NEWELL BRANDS INC NWL
COM · Common Stock · CUSIP 651229106 · ISIN US6512291062
- SectorMaterials
- IndustryPlastics Products, NEC
- HeadquartersAtlanta, GA
- Founded1903
- Websitenewellbrands.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($12.9m this quarter). Holder counts are more reliable. Shares outstanding: 425.9m as of 2026-07-27, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $6.12. Options: 13 managers hold calls ($33.6m notional), 10 hold puts ($5.3m).
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 548 |
| Q4 2022 | 540 |
| Q1 2023 | 520 |
| Q2 2023 | 487 |
| Q3 2023 | 461 |
| Q4 2023 | 457 |
| Q1 2024 | 416 |
| Q2 2024 | 406 |
| Q3 2024 | 435 |
| Q4 2024 | 449 |
| Q1 2025 | 407 |
| Q2 2025 | 396 |
| Q3 2025 | 403 |
| Q4 2025 | 427 |
| Q1 2026 | 427 |
| Q2 2026 | 426 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 225 | 168 |
| Q4 2024 | 215 | 197 |
| Q1 2025 | 166 | 247 |
| Q2 2025 | 212 | 195 |
| Q3 2025 | 187 | 174 |
| Q4 2025 | 233 | 192 |
| Q1 2026 | 231 | 164 |
| Q2 2026 | 231 | 192 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2025 | $20.8m | $26.9m | 1.29 |
| Q4 2025 | $25.7m | $12.0m | 0.47 |
| Q1 2026 | $11.0m | $5.3m | 0.48 |
| Q2 2026 | $33.6m | $5.3m | 0.16 |
Biggest buyers
| BlackRock, Inc. | Added | +15.5m |
| COOPER CREEK PARTNERS MANAGEMENT LLC | New | +10.5m |
| VANGUARD PORTFOLIO MANAGEMENT LLC | Added | +3.8m |
| GEODE CAPITAL MANAGEMENT, LLC | Added | +3.7m |
| STATE STREET CORP | Added | +3.5m |
| DEPRINCE RACE & ZOLLO INC | Added | +3.3m |
| MILLENNIUM MANAGEMENT LLC | Added | +2.6m |
| TWO SIGMA INVESTMENTS, LP | Added | +2.3m |
| NORTHERN TRUST CORP | Added | +2.0m |
| AMERIPRISE FINANCIAL INC | Added | +1.8m |
Biggest sellers
| CITADEL ADVISORS LLC | Reduced | -4.1m |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ | Reduced | -3.8m |
| DIMENSIONAL FUND ADVISORS LP | Reduced | -3.8m |
| MARSHALL WACE, LLP | Reduced | -3.6m |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -1.8m |
| PRIMECAP MANAGEMENT CO/CA/ | Reduced | -1.7m |
| Balyasny Asset Management L.P. | Reduced | -1.6m |
| FIRST TRUST ADVISORS LP | Reduced | -1.4m |
| JANE STREET GROUP, LLC | Sold out | -1.4m |
| Jump Financial, LLC | Reduced | -1.4m |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $8.1m1.3m shares |
| COOPER CREEK PARTNERS MANAGEMENT LLC | New | $6.1m1.0m shares |
| Paloma Partners Management Co | Unchanged | $4.9m800.0k shares |
| Caption Management, LLC | Added | $3.5m564.5k shares |
| JANE STREET GROUP, LLC | Added | $3.0m483.6k shares |
| PEAK6 LLC | New | $2.5m405.2k shares |
| ELEMENT CAPITAL MANAGEMENT LLC | New | $1.5m251.7k shares |
| CITADEL ADVISORS LLC | Reduced | $1.2m196.0k shares |
| IMC-Chicago, LLC | Added | $1.1m176.2k shares |
| SIMPLEX TRADING, LLC | Reduced | $938.2k152.8k shares |
Biggest puts
| IMC-Chicago, LLC | Reduced | $1.5m246.1k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $961.5k156.6k shares |
| Crawford Fund Management, LLC | Reduced | $675.4k110.0k shares |
| JANE STREET GROUP, LLC | Reduced | $612.8k99.8k shares |
| CITADEL ADVISORS LLC | Added | $584.5k95.2k shares |
| GROUP ONE TRADING LLC | Reduced | $520.1k84.7k shares |
| TWO SIGMA INVESTMENTS, LP | New | $187.3k30.5k shares |
| SIMPLEX TRADING, LLC | Reduced | $173.8k28.3k shares |
| Walleye Trading LLC | Added | $117.9k19.2k shares |
| Walleye Capital LLC | New | $614100 shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| BlackRock, Inc. 13G · institution +3.6 pts · filed 2026-07-29 | 15.0% |
| PZENA INVESTMENT MANAGEMENT LLC 13G · institution new · filed 2025-01-23 | 11.9% |
| AQR CAPITAL MANAGEMENT LLC 13G · institution +1.4 pts · filed 2026-05-14 | 6.5% |
| VANGUARD PORTFOLIO MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 5.5% |
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-30 | 5.2% |
| DEPRINCE RACE & ZOLLO INC 13G · institution new · filed 2026-08-13 | 5.1% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-27; now reported by VANGUARD PORTFOLIO MANAGEMENT LLC), COOPER CREEK PARTNERS MANAGEMENT LLC (0.0%, 2026-02-17)
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 0 | — | 2 | $419.9k | — |
| Q1 2025 | 0 | — | 0 | — | — |
| Q2 2025 | 0 | — | 0 | — | — |
| Q3 2025 | 0 | — | 1 | $45.0k | — |
| Q4 2025 | 0 | — | 0 | — | — |
| Q1 2026 | 0 | — | 0 | — | — |
| Q2 2026 | 0 | — | 4 | $1.3m | — |
| Q3 2026 | 0 | — | 1 | $616.0k | — |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2026-08-06 | Turner Bradford R Chief Legal & Admin. Officer | Sold | $616.0k100.0k shares |
| 2026-05-27 | Malkoski Kristine Kay President, Learning & Dev. · By spouse | Sold | $39.6k10.8k shares |
| 2026-05-27 | Malkoski Kristine Kay President, Learning & Dev. | Sold | $3.3k900 shares |
| 2026-05-22 | Turner Bradford R Chief Legal & Admin. Officer | Sold | $360.0k100.0k shares |
| 2026-05-08 | Huet Melanie Arlene President, Home & Com - Home | Sold | $409.5k91.0k shares |
| 2026-05-04 | Platt Tracy L Chief Human Resources Officer | Sold | $447.2k96.2k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 0.01% of their portfolio | 71.0m $436.1m | Added +15.5m |
| PZENA INVESTMENT MANAGEMENT LLC 0.86% of their portfolio | 48.0m $294.7m | Added +187.7k |
| AQR CAPITAL MANAGEMENT LLC 0.06% of their portfolio | 28.6m $171.5m | Added +1.2m |
| VANGUARD PORTFOLIO MANAGEMENT LLC 0.01% of their portfolio | 26.6m $163.4m | Added +3.8m |
| DEPRINCE RACE & ZOLLO INC 2.23% of their portfolio | 21.7m $133.1m | Added +3.3m |
| VANGUARD CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 19.1m $117.3m | Added +207.2k |
| STATE STREET CORP 0.00% of their portfolio | 18.1m $111.0m | Added +3.5m |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ 0.03% of their portfolio | 16.2m $99.4m | Reduced -3.8m |
| Rubric Capital Management LP 0.90% of their portfolio | 16.0m $98.2m | Added +742.6k |
| DIMENSIONAL FUND ADVISORS LP 0.02% of their portfolio | 14.4m $88.5m | Reduced -3.8m |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 11.3m $69.5m | Added +3.7m |
| COOPER CREEK PARTNERS MANAGEMENT LLC 2.70% of their portfolio | 10.5m $64.6m | New |
| MORGAN STANLEY 0.00% of their portfolio | 9.1m $56.0m | Reduced -417.8k |
| UBS Group AG 0.01% of their portfolio | 8.8m $54.0m | Added +542.6k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.01% of their portfolio | 6.7m $41.2m | Added +663.9k |
| PRIMECAP MANAGEMENT CO/CA/ 0.02% of their portfolio | 5.9m $36.0m | Reduced -1.7m |
| MILLENNIUM MANAGEMENT LLC 0.02% of their portfolio | 5.5m $33.9m | Added +2.6m |
| NORTHERN TRUST CORP 0.00% of their portfolio | 5.0m $30.9m | Added +2.0m |
| Russell Investments Group, Ltd. 0.03% of their portfolio | 5.0m $30.8m | Added +310.9k |
| FIL Ltd 0.02% of their portfolio | 4.2m $25.8m | Added +529.4k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 3.9m $23.8m | Added +1.8m |
| Invesco Ltd. 0.00% of their portfolio | 3.8m $23.6m | Reduced -1.6k |
| MARSHALL WACE, LLP 0.02% of their portfolio | 3.8m $23.2m | Reduced -3.6m |
| Allianz Asset Management GmbH 0.02% of their portfolio | 3.3m $20.4m | Added +817.6k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 3.2m $19.9m | Added +1.3m |
| VANGUARD FIDUCIARY TRUST CO 0.00% of their portfolio | 2.8m $17.3m | Added +212.4k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 2.5m $15.1m | Added +350.9k |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC 0.26% of their portfolio | 2.4m $14.6m | Reduced -37.8k |
| TWO SIGMA INVESTMENTS, LP 0.01% of their portfolio | 2.3m $14.3m | Added +2.3m |
| PRINCIPAL FINANCIAL GROUP INC 0.01% of their portfolio | 2.1m $12.6m | Added +21.7k |
| KING LUTHER CAPITAL MANAGEMENT CORP 0.05% of their portfolio | 1.9m $11.8m | Unchanged |
| Susquehanna Portfolio Strategies, LLC 0.17% of their portfolio | 1.7m $10.4m | Added +866.0k |
| PRUDENTIAL FINANCIAL INC 0.01% of their portfolio | 1.6m $10.1m | Added +1.2m |
| NEW YORK STATE COMMON RETIREMENT FUND 0.01% of their portfolio | 1.6m $10.0m | Added +173.0k |
| Empowered Funds, LLC 0.05% of their portfolio | 1.6m $9.9m | Added +68.3k |
| Nuveen, LLC 0.00% of their portfolio | 1.6m $9.7m | Added +505.1k |
| QSM Asset Management Ltd 4.99% of their portfolio | 1.6m $9.6m | Added +320.0k |
| CastleKnight Management LP 0.35% of their portfolio | 1.6m $9.7m | Reduced -126.9k |
| Public Sector Pension Investment Board 0.02% of their portfolio | 1.5m $9.0m | Reduced -40.0k |
| D. E. Shaw & Co., Inc. 0.01% of their portfolio | 1.4m $8.3m | Reduced -1.3m |
| Advisors Asset Management, Inc. 0.13% of their portfolio | 1.3m $8.2m | Added +532.0k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 1.3m $8.2m | Added +560.1k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 1.3m $8.0m | Added +6.1k |
| Gotham Asset Management, LLC 0.02% of their portfolio | 1.2m $7.6m | Added +283.3k |
| CAXTON ASSOCIATES LLP 0.14% of their portfolio | 1.2m $7.5m | New |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 1.2m $7.5m | Reduced -181.9k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 1.1m $7.0m | Added +12.8k |
| Legal & General Group Plc 0.00% of their portfolio | 1.1m $6.9m | Added +42.2k |
| Balyasny Asset Management L.P. 0.01% of their portfolio | 1.1m $6.6m | Reduced -1.6m |
| LANDSCAPE CAPITAL MANAGEMENT, L.L.C. 0.42% of their portfolio | 1.1m $6.5m | Added +1.0m |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 1.0m $6.3m | Added +209.1k |
| Mariner, LLC 0.01% of their portfolio | 920.6k $5.7m | Added +231.6k |
| Saba Capital Management, L.P. 0.17% of their portfolio | 880.4k $5.4m | Reduced -915.0k |
| Swiss National Bank 0.00% of their portfolio | 852.6k $5.2m | Added +26.3k |
| PRELUDE CAPITAL MANAGEMENT, LLC 0.37% of their portfolio | 826.9k $5.1m | Added +323.1k |
| AMERICAN CENTURY COMPANIES INC 0.00% of their portfolio | 774.7k $4.8m | Added +122.6k |
| ExodusPoint Capital Management, LP 0.04% of their portfolio | 759.8k $4.7m | New |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 719.3k $2.5m | Added +508.4k |
| Vanguard Global Advisers, LLC 0.00% of their portfolio | 692.4k $4.3m | Added +26.2k |
| BNP PARIBAS FINANCIAL MARKETS 0.00% of their portfolio | 692.0k $4.2m | Added +346.6k |
| CITIGROUP INC 0.00% of their portfolio | 687.1k $4.2m | Added +157.1k |
| Jump Financial, LLC 0.04% of their portfolio | 681.2k $4.2m | Reduced -1.4m |
| SEI INVESTMENTS CO 0.00% of their portfolio | 643.5k $4.0m | Reduced -418.7k |
| Cerity Partners LLC 0.00% of their portfolio | 638.6k $3.9m | Reduced -76.0k |
| AXQ CAPITAL, LP 0.42% of their portfolio | 627.2k $3.9m | New |
| ELEMENT CAPITAL MANAGEMENT LLC 0.21% of their portfolio | 616.3k $3.8m | New |
| Aequim Alternative Investments LP 0.05% of their portfolio | 540.0k $3.3m | Unchanged |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 492.3k $3.0m | Added +179.6k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 487.3k $3.0m | Reduced -13.2k |
| BARCLAYS PLC 0.00% of their portfolio | 478.9k $2.9m | Reduced -896.8k |
| Verition Fund Management LLC 0.02% of their portfolio | 477.9k $2.9m | New |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 464.1k $2.8m | Added +372.8k |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 443.7k $2.7m | Added +389.9k |
| EVR Research LP 1.30% of their portfolio | 430.0k $2.6m | New |
| VANGUARD ASSET MANAGEMENT, Ltd 0.00% of their portfolio | 426.4k $2.6m | Added +51.9k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 418.6k $2.0m | Added +17.3k |
| FMR LLC 0.00% of their portfolio | 414.0k $2.5m | Added +95.7k |
| PDT Partners, LLC 0.13% of their portfolio | 413.0k $2.5m | Reduced -124.8k |
| Creative Planning 0.00% of their portfolio | 412.7k $2.5m | Added +21.7k |
| NEW YORK STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 402.1k $2.5m | Reduced -22.4k |
| CANADA LIFE ASSURANCE Co 0.00% of their portfolio | 362.3k $2.2m | Unchanged |
| INTECH INVESTMENT MANAGEMENT LLC 0.02% of their portfolio | 357.7k $2.2m | Added +188.8k |
| Summit Trail Advisors, LLC 0.03% of their portfolio | 356.5k $2.2m | Reduced -3.2k |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 352.1k $2.2m | Added +104.5k |
| State of New Jersey Common Pension Fund D 0.01% of their portfolio | 319.7k $2.0m | New |
| FIRST TRUST ADVISORS LP 0.00% of their portfolio | 290.2k $1.8m | Reduced -1.4m |
| Thrivent Financial for Lutherans 0.00% of their portfolio | 279.7k $1.7m | Reduced -780 |
| SIMPLEX TRADING, LLC 0.04% of their portfolio | 278.5k $1.7m | New |
| Connor, Clark & Lunn Investment Management Ltd. 0.00% of their portfolio | 275.2k $1.7m | Reduced -235.6k |
| GROUP ONE TRADING LLC 0.05% of their portfolio | 269.1k $1.7m | Reduced -28.9k |
| Unifi Asset Management LP 1.13% of their portfolio | 262.0k $1.6m | Unchanged |
| MetLife Investment Management, LLC 0.01% of their portfolio | 250.9k $1.5m | Added +244.1k |
| SG Americas Securities, LLC 0.00% of their portfolio | 245.6k $1.5m | Reduced -198.8k |
| Bridgewater Associates, LP 0.01% of their portfolio | 245.0k $1.5m | Added +135.0k |
| IEQ CAPITAL, LLC 0.01% of their portfolio | 242.6k $1.5m | Reduced -45.9k |
| HSBC HOLDINGS PLC 0.00% of their portfolio | 240.4k $1.4m | Added +174.4k |
| Counterpoint Mutual Funds LLC 0.14% of their portfolio | 238.3k $1.5m | Added +78.6k |
| Corient Private Wealth LP 0.00% of their portfolio | 220.8k $1.4m | Added +185.9k |
| UHLMANN PRICE SECURITIES, LLC 0.05% of their portfolio | 219.8k $1.3m | Added +1.4k |
| FIFTH THIRD BANCORP 0.00% of their portfolio | 211.1k $1.3m | Added +26.9k |