HELEN OF TROY LTD HELE
COM · Common Stock · CUSIP G4388N106 · ISIN BMG4388N1065
Manufacturer of personal care products
- SectorConsumer discretionary
- IndustryElectric Housewares & Fans
- HeadquartersHamilton, United States
- Founded1968
- Websitehelenoftroy.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($2.4m this quarter). Holder counts are more reliable. Shares outstanding: 23.3m as of 2026-06-29, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $28.98. Options: 9 managers hold calls ($28.7m notional), 11 hold puts ($25.7m).
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 258 |
| Q4 2022 | 247 |
| Q1 2023 | 250 |
| Q2 2023 | 249 |
| Q3 2023 | 250 |
| Q4 2023 | 263 |
| Q1 2024 | 274 |
| Q2 2024 | 256 |
| Q3 2024 | 246 |
| Q4 2024 | 244 |
| Q1 2025 | 232 |
| Q2 2025 | 211 |
| Q3 2025 | 207 |
| Q4 2025 | 194 |
| Q1 2026 | 189 |
| Q2 2026 | 202 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 127 | 153 |
| Q4 2024 | 124 | 111 |
| Q1 2025 | 118 | 119 |
| Q2 2025 | 121 | 114 |
| Q3 2025 | 112 | 108 |
| Q4 2025 | 101 | 112 |
| Q1 2026 | 99 | 101 |
| Q2 2026 | 123 | 79 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2025 | $16.0m | $31.7m | 1.98 |
| Q4 2025 | $16.3m | $21.7m | 1.33 |
| Q1 2026 | $5.6m | $14.7m | 2.60 |
| Q2 2026 | $28.7m | $25.7m | 0.90 |
Biggest buyers
| MILLENNIUM MANAGEMENT LLC | Added | +636.4k |
| AQR CAPITAL MANAGEMENT LLC | Added | +559.8k |
| AMERICAN CENTURY COMPANIES INC | Added | +393.5k |
| Woodline Partners LP | New | +367.1k |
| BANK OF AMERICA CORP /DE/ | Added | +347.8k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +199.8k |
| DIMENSIONAL FUND ADVISORS LP | Added | +194.1k |
| RENAISSANCE TECHNOLOGIES LLC | Added | +165.2k |
| HSBC HOLDINGS PLC | Added | +160.4k |
| Pacer Advisors, Inc. | New | +157.0k |
Biggest sellers
| RWWM, INC. | Reduced | -699.2k |
| PARADIGM CAPITAL MANAGEMENT INC/NY | Reduced | -439.1k |
| Rubric Capital Management LP | Sold out | -366.2k |
| Invenomic Capital Management LP | Reduced | -292.0k |
| Balyasny Asset Management L.P. | Sold out | -257.0k |
| GOLDMAN SACHS GROUP INC | Reduced | -228.6k |
| MARSHALL WACE, LLP | Sold out | -223.4k |
| BARCLAYS PLC | Reduced | -151.0k |
| JPMORGAN CHASE & CO | Reduced | -147.3k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | Reduced | -121.9k |
Biggest calls
| BARCLAYS PLC | New | $14.5m500.0k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $5.2m178.9k shares |
| Point72 Asset Management, L.P. | Reduced | $2.3m79.7k shares |
| JANE STREET GROUP, LLC | Added | $2.3m78.5k shares |
| IMC-Chicago, LLC | Added | $2.3m77.5k shares |
| CITADEL ADVISORS LLC | Reduced | $1.5m51.2k shares |
| Walleye Capital LLC | Reduced | $412.8k14.2k shares |
| SIMPLEX TRADING, LLC | Reduced | $159.9k5.5k shares |
| GROUP ONE TRADING LLC | Reduced | $52.3k1.8k shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $9.0m308.5k shares |
| BARCLAYS PLC | Unchanged | $8.7m300.0k shares |
| Point72 Asset Management, L.P. | Reduced | $2.1m70.8k shares |
| CITADEL ADVISORS LLC | Reduced | $2.0m67.6k shares |
| IMC-Chicago, LLC | Reduced | $1.3m46.1k shares |
| SIMPLEX TRADING, LLC | Reduced | $968.0k33.3k shares |
| JANE STREET GROUP, LLC | Added | $729.7k25.1k shares |
| D. E. Shaw & Co., Inc. | Reduced | $569.8k19.6k shares |
| GROUP ONE TRADING LLC | Added | $220.9k7.6k shares |
| ZAZOVE ASSOCIATES LLC | New | $151.2k50.0k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| BlackRock, Inc. 13G · institution filed 2026-01-08 | 7.0% |
| AQR CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-08-12 | 5.7% |
Fell to 5% or below in the last year: RWWM, Inc. (2.0%, 2026-08-14), VANGUARD CAPITAL MANAGEMENT LLC (4.9%, 2026-07-31), VANGUARD GROUP INC (0.0%, 2026-03-27)
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 0 | — | 0 | — | — |
| Q1 2025 | 0 | — | 0 | — | — |
| Q2 2025 | 0 | — | 0 | — | — |
| Q3 2025 | 3 | $425.9k | 0 | — | — |
| Q4 2025 | 0 | — | 0 | — | — |
| Q1 2026 | 0 | — | 0 | — | — |
| Q2 2026 | 0 | — | 0 | — | — |
| Q3 2026 | 0 | — | 0 | — | — |
None reported since 1 Apr 2026.
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 0.00% of their portfolio | 1.9m $54.7m | Added +137.1k |
| AQR CAPITAL MANAGEMENT LLC 0.01% of their portfolio | 1.3m $37.1m | Added +559.8k |
| VANGUARD CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 993.5k $28.9m | Reduced -13.3k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 954.6k $27.7m | Added +347.8k |
| D. E. Shaw & Co., Inc. 0.01% of their portfolio | 824.3k $24.0m | Added +60.0k |
| WELLINGTON MANAGEMENT GROUP LLP 0.00% of their portfolio | 824.2k $24.0m | Added +93.3k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio | 802.1k $23.3m | Reduced -121.9k |
| MILLENNIUM MANAGEMENT LLC 0.02% of their portfolio | 779.8k $22.7m | Added +636.4k |
| DIMENSIONAL FUND ADVISORS LP 0.00% of their portfolio | 692.8k $20.1m | Added +194.1k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 678.8k $19.7m | Added +38.5k |
| PZENA INVESTMENT MANAGEMENT LLC 0.06% of their portfolio | 676.6k $19.7m | Reduced -84.6k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 613.3k $17.8m | Added +34.9k |
| CastleKnight Management LP 0.60% of their portfolio | 569.9k $16.6m | Reduced -59.8k |
| STATE STREET CORP 0.00% of their portfolio | 526.2k $15.3m | Added +10.6k |
| PARADIGM CAPITAL MANAGEMENT INC/NY 0.39% of their portfolio | 488.0k $14.2m | Reduced -439.1k |
| RWWM, INC. 1.02% of their portfolio | 474.6k $13.8m | Reduced -699.2k |
| AMERICAN CENTURY COMPANIES INC 0.01% of their portfolio | 461.3k $13.4m | Added +393.5k |
| Prescott Group Capital Management, L.L.C. 1.10% of their portfolio | 437.8k $12.7m | Added +81.7k |
| VANGUARD PORTFOLIO MANAGEMENT LLC 0.00% of their portfolio | 378.7k $11.0m | Added +46.1k |
| Woodline Partners LP 0.03% of their portfolio | 367.1k $10.7m | New |
| FEDERATED HERMES, INC. 0.01% of their portfolio | 358.2k $10.4m | Reduced -102.5k |
| Invenomic Capital Management LP 0.62% of their portfolio | 357.5k $10.4m | Reduced -292.0k |
| EARNEST PARTNERS LLC 0.04% of their portfolio | 338.3k $9.8m | Added +100.7k |
| MORGAN STANLEY 0.00% of their portfolio | 325.8k $9.5m | Added +44.9k |
