Vault-13

INNOVATOR ETFS TRUST BJUL

US EQTY BUFR JUL · ETP · CUSIP 45782C789

75 institutional holders -1 vs Q1 2023
2,793,0442.8m shares reported held*
$98.5mreported value*
8 new 20 added 27 reduced 10 sold out net sold ≈ $14.8m (-418.7k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $35.27.

Trends to Q2 2023

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 71Q4 22: 79Q1 23: 76Q2 23: 7575Q3 22Q4 22Q1 23Q2 23
Numbers
QuarterHolders
Q3 202271
Q4 202279
Q1 202376
Q2 202375

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
50050Q4 22: 33 bought or addedQ4 22: 27 cut or sold outQ4 22Q1 23: 18 bought or addedQ1 23: 47 cut or sold outQ1 23Q2 23: 28 bought or addedQ2 23: 37 cut or sold outQ2 23
Numbers
QuarterBought or addedCut or sold out
Q4 20223327
Q1 20231847
Q2 20232837

Biggest buyers

Marcum Wealth, LLC New +167,605+167.6k
HighTower Advisors, LLC Added +108,641+108.6k
COMMONWEALTH EQUITY SERVICES, LLC Added +102,711+102.7k
Wealthquest Corp Added +66,911+66.9k
TOWNSQUARE CAPITAL LLC New +26,695+26.7k
INTEGRAL INVESTMENT ADVISORS, INC. Added +22,331+22.3k
SageView Advisory Group, LLC New +19,638+19.6k
Janney Montgomery Scott LLC Added +13,712+13.7k
LINCOLN NATIONAL CORP Added +10,917+10.9k
AE Wealth Management LLC Added +7,397+7.4k

Biggest sellers

Berkshire Money Management, Inc. Reduced -683,737-683.7k
OLD MISSION CAPITAL LLC Sold out -52,485-52.5k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Sold out -46,036-46.0k
Cerity Partners LLC Reduced -45,568-45.6k
First Commonwealth Financial Corp /PA/ Reduced -41,478-41.5k
OSAIC HOLDINGS, INC. Reduced -25,826-25.8k
JANE STREET GROUP, LLC Sold out -18,138-18.1k
CAPTRUST FINANCIAL ADVISORS Reduced -16,759-16.8k
Cedar Brook Financial Partners, LLC Sold out -16,107-16.1k
Beacon Pointe Advisors, LLC Reduced -10,085-10.1k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

HolderStakeChangeShares Last filed
Brookstone Capital Management 13G · institution new · filed 2026-08-06 15.9% new 1.0m≈ $54.7m 2026-08-06

