Vault-13

SIMPLIFY EXCHANGE TRADED FUN SPUC

US EQT PLS UPSID · ETP · CUSIP 82889N301

22 institutional holders +11 vs Q1 2025
2,468,5012.5m shares reported held*
$110.4mreported value*
13 new 2 added 5 reduced 2 sold out net sold ≈ $11.8m (-264.6k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $44.71.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0102030Q3 22: 10Q4 22: 8Q1 23: 6Q2 23: 9Q3 23: 10Q4 23: 7Q1 24: 8Q2 24: 7Q3 24: 7Q4 24: 6Q1 25: 11Q2 25: 2222Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202210
Q4 20228
Q1 20236
Q2 20239
Q3 202310
Q4 20237
Q1 20248
Q2 20247
Q3 20247
Q4 20246
Q1 202511
Q2 202522

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
20020Q3 23: 5 bought or addedQ3 23: 5 cut or sold outQ4 23: 2 bought or addedQ4 23: 7 cut or sold outQ4 23Q1 24: 2 bought or addedQ1 24: 5 cut or sold outQ2 24: 4 bought or addedQ2 24: 4 cut or sold outQ2 24Q3 24: 5 bought or addedQ3 24: 2 cut or sold outQ4 24: 4 bought or addedQ4 24: 2 cut or sold outQ4 24Q1 25: 7 bought or addedQ1 25: 1 cut or sold outQ2 25: 15 bought or addedQ2 25: 7 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 202355
Q4 202327
Q1 202425
Q2 202444
Q3 202452
Q4 202442
Q1 202571
Q2 2025157

Biggest buyers

AE Wealth Management LLC New +104,367+104.4k
Hilltop Holdings Inc. Added +74,051+74.1k
Lloyd Advisory Services, LLC. New +34,325+34.3k
OLD MISSION CAPITAL LLC Added +29,683+29.7k
B.O.S.S. Retirement Advisors, LLC New +19,745+19.7k
HOWARD BAILEY SECURITIES, LLC New +10,837+10.8k
LifeWealth Investments, LLC New +10,507+10.5k
Great Lakes Retirement, Inc. New +6,692+6.7k
Quest 10 Wealth Builders, Inc. New +442+442
Transce3nd, LLC New +393+393

Biggest sellers

Simplify Asset Management Inc. Reduced -421,134-421.1k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -78,062-78.1k
Encompass More Asset Management Sold out -49,369-49.4k
JBR Co Financial Management Inc Sold out -6,000-6.0k
OSAIC HOLDINGS, INC. Reduced -1,088-1.1k
UBS Group AG Reduced -497-497
CITADEL ADVISORS LLC Reduced -45-45

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Simplify Asset Management Inc. 5.18% of their portfolio Las Vegas, NV 1,913,6781.9m $85.6m $85.6m 5.18% Reduced -421.1k -421,134
2 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 198,666198.7k $8.9m $8.9m 0.01% Reduced -78.1k -78,062
3 Hilltop Holdings Inc. 0.32% of their portfolio DALLAS, TX 110,460110.5k $4.9m $4.9m 0.32% Added +74.1k +74,051
4 AE Wealth Management LLC 0.03% of their portfolio TOPEKA, KS 104,367104.4k $4.7m $4.7m 0.03% New
5 OLD MISSION CAPITAL LLC 0.05% of their portfolio CHICAGO, IL 41,65441.7k $1.9m $1.9m 0.05% Added +29.7k +29,683
6 Lloyd Advisory Services, LLC. 0.74% of their portfolio SUWANEE, GA 34,32534.3k $1.5m $1.5m 0.74% New
7 B.O.S.S. Retirement Advisors, LLC 0.22% of their portfolio Lehi, UT 19,74519.7k $882.8k $882.8k 0.22% New
8 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 15,42515.4k $689.7k $689.7k 0.00% Reduced -45 -45
9 HOWARD BAILEY SECURITIES, LLC 0.15% of their portfolio FORT WAYNE, IN 10,83710.8k $484.5k $484.5k 0.15% New
10 LifeWealth Investments, LLC 0.08% of their portfolio WINTER GARDEN, FL 10,50710.5k $469.8k $469.8k 0.08% New
11 Great Lakes Retirement, Inc. 0.04% of their portfolio SANDUSKY, OH 6,6926.7k $299.2k $299.2k 0.04% New
12 OSAIC HOLDINGS, INC. 0.00% of their portfolio SCOTTSDALE, AZ 604604 $27.1k $27.1k 0.00% Reduced -1.1k -1,088
13 Quest 10 Wealth Builders, Inc. 0.02% of their portfolio Fuquay-Varina, VA 442442 $19.8k $19.8k 0.02% New
14 Transce3nd, LLC 0.01% of their portfolio BUDA, TX 393393 $17.6k $17.6k 0.01% New
15 Park Square Financial Group, LLC 0.01% of their portfolio ROSWELL, GA 248248 $11.1k $11.1k 0.01% New
16 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 200200 $8.9k $8.9k 0.00% New
17 UBS Group AG 0.00% of their portfolio ZURICH, V8 164164 $7.3k $7.3k 0.00% Reduced -497 -497
18 Decker Retirement Planning Inc. 0.00% of their portfolio LEVI, UT 6868 $3.0k $3.0k 0.00% New
19 Richard W. Paul & Associates, LLC 0.00% of their portfolio NOVI, MI 1919 $851 $851 0.00% New
20 Pineridge Advisors LLC 0.00% of their portfolio ST. CHARLES, MO 66 $269 $269 0.00% New
21 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 11 $87 $87 0.00% Unchanged
22 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged