PRIMERICA INC PRI
COM · Common Stock · CUSIP 74164M108 · ISIN US74164M1080
American financial services provider
- SectorFinancials
- IndustryLife Insurance
- HeadquartersDuluth, GA
- Founded1977
- Websiteprimerica.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($21.8m this quarter). Holder counts are more reliable. Shares outstanding: 33.8m as of 2024-07-31, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $236.35. Options: 6 managers hold calls ($2.1m notional), 5 hold puts ($6.8m).
Trends to Q2 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 301 |
| Q4 2022 | 320 |
| Q1 2023 | 353 |
| Q2 2023 | 363 |
| Q3 2023 | 369 |
| Q4 2023 | 397 |
| Q1 2024 | 401 |
| Q2 2024 | 410 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 136 | 130 |
| Q1 2023 | 167 | 154 |
| Q2 2023 | 152 | 175 |
| Q3 2023 | 147 | 175 |
| Q4 2023 | 154 | 184 |
| Q1 2024 | 171 | 183 |
| Q2 2024 | 193 | 189 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2023 | $5.4m | $3.5m | 0.64 |
| Q4 2023 | $864.2k | $2.2m | 2.50 |
| Q1 2024 | $1.3m | $2.9m | 2.20 |
| Q2 2024 | $2.1m | $6.8m | 3.27 |
Biggest buyers
| MILLENNIUM MANAGEMENT LLC | Added | +678.8k |
| Invesco Ltd. | Added | +272.4k |
| FULLER & THALER ASSET MANAGEMENT, INC. | Added | +61.3k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | Added | +56.2k |
| FIL Ltd | New | +43.0k |
| LOS ANGELES CAPITAL MANAGEMENT LLC | Added | +39.8k |
| D. E. Shaw & Co., Inc. | Added | +38.7k |
| FIRST TRUST ADVISORS LP | Added | +38.6k |
| WESTFIELD CAPITAL MANAGEMENT CO LP | Added | +36.1k |
| Squarepoint Ops LLC | Added | +31.1k |
Biggest sellers
| MORGAN STANLEY | Reduced | -449.7k |
| BlackRock Inc. | Reduced | -145.7k |
| Brave Warrior Advisors, LLC | Reduced | -125.0k |
| NORGES BANK | Reduced | -111.1k |
| VICTORY CAPITAL MANAGEMENT INC | Reduced | -108.6k |
| PRINCIPAL FINANCIAL GROUP INC | Reduced | -103.7k |
| VANGUARD GROUP INC | Reduced | -80.1k |
| BAMCO INC /NY/ | Reduced | -61.2k |
| ROYAL LONDON ASSET MANAGEMENT LTD | Reduced | -57.5k |
| SCHRODER INVESTMENT MANAGEMENT GROUP | Reduced | -57.2k |
Biggest calls
| CITADEL ADVISORS LLC | Added | $1.1m4.8k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | New | $402.2k1.7k shares |
| Walleye Trading LLC | Reduced | $260.2k1.1k shares |
| PEAK6 Investments LLC | Unchanged | $236.6k1.0k shares |
| SIMPLEX TRADING, LLC | New | $47.0k200 shares |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | Unchanged | $00 shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $4.0m16.8k shares |
| PEAK6 Investments LLC | Added | $1.8m7.7k shares |
| CITADEL ADVISORS LLC | Added | $544.1k2.3k shares |
| SIMPLEX TRADING, LLC | New | $473.0k2.0k shares |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | Unchanged | $00 shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| KAYNE ANDERSON RUDNICK INVESTMENT MANAGEMENT LLC 13G · institution filed 2026-08-13 | 8.9% |
| VANGUARD PORTFOLIO MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 5.8% |
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-30 | 5.3% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-27; now reported by VANGUARD PORTFOLIO MANAGEMENT LLC)
