TABOOLA.COM LTD TBLA
ORD SHS · Common Stock · CUSIP M8744T106
Technology company specialized in contextual, native advertising
- SectorTechnology
- IndustryServices-Computer Programming, Data Processing, Etc.
- HeadquartersNew York, NY
- Founded2007
- Websitetaboola.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($7.3m this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $4.99. Options: 6 managers hold calls ($1.4m notional), 2 hold puts ($72.5k).
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 88 |
| Q4 2022 | 84 |
| Q1 2023 | 88 |
| Q2 2023 | 93 |
| Q3 2023 | 94 |
| Q4 2023 | 103 |
| Q1 2024 | 126 |
| Q2 2024 | 128 |
| Q3 2024 | 125 |
| Q4 2024 | 130 |
| Q1 2025 | 130 |
| Q2 2025 | 136 |
| Q3 2025 | 148 |
| Q4 2025 | 158 |
| Q1 2026 | 179 |
| Q2 2026 | 210 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 64 | 51 |
| Q4 2024 | 64 | 49 |
| Q1 2025 | 59 | 55 |
| Q2 2025 | 68 | 61 |
| Q3 2025 | 75 | 62 |
| Q4 2025 | 86 | 68 |
| Q1 2026 | 99 | 63 |
| Q2 2026 | 145 | 76 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2025 | $235.9k | $28.1k | 0.12 |
| Q4 2025 | $173.3k | $1.8k | 0.01 |
| Q1 2026 | $13.3k | $0 | 0.00 |
| Q2 2026 | $1.4m | $72.5k | 0.05 |
Biggest buyers
| BlackRock, Inc. | Added | +7.8m |
| MACKENZIE FINANCIAL CORP | New | +3.7m |
| STATE STREET CORP | Added | +3.1m |
| LSV ASSET MANAGEMENT | Added | +2.4m |
| Qube Research & Technologies Ltd | Added | +1.9m |
| GEODE CAPITAL MANAGEMENT, LLC | Added | +1.7m |
| ACADIAN ASSET MANAGEMENT LLC | Added | +1.5m |
| TWO SIGMA INVESTMENTS, LP | Added | +1.4m |
| RENAISSANCE TECHNOLOGIES LLC | Added | +1.2m |
| VANGUARD PORTFOLIO MANAGEMENT LLC | Added | +983.7k |
Biggest sellers
| Siren, L.L.C. | Reduced | -1.5m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Reduced | -1.3m |
| Creek Drive Management Group LLC | Reduced | -1.2m |
| MARSHALL WACE, LLP | Sold out | -1.0m |
| UBS Group AG | Reduced | -812.5k |
| MILLENNIUM MANAGEMENT LLC | Reduced | -735.7k |
| HRT FINANCIAL LP | Sold out | -666.5k |
| JANE STREET GROUP, LLC | Reduced | -635.3k |
| Inspire Investing, LLC | Sold out | -523.0k |
| George Kaiser Family Foundation | Sold out | -502.5k |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | New | $597.0k119.4k shares |
| SIMPLEX TRADING, LLC | Added | $247.0k49.4k shares |
| CITADEL ADVISORS LLC | New | $217.0k43.4k shares |
| GROUP ONE TRADING LLC | Added | $163.0k32.6k shares |
| IMC-Chicago, LLC | New | $145.5k29.1k shares |
| Walleye Capital LLC | New | $1.0k200 shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | New | $70.0k14.0k shares |
| SIMPLEX TRADING, LLC | New | $2.5k500 shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| Apollo Management Holdings GP, LLC 13D · may seek influence +2.7 pts · filed 2026-06-01 | 16.2% |
| Evergreen Venture Partners Ltd. 13G · exempt (held before listing) filed 2026-02-17 | 5.8% |
Singolda Adam
13D · may seek influence
new · filed 2026-01-08
Stated purposeMr. Singolda's beneficial ownership increased above 5% primarily as a result of the Issuer's publicly announced share buyback program and, except for the vesting of restricted shares described below, did not result from any acquisitions of shares by Mr. Singolda within the last sixty days. Full filing |
5.7% |
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 1 | $750.3k | 2 | $1.6m | $819.0k |
| Q1 2025 | 2 | $2.2m | 1 | $132.7k | $132.7k |
| Q2 2025 | 0 | — | 1 | $75.3k | $75.3k |
| Q3 2025 | 0 | — | 2 | $99.2k | $7.9k |
| Q4 2025 | 0 | — | 2 | $25.0m | $1.6m |
| Q1 2026 | 0 | — | 0 | — | — |
| Q2 2026 | 0 | — | 2 | $511.8k | $204.4k |
| Q3 2026 | 0 | — | 0 | — | — |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2026-05-28 | Apollo Management GP, LLC +2 10% owner · See Footnote | Sold | $52.8m12.0m shares |
| 2026-05-28 | Apollo Management, L.P. +9 10% owner · See Footnote | Sold | $52.8m12.0m shares |
| 2026-05-08 | Mijaleski Monica Director | Sold | $307.4k61.0k shares |
| 2026-05-07 | Sundjaja Kristy Chief People Officer | Sold plan | $204.4k40.9k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 0.00% of their portfolio | 9.6m $47.8m | Added +7.8m |
| Siren, L.L.C. 0.86% of their portfolio | 8.4m $42.1m | Reduced -1.5m |
| ACADIAN ASSET MANAGEMENT LLC 0.04% of their portfolio | 7.4m $37.1m | Added +1.5m |
| TWO SIGMA INVESTMENTS, LP 0.02% of their portfolio | 5.9m $29.6m | Added +1.4m |
| LSV ASSET MANAGEMENT 0.05% of their portfolio | 5.6m $28.1m | Added +2.4m |
| STATE STREET CORP 0.00% of their portfolio | 3.9m $19.7m | Added +3.1m |
| MACKENZIE FINANCIAL CORP 0.02% of their portfolio | 3.7m $18.4m | New |
| Qube Research & Technologies Ltd 0.02% of their portfolio | 3.6m $17.9m | Added +1.9m |
| RENAISSANCE TECHNOLOGIES LLC 0.02% of their portfolio | 3.3m $16.4m | Added +1.2m |
| AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 2.2m $11.0m | Added +166.2k |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC 0.18% of their portfolio | 2.1m $10.5m | Reduced -220.3k |
| VANGUARD PORTFOLIO MANAGEMENT LLC 0.00% of their portfolio | 2.0m $9.9m | Added +983.7k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 1.9m $9.6m | Added +1.7m |
| GLOBEFLEX CAPITAL L P 1.22% of their portfolio | 1.9m $9.6m | Added +3.9k |
| LAKEWOOD CAPITAL MANAGEMENT, LP 0.49% of their portfolio | 1.9m $9.5m | Unchanged |
| LAZARD ASSET MANAGEMENT LLC 0.01% of their portfolio | 1.4m $7.0m | Added +86.8k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 1.4m $6.8m | Added +35.9k |
| Empowered Funds, LLC 0.03% of their portfolio | 1.3m $6.3m | Reduced -220.3k |
| NORTHERN TRUST CORP 0.00% of their portfolio | 1.1m $5.7m | Added +728.8k |
| MORGAN STANLEY 0.00% of their portfolio | 1.1m $5.3m | Added +171.2k |
| D. E. Shaw & Co., Inc. 0.00% of their portfolio | 990.7k $5.0m | Added +22.2k |
| MILLENNIUM MANAGEMENT LLC 0.00% of their portfolio | 946.1k $4.7m | Reduced -735.7k |
| LOS ANGELES CAPITAL MANAGEMENT LLC 0.02% of their portfolio | 940.2k $4.7m | New |
| Stoic Point Capital Management LLC 3.87% of their portfolio | 922.4k $4.6m | Reduced -313.8k |
| ION Crossover Partners Ltd 6.03% of their portfolio | 900.0k $4.5m | Unchanged |
| Atreides Management, LP 0.04% of their portfolio | 835.0k $4.2m | Added +14.2k |