Holders, Q2 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 466,038466.0k $16.4m $16.4m 0.03% Added +102.7k +102,711
2 Wealthquest Corp 1.80% of their portfolio CINCINNATI, OH 427,678427.7k $15.1m $15.1m 1.80% Added +66.9k +66,911
3 INTEGRAL INVESTMENT ADVISORS, INC. 5.30% of their portfolio TURLOCK, CA 224,549224.5k $7.9m $7.9m 5.30% Added +22.3k +22,331
4 Marcum Wealth, LLC 0.69% of their portfolio CLEVELAND, OH 167,605167.6k $5.9m $5.9m 0.69% New
5 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 148,206148.2k $5.2m $5.2m 0.01% Added +108.6k +108,641
6 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 118,294118.3k $4.2m $4.2m 0.01% Reduced -25.8k -25,826
7 Penserra Capital Management LLC 0.07% of their portfolio ORINDA, CA 96,51396.5k $3.4m $3.4m 0.07% Added +6.7k +6,701
8 Valtinson Bruner Financial Planning LLC 1.50% of their portfolio NEW BRIGHTON, MN 78,93778.9k $2.8m $2.8m 1.50% Reduced -2.0k -2,047
9 Bellwether Advisors, LLC 0.79% of their portfolio LINCOLN, NE 75,64275.6k $2.7m $2.7m 0.79% Unchanged
10 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 75,32075.3k $2.7m $2.7m 0.01% Added +13.7k +13,712
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 72,04272.0k $2.5m $2.5m 0.00% Added +6.8k +6,786
12 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.40% of their portfolio BLUE BELL, PA 42,33342.3k $1.5m $1.5m 0.40% Reduced -2.5k -2,503
13 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 41,83141.8k $1.5m $1.5m 0.01% Reduced -3.1k -3,149
14 CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio RALEIGH, NC 36,64836.6k $1.3m $1.3m 0.01% Reduced -16.8k -16,759
15 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 31,56531.6k $1.1m $1.1m 0.00% Reduced -45.6k -45,568
16 Spire Wealth Management 0.04% of their portfolio MCLEAN, VA 30,29630.3k $1.1m $1.1m 0.04% Reduced -4 -4
17 LINCOLN NATIONAL CORP 0.02% of their portfolio RADNOR, PA 29,70429.7k $1.0m $1.0m 0.02% Added +10.9k +10,917
18 Cornerstone Wealth Group, LLC 0.17% of their portfolio HUNTERSVILLE, NC 27,29327.3k $962.8k $962.8k 0.17% Reduced -4.0k -4,043
19 TOWNSQUARE CAPITAL LLC 0.02% of their portfolio Lehi, UT 26,69526.7k $941.7k $941.7k 0.02% New
20 My Personal CFO, LLC 0.74% of their portfolio VANCOUVER, WA 26,65026.6k $940.1k $940.1k 0.74% Added +5.0k +5,050
21 Cetera Advisor Networks LLC 0.01% of their portfolio EL SEGUNDO, CA 26,29626.3k $927.6k $927.6k 0.01% Reduced -8.6k -8,645
22 Berkshire Money Management, Inc. 0.13% of their portfolio DALTON, MA 25,64525.6k $904.6k $904.6k 0.13% Reduced -683.7k -683,737
23 DHJJ Financial Advisors, Ltd. 0.46% of their portfolio NAPERVILLE, IL 25,15325.2k $887.3k $887.3k 0.46% Reduced -185 -185
24 Fragasso Financial Advisors Inc 0.09% of their portfolio SEWICKLEY, PA 24,05724.1k $848.6k $848.6k 0.09% Reduced -554 -554
25 Cetera Advisors LLC 0.01% of their portfolio DENVER, CO 23,01723.0k $811.9k $811.9k 0.01% Added +1.6k +1,604
26 BCGM Wealth Management, LLC 0.33% of their portfolio LAFAYETTE, IN 21,45221.5k $756.7k $756.7k 0.33% Unchanged
27 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 20,25920.3k $714.6k $714.6k 0.00% Added +7.4k +7,397
28 Lantz Financial LLC 0.28% of their portfolio NAPERVILLE, IL 20,06620.1k $707.8k $707.8k 0.28% Added +1.7k +1,713
29 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 20,05820.1k $707.6k $707.6k 0.00% Added +6.5k +6,527
30 SageView Advisory Group, LLC 0.04% of their portfolio Newport Beach, CA 19,63819.6k $692.7k $692.7k 0.04% New
31 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 16,55516.6k $584.0k $584.0k 0.02% Added +3.3k +3,330
32 Global Trust Asset Management, LLC 0.25% of their portfolio PALM BEACH GARDENS, FL 16,00016.0k $564.4k $564.4k 0.25% Unchanged
33 BCS Wealth Management 0.38% of their portfolio JOHNSON CITY, TN 14,74914.7k $520.0k $520.0k 0.38% Reduced -387 -387
34 OneDigital Investment Advisors LLC 0.01% of their portfolio OVERLAND PARK, KS 14,40014.4k $508.0k $508.0k 0.01% Unchanged
35 Alera Investment Advisors, LLC 0.11% of their portfolio DEERFIELD, IL 13,90413.9k $490.5k $490.5k 0.11% Unchanged
36 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 13,88713.9k $489.9k $489.9k 0.00% Added +979 +979
