Apollon Financial, LLC

MOUNT PLEASANT, SC · CIK 2011195 · 13F filing filed 2025-07-25

No investment adviser registration (Form ADV) found for this filer. It may be a parent company whose subsidiaries are the registered advisers, a bank or insurer, or a manager based outside the US.

$479.1m reported value +12.7% vs Q1 2025

211positions

33.2%in top 10

15 new 102 added 71 reduced 4 sold out vs Q1 2025

Holdings, Q2 2025

The small lines show how much was held over the last 4 quarters (adjusted for stock splits).

#	Security	Ticker	Shares	Value	% of portfolio	Change	Shares change
1	NVIDIA CORPORATION COM NVDA	NVDA	204,266	$32.3m6.74%	6.74%	Added +651	+651 0.3%
2	MICROSOFT CORP COM MSFT	MSFT	35,535	$17.7m3.69%	3.69%	Reduced -81	-81 -0.2%
3	ISHARES TR CORE S&P500 ETF IVV	IVV	28,462	$17.7m3.69%	3.69%	Added +673	+673 2.4%
4	AMAZON COM INC COM AMZN	AMZN	73,216	$16.1m3.35%	3.35%	Added +830	+830 1.1%
5	SELECT SECTOR SPDR TR TECHNOLOGY XLK	XLK	59,209	$15.0m3.13%	3.13%	Added +98	+98 0.2%
6	VANGUARD SPECIALIZED FUNDS DIV APP ETF VIG	VIG	68,254	$14.0m2.92%	2.92%	Added +2.3k	+2,330 3.5%
7	APPLE INC COM AAPL	AAPL	63,632	$13.1m2.73%	2.73%	Reduced -4.4k	-4,389 -6.5%
8	AMERICAN CENTY ETF TR US LARGE CAP VLU AVLV	AVLV	174,053	$11.9m2.48%	2.48%	Added +4.8k	+4,788 2.8%
9	ALPHABET INC CAP STK CL C GOOG	GOOG	66,840	$11.9m2.48%	2.48%	Reduced -24	-24 -0.0%
10	VANGUARD SCOTTSDALE FDS VNG RUS1000GRW VONG	VONG	89,566	$9.8m2.04%	2.04%	Added +2.3k	+2,260 2.6%
11	SPDR SERIES TRUST PORTFOLIO S&P500 SPYM	SPYM	134,471	$9.8m2.04%	2.04%	Reduced -10.0k	-9,958 -6.9%
12	DIMENSIONAL ETF TRUST US CORE EQUITY 2 DFAC	DFAC	266,303	$9.5m1.99%	1.99%	Added +4.7k	+4,652 1.8%
13	SPDR SERIES TRUST PRTFLO S&P500 GW SPYG	SPYG	95,571	$9.1m1.90%	1.90%	Reduced -12.9k	-12,890 -11.9%
14	ALPHABET INC CAP STK CL A GOOGL	GOOGL	50,297	$8.9m1.85%	1.85%	Reduced -650	-650 -1.3%
15	VANGUARD WORLD FD MEGA GRWTH IND MGK	MGK	23,713	$8.7m1.81%	1.81%	Reduced -251	-251 -1.1%
16	COSTCO WHSL CORP NEW COM COST	COST	7,232	$7.2m1.49%	1.49%	Added +427	+427 6.3%
17	ISHARES TR CORE S&P MCP ETF IJH	IJH	114,948	$7.1m1.49%	1.49%	Added +2.7k	+2,668 2.4%
18	BERKSHIRE HATHAWAY INC DEL CL B NEW BRK.B	BRK.B	14,376	$7.0m1.46%	1.46%	Added +421	+421 3.0%
19	VANGUARD WORLD FD HEALTH CAR ETF VHT	VHT	25,724	$6.4m1.33%	1.33%	Reduced -955	-955 -3.6%
20	VANGUARD INDEX FDS TOTAL STK MKT VTI	VTI	20,702	$6.3m1.31%	1.31%	Unchanged
21	VANGUARD WORLD FD CONSUM DIS ETF VCR	VCR	16,272	$5.9m1.23%	1.23%	Reduced -333	-333 -2.0%
22	BROADCOM INC COM AVGO	AVGO	20,565	$5.7m1.18%	1.18%	Added +707	+707 3.6%
23	JANUS DETROIT STR TR HENDRSON AAA CL JAAA	JAAA	107,819	$5.5m1.14%	1.14%	Added +8.2k	+8,244 8.3%
24	PROSHARES TR S&P 500 DV ARIST NOBL	NOBL	54,224	$5.5m1.14%	1.14%	Reduced -13.7k	-13,667 -20.1%
25	ISHARES TR MSCI USA MIN VOL USMV	USMV	56,764	$5.3m1.11%	1.11%	Reduced -408	-408 -0.7%
26	ISHARES TR MSCI USA QLT FCT QUAL	QUAL	27,136	$5.0m1.04%	1.04%	Added +1.7k	+1,654 6.5%
27	VANGUARD INDEX FDS S&P 500 ETF SHS VOO	VOO	8,143	$4.6m0.97%	0.97%	Added +116	+116 1.4%
28	ISHARES GOLD TR ISHARES NEW IAU	IAU	69,915	$4.4m0.91%	0.91%	Added +5.0k	+5,001 7.7%
29	SOUTHERN CO COM SO	SO	46,012	$4.2m0.88%	0.88%	Added +700	+700 1.5%
30	DIMENSIONAL ETF TRUST INTL CORE EQT MK DFAI	DFAI	117,166	$4.1m0.85%	0.85%	Added +12.2k	+12,200 11.6%
31	SPDR GOLD TR GOLD SHS GLD	GLD	11,952	$3.6m0.76%	0.76%	Added +379	+379 3.3%
32	ISHARES TR US SML CAP EQT SMLF	SMLF	53,175	$3.6m0.75%	0.75%	Reduced -3.3k	-3,289 -5.8%
33	SCHWAB STRATEGIC TR US MID-CAP ETF SCHM	SCHM	128,388	$3.6m0.75%	0.75%	Reduced -3.6k	-3,600 -2.7%
34	VANGUARD WORLD FD UTILITIES ETF VPU	VPU	19,770	$3.5m0.73%	0.73%	Added +1.6k	+1,604 8.8%
35	ISHARES TR US AER DEF ETF ITA	ITA	18,479	$3.5m0.73%	0.73%	Added +261	+261 1.4%
36	ISHARES TR MSCI INTL QUALTY IQLT	IQLT	79,524	$3.4m0.72%	0.72%	Added +28.8k	+28,759 56.6%
37	WALMART INC COM WMT	WMT	34,966	$3.4m0.71%	0.71%	Added +4.1k	+4,077 13.2%
38	INVESCO QQQ TR UNIT SER 1 QQQ	QQQ	6,143	$3.4m0.71%	0.71%	Reduced -72	-72 -1.2%
39	VANGUARD WORLD FD INF TECH ETF VGT	VGT	5,023	$3.3m0.70%	0.70%	Reduced -74	-74 -1.4%
40	ISHARES TR U.S. MED DVC ETF IHI	IHI	52,936	$3.3m0.69%	0.69%	Reduced -582	-582 -1.1%
41	PROSHARES TR PSHS ULT S&P 500 SSO	SSO	31,800	$3.1m0.65%	0.65%	Added +700	+700 2.2%
42	VANGUARD INDEX FDS EXTEND MKT ETF VXF	VXF	15,716	$3.0m0.63%	0.63%	Reduced -1.2k	-1,209 -7.1%
43	DUKE ENERGY CORP NEW COM NEW DUK	DUK	25,304	$3.0m0.62%	0.62%	Added +442	+442 1.8%
44	ISHARES TR CORE S&P TTL STK ITOT	ITOT	21,837	$2.9m0.62%	0.62%	Added +4.7k	+4,653 27.1%
45	SPDR S&P 500 ETF TR TR UNIT SPY	SPY	4,747	$2.9m0.61%	0.61%	Reduced -77	-77 -1.6%
46	FIRST TR EXCHNG TRADED FD VI FT VEST LADDERED BUFD	BUFD	107,588	$2.9m0.60%	0.60%	Reduced -1.4k	-1,401 -1.3%
47	SELECT SECTOR SPDR TR SBI CONS STPLS XLP	XLP	35,097	$2.8m0.59%	0.59%	Added +628	+628 1.8%
48	PIMCO ETF TR COMMODITY STRAT CMDT	CMDT	101,406	$2.6m0.55%	0.55%	Added +8.0k	+7,993 8.6%
49	PACER FDS TR US CASH COWS 100 COWZ	COWZ	45,573	$2.5m0.52%	0.52%	Reduced -1.1k	-1,146 -2.5%