| BROWN ADVISORY INC 0.01% of their portfolio | 811.8k $4.1m | Reduced -60.8k |
| O'SHAUGHNESSY ASSET MANAGEMENT, LLC 0.02% of their portfolio | 801.4k $4.0m | Added +222.3k |
| Yelin Lapidot Holdings Management Ltd. 0.73% of their portfolio | 768.7k $3.8m | Unchanged |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio | 615.6k $3.1m | Added +307.7k |
| ARK Investment Management LLC 0.02% of their portfolio | 602.8k $3.0m | Added +78.4k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 599.4k $3.0m | Added +502.1k |
| Walleye Capital LLC 0.01% of their portfolio | 578.0k $2.9m | New |
| Point72 Asset Management, L.P. 0.00% of their portfolio | 577.0k $2.9m | Reduced -154.1k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 552.7k $2.8m | Reduced -172.4k |
| UBS Group AG 0.00% of their portfolio | 526.1k $2.6m | Reduced -812.5k |
| LANDSCAPE CAPITAL MANAGEMENT, L.L.C. 0.17% of their portfolio | 518.3k $2.6m | Added +35.5k |
| GSA CAPITAL PARTNERS LLP 0.16% of their portfolio | 515.5k $2.6m | Reduced -35.4k |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 506.8k $2.5m | Reduced -341.3k |
| Y.D. More Investments Ltd 0.07% of their portfolio | 472.9k $2.4m | Added +172.9k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 466.6k $2.3m | New |
| AMERICAN CENTURY COMPANIES INC 0.00% of their portfolio | 438.4k $2.2m | Reduced -11.6k |
| Susquehanna Portfolio Strategies, LLC 0.03% of their portfolio | 424.6k $2.1m | Reduced -105.3k |
| NANO CAP NEW MILLENNIUM GROWTH FUND L P 1.61% of their portfolio | 420.0k $2.1m | Reduced -95.0k |
| AlpInvest Partners B.V. 3.35% of their portfolio | 402.0k $2.0m | Reduced -446.1k |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 0.00% of their portfolio | 398.1k $2.0m | Reduced -1.3m |
| Man Group plc 0.00% of their portfolio | 396.6k $2.0m | Added +29.4k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 389.5k $1.9m | Added +296.3k |
| BNP PARIBAS FINANCIAL MARKETS 0.00% of their portfolio | 371.5k $1.9m | Added +341.8k |
| Checchi Capital Advisers, LLC 0.11% of their portfolio | 331.9k $1.7m | Reduced -75.7k |
| CREDIT AGRICOLE S A 0.00% of their portfolio | 320.0k $1.6m | Unchanged |
| Migdal Insurance & Financial Holdings Ltd. 0.01% of their portfolio | 310.3k $1.6m | New |
| TEACHER RETIREMENT SYSTEM OF TEXAS 0.00% of their portfolio | 309.7k $1.5m | Reduced -127.6k |
| RITHOLTZ WEALTH MANAGEMENT 0.02% of their portfolio | 308.5k $1.5m | Added +74.5k |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. 0.00% of their portfolio | 300.6k $1.5m | New |
| Tidal Investments LLC 0.00% of their portfolio | 258.9k $1.3m | Added +89.5k |
| Swiss National Bank 0.00% of their portfolio | 256.1k $1.3m | Reduced -30.9k |
| XTX Topco Ltd 0.02% of their portfolio | 251.8k $1.3m | Reduced -426.4k |
| HSBC HOLDINGS PLC 0.00% of their portfolio | 250.2k $1.3m | Reduced -2.4k |
| PICTON MAHONEY ASSET MANAGEMENT 0.01% of their portfolio | 236.7k $1.2m | New |
| Jump Financial, LLC 0.01% of their portfolio | 234.3k $1.2m | Reduced -79.6k |
| Integrated Quantitative Investments LLC 0.19% of their portfolio | 232.0k $1.2m | New |
