Vault-13

INNOVATOR ETFS TRUST SFLR

QUITY MANAGD FLR · ETP · CUSIP 45783Y673

68 institutional holders +25 vs Q1 2024
7,386,0097.4m shares reported held*
$228.3mreported value*
26 new 32 added 7 reduced 2 sold out net bought ≈ $105.3m (+3.4m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($31.6k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $30.91.

Trends to Q2 2024

Institutional holders

Managers reporting a position, each quarter

0255075Q4 22: 9Q1 23: 11Q2 23: 10Q3 23: 20Q4 23: 32Q1 24: 43Q2 24: 6868Q4 22Q2 23Q4 23Q2 24
Numbers
QuarterHolders
Q4 20229
Q1 202311
Q2 202310
Q3 202320
Q4 202332
Q1 202443
Q2 202468

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q1 23: 7 bought or addedQ1 23: 5 cut or sold outQ1 23Q2 23: 7 bought or addedQ2 23: 6 cut or sold outQ2 23Q3 23: 15 bought or addedQ3 23: 4 cut or sold outQ3 23Q4 23: 22 bought or addedQ4 23: 7 cut or sold outQ4 23Q1 24: 38 bought or addedQ1 24: 8 cut or sold outQ1 24Q2 24: 58 bought or addedQ2 24: 9 cut or sold outQ2 24
Numbers
QuarterBought or addedCut or sold out
Q1 202375
Q2 202376
Q3 2023154
Q4 2023227
Q1 2024388
Q2 2024589

Biggest buyers

LPL Financial LLC Added +952,801+952.8k
COMMONWEALTH EQUITY SERVICES, LLC Added +549,088+549.1k
Chicago Partners Investment Group LLC Added +475,444+475.4k
Cambridge Investment Research Advisors, Inc. Added +293,541+293.5k
Delta Investment Management, LLC Added +236,744+236.7k
Davies Financial Advisors, Inc. New +136,788+136.8k
OSAIC HOLDINGS, INC. Added +87,453+87.5k
Steward Partners Investment Advisory, LLC Added +77,254+77.3k
AE Wealth Management LLC Added +58,420+58.4k
Householder Group Estate & Retirement Specialist, LLC New +52,868+52.9k

Biggest sellers

MILESTONE ASSET MANAGEMENT, LLC Reduced -45,633-45.6k
Pillar Wealth Advisors, LLC Sold out -38,910-38.9k
LINCOLN NATIONAL CORP Sold out -17,131-17.1k
JANE STREET GROUP, LLC Reduced -8,627-8.6k
Rothschild Wealth LLC Reduced -4,346-4.3k
RFG Advisory, LLC Reduced -1,428-1.4k
SILVER OAK SECURITIES, INCORPORATED Reduced -1,123-1.1k
Financial Designs Corp Reduced -855-855
World Investment Advisors Reduced -348-348

Holders, Q2 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 LPL Financial LLC 0.02% of their portfolio FORT MILL, SC 1,145,0231.1m $35.4m $35.4m 0.02% Added +952.8k +952,801
2 Chicago Partners Investment Group LLC 1.10% of their portfolio CHICAGO, IL 921,357921.4k $28.4m $28.4m 1.10% Added +475.4k +475,444
3 Delta Investment Management, LLC 6.17% of their portfolio SAN FRANCISCO, CA 905,553905.6k $28.0m $28.0m 6.17% Added +236.7k +236,744
4 Cambridge Investment Research Advisors, Inc. 0.08% of their portfolio FAIRFIELD, IA 664,199664.2k $20.5m $20.5m 0.08% Added +293.5k +293,541
5 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 569,654569.7k $17.6m $17.6m 0.03% Added +549.1k +549,088
6 CoreCap Advisors, LLC 0.87% of their portfolio SOUTHFIELD, MI 271,371271.4k $8.4m $8.4m 0.87% Added +38.0k +37,956
7 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 248,034248.0k $7.7m $7.7m 0.02% Added +87.5k +87,453
8 Brookstone Capital Management 0.11% of their portfolio WHEATON, IL 205,375205.4k $6.5m $6.5m 0.11% Added +13.6k +13,591
9 Steward Partners Investment Advisory, LLC 0.06% of their portfolio STAMFORD, CT 184,932184.9k $5.7m $5.7m 0.06% Added +77.3k +77,254
10 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 182,420182.4k $5.6m $5.6m 0.00% Added +47.8k +47,834
11 Pinnacle Wealth Management Group, Inc. 3.42% of their portfolio PLYMOUTH, MI 163,707163.7k $5.1m $5.1m 3.42% Added +28.9k +28,910
12 NewEdge Advisors, LLC 0.04% of their portfolio NEW ORLEANS, LA 160,572160.6k $5.0m $5.0m 0.04% Added +31.0k +30,960
13 Davies Financial Advisors, Inc. 3.94% of their portfolio MURRIETA, CA 136,788136.8k $4.2m $4.2m 3.94% New
14 AE Wealth Management LLC 0.04% of their portfolio TOPEKA, KS 132,333132.3k $4.1m $4.1m 0.04% Added +58.4k +58,420
15 Kingsview Wealth Management, LLC 0.09% of their portfolio GRANTS PASS, OR 129,492129.5k $4.0m $4.0m 0.09% Added +30.6k +30,606
16 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 111,282111.3k $3.4m $3.4m 0.01% Added +24.0k +24,029
17 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 101,236101.2k $3.1m $3.1m 0.02% Added +26.6k +26,622
18 RFG Advisory, LLC 0.10% of their portfolio BIRMINGHAM, AL 94,99695.0k $2.9m $2.9m 0.10% Reduced -1.4k -1,428
19 Financial Designs Corp 1.73% of their portfolio CLAREMONT, CA 81,69981.7k $2.5m $2.5m 1.73% Reduced -855 -855
20 Rothschild Wealth LLC 0.79% of their portfolio OAK BROOK, IL 78,57278.6k $2.4m $2.4m 0.79% Reduced -4.3k -4,346
21 Triumph Capital Management 0.83% of their portfolio DENVER, CO 69,09269.1k $2.1m $2.1m 0.83% Added +11.8k +11,766
22 MILESTONE ASSET MANAGEMENT, LLC 0.49% of their portfolio PITTSBURGH, PA 63,50063.5k $2.0m $2.0m 0.49% Reduced -45.6k -45,633
23 Ameritas Advisory Services, LLC 0.07% of their portfolio Lincoln, NE 58,59958.6k $1.8m $1.8m 0.07% Added +8.0k +8,041
24 First Commonwealth Financial Corp /PA/ 0.43% of their portfolio Indiana, PA 54,63454.6k $1.7m $1.7m 0.43% Added +9.3k +9,310
25 Householder Group Estate & Retirement Specialist, LLC 0.46% of their portfolio SCOTTSDALE, AZ 52,86852.9k $1.6m $1.6m 0.46% New
26 IHT Wealth Management, LLC 0.05% of their portfolio Chicago, IL 42,02442.0k $1.3m $1.3m 0.05% New
27 John W. Brooker & Co., CPAs 0.61% of their portfolio OAKLAND, CA 39,53639.5k $1.2m $1.2m 0.61% Added +11.8k +11,762
28 Jacobi Capital Management LLC 0.10% of their portfolio PITTSTON, PA 38,91038.9k $1.2m $1.2m 0.10% New
29 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 35,51435.5k $1.1m $1.1m 0.00% Reduced -8.6k -8,627
30 Clearstead Advisors, LLC 0.02% of their portfolio CLEVELAND, OH 30,47230.5k $941.3k $941.3k 0.02% Added +11.0k +11,000
31 Worth Asset Management, LLC 0.54% of their portfolio DALLAS, TX 29,31429.3k $905.5k $905.5k 0.54% Added +11.1k +11,084
32 Claro Advisors Inc. 0.13% of their portfolio BOSTON, MA 26,36426.4k $814.4k $814.4k 0.13% Added +15.8k +15,809
33 World Investment Advisors 0.05% of their portfolio LINCROFT, NJ 23,91723.9k $738.8k $738.8k 0.05% Reduced -348 -348
34 Beacon Financial Advisory LLC 0.25% of their portfolio CLEVELAND, OH 21,83621.8k $674.5k $674.5k 0.25% Added +8.2k +8,221
35 Meridian Wealth Management, LLC 0.08% of their portfolio LEXINGTON, KY 20,59220.6k $636.1k $636.1k 0.08% New
36 SOUTHERN CAPITAL ADVISORS, LLC 0.37% of their portfolio Jackson, TN 19,43019.4k $600.2k $600.2k 0.37% Added +20 +20
37 SILVER OAK SECURITIES, INCORPORATED 0.09% of their portfolio JACKSON, TN 18,81618.8k $581.2k $581.2k 0.09% Reduced -1.1k -1,123
38 WealthPLAN Partners, LLC 0.06% of their portfolio OMAHA, NE 18,49818.5k $571.4k $571.4k 0.06% Added +3 +3
39 Perennial Investment Advisors, LLC 0.08% of their portfolio Los Angeles, CA 17,01617.0k $525.6k $525.6k 0.08% Added +16 +16
40 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 16,56216.6k $511.6k $511.6k 0.00% New
41 YARGER WEALTH STRATEGIES, LLC 0.26% of their portfolio WESTERVILLE, OH 13,76213.8k $425.1k $425.1k 0.26% Added +5.6k +5,561
42 Advisor Resource Council 0.50% of their portfolio DALLAS, TX 13,67013.7k $422.3k $422.3k 0.50% New
43 Sequoia Financial Advisors, LLC 0.00% of their portfolio Akron, OH 13,38713.4k $413.5k $413.5k 0.00% New
44 SARD WEALTH MANAGEMENT GROUP, LLC 0.29% of their portfolio ATLANTA, GA 13,24513.2k $409.1k $409.1k 0.29% New
45 INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio SAN DIEGO, CA 12,98613.0k $401.1k $401.1k 0.02% Added +1.9k +1,861
46 Global Retirement Partners, LLC 0.01% of their portfolio San Rafael, CA 12,63712.6k $390.4k $390.4k 0.01% Added +11.1k +11,137
47 Stratos Wealth Partners, LTD. 0.01% of their portfolio BEACHWOOD, OH 11,53011.5k $356.2k $356.2k 0.01% New
48 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 10,86210.9k $335.5k $335.5k 0.01% Added +4.3k +4,288
49 Sunbelt Securities, Inc. 0.03% of their portfolio HOUSTON, TX 10,77510.8k $332.8k $332.8k 0.03% Added +650 +650
50 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 10,62110.6k $328.1k $328.1k 0.00% New
51 VIMA LLC 0.71% of their portfolio TROY, MI 10,42510.4k $322.0k $322.0k 0.71% New
52 Old Port Advisors 0.09% of their portfolio PORTLAND, ME 9,97010.0k $308.0k $308.0k 0.09% New
53 STEPHENS INC /AR/ 0.00% of their portfolio LITTLE ROCK, AR 7,7857.8k $240.5k $240.5k 0.00% New
54 SMITH, MOORE & CO. 0.02% of their portfolio CLAYTON, MO 7,4507.5k $230.1k $230.1k 0.02% New
55 Merit Financial Group, LLC 0.00% of their portfolio ALPHARETTA, GA 6,8306.8k $211.0k $211.0k 0.00% New
56 JOHNSON INVESTMENT COUNSEL INC 0.00% of their portfolio Cincinnati, OH 6,6306.6k $204.8k $204.8k 0.00% New
57 Archford Capital Strategies, LLC 0.03% of their portfolio SWANSEA, IL 6,5206.5k $201.4k $201.4k 0.03% New
58 HAZLETT, BURT & WATSON, INC. 0.11% of their portfolio WHEELING, WV 6,5116.5k $204.0k $204.0k 0.11% New
59 Castleview Partners, LLC 0.08% of their portfolio DALLAS, TX 4,8224.8k $149.0k $149.0k 0.08% New
60 CENTAURUS FINANCIAL, INC. 0.01% of their portfolio ANAHEIM, CA 4,0764.1k $126.0k $126.0k 0.01% New
61 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 2,1252.1k $66.4k $66.4k 0.00% New
62 Sugarloaf Wealth Management, LLC 0.01% of their portfolio DULUTH, GA 1,4291.4k $44.1k $44.1k 0.01% New
63 GPS Wealth Strategies Group, LLC 0.00% of their portfolio CENTENNIAL, CO 1,0021.0k $31.0k $31.0k 0.00% New
64 Coppell Advisory Solutions LLC 0.00% of their portfolio COPPELL, TX 881881 $27.2k $27.2k 0.00% First filing
65 PRIVATE TRUST CO NA 0.00% of their portfolio CLEVELAND, OH 698698 $21.6k $21.6k 0.00% New
66 Realta Investment Advisors 0.00% of their portfolio WILMINGTON, DE 200200 $6.2k $6.2k 0.00% New
67 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 113113 $3.0k $3.0k 0.00% Unchanged
68 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged