	-5,725 -8.2%
99	SALESFORCE INC COM CRM	CRM	10,940	$2.2m0.17%	0.17%	Added +2.9k	+2,864 35.5%
100	ISHARES TR GRWT ALLOCAT ETF AOR	AOR	40,356	$2.0m0.15%	0.15%	Added +781	+781 2.0%

Sold out since Q2 2023

Security	Ticker	Shares held before	Value then
VANGUARD SCOTTSDALE FDS VTC	VTC	186,747	$14.1m186.7k shares
INTEL CORP INTC	INTC	398,081	$13.3m398.1k shares
ISHARES TR EMB	EMB	113,398	$9.8m113.4k shares
INVESCO QQQ TR QQQ	QQQ	25,214	$9.3m25.2k shares
VANGUARD SCOTTSDALE FDS VMBS	VMBS	175,628	$8.1m175.6k shares
CLEVELAND-CLIFFS INC NEW CLF	CLF	421,539	$7.1m421.5k shares
MACYS INC M	M	439,976	$7.1m440.0k shares
MEDTRONIC PLC MDT	MDT	73,998	$6.5m74.0k shares
ALIBABA GROUP HLDG LTD BABA	BABA	64,887	$5.4m64.9k shares
ISHARES TR IJR	IJR	40,663	$4.1m40.7k shares
AMERICAN TOWER CORP NEW AMT	AMT	20,786	$4.0m20.8k shares
ISHARES INC IEMG	IEMG	71,026	$3.5m71.0k shares
ISHARES TR SCZ	SCZ	58,638	$3.5m58.6k shares
ISHARES TR EFG	EFG	34,861	$3.3m34.9k shares
DEERE & CO DE	DE	6,630	$2.7m6.6k shares
CF INDS HLDGS INC CF	CF	18,378	$1.3m18.4k shares
LULULEMON ATHLETICA INC LULU	LULU	2,609	$987.5k2.6k shares
WISDOMTREE TR DFE	DFE	3,695	$206.3k3.7k shares