ALPHABET INC GOOGL
CAP STK CL A · Common Stock · CUSIP 02079K305 · ISIN US02079K3059
American multinational technology conglomerate
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($3.8bn this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $175.99. Options: 124 managers hold calls ($23.0bn notional), 104 hold puts ($22.7bn).
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 3,729 |
| Q4 2022 | 3,862 |
| Q1 2023 | 3,904 |
| Q2 2023 | 3,990 |
| Q3 2023 | 4,070 |
| Q4 2023 | 4,377 |
| Q1 2024 | 4,420 |
| Q2 2024 | 4,546 |
| Q3 2024 | 4,519 |
| Q4 2024 | 5,029 |
| Q1 2025 | 4,911 |
| Q2 2025 | 4,976 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 1,861 | 1,767 |
| Q4 2023 | 1,905 | 1,795 |
| Q1 2024 | 2,184 | 1,888 |
| Q2 2024 | 2,177 | 1,992 |
| Q3 2024 | 2,136 | 2,035 |
| Q4 2024 | 2,274 | 1,922 |
| Q1 2025 | 2,371 | 2,327 |
| Q2 2025 | 2,500 | 2,144 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2024 | $15.3bn | $18.9bn | 1.24 |
| Q4 2024 | $20.3bn | $23.0bn | 1.13 |
| Q1 2025 | $15.4bn | $19.0bn | 1.24 |
| Q2 2025 | $23.0bn | $22.7bn | 0.99 |
Biggest buyers
| ROYAL BANK OF CANADA | Added | +30.7m |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | Added | +11.5m |
| FRANKLIN RESOURCES INC | Added | +10.8m |
| WELLINGTON MANAGEMENT GROUP LLP | Added | +10.0m |
| MORGAN STANLEY | Added | +7.2m |
| VICTORY CAPITAL MANAGEMENT INC | Added | +6.9m |
| VANGUARD GROUP INC | Added | +6.7m |
| WELLS FARGO & COMPANY/MN | Added | +5.8m |
| BROADWATER CAPITAL MANAGEMENT LLC | Added | +5.0m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Added | +4.4m |
Biggest sellers
| PRICE T ROWE ASSOCIATES INC /MD/ | Reduced | -14.9m |
| NORGES BANK | Reduced | -11.5m |
| Capital Research Global Investors | Reduced | -10.1m |
| BlackRock, Inc. | Reduced | -9.4m |
| VOYA INVESTMENT MANAGEMENT LLC | Reduced | -6.7m |
| HSBC HOLDINGS PLC | Reduced | -6.1m |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ | Reduced | -5.9m |
| Assenagon Asset Management S.A. | Reduced | -5.1m |
| FMR LLC | Reduced | -4.8m |
| SG Americas Securities, LLC | Reduced | -4.7m |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $4.1bn23.2m shares |
| CITADEL ADVISORS LLC | Added | $3.6bn20.3m shares |
| JANE STREET GROUP, LLC | Added | $1.8bn10.0m shares |
| SIMPLEX TRADING, LLC | Added | $1.6bn9.0m shares |
| IMC-Chicago, LLC | Added | $1.4bn8.0m shares |
| CTC LLC | Added | $859.0m4.9m shares |
| WOLVERINE TRADING, LLC | Added | $729.5m4.1m shares |
| Optiver Holding B.V. | Added | $704.5m4.0m shares |
| PEAK6 LLC | Added | $673.7m3.8m shares |
| BARCLAYS PLC | Added | $606.2m3.4m shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $3.2bn18.1m shares |
| JANE STREET GROUP, LLC | Added | $2.6bn15.0m shares |
| CITADEL ADVISORS LLC | Added | $2.1bn11.7m shares |
| BARCLAYS PLC | Added | $1.2bn7.0m shares |
| Optiver Holding B.V. | Added | $1.2bn6.9m shares |
| MILLENNIUM MANAGEMENT LLC | Reduced | $1.0bn5.8m shares |
| CTC LLC | Added | $933.2m5.3m shares |
| SIMPLEX TRADING, LLC | Added | $897.0m5.1m shares |
| IMC-Chicago, LLC | Added | $841.6m4.8m shares |
| BANK OF AMERICA CORP /DE/ | Added | $760.5m4.3m shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 7.5% |
| Sergey Brin 13G · exempt (held before listing) filed 2026-02-17 | 5.8% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD CAPITAL MANAGEMENT LLC)
Insider purchases and sales in Q2 2025
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q3 2023 | 0 | — | 7 | $31.0m | $31.0m |
| Q4 2023 | 0 | — | 8 | $32.4m | $32.3m |
| Q1 2024 | 0 | — | 7 | $37.6m | $37.2m |
| Q2 2024 | 0 | — | 5 | $24.5m | $24.3m |
| Q3 2024 | 0 | — | 5 | $36.9m | $36.9m |
| Q4 2024 | 0 | — | 6 | $42.3m | $42.3m |
| Q1 2025 | 0 | — | 6 | $25.9m | $25.9m |
| Q2 2025 | 0 | — | 5 | $35.9m | $30.1m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2025-06-30 | ARNOLD FRANCES Director | Sold plan | $21.9k121 shares |
| 2025-06-18 | Pichai Sundar Chief Executive Officer, director | Sold | $5.7m32.5k shares |
| 2025-06-13 | Hennessy John L. Director · By Trust | Sold plan | $70.4k400 shares |
| 2025-06-04 | Pichai Sundar Chief Executive Officer, director | Sold plan | $5.5m32.5k shares |
| 2025-05-30 | ARNOLD FRANCES Director | Sold plan | $19.1k111 shares |
| 2025-05-22 | Shriram Kavitark Ram Director | Sold plan | $1.8m10.5k shares |
| 2025-05-22 | Shriram Kavitark Ram Director | Sold plan | $1.6m9.0k shares |
| 2025-05-22 | Hennessy John L. Director · By Trust | Sold plan | $105.0k600 shares |
| 2025-05-21 | Pichai Sundar Chief Executive Officer, director | Sold plan | $5.6m32.5k shares |
| 2025-05-13 | Hennessy John L. Director · By Trust | Sold plan | $32.2k200 shares |
| 2025-05-07 | Pichai Sundar Chief Executive Officer, director | Sold plan | $5.1m32.5k shares |
| 2025-04-30 | ARNOLD FRANCES Director | Sold plan | $17.7k111 shares |
| 2025-04-16 | Pichai Sundar Chief Executive Officer, director | Sold plan | $5.1m32.5k shares |
| 2025-04-14 | Hennessy John L. Director · By Trust | Sold plan | $32.4k200 shares |
| 2025-04-02 | Pichai Sundar Chief Executive Officer, director | Sold plan | $5.2m32.5k shares |
| 2025-04-01 | O'Toole Amie Thuener VP, Chief Accounting Officer | Sold plan | $104.5k673 shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| VANGUARD GROUP INC 1.47% of their portfolio | 516.6m $91.0bn | Added +6.7m |
| BlackRock, Inc. 1.45% of their portfolio | 430.2m $75.8bn | Reduced -9.4m |
| STATE STREET CORP 1.52% of their portfolio | 230.0m $40.5bn | Added +4.0m |
| FMR LLC 2.15% of their portfolio | 216.4m $38.1bn | Reduced -4.8m |
| GEODE CAPITAL MANAGEMENT, LLC 1.74% of their portfolio | 141.6m $24.9bn | Added +4.2m |
| MORGAN STANLEY 1.54% of their portfolio | 134.5m $23.7bn | Added +7.2m |
| NORGES BANK 2.74% of their portfolio | 124.5m $21.9bn | Reduced -11.5m |
| PRICE T ROWE ASSOCIATES INC /MD/ 1.48% of their portfolio | 74.2m $13.1bn | Reduced -14.9m |
| BANK OF AMERICA CORP /DE/ 1.00% of their portfolio | 70.5m $12.4bn | Reduced -751.1k |
| NORTHERN TRUST CORP 1.62% of their portfolio | 66.7m $11.7bn | Reduced -1.4m |
| WELLINGTON MANAGEMENT GROUP LLP 2.11% of their portfolio | 66.0m $11.6bn | Added +10.0m |
| ROYAL BANK OF CANADA 1.03% of their portfolio | 60.3m $10.6bn | Added +30.7m |
| JPMORGAN CHASE & CO 0.73% of their portfolio | 60.2m $10.6bn | Reduced -4.2m |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 1.98% of their portfolio | 55.4m $9.8bn | Added +11.5m |
| GOLDMAN SACHS GROUP INC 1.34% of their portfolio | 47.0m $8.3bn | Added +487.4k |
| Invesco Ltd. 1.32% of their portfolio | 44.2m $7.8bn | Added +503.3k |
| Capital Research Global Investors 1.55% of their portfolio | 43.9m $7.7bn | Reduced -10.1m |
| Bank of New York Mellon Corp 1.39% of their portfolio | 41.8m $7.4bn | Reduced -3.5m |
| Capital World Investors 1.06% of their portfolio | 41.5m $7.3bn | Added +2.2m |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 1.21% of their portfolio | 39.6m $7.0bn | Added +1.2m |
| Legal & General Group Plc 1.70% of their portfolio | 38.9m $6.8bn | Reduced -753.6k |
| DEUTSCHE BANK AG\ 2.51% of their portfolio | 38.6m $6.8bn | Reduced -1.2m |
| AMERIPRISE FINANCIAL INC 1.67% of their portfolio | 38.5m $6.8bn | Added +3.7m |
| Fisher Asset Management, LLC 2.57% of their portfolio | 36.7m $6.5bn | Reduced -331.2k |
| Capital International Investors 1.01% of their portfolio | 33.2m $5.9bn | Reduced -1.8m |
| Amundi 1.97% of their portfolio | 32.0m $5.7bn | Reduced -1.4m |
| FRANKLIN RESOURCES INC 1.49% of their portfolio | 31.8m $5.6bn | Added +10.8m |
| BARCLAYS PLC 1.85% of their portfolio | 26.5m $4.7bn | Reduced -981.1k |
| Nuveen, LLC 1.29% of their portfolio | 26.5m $4.7bn | Reduced -1.3m |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ 1.47% of their portfolio | 26.2m $4.6bn | Reduced -5.9m |
| UBS Group AG 0.95% of their portfolio | 25.8m $4.5bn | Reduced -1.8m |
| SCHRODER INVESTMENT MANAGEMENT GROUP 3.76% of their portfolio | 25.2m $4.4bn | Added +1.7m |
| WELLS FARGO & COMPANY/MN 0.95% of their portfolio | 24.4m $4.3bn | Added +5.8m |
| BANK OF MONTREAL /CAN/ 1.87% of their portfolio | 21.1m $3.7bn | Added +1.0m |
| AMERICAN CENTURY COMPANIES INC 1.96% of their portfolio | 20.5m $3.6bn | Reduced -1.3m |
| DIMENSIONAL FUND ADVISORS LP 0.83% of their portfolio | 20.3m $3.6bn | Added +2.3m |
| Swiss National Bank 1.86% of their portfolio | 17.7m $3.1bn | Added +1.2m |
| LOOMIS SAYLES & CO L P 3.84% of their portfolio | 17.4m $3.1bn | Reduced -837.1k |
| PRIMECAP MANAGEMENT CO/CA/ 2.34% of their portfolio | 16.7m $3.0bn | Added +360.4k |
| Mitsubishi UFJ Asset Management Co., Ltd. 2.23% of their portfolio | 15.9m $2.8bn | Added +197.8k |
| HARRIS ASSOCIATES L P 4.51% of their portfolio | 15.7m $2.8bn | Reduced -952.3k |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE 2.38% of their portfolio | 15.1m $2.7bn | Reduced -788.7k |
| JENNISON ASSOCIATES LLC 1.55% of their portfolio | 14.8m $2.6bn | Reduced -1.7m |
| HSBC HOLDINGS PLC 1.66% of their portfolio | 14.6m $2.6bn | Reduced -6.1m |
| California Public Employees Retirement System 1.64% of their portfolio | 14.6m $2.6bn | Added +1.3m |
| Sumitomo Mitsui Trust Group, Inc. 1.57% of their portfolio | 14.3m $2.5bn | Added +183.8k |
| FIL Ltd 2.11% of their portfolio | 14.0m $2.5bn | Added +2.5m |
| RAYMOND JAMES FINANCIAL INC 0.80% of their portfolio | 13.2m $2.3bn | Added +140.6k |
| CITIGROUP INC 1.59% of their portfolio | 13.0m $2.3bn | Reduced -651.0k |
| NORDEA INVESTMENT MANAGEMENT AB 2.12% of their portfolio | 12.9m $2.3bn | Added +376.4k |
| NATIONAL BANK OF CANADA /FI/ 2.26% of their portfolio | 11.9m $2.1bn | Added +2.1m |
| National Pension Service 1.76% of their portfolio | 11.6m $2.0bn | Added +60.7k |
| DekaBank Deutsche Girozentrale 3.65% of their portfolio | 11.3m $2.0bn | Reduced -314.5k |
| Dodge & Cox 1.12% of their portfolio | 11.3m $2.0bn | Reduced -320.5k |
| RHUMBLINE ADVISERS 1.63% of their portfolio | 10.8m $1.9bn | Reduced -437.0k |
| STATE FARM MUTUAL AUTOMOBILE INSURANCE CO 1.68% of their portfolio | 10.8m $1.9bn | Unchanged |
| TIGER GLOBAL MANAGEMENT LLC 5.50% of their portfolio | 10.6m $1.9bn | Added +322.6k |
| Pictet Asset Management Holding SA 1.88% of their portfolio | 10.5m $1.9bn | Added +1.4m |
| PRINCIPAL FINANCIAL GROUP INC 0.98% of their portfolio | 10.5m $1.9bn | Reduced -784.6k |
| VICTORY CAPITAL MANAGEMENT INC 1.20% of their portfolio | 10.5m $1.9bn | Added +6.9m |
| PARNASSUS INVESTMENTS, LLC 4.02% of their portfolio | 9.9m $1.7bn | Added +233.7k |
| ALLIANCEBERNSTEIN L.P. 0.57% of their portfolio | 9.9m $1.7bn | Reduced -298.5k |
| BNP PARIBAS FINANCIAL MARKETS 1.35% of their portfolio | 9.8m $1.7bn | Reduced -976.2k |
| Swedbank AB 1.89% of their portfolio | 9.6m $1.7bn | First filing |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 1.84% of their portfolio | 9.4m $1.7bn | Added +232.5k |
| Clearbridge Investments, LLC 1.32% of their portfolio | 9.3m $1.6bn | Added +501.1k |
| CANADA PENSION PLAN INVESTMENT BOARD 1.39% of their portfolio | 9.2m $1.6bn | Reduced -2.5m |
| NEUBERGER BERMAN GROUP LLC 1.25% of their portfolio | 9.2m $1.6bn | Reduced -931.5k |
| T. Rowe Price Investment Management, Inc. 1.01% of their portfolio | 9.0m $1.6bn | Added +105.5k |
| Ninety One UK Ltd 3.74% of their portfolio | 9.0m $1.6bn | Added +473.4k |
| ALKEON CAPITAL MANAGEMENT LLC 7.39% of their portfolio | 8.6m $1.5bn | Added +3.4m |
| Robeco Institutional Asset Management B.V. 2.44% of their portfolio | 8.6m $1.5bn | Added +372.6k |
| PNC Financial Services Group, Inc. 0.96% of their portfolio | 8.5m $1.5bn | Reduced -46.4k |
| Bank Julius Baer & Co. Ltd, Zurich 4.38% of their portfolio | 8.4m $1.5bn | Added +364.5k |
| BANK OF NOVA SCOTIA 2.99% of their portfolio | 8.3m $1.5bn | Added +3.5m |
| LAZARD ASSET MANAGEMENT LLC 1.98% of their portfolio | 8.2m $1.4bn | Reduced -270.4k |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main 1.48% of their portfolio | 8.1m $1.4bn | Reduced -674.1k |
| Aberdeen Group plc 2.43% of their portfolio | 8.1m $1.4bn | Added +252.8k |
| Artisan Partners Limited Partnership 2.12% of their portfolio | 8.1m $1.4bn | Added +616.6k |
| Holocene Advisors, LP 3.44% of their portfolio | 7.9m $1.4bn | Added +3.0m |
| Universal- Beteiligungs- und Servicegesellschaft mbH 2.46% of their portfolio | 7.9m $1.4bn | Added +495.3k |
| Grantham, Mayo, Van Otterloo & Co. LLC 4.19% of their portfolio | 7.9m $1.4bn | Added +19.4k |
| Alecta Tjanstepension Omsesidigt 6.47% of their portfolio | 7.8m $1.4bn | Reduced -220.2k |
| LPL Financial LLC 0.45% of their portfolio | 7.7m $1.4bn | Added +651.0k |
| ROYAL LONDON ASSET MANAGEMENT LTD 3.07% of their portfolio | 7.6m $1.3bn | Reduced -393.1k |
| NEW YORK STATE COMMON RETIREMENT FUND 1.77% of their portfolio | 7.5m $1.3bn | Reduced -166.7k |
| Fiera Capital Corp 4.46% of their portfolio | 7.5m $1.3bn | Reduced -495.2k |
| CANADA LIFE ASSURANCE Co 2.08% of their portfolio | 7.4m $1.3bn | Added +837.4k |
| Rockefeller Capital Management L.P. 1.49% of their portfolio | 7.2m $1.3bn | Added +3.3m |
| Allianz Asset Management GmbH 1.69% of their portfolio | 7.2m $1.3bn | Reduced -192.4k |
| CIBC Private Wealth Group LLC 2.26% of their portfolio | 7.2m $1.3bn | Reduced -788.7k |
| SG Americas Securities, LLC 5.43% of their portfolio | 7.0m $1.2bn | Reduced -4.7m |
| ENVESTNET ASSET MANAGEMENT INC 0.35% of their portfolio | 6.8m $1.2bn | Added +47.3k |
| PineStone Asset Management Inc. 7.76% of their portfolio | 6.8m $1.2bn | Added +273.5k |
| Fundsmith LLP 5.21% of their portfolio | 6.8m $1.2bn | Reduced -39.8k |
| FLOSSBACH VON STORCH SE 4.80% of their portfolio | 6.7m $1.2bn | Added +1.0m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 0.82% of their portfolio | 6.5m $1.2bn | Added +4.4m |
| Ensign Peak Advisors, Inc 1.96% of their portfolio | 6.5m $1.1bn | Reduced -1.3m |
| DNB Asset Management AS 4.74% of their portfolio | 6.5m $1.1bn | Reduced -660.1k |
| VOYA INVESTMENT MANAGEMENT LLC 1.11% of their portfolio | 6.4m $1.1bn | Reduced -6.7m |