| Nuveen, LLC 0.00% of their portfolio | 229.4k $1.1m | New |
| Robeco Institutional Asset Management B.V. 0.00% of their portfolio | 228.6k $1.1m | New |
| ALGERT GLOBAL LLC 0.01% of their portfolio | 226.5k $1.1m | Added +148.3k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 217.4k $1.1m | Added +138.8k |
| Quent Capital, LLC 0.06% of their portfolio | 210.0k $1.1m | Unchanged |
| Squarepoint Ops LLC 0.00% of their portfolio | 203.2k $1.0m | Added +128.4k |
| Invesco Ltd. 0.00% of their portfolio | 202.0k $1.0m | Added +152.2k |
| VOYA INVESTMENT MANAGEMENT LLC 0.00% of their portfolio | 186.0k $929.8k | Added +24.9k |
| Altshuler Shaham Ltd 0.00% of their portfolio | 180.1k $1.2k | Added +222 |
| Intellectus Partners, LLC 0.15% of their portfolio | 172.7k $863.6k | Reduced -450 |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 170.1k $850.5k | Added +93.0k |
| Legal & General Group Plc 0.00% of their portfolio | 169.7k $848.5k | Added +119.4k |
| IEQ CAPITAL, LLC 0.00% of their portfolio | 169.4k $846.8k | Added +3.5k |
| VARCOV Co. 0.31% of their portfolio | 163.1k $815.4k | Added +7.0k |
| BARCLAYS PLC 0.00% of their portfolio | 162.2k $811.1k | Added +19.9k |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 159.8k $799.2k | New |
| FMR LLC 0.00% of their portfolio | 152.6k $763.2k | Added +431 |
| Aquatic Capital Management LLC 0.03% of their portfolio | 150.1k $750.5k | New |
| RBF Capital, LLC 0.03% of their portfolio | 150.0k $750.0k | Reduced -10.0k |
| VAN ECK ASSOCIATES CORP 0.00% of their portfolio | 148.2k $740.8k | Added +76.2k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 138.7k $693.3k | Added +13.5k |
| Mariner, LLC 0.00% of their portfolio | 133.4k $666.9k | Added +22.5k |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 124.5k $622.7k | Added +124.0k |
| SEI INVESTMENTS CO 0.00% of their portfolio | 120.6k $602.8k | New |
| Creative Planning 0.00% of their portfolio | 119.6k $597.9k | Added +22.8k |
| Centiva Capital, LP 0.02% of their portfolio | 111.1k $555.3k | Reduced -16.8k |
| Allianz Asset Management GmbH 0.00% of their portfolio | 110.8k $343.4k | Unchanged |
| KLP KAPITALFORVALTNING AS 0.00% of their portfolio | 110.5k $552.5k | Unchanged |
| PRELUDE CAPITAL MANAGEMENT, LLC 0.04% of their portfolio | 109.8k $549.2k | Reduced -40.0k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 108.3k $541.6k | Added +99.3k |
| VANGUARD ASSET MANAGEMENT, Ltd 0.00% of their portfolio | 107.4k $537.0k | Unchanged |
| Creek Drive Management Group LLC 0.31% of their portfolio | 100.0k $500.0k | Reduced -1.2m |
| Russell Investments Group, Ltd. 0.00% of their portfolio | 97.0k $483.2k | Added +86.6k |
| Mitsubishi UFJ Trust & Banking Corp 0.00% of their portfolio | 90.5k $452.4k | New |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 84.8k $423.9k | Reduced -635.3k |
| CITIGROUP INC 0.00% of their portfolio | 80.1k $400.7k | Added +56.7k |
| MetLife Investment Management, LLC 0.00% of their portfolio | 76.5k $382.3k | New |
| Zurcher Kantonalbank (Zurich Cantonalbank) 0.00% of their portfolio | 74.4k $372.2k | Reduced -37.3k |