SMITH, MOORE & CO.

CLAYTON, MO · CIK 200724 · 13F filing filed 2024-08-14

SEC-registered investment adviser since 2007 · corporation

Assets managed$2.4bn
Staff65 · 50 in investment roles
Main clients (by assets)High net worth individuals 63%, Individuals 29%, Companies 5%
Form ADV · 2026-03-31SEC adviser record

Legal entitySmith, Moore & Co. (US)

$969.7m reported value +3.3% vs Q1 2024

442positions

33.2%in top 10

30 new 207 added 149 reduced 16 sold out vs Q1 2024

Holdings, Q2 2024

The small lines show how much was held over the last 4 quarters (adjusted for stock splits).

#	Security	Ticker	Shares	Value	% of portfolio	Change	Shares change
1	ISHARES TR CORE S&P500 ETF IVV	IVV	108,190	$59.2m6.11%	6.11%	Added +2.7k	+2,716 2.6%
2	VANGUARD INDEX FDS TOTAL STK MKT VTI	VTI	184,286	$49.3m5.08%	5.08%	Added +2.0k	+1,980 1.1%
3	ISHARES TR S&P 500 VAL ETF IVE	IVE	205,308	$37.4m3.85%	3.85%	Added +6.7k	+6,694 3.4%
4	APPLE INC COM AAPL	AAPL	164,998	$34.8m3.58%	3.58%	Reduced -1.4k	-1,415 -0.8%
5	SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP MDY	MDY	60,428	$32.3m3.33%	3.33%	Added +521	+521 0.9%
6	SPDR S&P 500 ETF TR TR UNIT SPY	SPY	51,020	$27.8m2.86%	2.86%	Added +498	+498 1.0%
7	ISHARES TR RUS 1000 GRW ETF IWF	IWF	58,833	$21.4m2.21%	2.21%	Added +3.6k	+3,608 6.5%
8	ISHARES TR CORE S&P SCP ETF IJR	IJR	194,739	$20.8m2.14%	2.14%	Added +657	+657 0.3%
9	INVESCO QQQ TR UNIT SER 1 QQQ	QQQ	43,149	$20.7m2.13%	2.13%	Added +877	+877 2.1%
10	PACER FDS TR US CASH COWS 100 COWZ	COWZ	338,641	$18.5m1.90%	1.90%	Reduced -37.4k	-37,441 -10.0%
11	VANGUARD SPECIALIZED FUNDS DIV APP ETF VIG	VIG	90,993	$16.6m1.71%	1.71%	Added +5.4k	+5,406 6.3%
12	PROSHARES TR S&P 500 DV ARIST NOBL	NOBL	146,992	$14.1m1.46%	1.46%	Added +1.6k	+1,630 1.1%
13	VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT VEA	VEA	256,791	$12.7m1.31%	1.31%	Reduced -3.6k	-3,593 -1.4%
14	ISHARES TR CORE S&P MCP ETF IJH	IJH	215,863	$12.6m1.30%	1.30%	Added +3.2k	+3,163 1.5%
15	J P MORGAN EXCHANGE TRADED F INCOME ETF JPIE	JPIE	275,341	$12.5m1.29%	1.29%	Added +8.5k	+8,453 3.2%
16	ISHARES TR RUSSELL 2000 ETF IWM	IWM	61,541	$12.5m1.29%	1.29%	Added +1.1k	+1,101 1.8%
17	MICROSOFT CORP COM MSFT	MSFT	26,583	$11.9m1.23%	1.23%	Added +555	+555 2.1%
18	AMERICAN CENTY ETF TR US SML CP VALU AVUV	AVUV	111,911	$10.0m1.04%	1.04%	Added +508	+508 0.5%
19	NVIDIA CORPORATION COM NVDA	NVDA	80,093	$9.9m1.02%	1.02%	Added +8.4k	+8,373 11.7%
20	INVESCO EXCH TRD SLF IDX FD RUSL 1000 DYNM OMFL	OMFL	187,161	$9.8m1.01%	1.01%	Added +5.4k	+5,362 3.0%
21	AMAZON COM INC COM AMZN	AMZN	41,662	$8.1m0.83%	0.83%	Added +1.2k	+1,174 2.9%
22	VANGUARD WHITEHALL FDS INTL DVD ETF VIGI	VIGI	95,144	$7.7m0.80%	0.80%	Added +3.3k	+3,334 3.6%
23	ELI LILLY & CO COM LLY	LLY	8,328	$7.5m0.78%	0.78%	Reduced -748	-748 -8.2%
24	VANGUARD INDEX FDS S&P 500 ETF SHS VOO	VOO	14,817	$7.4m0.76%	0.76%	Added +184	+184 1.3%
25	VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF VWO	VWO	166,221	$7.3m0.75%	0.75%	Added +459	+459 0.3%
26	CAPITAL GROUP CORE EQUITY ET SHS CREATION UNI CGUS	CGUS	190,929	$6.2m0.63%	0.63%	Added +3.3k	+3,343 1.8%
27	CAPITAL GROUP DIVIDEND VALUE SHS CREATION UNI CGDV	CGDV	186,327	$6.1m0.63%	0.63%	Added +36.8k	+36,783 24.6%
28	WISDOMTREE TR US QTLY DIV GRT DGRW	DGRW	75,279	$5.9m0.61%	0.61%	Added +47.9k	+47,900 174.9%
29	SCHWAB STRATEGIC TR US DIVIDEND EQ SCHD	SCHD	74,567	$5.8m0.60%	0.60%	Reduced -6.4k	-6,398 -7.9%
30	SIMPLIFY EXCHANGE TRADED FUN HEDGED EQUITY HEQT	HEQT	202,601	$5.6m0.58%	0.58%	Added +2.7k	+2,727 1.4%
31	VANGUARD INDEX FDS GROWTH ETF VUG	VUG	14,936	$5.6m0.58%	0.58%	Reduced -207	-207 -1.4%
32	ISHARES INC CORE MSCI EMKT IEMG	IEMG	102,685	$5.5m0.57%	0.57%	Added +3.1k	+3,130 3.1%
33	ABBVIE INC COM ABBV	ABBV	32,000	$5.5m0.57%	0.57%	Reduced -1.4k	-1,385 -4.2%
34	PROSHARES TR S&P MDCP 400 DIV REGL	REGL	74,134	$5.5m0.56%	0.56%	Added +2.0k	+1,966 2.7%
35	CAPITAL GROUP GROWTH ETF SHS CREATION UNI CGGR	CGGR	162,490	$5.3m0.55%	0.55%	Added +38.4k	+38,365 30.9%
36	INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT RSP	RSP	32,412	$5.3m0.55%	0.55%	Added +342	+342 1.1%
37	ALPHABET INC CAP STK CL A GOOGL	GOOGL	29,180	$5.3m0.55%	0.55%	Added +443	+443 1.5%
38	EXXON MOBIL CORP COM XOM	XOM	45,466	$5.2m0.54%	0.54%	Added +1.1k	+1,113 2.5%
39	WISDOMTREE TR ITL HDG QTLY DIV IHDG	IHDG	114,186	$5.2m0.54%	0.54%	Added +3.0k	+2,969 2.7%
40	PROCTER AND GAMBLE CO COM PG	PG	31,151	$5.1m0.53%	0.53%	Reduced -3.8k	-3,781 -10.8%
41	ISHARES TR MICRO-CAP ETF IWC	IWC	43,526	$5.0m0.51%	0.51%	Added +233	+233 0.5%
42	META PLATFORMS INC CL A META	META	9,549	$4.8m0.50%	0.50%	Added +206	+206 2.2%
43	ISHARES TR 0-3 MNTH TREASRY SGOV	SGOV	47,642	$4.8m0.49%	0.49%	Added +22.1k	+22,069 86.3%
44	ISHARES TR CORE DIV GRWTH DGRO	DGRO	81,787	$4.7m0.49%	0.49%	Added +400	+400 0.5%
45	SPDR SER TR BLOOMBERG 1-3 MO BIL	BIL	50,644	$4.6m0.48%	0.48%	Added +4.0k	+4,000 8.6%
46	VANGUARD INDEX FDS MID CAP ETF VO	VO	18,033	$4.4m0.45%	0.45%	Reduced -38	-38 -0.2%
47	WALMART INC COM WMT	WMT	61,909	$4.2m0.43%	0.43%	Reduced -782	-782 -1.2%
48	SELECT SECTOR SPDR TR FINANCIAL XLF	XLF	99,709	$4.1m0.42%	0.42%	Added +1.4k	+1,353 1.4%
49	ILLINOIS TOOL WKS INC COM ITW	ITW	17,180	$4.1m0.42%	0.42%	Reduced -315	-315 -1.8%
50	AMERICAN CENTY ETF TR INTL SMCP VLU AVDV	AVDV	62,206	$4.0m0.42%	0.42%	Added +2.5k	+2,451 4.1%
51	INVESCO EXCHANGE TRADED FD T S&P SMLCP MOMENT XSMO	XSMO	66,677	$4.0m0.41%	0.41%	Reduced -315	-315 -0.5%
52	WISDOMTREE TR EMG MKTS SMCAP DGS	DGS	77,288	$4.0m0.41%	0.41%	Added +507	+507 0.7%
53	CATERPILLAR INC COM CAT	CAT	11,281	$3.8m0.39%	0.39%	Added +240	+240 2.2%
54	BERKSHIRE HATHAWAY INC DEL CL B NEW BRK.B	BRK.B	9,205	$3.7m0.39%	0.39%	Reduced -375	-375 -3.9%
55	J P MORGAN EXCHANGE TRADED F EQUITY PREMIUM JEPI	JEPI	64,554	$3.7m0.38%	0.38%	Reduced -29.6k	-29,586 -31.4%
56	JPMORGAN CHASE & CO COM JPM	JPM	18,055	$3.7m0.38%	0.38%	Added +108	+108 0.6%
57	JOHNSON & JOHNSON COM JNJ	JNJ	24,878	$3.6m0.37%	0.37%	Added +512	+512 2.1%
58	INVESCO EXCHANGE TRADED FD T S&P MDCP QUALITY XMHQ	XMHQ	36,783	$3.6m0.37%	0.37%	Added +31	+31 0.1%
59	VANECK ETF TRUST GOLD MINERS ETF GDX	GDX	104,306	$3.5m0.36%	0.36%	Added +211	+211 0.2%
60	VANECK ETF TRUST MRNGSTR WDE MOAT MOAT	MOAT	40,746	$3.5m0.36%	0.36%	Added +7.6k	+7,561 22.8%
61	ISHARES TR RUS 1000 VAL ETF IWD	IWD	19,678	$3.4m0.35%	0.35%	Reduced -398	-398 -2.0%
62	PROSHARES TR RUSS 2000 DIVD SMDV	SMDV	49,633	$3.1m0.32%	0.32%	Added +752	+752 1.5%
63	PEPSICO INC COM PEP	PEP	18,244	$3.0m0.31%	0.31%	Added +195	+195 1.1%
64	J P MORGAN EXCHANGE TRADED F NASDAQ EQT PREM JEPQ	JEPQ	52,098	$2.9m0.30%	0.30%	Added +4.8k	+4,845 10.2%
65	ISHARES TR MSCI USA MIN VOL USMV	USMV	34,430	$2.9m0.30%	0.30%	Reduced -6.0k	-6,034 -14.9%
66	UNION PAC CORP COM UNP	UNP	12,750	$2.9m0.30%	0.30%	Reduced -82	-82 -0.6%
67	HOME DEPOT INC COM HD	HD	8,264	$2.8m0.29%	0.29%	Reduced -8	-8 -0.1%
68	ISHARES TR CORE US AGGBD ET AGG	AGG	28,960	$2.8m0.29%	0.29%	Added +2	+2 0.0%
69	ABBOTT LABS COM ABT	ABT	26,821	$2.8m0.29%	0.29%	Reduced -311	-311 -1.1%
70	EATON CORP PLC SHS ETN	ETN	8,874	$2.8m0.29%	0.29%	Added +327	+327 3.8%
71	VANECK ETF TRUST JUNIOR GOLD MINE GDXJ	GDXJ	65,826	$2.8m0.29%	0.29%	Reduced -3.4k	-3,369 -4.9%
72	CHEVRON CORP NEW COM CVX	CVX	17,131	$2.7m0.28%	0.28%	Reduced -40	-40 -0.2%
73	EMERSON ELEC CO COM EMR	EMR	24,233	$2.7m0.28%	0.28%	Added +495	+495 2.1%
74	SPDR SER TR DJ REIT ETF RWR	RWR	28,306	$2.6m0.27%	0.27%	Added +41	+41 0.1%
75	SCHWAB STRATEGIC TR US REIT ETF SCHH	SCHH	131,213	$2.6m0.27%	0.27%	Reduced -787	-787 -0.6%
76	MERCK & CO INC COM MRK	MRK	21,141	$2.6m0.27%	0.27%	Added +1.4k	+1,389 7.0%
77	VANGUARD INDEX FDS SMALL CP ETF VB	VB	11,975	$2.6m0.27%	0.27%	Reduced -358	-358 -2.9%
78	SPDR GOLD TR GOLD SHS GLD	GLD	12,088	$2.6m0.27%	0.27%	Added +56	+56 0.5%
79	TESLA INC COM TSLA	TSLA	12,948	$2.6m0.26%	0.26%	Reduced -108	-108 -0.8%
80	VISA INC COM CL A V	V	9,685	$2.5m0.26%	0.26%	Reduced -187	-187 -1.9%
81	SCHWAB STRATEGIC TR US BRD MKT ETF SCHB	SCHB	39,636	$2.5m0.26%	0.26%	Reduced -315	-315 -0.8%
82	ALPHABET INC CAP STK CL C GOOG	GOOG	13,164	$2.4m0.25%	0.25%	Added +648	+648 5.2%
83	ISHARES TR RUS 1000 ETF IWB	IWB	8,027	$2.4m0.25%	0.25%	Reduced -32	-32 -0.4%
84	VANGUARD WORLD FD INF TECH ETF VGT	VGT	4,124	$2.4m0.25%	0.25%	Added +254	+254 6.6%
85	ISHARES TR TRS FLT RT BD TFLO	TFLO	46,455	$2.4m0.24%	0.24%	Added +10.5k	+10,452 29.0%
86	VANGUARD INDEX FDS VALUE ETF VTV	VTV	14,488	$2.3m0.24%	0.24%	Reduced -649	-649 -4.3%
87	COCA COLA CO COM KO	KO	36,229	$2.3m0.24%	0.24%	Reduced -1.4k	-1,373 -3.6%
88	ORACLE CORP COM ORCL	ORCL	16,269	$2.3m0.24%	0.24%	Added +2.6k	+2,561 18.7%
89	SCHWAB STRATEGIC TR US LCAP GR ETF SCHG	SCHG	22,245	$2.2m0.23%	0.23%	Added +187	+187 0.8%
90	ISHARES SILVER TR ISHARES SLV	SLV	83,993	$2.2m0.23%	0.23%	Reduced -2.3k	-2,313 -2.7%
91	INVESCO EXCH TRADED FD TR II NASDAQ 100 ETF QQQM	QQQM	11,243	$2.2m0.23%	0.23%	Added +1.7k	+1,670 17.4%
92	AMGEN INC COM AMGN	AMGN	6,996	$2.2m0.23%	0.23%	Added +2.0k	+2,035 41.0%
93	ISHARES TR IBONDS DEC25 ETF IBDQ	IBDQ	87,145	$2.2m0.22%	0.22%	Added +11.2k	+11,232 14.8%
94	ELEVANCE HEALTH INC COM ELV	ELV	3,933	$2.1m0.22%	0.22%	Unchanged
95	ISHARES TR IBONDS DEC2026 IBDR	IBDR	88,940	$2.1m0.22%	0.22%	Added +6.8k	+6,841 8.3%
96	ISHARES TR IBONDS DEC24 ETF IBDP	IBDP	83,191	$2.1m0.22%	0.22%	Added +7.6k	+7,603 10.1%
97	ISHARES TR RUS MID CAP ETF IWR	IWR	25,761	$2.1m0.22%	0.22%	Added +1.6k	+1,574 6.5%
98	NEOS ETF TRUST NEOS S&P 500 HI SPYI	SPYI	41,627	$2.1m0.22%	0.22%	New
99	VERIZON COMMUNICATIONS INC COM VZ	VZ	49,991	$2.1m0.21%	0.21%	Reduced -2.0k	-2,023 -3.9%
100	BELLRING BRANDS INC COMMON STOCK BRBR	BRBR	35,852	$2.0m0.21%	0.21%	Reduced -1.8k	-1,768 -4.7%

Sold out since Q1 2024

Security	Ticker	Shares held before	Value then
PROLOGIS INC. PLD	PLD	6,880	$896.0k6.9k shares
INVESCO EXCH TRADED FD TR II RWJ	RWJ	18,083	$774.1k18.1k shares
VANGUARD WORLD FD VDC	VDC	3,370	$687.9k3.4k shares
ENERGIZER HLDGS INC NEW ENR	ENR	10,996	$323.7k11.0k shares
BORGWARNER INC BWA	BWA	8,841	$307.1k8.8k shares
ROYAL GOLD INC RGLD	RGLD	2,320	$282.6k2.3k shares
CRACKER BARREL OLD CTRY STOR CBRL	CBRL	3,110	$226.2k3.1k shares
BOOKING HOLDINGS INC BKNG	BKNG	62	$225.2k62 shares
ACADIA HEALTHCARE COMPANY IN ACHC	ACHC	2,832	$224.4k2.8k shares
FIRST TR MLP & ENERGY INCOM		23,124	$223.6k23.1k shares
WATTS WATER TECHNOLOGIES INC WTS	WTS	1,000	$212.6k1.0k shares
EXELON CORP EXC	EXC	5,637	$211.8k5.6k shares
SHAKE SHACK INC SHAK	SHAK	2,000	$208.1k2.0k shares
WHEATON PRECIOUS METALS CORP WPM	WPM	4,354	$205.2k4.4k shares
PGIM ETF TR PULS	PULS	4,125	$205.0k4.1k shares
BENSON HILL INC		83,511	$16.7k83.5k shares