Insider purchases and sales in Q2 2024
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q3 2022 | 0 | — | 3 | $1.4m | — |
| Q4 2022 | 0 | — | 3 | $1.3m | — |
| Q1 2023 | 0 | — | 5 | $8.2m | — |
| Q2 2023 | 0 | — | 4 | $2.4m | $1.7m |
| Q3 2023 | 0 | — | 3 | $2.2m | $2.2m |
| Q4 2023 | 0 | — | 2 | $1.4m | $1.4m |
| Q1 2024 | 0 | — | 7 | $3.1m | $1.4m |
| Q2 2024 | 0 | — | 2 | $1.0m | $1.0m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2024-06-13 | Williams Glenn J. Chief Executive Officer, director | Sold plan | $668.3k3.0k shares |
| 2024-05-24 | Schneider Peter W. President | Sold plan | $341.2k1.5k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2024
| Manager | Shares | Change |
|---|---|---|
| KAYNE ANDERSON RUDNICK INVESTMENT MANAGEMENT LLC 2.08% of their portfolio | 3.6m $853.3m | Reduced -28.0k |
| VANGUARD GROUP INC 0.02% of their portfolio | 3.6m $842.0m | Reduced -80.1k |
| BlackRock Inc. 0.02% of their portfolio | 3.1m $733.1m | Reduced -145.7k |
| FMR LLC 0.05% of their portfolio | 3.1m $729.7m | Reduced -48.5k |
| Brave Warrior Advisors, LLC 9.91% of their portfolio | 1.9m $447.1m | Reduced -125.0k |
| BAMCO INC /NY/ 1.25% of their portfolio | 1.8m $436.1m | Reduced -61.2k |
| Burgundy Asset Management Ltd. 3.09% of their portfolio | 1.2m $292.7m | Added +17.1k |
| STATE STREET CORP 0.01% of their portfolio | 1.1m $256.4m | Reduced -21.4k |
| MILLENNIUM MANAGEMENT LLC 0.13% of their portfolio | 681.0k $161.1m | Added +678.8k |
| GEODE CAPITAL MANAGEMENT, LLC 0.01% of their portfolio | 670.9k $158.8m | Added +25.8k |
| AGF MANAGEMENT LTD 0.87% of their portfolio | 664.5k $157.2m | Reduced -693 |
| LYRICAL ASSET MANAGEMENT LP 2.44% of their portfolio | 642.5k $152.0m | Reduced -27.4k |
| DIMENSIONAL FUND ADVISORS LP 0.04% of their portfolio | 637.8k $150.9m | Added +21.8k |
| Invesco Ltd. 0.03% of their portfolio | 589.4k $139.4m | Added +272.4k |
| FIDUCIARY MANAGEMENT INC /WI/ 1.06% of their portfolio | 482.6k $114.2m | Added +9.2k |
| WELLS FARGO & COMPANY/MN 0.02% of their portfolio | 388.9k $92.0m | Reduced -12.1k |
| Bank of New York Mellon Corp 0.02% of their portfolio | 372.6k $88.2m | Reduced -418 |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.02% of their portfolio | 334.9k $79.2m | Reduced -4.4k |
| NORTHERN TRUST CORP 0.01% of their portfolio | 280.4k $66.3m | Added +29.1k |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.01% of their portfolio | 264.9k $62.7m | Reduced -19.6k |
| WESTFIELD CAPITAL MANAGEMENT CO LP 0.31% of their portfolio | 264.7k $62.6m | Added +36.1k |
| Quantum Capital Management, LLC / NJ 7.02% of their portfolio | 262.3k $62.1m | Reduced -7.3k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 236.7k $56.0m | Added +20.3k |
| MORGAN STANLEY 0.00% of their portfolio | 216.6k $51.3m | Reduced -449.7k |
| FULLER & THALER ASSET MANAGEMENT, INC. 0.21% of their portfolio | 209.9k $49.7m | Added +61.3k |
| Nuveen Asset Management, LLC 0.01% of their portfolio | 189.9k $44.9m | Reduced -33.7k |
| ROYAL LONDON ASSET MANAGEMENT LTD 0.10% of their portfolio | 159.4k $37.7m | Reduced -57.5k |
| T. Rowe Price Investment Management, Inc. 0.02% of their portfolio | 159.0k $37.6m | Added +19.5k |
| ACADEMY CAPITAL MANAGEMENT 6.00% of their portfolio | 140.5k $33.2m | Reduced -202 |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.01% of their portfolio | 134.8k $31.9m | Added +56.2k |
| PhiloSmith Capital Corp 8.83% of their portfolio | 132.7k $31.4m | Added +10.0k |
| RAYMOND JAMES & ASSOCIATES 0.02% of their portfolio | 116.0k $27.4m | Reduced -85 |
| PRINCIPAL FINANCIAL GROUP INC 0.02% of their portfolio | 114.6k $27.1m | Reduced -103.7k |
| NATIXIS ADVISORS, LLC 0.06% of their portfolio | 113.5k $26.8m | Added +222 |
| RHUMBLINE ADVISERS 0.02% of their portfolio | 104.7k $24.8m | Reduced -8.8k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 102.2k $24.2m | Added +4.5k |
| LOS ANGELES CAPITAL MANAGEMENT LLC 0.08% of their portfolio | 99.8k $23.6m | Added +39.8k |
| WCM INVESTMENT MANAGEMENT, LLC 0.05% of their portfolio | 81.5k $19.3m | Added +1.2k |
| FIRST TRUST ADVISORS LP 0.02% of their portfolio | 78.3k $18.5m | Added +38.6k |
| SCHRODER INVESTMENT MANAGEMENT GROUP 0.02% of their portfolio | 77.3k $18.3m | Reduced -57.2k |
| PROSPECTOR PARTNERS LLC 2.13% of their portfolio | 76.8k $18.2m | Reduced -8.1k |
| California Public Employees Retirement System 0.01% of their portfolio | 74.2k $17.6m | Reduced -8.0k |
| ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio | 72.8k $17.2m | Added +10.9k |
| Swiss National Bank 0.01% of their portfolio | 68.6k $16.2m | Reduced -500 |
| Qube Research & Technologies Ltd 0.03% of their portfolio | 66.6k $15.8m | Added +13.6k |
| Legal & General Group Plc 0.00% of their portfolio | 66.4k $15.7m | Reduced -6.6k |
| AMERICAN CENTURY COMPANIES INC 0.01% of their portfolio | 66.2k $15.7m | Added +7.7k |
| Parkwood LLC 1.92% of their portfolio | 65.1k $15.4m | Added +23.6k |
| Leeward Investments, LLC - MA 0.71% of their portfolio | 64.9k $15.4m | Reduced -34.4k |
| STIFEL FINANCIAL CORP 0.02% of their portfolio | 63.7k $15.1m | Reduced -1.7k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 61.7k $14.6m | Added +8.7k |
| Man Group plc 0.04% of their portfolio | 60.4k $14.3m | Reduced -1.2k |
| D. E. Shaw & Co., Inc. 0.02% of their portfolio | 58.6k $13.9m | Added +38.7k |
| Running Oak Capital LLC 1.92% of their portfolio | 52.3k $12.4m | Added +4.4k |
| SEI INVESTMENTS CO 0.02% of their portfolio | 51.3k $12.1m | Added +8.2k |
| ALPS ADVISORS INC 0.08% of their portfolio | 50.0k $11.8m | Added +6.9k |
| VICTORY CAPITAL MANAGEMENT INC 0.01% of their portfolio | 49.9k $11.8m | Reduced -108.6k |
| SVB WEALTH LLC 0.28% of their portfolio | 48.6k $11.5m | Reduced -1.9k |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 48.2k $11.4m | Added +161 |
| MACQUARIE GROUP LTD 0.01% of their portfolio | 47.6k $11.3m | Added +9.2k |
| LOGAN CAPITAL MANAGEMENT INC 0.45% of their portfolio | 44.5k $10.5m | Reduced -462 |
| EULAV Asset Management 0.28% of their portfolio | 44.4k $10.5m | Unchanged |
| REGIONS FINANCIAL CORP 0.08% of their portfolio | 43.6k $10.3m | Reduced -1.2k |
| Corebridge Financial, Inc. 0.06% of their portfolio | 43.5k $10.3m | First filing |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 43.4k $10.3m | Reduced -9.3k |
| FIL Ltd 0.01% of their portfolio | 43.0k $10.2m | New |
| Retirement Systems of Alabama 0.04% of their portfolio | 42.5k $10.0m | Reduced -1.5k |
| MUTUAL OF AMERICA CAPITAL MANAGEMENT LLC 0.11% of their portfolio | 40.7k $9.6m | Reduced -2.8k |
| Brandywine Global Investment Management, LLC 0.07% of their portfolio | 37.2k $8.8m | Added +5.6k |
| COMERICA BANK 0.04% of their portfolio | 36.0k $8.5m | Added +529 |
| Marks Group Wealth Management, Inc 0.89% of their portfolio | 35.7k $8.5m | Added +210 |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.01% of their portfolio | 34.2k $8.1m | Reduced -1.0k |
| BANK OF MONTREAL /CAN/ 0.00% of their portfolio | 33.1k $7.9m | Added +1.4k |
| Squarepoint Ops LLC 0.03% of their portfolio | 32.1k $7.6m | Added +31.1k |
| State of Alaska, Department of Revenue 0.08% of their portfolio | 31.5k $7.4m | Unchanged |
| Strategic Financial Concepts, LLC 0.00% of their portfolio | 29.9k $119 | New |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 29.5k $7.0m | Reduced -11.4k |
| Russell Investments Group, Ltd. 0.01% of their portfolio | 29.4k $6.9m | Added +455 |
| CANADA LIFE ASSURANCE Co 0.01% of their portfolio | 29.0k $6.9m | Reduced -4.1k |
| JANE STREET GROUP, LLC 0.01% of their portfolio | 29.0k $6.9m | Added +18.4k |
| Bridgewater Associates, LP 0.04% of their portfolio | 28.9k $6.8m | Reduced -2.3k |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE 0.01% of their portfolio | 28.3k $6.7m | Reduced -1.1k |
| AQR CAPITAL MANAGEMENT LLC 0.01% of their portfolio | 28.0k $6.6m | Added +1.0k |
| DANSKE BANK A/S 0.02% of their portfolio | 25.7k $6.1m | Reduced -20.9k |
| Aptus Capital Advisors, LLC 0.11% of their portfolio | 25.4k $6.0m | Added +5.0k |
| State of Tennessee, Department of Treasury 0.02% of their portfolio | 24.7k $5.8m | Unchanged |
| NEW YORK STATE COMMON RETIREMENT FUND 0.01% of their portfolio | 24.0k $5.7m | Reduced -7 |
| Robeco Institutional Asset Management B.V. 0.01% of their portfolio | 23.3k $5.5m | Reduced -24.8k |
| STATE BOARD OF ADMINISTRATION OF FLORIDA RETIREMENT SYSTEM 0.01% of their portfolio | 22.4k $5.3m | Reduced -10.0k |
| STATE OF WISCONSIN INVESTMENT BOARD 0.01% of their portfolio | 21.5k $5.1m | Reduced -1.8k |
| AMALGAMATED BANK 0.04% of their portfolio | 20.7k $4.9m | Reduced -632 |
| Vestmark Advisory Solutions, Inc. 0.20% of their portfolio | 20.1k $4.7m | Added +9 |
| NewEdge Wealth, LLC 0.10% of their portfolio | 20.1k $4.7m | Reduced -62 |
| Granite Investment Partners, LLC 0.19% of their portfolio | 19.3k $4.6m | New |
| MetLife Investment Management, LLC 0.03% of their portfolio | 18.1k $4.3m | Reduced -2.1k |
| Lighthouse Investment Partners, LLC 0.24% of their portfolio | 18.1k $4.3m | Reduced -6.4k |
| ALGERT GLOBAL LLC 0.14% of their portfolio | 17.8k $4.2m | Added +3.5k |
| Prescott Group Capital Management, L.L.C. 0.66% of their portfolio | 17.7k $4.2m | Added +2.3k |
| INTECH INVESTMENT MANAGEMENT LLC 0.05% of their portfolio | 17.3k $4.1m | New |
| JANUS HENDERSON GROUP PLC 0.00% of their portfolio | 16.9k $4.0m | Reduced -180 |