37 Arax Advisory Partners 0.06% of their portfolio NEW YORK, NY 13,57013.6k $478.7k $478.7k 0.06% Reduced -585 -585
38 Outlook Wealth Advisors, LLC 0.18% of their portfolio SHENANDOAH, TX 13,28513.3k $468.6k $468.6k 0.18% Added +4.3k +4,278
39 Kathmere Capital Management, LLC 0.07% of their portfolio WAYNE, PA 12,29812.3k $433.8k $433.8k 0.07% Reduced -187 -187
40 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 12,15512.2k $428.8k $428.8k 0.01% Reduced -10.1k -10,085
41 Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio ST. PETERSBURG, FL 11,06411.1k $390.3k $390.3k 0.00% Added +665 +665
42 CoreCap Advisors, LLC 0.03% of their portfolio SOUTHFIELD, MI 10,75510.8k $379.4k $379.4k 0.03% First filing
43 First Commonwealth Financial Corp /PA/ 0.11% of their portfolio Indiana, PA 9,5949.6k $338.4k $338.4k 0.11% Reduced -41.5k -41,478
44 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 9,5029.5k $335.2k $335.2k 0.00% Unchanged
45 ACAS, LLC 0.41% of their portfolio RANCHO SANTA FE, CA 8,7058.7k $307.1k $307.1k 0.41% Reduced -18 -18
46 Sunbelt Securities, Inc. 0.04% of their portfolio HOUSTON, TX 8,5008.5k $299.8k $299.8k 0.04% Unchanged
47 Kestra Advisory Services, LLC 0.00% of their portfolio AUSTIN, TX 8,4458.4k $297.9k $297.9k 0.00% Reduced -269 -269
48 Arkadios Wealth Advisors 0.03% of their portfolio ATLANTA, GA 7,7137.7k $272.1k $272.1k 0.03% Added +350 +350
49 D.B. Root & Company, LLC 0.10% of their portfolio PITTSBURGH, PA 7,6667.7k $270.4k $270.4k 0.10% Reduced -232 -232
50 Collaborative Wealth Managment Inc. 0.16% of their portfolio LAKE MARY, FL 7,4917.5k $264.2k $264.2k 0.16% Added +708 +708
51 Southland Equity Partners LLC 0.09% of their portfolio WILDWOOD, MO 7,4797.5k $263.8k $263.8k 0.09% Unchanged
52 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 7,3197.3k $259.0k $259.0k 0.00% Reduced -5.2k -5,217
53 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 7,0307.0k $248.0k $248.0k 0.01% Reduced -106 -106
54 Snowden Capital Advisors LLC 0.01% of their portfolio New York, NY 6,9507.0k $245.2k $245.2k 0.01% New
55 CENTAURUS FINANCIAL, INC. 0.02% of their portfolio ANAHEIM, CA 6,8706.9k $242.0k $242.0k 0.02% Reduced -8.3k -8,259
56 4J Wealth Management LLC 0.23% of their portfolio MCLEAN, VA 6,7506.8k $238.1k $238.1k 0.23% Reduced -1.3k -1,300
57 Orion Capital Management LLC 0.15% of their portfolio CORONADO, CA 6,5006.5k $229.3k $229.3k 0.15% Unchanged
58 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 6,4956.5k $229.0k $229.0k 0.00% New
59 PCA Investment Advisory Services Inc. 0.12% of their portfolio CINCINNATI, OH 5,8425.8k $206.1k $206.1k 0.12% New
60 Chicago Partners Investment Group LLC 0.01% of their portfolio CHICAGO, IL 5,6835.7k $202.9k $202.9k 0.01% Reduced -1.3k -1,315
61 EverSource Wealth Advisors, LLC 0.02% of their portfolio BIRMINGHAM, AL 5,0905.1k $179.6k $179.6k 0.02% Unchanged
62 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 4,1414.1k $146.1k $146.1k 0.00% Reduced -1.3k -1,326
63 Larson Financial Group LLC 0.01% of their portfolio ST LOUIS, MO 4,1384.1k $146.0k $146.0k 0.01% Reduced -801 -801
64 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 3,8183.8k $116.3k $116.3k 0.00% Added +1.9k +1,850
65 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 3,0003.0k $105.8k $105.8k 0.00% Unchanged
66 BENJAMIN F. EDWARDS & COMPANY, INC. 0.00% of their portfolio ST. LOUIS, MO 2,4002.4k $85.0k $85.0k 0.00% Unchanged
67 Glen Eagle Advisors, LLC 0.01% of their portfolio KINGSTON, NJ 1,6001.6k $56.4k $56.4k 0.01% Unchanged
68 Archer Investment Corp 0.01% of their portfolio Carmel, IN 1,0001.0k $35.3k $35.3k 0.01% Unchanged
69 Castleview Partners, LLC 0.02% of their portfolio DALLAS, TX 600600 $21.2k $21.2k 0.02% Unchanged
70 Sugarloaf Wealth Management, LLC 0.00% of their portfolio DULUTH, GA 300300 $10.6k $10.6k 0.00% New
71 Capital Investment Advisory Services, LLC 0.00% of their portfolio RALEIGH, NC 160160 $5.6k $5.6k 0.00% Unchanged
72 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 117117 $4.1k $4.1k 0.00% Unchanged
73 Gradient Investments LLC 0.00% of their portfolio ARDEN HILLS, MN 2828 $988 $988 0.00% Unchanged
74 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 1616 $565 $565 0.00% New
75 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged