Simplicity Wealth,LLC

SUMMIT, NJ · CIK 1913243 · 13F filing filed 2024-07-10

SEC-registered investment adviser since 2019 · limited liability company

Assets managed$4.3bn
Staff424 · 190 in investment roles
Main clients (by assets)Other advisers 59%, Individuals 25%, High net worth individuals 15%
Websitetaylorwealthandinsurance.com
Form ADV · 2026-07-08SEC adviser record

$4.4bn reported value +5.4% vs Q1 2024

1,240positions

23.3%in top 10

142 new 582 added 478 reduced 79 sold out vs Q1 2024

Holdings, Q2 2024

The small lines show how much was held over the last 4 quarters (adjusted for stock splits).

#	Security	Ticker	Shares	Value	% of portfolio	Change	Shares change
1	VANGUARD INDEX FDS LARGE CAP ETF VV	VV	602,079	$150.3m3.40%	3.40%	Added +20.2k	+20,188 3.5%
2	APPLE INC COM AAPL	AAPL	644,698	$135.8m3.07%	3.07%	Reduced -19.0k	-19,006 -2.9%
3	SPROTT ASSET MANAGEMENT LP TR UNIT CEF	CEF	5,821,531	$128.4m2.90%	2.90%	Reduced -100.7k	-100,701 -1.7%
4	MICROSOFT CORP COM MSFT	MSFT	256,221	$114.5m2.59%	2.59%	Reduced -1.1k	-1,064 -0.4%
5	SPDR S&P 500 ETF TR TR UNIT SPY	SPY	173,355	$94.3m2.13%	2.13%	Reduced -15.0k	-14,996 -8.0%
6	VANGUARD INDEX FDS MID CAP ETF VO	VO	377,659	$91.4m2.07%	2.07%	Added +23.3k	+23,259 6.6%
7	VANGUARD INDEX FDS VALUE ETF VTV	VTV	569,063	$91.3m2.06%	2.06%	Added +5.2k	+5,150 0.9%
8	NVIDIA CORPORATION COM NVDA	NVDA	679,698	$84.0m1.90%	1.90%	Reduced -36.0k	-36,032 -5.0%
9	VANGUARD MUN BD FDS TAX EXEMPT BD VTEB	VTEB	1,413,271	$70.8m1.60%	1.60%	Reduced -20.9k	-20,872 -1.5%
10	SPROTT PHYSICAL GOLD TR UNIT PHYS	PHYS	3,820,178	$69.0m1.56%	1.56%	Reduced -83.1k	-83,075 -2.1%
11	AMAZON COM INC COM AMZN	AMZN	309,027	$59.7m1.35%	1.35%	Reduced -4.8k	-4,769 -1.5%
12	ISHARES TR CORE S&P500 ETF IVV	IVV	107,697	$58.9m1.33%	1.33%	Reduced -3.9k	-3,929 -3.5%
13	VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF VT	VT	506,492	$57.0m1.29%	1.29%	Added +19.6k	+19,581 4.0%
14	VANGUARD INDEX FDS S&P 500 ETF SHS VOO	VOO	110,986	$55.5m1.25%	1.25%	Reduced -24.8k	-24,839 -18.3%
15	ISHARES TR 0-3 MNTH TREASRY SGOV	SGOV	532,789	$53.7m1.21%	1.21%	Reduced -94.8k	-94,783 -15.1%
16	ISHARES TR 1 3 YR TREAS BD SHY	SHY	643,750	$52.6m1.19%	1.19%	Reduced -68.8k	-68,848 -9.7%
17	ELI LILLY & CO COM LLY	LLY	51,598	$46.7m1.06%	1.06%	Reduced -224	-224 -0.4%
18	INVESCO QQQ TR UNIT SER 1 QQQ	QQQ	81,598	$39.1m0.88%	0.88%	Reduced -25.8k	-25,755 -24.0%
19	ISHARES SILVER TR ISHARES SLV	SLV	1,363,798	$36.2m0.82%	0.82%	Reduced -270.6k	-270,624 -16.6%
20	META PLATFORMS INC CL A META	META	70,496	$35.5m0.80%	0.80%	Added +2.0k	+2,040 3.0%
21	ALPHABET INC CAP STK CL C GOOG	GOOG	190,921	$35.0m0.79%	0.79%	Added +1.8k	+1,796 0.9%
22	VANGUARD MALVERN FDS STRM INFPROIDX VTIP	VTIP	709,480	$34.4m0.78%	0.78%	Added +52.2k	+52,209 7.9%
23	DIMENSIONAL ETF TRUST US CORE EQUITY 2 DFAC	DFAC	1,042,340	$33.6m0.76%	0.76%	Added +1.0m	+1,024,248 5661.3%
24	ISHARES TR 10-20 YR TRS ETF TLH	TLH	299,352	$30.7m0.69%	0.69%	Added +293.8k	+293,832 5323.0%
25	ALPHABET INC CAP STK CL A GOOGL	GOOGL	163,814	$29.8m0.67%	0.67%	Added +5.9k	+5,857 3.7%
26	SCHWAB STRATEGIC TR US LCAP GR ETF SCHG	SCHG	292,957	$29.5m0.67%	0.67%	Reduced -650	-650 -0.2%
27	BERKSHIRE HATHAWAY INC DEL CL B NEW BRK.B	BRK.B	65,897	$26.8m0.61%	0.61%	Reduced -1.0k	-1,032 -1.5%
28	SPDR GOLD TR GOLD SHS GLD	GLD	124,455	$26.8m0.60%	0.60%	Added +2.6k	+2,566 2.1%
29	BROADCOM INC COM AVGO	AVGO	15,994	$25.7m0.58%	0.58%	Added +173	+173 1.1%
30	MERCK & CO INC COM MRK	MRK	191,207	$23.7m0.53%	0.53%	Added +90.8k	+90,811 90.5%
31	ISHARES TR CORE S&P SCP ETF IJR	IJR	221,834	$23.7m0.53%	0.53%	Added +3.8k	+3,788 1.7%
32	JPMORGAN CHASE & CO COM JPM	JPM	115,067	$23.3m0.53%	0.53%	Added +9.2k	+9,236 8.7%
33	ABBVIE INC COM ABBV	ABBV	134,535	$23.1m0.52%	0.52%	Added +13.6k	+13,608 11.2%
34	BOSTON SCIENTIFIC CORP COM BSX	BSX	291,530	$22.5m0.51%	0.51%	Added +3.7k	+3,708 1.3%
35	UNITEDHEALTH GROUP INC COM UNH	UNH	43,719	$22.3m0.50%	0.50%	Added +12.2k	+12,199 38.7%
36	JOHNSON & JOHNSON COM JNJ	JNJ	130,007	$19.0m0.43%	0.43%	Added +424	+424 0.3%
37	PIMCO ETF TR 1-5 US TIP IDX STPZ	STPZ	367,602	$19.0m0.43%	0.43%	Reduced -5.3k	-5,341 -1.4%
38	PROCTER AND GAMBLE CO COM PG	PG	113,068	$18.6m0.42%	0.42%	Added +3.9k	+3,930 3.6%
39	VANGUARD SCOTTSDALE FDS SHORT TERM TREAS VGSH	VGSH	309,427	$17.9m0.41%	0.41%	Reduced -7.2k	-7,197 -2.3%
40	TESLA INC COM TSLA	TSLA	90,583	$17.9m0.41%	0.41%	Reduced -2.9k	-2,902 -3.1%
41	NOVO-NORDISK A S ADR NVO	NVO	123,440	$17.6m0.40%	0.40%	Reduced -31.1k	-31,148 -20.1%
42	EMBRAER S.A. SPONSORED ADS EMBJ	EMBJ	680,300	$17.6m0.40%	0.40%	Reduced -1.3k	-1,300 -0.2%
43	ISHARES TR RUS 1000 VAL ETF IWD	IWD	100,554	$17.5m0.40%	0.40%	Reduced -1.4k	-1,411 -1.4%
44	DIMENSIONAL ETF TRUST US TARGETED VLU DFAT	DFAT	336,453	$17.5m0.39%	0.39%	New
45	SPDR SER TR BLOOMBERG 1-3 MO BIL	BIL	188,985	$17.3m0.39%	0.39%	Added +3.4k	+3,367 1.8%
46	HOME DEPOT INC COM HD	HD	50,291	$17.3m0.39%	0.39%	Added +2.4k	+2,423 5.1%
47	SCHWAB STRATEGIC TR US MID-CAP ETF SCHM	SCHM	213,519	$16.6m0.38%	0.38%	Added +8.2k	+8,202 4.0%
48	VISA INC COM CL A V	V	62,878	$16.5m0.37%	0.37%	Added +1.6k	+1,574 2.6%
49	ISHARES TR CORE TOTAL USD IUSB	IUSB	351,826	$15.9m0.36%	0.36%	Added +57.3k	+57,270 19.4%
50	DIMENSIONAL ETF TRUST GLOBAL CORE PLUS DFGP	DFGP	292,168	$15.5m0.35%	0.35%	New
51	EXXON MOBIL CORP COM XOM	XOM	133,429	$15.4m0.35%	0.35%	Added +4.1k	+4,078 3.1%
52	CAPITAL GROUP INTL FOCUS EQT SHS CREATION UNI CGXU	CGXU	587,858	$15.1m0.34%	0.34%	Added +18.3k	+18,347 3.2%
53	REGENERON PHARMACEUTICALS COM REGN	REGN	14,060	$14.8m0.33%	0.33%	Reduced -753	-753 -5.1%
54	STRYKER CORPORATION COM SYK	SYK	43,384	$14.8m0.33%	0.33%	Reduced -349	-349 -0.8%
55	FIRST TR EXCHANGE-TRADED ALP SML CAP VAL ALPH FYT	FYT	284,978	$14.7m0.33%	0.33%	Added +9.8k	+9,757 3.5%
56	THERMO FISHER SCIENTIFIC INC COM TMO	TMO	26,278	$14.5m0.33%	0.33%	Added +59	+59 0.2%
57	FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW FTSM	FTSM	243,757	$14.5m0.33%	0.33%	Reduced -28.9k	-28,907 -10.6%
58	ISHARES TR RUS 1000 GRW ETF IWF	IWF	39,076	$14.2m0.32%	0.32%	Reduced -7.4k	-7,395 -15.9%
59	DIMENSIONAL ETF TRUST EMERGING MKTS CO DFEM	DFEM	531,274	$14.2m0.32%	0.32%	New
60	ISHARES TR S&P 500 GRWT ETF IVW	IVW	150,287	$13.9m0.31%	0.31%	Added +7.6k	+7,588 5.3%
61	HCA HEALTHCARE INC COM HCA	HCA	42,031	$13.5m0.31%	0.31%	Reduced -56	-56 -0.1%
62	ELEVANCE HEALTH INC COM ELV	ELV	24,907	$13.5m0.30%	0.30%	Added +616	+616 2.5%
63	MCKESSON CORP COM MCK	MCK	22,972	$13.4m0.30%	0.30%	Reduced -97	-97 -0.4%
64	FIRST TR EXCHNG TRADED FD VI FT VEST LADDERED BUFR	BUFR	458,258	$13.3m0.30%	0.30%	Added +102.3k	+102,271 28.7%
65	TENET HEALTHCARE CORP COM NEW THC	THC	98,416	$13.1m0.30%	0.30%	Reduced -2.0k	-2,010 -2.0%
66	ISHARES TR MSCI EAFE ETF EFA	EFA	167,128	$13.1m0.30%	0.30%	Added +62.3k	+62,332 59.5%
67	DIMENSIONAL ETF TRUST INTL CORE EQUITY DFIC	DFIC	497,491	$13.1m0.30%	0.30%	New
68	VERTEX PHARMACEUTICALS INC COM VRTX	VRTX	27,637	$13.0m0.29%	0.29%	Reduced -850	-850 -3.0%
69	WALMART INC COM WMT	WMT	189,709	$12.8m0.29%	0.29%	Reduced -14.0k	-13,983 -6.9%
70	MASTERCARD INCORPORATED CL A MA	MA	28,994	$12.8m0.29%	0.29%	Added +1.4k	+1,376 5.0%
71	ISHARES TR RUS TP200 GR ETF IWY	IWY	58,955	$12.6m0.29%	0.29%	Reduced -52.5k	-52,482 -47.1%
72	DIMENSIONAL ETF TRUST GLOBAL REAL EST DFGR	DFGR	503,917	$12.6m0.28%	0.28%	New
73	INTUITIVE SURGICAL INC COM NEW ISRG	ISRG	28,146	$12.5m0.28%	0.28%	Added +127	+127 0.5%
74	CENCORA INC COM COR	COR	55,568	$12.5m0.28%	0.28%	Reduced -181	-181 -0.3%
75	INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT RSP	RSP	76,106	$12.5m0.28%	0.28%	Added +7.8k	+7,846 11.5%
76	DISNEY WALT CO COM DIS	DIS	124,140	$12.3m0.28%	0.28%	Added +4.0k	+3,995 3.3%
77	VANGUARD INDEX FDS TOTAL STK MKT VTI	VTI	45,126	$12.1m0.27%	0.27%	Reduced -604	-604 -1.3%
78	CHEVRON CORP NEW COM CVX	CVX	76,193	$11.9m0.27%	0.27%	Added +6.0k	+6,019 8.6%
79	VANGUARD INDEX FDS SMALL CP ETF VB	VB	54,056	$11.8m0.27%	0.27%	Reduced -128	-128 -0.2%
80	PIMCO ETF TR ACTIVE BD ETF BOND	BOND	127,269	$11.6m0.26%	0.26%	Added +6.6k	+6,622 5.5%
81	CAPITAL GROUP GBL GROWTH EQT SHS CREATION UNI CGGO	CGGO	381,135	$11.2m0.25%	0.25%	Reduced -40.3k	-40,342 -9.6%
82	ISHARES TR U.S. TECH ETF IYW	IYW	71,922	$10.8m0.24%	0.24%	Reduced -11.4k	-11,398 -13.7%
83	COCA COLA CO COM KO	KO	161,143	$10.3m0.23%	0.23%	Added +2.1k	+2,056 1.3%
84	KRANESHARES TR QUADRTC INT RT IVOL	IVOL	553,931	$10.3m0.23%	0.23%	Added +34.1k	+34,142 6.6%
85	PEPSICO INC COM PEP	PEP	62,054	$10.2m0.23%	0.23%	Added +5.5k	+5,513 9.8%
86	SPDR SERIES TRUST PORTFOLIO S&P500 SPYM	SPYM	159,171	$10.2m0.23%	0.23%	Added +13.6k	+13,553 9.3%
87	ISHARES TR NATIONAL MUN ETF MUB	MUB	95,007	$10.1m0.23%	0.23%	Added +10.3k	+10,257 12.1%
88	ISHARES INC CORE MSCI EMKT IEMG	IEMG	185,053	$9.9m0.22%	0.22%	Reduced -72.1k	-72,072 -28.0%
89	KRANESHARES TRUST CSI CHI INTERNET KWEB	KWEB	359,299	$9.7m0.22%	0.22%	Reduced -5.4k	-5,397 -1.5%
90	PHILIP MORRIS INTL INC COM PM	PM	95,576	$9.7m0.22%	0.22%	Added +15.5k	+15,467 19.3%
91	COSTCO WHSL CORP NEW COM COST	COST	11,377	$9.7m0.22%	0.22%	Added +559	+559 5.2%
92	ISHARES TR RUS MDCP VAL ETF IWS	IWS	80,054	$9.7m0.22%	0.22%	Reduced -27.6k	-27,615 -25.6%
93	NETFLIX INC COM NFLX	NFLX	14,277	$9.6m0.22%	0.22%	Reduced -7	-7 -0.1%
94	VANGUARD INDEX FDS GROWTH ETF VUG	VUG	24,720	$9.2m0.21%	0.21%	Added +1.9k	+1,938 8.5%
95	VANGUARD WORLD FD HEALTH CAR ETF VHT	VHT	34,592	$9.2m0.21%	0.21%	Reduced -212	-212 -0.6%
96	ISHARES TR EAFE GRWTH ETF EFG	EFG	89,565	$9.2m0.21%	0.21%	Reduced -1.4k	-1,391 -1.5%
97	FIDELITY NATL INFORMATION SV COM FIS	FIS	121,409	$9.1m0.21%	0.21%	Added +3.1k	+3,112 2.6%
98	SPDR INDEX SHS FDS PORTFOLIO DEVLPD SPDW	SPDW	259,585	$9.1m0.21%	0.21%	Added +20.0k	+19,986 8.3%
99	DANAHER CORPORATION COM DHR	DHR	35,417	$8.8m0.20%	0.20%	Reduced -651	-651 -1.8%
100	DIMENSIONAL ETF TRUST US HIGH PROFITAB US HIGH PROFITAB		275,862	$8.8m0.20%	0.20%	New

Sold out since Q1 2024

Security	Ticker	Shares held before	Value then
BLACKROCK ETF TRUST II BRLN	BRLN	124,230	$6.6m124.2k shares
ISHARES TR INDA	INDA	105,792	$5.5m105.8k shares
APARTMENT INCOME REIT CORP AIRC	AIRC	99,526	$3.2m99.5k shares
WALGREENS BOOTS ALLIANCE INC WBA	WBA	133,209	$2.9m133.2k shares
VIRTU FINL INC VIRT	VIRT	120,790	$2.5m120.8k shares
VANGUARD SCOTTSDALE FDS VONE	VONE	7,137	$1.7m7.1k shares
FIRST TR EXCH TRADED FD III FMHI	FMHI	31,500	$1.5m31.5k shares
NORTHERN LTS FD TR IV BIBL	BIBL	37,880	$1.5m37.9k shares
PIONEER NAT RES CO PXD	PXD	3,356	$881.0k3.4k shares
VANGUARD ADMIRAL FDS INC VOOV	VOOV	3,703	$668.3k3.7k shares
BORR DRILLING LTD BORR	BORR	90,901	$622.7k90.9k shares
PROSHARES TR OILK	OILK	12,832	$612.6k12.8k shares
PROSHARES TR BITO	BITO	167,758	$581.0k167.8k shares
ISHARES TR IXC	IXC	12,368	$531.2k12.4k shares
MATSON INC MATX	MATX	4,677	$525.7k4.7k shares
BARRETT BUSINESS SVCS INC BBSI	BBSI	15,528	$491.9k15.5k shares
FIRST TR EXCHNG TRADED FD VI MFLX	MFLX	29,000	$491.8k29.0k shares
AUTONATION INC AN	AN	2,681	$443.9k2.7k shares
ISHARES TR IBDP	IBDP	16,755	$419.7k16.8k shares
LABORATORY CORP AMER HLDGS		1,906	$416.5k1.9k shares
UNITED STS OIL FD LP USO	USO	4,970	$391.3k5.0k shares
RMR GROUP INC RMR	RMR	14,881	$357.1k14.9k shares
NORWEGIAN CRUISE LINE HLDG L NCLH	NCLH	14,932	$312.5k14.9k shares
HAWAIIAN ELEC INDUSTRIES HE	HE	27,421	$309.0k27.4k shares
DISC MEDICINE INC IRON	IRON	4,566	$284.3k4.6k shares