| HSBC HOLDINGS PLC 0.00% of their portfolio | 297.8k $8.5m | Added +160.4k |
| HOTCHKIS & WILEY CAPITAL MANAGEMENT LLC 0.02% of their portfolio | 282.1k $8.2m | Reduced -113.8k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 263.1k $7.6m | Reduced -228.6k |
| JACOBS LEVY EQUITY MANAGEMENT, INC 0.02% of their portfolio | 213.3k $6.2m | Added +96.7k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.01% of their portfolio | 211.9k $6.2m | Added +199.8k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 207.7k $6.0m | Added +37.9k |
| RENAISSANCE TECHNOLOGIES LLC 0.01% of their portfolio | 204.8k $6.0m | Added +165.2k |
| NORTHERN TRUST CORP 0.00% of their portfolio | 200.6k $5.8m | Added +10.5k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 195.8k $5.7m | Added +53.5k |
| HEALTHCARE OF ONTARIO PENSION PLAN TRUST FUND 0.01% of their portfolio | 179.5k $5.2m | Unchanged |
| Pacer Advisors, Inc. 0.01% of their portfolio | 157.0k $4.6m | New |
| VANGUARD FIDUCIARY TRUST CO 0.00% of their portfolio | 155.2k $4.5m | Reduced -1.0k |
| Trexquant Investment LP 0.03% of their portfolio | 154.2k $4.5m | Added +20.7k |
| PANAGORA ASSET MANAGEMENT INC 0.01% of their portfolio | 147.1k $4.3m | New |
| Vanguard Global Advisers, LLC 0.00% of their portfolio | 118.4k $3.4m | Reduced -7.7k |
| UBS Group AG 0.00% of their portfolio | 116.0k $3.4m | Added +47.3k |
| Invesco Ltd. 0.00% of their portfolio | 112.0k $3.3m | Added +32.2k |
| IEQ CAPITAL, LLC 0.01% of their portfolio | 111.4k $3.2m | Added +77.9k |
| GSA CAPITAL PARTNERS LLP 0.20% of their portfolio | 110.9k $3.2m | Added +72.8k |
| Jump Financial, LLC 0.03% of their portfolio | 106.2k $3.1m | Added +43.7k |
| Creative Planning 0.00% of their portfolio | 104.0k $3.0m | Added +30.3k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 95.2k $2.8m | Added +15.0k |
| FRANKLIN RESOURCES INC 0.00% of their portfolio | 86.5k $2.5m | Added +70.8k |
| Pinnacle Holdings, LLC 0.72% of their portfolio | 80.6k $2.3m | Added +332 |
| Russell Investments Group, Ltd. 0.00% of their portfolio | 80.0k $2.3m | Added +23.8k |
| Gladstone Institutional Advisory LLC 0.07% of their portfolio | 78.2k $2.3m | Reduced -14.0k |
| ACADIAN ASSET MANAGEMENT LLC 0.00% of their portfolio | 76.7k $2.2m | Added +55.6k |
| FMR LLC 0.00% of their portfolio | 73.4k $2.1m | Added +69.2k |
| LSV ASSET MANAGEMENT 0.00% of their portfolio | 73.1k $2.1m | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 68.6k $2.0m | Added +31.4k |
| Engineers Gate Manager LP 0.02% of their portfolio | 65.7k $1.9m | Reduced -108.3k |
| Quantinno Capital Management LP 0.00% of their portfolio | 64.3k $1.9m | Added +18.8k |
| Cerity Partners LLC 0.00% of their portfolio | 63.0k $1.8m | Added +33.1k |
| Y-Intercept (Hong Kong) Ltd 0.04% of their portfolio | 61.6k $1.8m | New |
| Mariner, LLC 0.00% of their portfolio | 58.3k $1.7m | New |
| Susquehanna Portfolio Strategies, LLC 0.03% of their portfolio | 58.0k $1.7m | Reduced -22.9k |
| Empowered Funds, LLC 0.01% of their portfolio | 58.0k $1.7m | New |
| Quinn Opportunity Partners LLC 0.08% of their portfolio | 57.4k $1.7m | New |
| Pacific Ridge Capital Partners, LLC 0.30% of their portfolio | 56.7k $1.6m | Reduced -653 |
| WEDGE CAPITAL MANAGEMENT L L P/NC 0.03% of their portfolio | 52.7k $1.5m | New |
| NOMURA HOLDINGS INC 0.01% of their portfolio | 51.9k $1.5m | Reduced -28.0k |
| Nuveen, LLC 0.00% of their portfolio | 50.9k $1.5m | Reduced -5.6k |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC 0.03% of their portfolio | 50.2k $1.5m | New |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 46.6k $1.4m | Added +6.8k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 45.5k $1.3m | Reduced -147.3k |
| TWO SIGMA INVESTMENTS, LP 0.00% of their portfolio | 42.2k $1.2m | New |
| Mork Capital Management, LLC 0.74% of their portfolio | 40.0k $1.2m | Unchanged |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 39.4k $1.0m | Added +22.3k |
| Cetera Investment Advisers 0.00% of their portfolio | 38.2k $1.1m | Added +5.4k |
| Jain Global LLC 0.01% of their portfolio | 35.0k $1.0m | New |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 34.3k $997.3k | Added +10.8k |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 31.6k $917.3k | Added +606 |
| VICTORY CAPITAL MANAGEMENT INC 0.00% of their portfolio | 31.5k $915.0k | New |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 30.4k $884.0k | Added +14.7k |
| Numerai GP LLC 0.07% of their portfolio | 29.6k $859.9k | New |
| SummerHaven Investment Management, LLC 0.44% of their portfolio | 28.4k $824.6k | Unchanged |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 25.8k $372.7k | Added +11.9k |
| CITIGROUP INC 0.00% of their portfolio | 25.8k $751.0k | Added +20.2k |
| BOOTHBAY FUND MANAGEMENT, LLC 0.01% of their portfolio | 25.8k $748.8k | New |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 25.3k $735.0k | Added +13.3k |
| Inspire Investing, LLC 0.03% of their portfolio | 23.5k $684.0k | Reduced -12.8k |
| KLP KAPITALFORVALTNING AS 0.00% of their portfolio | 22.8k $662.8k | Unchanged |
| Man Group plc 0.00% of their portfolio | 21.5k $626.3k | Reduced -28.8k |
| STRS OHIO 0.00% of their portfolio | 21.4k $622.1k | Added +11.2k |
| XTX Topco Ltd 0.01% of their portfolio | 21.2k $616.9k | New |
| Empirical Asset Management, LLC 0.14% of their portfolio | 20.7k $602.9k | Added +500 |
| &PARTNERS 0.00% of their portfolio | 20.2k $585.9k | Added +4.5k |
| TUDOR INVESTMENT CORP ET AL 0.00% of their portfolio | 17.7k $515.8k | Reduced -34.9k |
| Robeco Institutional Asset Management B.V. 0.00% of their portfolio | 17.0k $493.2k | Unchanged |
| Walleye Capital LLC 0.00% of their portfolio | 16.9k $492.1k | Added +16.8k |
| CANADA PENSION PLAN INVESTMENT BOARD 0.00% of their portfolio | 16.2k $470.9k | Added +4.8k |
| Arax Advisory Partners 0.00% of their portfolio | 14.7k $428.5k | Added +14.6k |
| STIFEL FINANCIAL CORP 0.00% of their portfolio | 14.5k $420.9k | New |
| Counterpoint Mutual Funds LLC 0.04% of their portfolio | 14.1k $408.5k | New |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 13.3k $386.3k | New |
| MetLife Investment Management, LLC 0.00% of their portfolio | 13.1k $381.3k | Added +3.0k |