50	AMPLIFY ETF TR AMPLIFY CYBERSEC HACK	HACK	28,329	$2.4m0.51%	0.51%	Added +1.4k	+1,400 5.2%
51	VANGUARD WORLD FD CONSUM STP ETF VDC	VDC	11,081	$2.4m0.51%	0.51%	Added +51	+51 0.5%
52	HARTFORD FDS EXCHANGE TRADED CORE BD ETF HCRB	HCRB	68,116	$2.4m0.50%	0.50%	Added +1.7k	+1,740 2.6%
53	JPMORGAN CHASE & CO COM JPM	JPM	8,107	$2.4m0.49%	0.49%	Added +125	+125 1.6%
54	SELECT SECTOR SPDR TR FINANCIAL XLF	XLF	44,156	$2.3m0.48%	0.48%	Added +1.3k	+1,286 3.0%
55	ISHARES TR NATIONAL MUN ETF MUB	MUB	21,166	$2.2m0.46%	0.46%	Reduced -8.9k	-8,892 -29.6%
56	AMERICAN CENTY ETF TR AVANTIS EMGMKT AVEM	AVEM	30,928	$2.1m0.44%	0.44%	Added +3.7k	+3,714 13.7%
57	WEC ENERGY GROUP INC COM WEC	WEC	18,995	$2.0m0.41%	0.41%	Added +426	+426 2.3%
58	FIRST TR EXCHANGE TRADED FD NASDAQ CYB ETF CIBR	CIBR	26,177	$2.0m0.41%	0.41%	Added +4.3k	+4,318 19.8%
59	BANK AMERICA CORP 7.25%CNV PFD L BAC 7.25 PERP L	BAC 7.25 PERP L	1,534	$1.9m0.39%	0.39%	Reduced -88	-88 -5.4%
60	ALPS ETF TR OSHARES US QUALT OUSA	OUSA	33,930	$1.8m0.38%	0.38%	Reduced -200	-200 -0.6%
61	VANGUARD WORLD FD INDUSTRIAL ETF VIS	VIS	6,376	$1.8m0.37%	0.37%	Reduced -74	-74 -1.1%
62	PGIM SHORT DUR HIG YLD OPP F COM SDHY	SDHY	104,146	$1.8m0.37%	0.37%	Added +1.2k	+1,232 1.2%
63	META PLATFORMS INC CL A META	META	2,366	$1.7m0.36%	0.36%	Added +163	+163 7.4%
64	FIRST TR VALUE LINE DIVID IN SHS FVD	FVD	38,151	$1.7m0.36%	0.36%	Reduced -900	-900 -2.3%
65	SELECT SECTOR SPDR TR INDL XLI	XLI	11,297	$1.7m0.35%	0.35%	Added +1	+1 0.0%
66	ISHARES TR U.S. TECH ETF IYW	IYW	9,534	$1.7m0.34%	0.34%	Added +100	+100 1.1%
67	AMERICAN ELEC PWR CO INC COM AEP	AEP	15,471	$1.6m0.34%	0.34%	Added +422	+422 2.8%
68	FIRST TR EXCHANGE TRADED FD RISNG DIVD ACHIV RDVY	RDVY	25,338	$1.6m0.33%	0.33%	New
69	FIRST TR EXCHNG TRADED FD VI FT VEST LADDERED BUFR	BUFR	49,985	$1.6m0.33%	0.33%	Reduced -819	-819 -1.6%
70	HARTFORD FDS EXCHANGE TRADED MUN OPORTUNITE HMOP	HMOP	41,411	$1.6m0.33%	0.33%	New
71	PIMCO ETF TR MULTISECTOR BD PYLD	PYLD	57,991	$1.5m0.32%	0.32%	Added +2.3k	+2,288 4.1%
72	VANGUARD STAR FDS VG TL INTL STK F VXUS	VXUS	22,121	$1.5m0.32%	0.32%	Added +12	+12 0.1%
73	SELECT SECTOR SPDR TR SBI HEALTHCARE XLV	XLV	11,323	$1.5m0.32%	0.32%	Reduced -377	-377 -3.2%
74	PGIM ETF TR TOTAL RETURN BON PTRB	PTRB	36,439	$1.5m0.32%	0.32%	Added +3.4k	+3,385 10.2%
75	GLOBAL X FDS US PFD ETF PFFD	PFFD	80,463	$1.5m0.32%	0.32%	Reduced -4.4k	-4,370 -5.2%
76	SPDR SERIES TRUST PRTFLO S&P500 VL SPYV	SPYV	28,309	$1.5m0.31%	0.31%	Reduced -1.1k	-1,108 -3.8%
77	AMERICAN CENTY ETF TR US SML CP VALU AVUV	AVUV	15,845	$1.4m0.30%	0.30%	Added +1.8k	+1,753 12.4%
78	EXXON MOBIL CORP COM XOM	XOM	13,257	$1.4m0.30%	0.30%	Reduced -37	-37 -0.3%
79	INVESCO EXCHANGE TRADED FD T S&P SMLCP MOMENT XSMO	XSMO	20,534	$1.4m0.29%	0.29%	Added +2.6k	+2,586 14.4%
80	VANECK ETF TRUST SEMICONDUCTR ETF SMH	SMH	4,912	$1.4m0.29%	0.29%	Added +898	+898 22.4%
81	ISHARES TR CRE U S REIT ETF USRT	USRT	23,922	$1.4m0.28%	0.28%	Added +2.8k	+2,806 13.3%
82	FIRST TR EXCHANGE TRADED FD CLOUD COMPUTING SKYY	SKYY	10,864	$1.3m0.28%	0.28%	Added +793	+793 7.9%
83	ELI LILLY & CO COM LLY	LLY	1,617	$1.3m0.26%	0.26%	Added +3	+3 0.2%
84	INVESCO EXCHANGE TRADED FD T S&P500 QUALITY SPHQ	SPHQ	17,560	$1.3m0.26%	0.26%	Reduced -622	-622 -3.4%
85	DIMENSIONAL ETF TRUST US EQUITY MARKET DFUS	DFUS	18,652	$1.3m0.26%	0.26%	Reduced -22.7k	-22,710 -54.9%
86	DIMENSIONAL ETF TRUST US SMALL CAP ETF DFAS	DFAS	19,585	$1.2m0.26%	0.26%	Unchanged
87	VANGUARD ADMIRAL FDS INC 500 VAL IDX FD VOOV	VOOV	6,551	$1.2m0.26%	0.26%	Added +94	+94 1.5%
88	VANGUARD SCOTTSDALE FDS INT-TERM CORP VCIT	VCIT	14,857	$1.2m0.26%	0.26%	Reduced -531	-531 -3.5%
89	DIMENSIONAL ETF TRUST INTL CORE EQUITY DFIC	DFIC	38,856	$1.2m0.25%	0.25%	Added +97	+97 0.2%
90	WELLS FARGO CO NEW PERP PFD CNV A WFC 7.5 PERP L	WFC 7.5 PERP L	1,011	$1.2m0.25%	0.25%	Reduced -90	-90 -8.2%
91	ISHARES TR RUS 1000 VAL ETF IWD	IWD	5,830	$1.1m0.24%	0.24%	Added +4	+4 0.1%
92	ISHARES TR CORE MSCI EAFE IEFA	IEFA	13,553	$1.1m0.24%	0.24%	Added +5.0k	+5,007 58.6%
93	FIRST TR EXCHANGE TRADED FD HLTH CARE ALPH FXH	FXH	10,895	$1.1m0.24%	0.24%	Reduced -245	-245 -2.2%
94	VANGUARD ADMIRAL FDS INC 500 GRTH IDX F VOOG	VOOG	2,809	$1.1m0.23%	0.23%	Added +37	+37 1.3%
95	DIMENSIONAL ETF TRUST WORLD EX US CORE DFAX	DFAX	37,170	$1.1m0.23%	0.23%	Added +1.4k	+1,429 4.0%
96	ISHARES TR EXPANDED TECH IGV	IGV	9,830	$1.1m0.22%	0.22%	Added +5	+5 0.1%
97	SPDR SERIES TRUST PORTFOLIO S&P400 SPMD	SPMD	19,454	$1.1m0.22%	0.22%	Reduced -40	-40 -0.2%
98	ISHARES TR RUS 1000 GRW ETF IWF	IWF	2,468	$1.0m0.22%	0.22%	Added +204	+204 9.0%
99	ISHARES TR CORE US AGGBD ET AGG	AGG	10,376	$1.0m0.21%	0.21%	Reduced -400	-400 -3.7%
100	ISHARES TR CORE S&P US VLU IUSV	IUSV	10,866	$1.0m0.21%	0.21%	Added +3.8k	+3,772 53.2%

Sold out since Q1 2025

Security	Ticker	Shares held before	Value then
FIRST TR EXCHNG TRADED FD VI UCON	UCON	34,450	$852.6k34.5k shares
UNITEDHEALTH GROUP INC UNH	UNH	488	$255.7k488 shares
SPDR SER TR SPYD	SPYD	5,679	$251.4k5.7k shares
PEPSICO INC PEP	PEP	1,376	$206.3k1.4k shares