Vault-13

INNOVATOR ETFS TRUST PJUN

US EQTY PWR BUF · ETP · CUSIP 45782C748

112 institutional holders -7 vs Q4 2022
9,082,8949.1m shares reported held*
$279.5mreported value*
11 new 25 added 45 reduced 16 sold out net bought ≈ $8.2m (+258.9k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $30.77.

Trends to Q1 2023

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 110Q4 22: 119Q1 23: 112112Q3 22Q4 22Q1 23
Numbers
QuarterHolders
Q3 2022110
Q4 2022119
Q1 2023112

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q4 22: 32 bought or addedQ4 22: 55 cut or sold outQ4 22Q1 23: 36 bought or addedQ1 23: 61 cut or sold outQ1 23
Numbers
QuarterBought or addedCut or sold out
Q4 20223255
Q1 20233661

Biggest buyers

Vantage Financial Partners Ltd., Inc. New +382,626+382.6k
McAdam, LLC New +236,649+236.6k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Added +78,400+78.4k
Penserra Capital Management LLC Added +71,535+71.5k
AE Wealth Management LLC Added +28,043+28.0k
Strategic Blueprint, LLC Added +20,598+20.6k
CAPTRUST FINANCIAL ADVISORS New +20,243+20.2k
Janney Montgomery Scott LLC Added +15,087+15.1k
OneDigital Investment Advisors LLC Added +12,813+12.8k
BMS Financial Advisors, LLC New +12,000+12.0k

Biggest sellers

Hudson Capital Management LLC Sold out -196,412-196.4k
Brookstone Capital Management Reduced -84,716-84.7k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -68,326-68.3k
IFP Advisors, Inc Reduced -65,370-65.4k
MACROVIEW INVESTMENT MANAGEMENT LLC Sold out -47,922-47.9k
OLD MISSION CAPITAL LLC Sold out -28,045-28.0k
InterOcean Capital Group, LLC Reduced -21,650-21.6k
Range Financial Group LLC Sold out -18,181-18.2k
HighTower Advisors, LLC Reduced -16,588-16.6k
WOLVERINE TRADING, LLC Sold out -14,948-14.9k

Holders, Q1 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.02% of their portfolio NASHVILLE, TN 1,871,5821.9m $57.6m $57.6m 0.02% Reduced -3.2k -3,173
2 COMMONWEALTH EQUITY SERVICES, LLC 0.06% of their portfolio WALTHAM, MA 934,332934.3k $28.8m $28.8m 0.06% Reduced -68.3k -68,326
3 Brookstone Capital Management 0.53% of their portfolio WHEATON, IL 886,443886.4k $27.4m $27.4m 0.53% Reduced -84.7k -84,716
4 Penserra Capital Management LLC 0.35% of their portfolio ORINDA, CA 548,508548.5k $16.9m $16.9m 0.35% Added +71.5k +71,535
5 PERSONAL CFO SOLUTIONS, LLC 3.03% of their portfolio CHESTER, NJ 476,141476.1k $14.7m $14.7m 3.03% Reduced -5.2k -5,227
6 Vantage Financial Partners Ltd., Inc. 6.96% of their portfolio ARLINGTON HEIGHTS, IL 382,626382.6k $11.8m $11.8m 6.96% New
7 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 344,272344.3k $10.6m $10.6m 0.02% Added +5.7k +5,655
8 Outlook Wealth Advisors, LLC 4.50% of their portfolio SHENANDOAH, TX 328,812328.8k $10.1m $10.1m 4.50% Reduced -1.2k -1,164
9 McAdam, LLC 0.66% of their portfolio Philadelphia, PA 236,649236.6k $7.3m $7.3m 0.66% New
10 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 203,417203.4k $6.3m $6.3m 0.01% Reduced -16.6k -16,588
11 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 124,768124.8k $3.8m $3.8m 0.01% Reduced -1.8k -1,800
12 AE Wealth Management LLC 0.02% of their portfolio TOPEKA, KS 120,520120.5k $3.7m $3.7m 0.02% Added +28.0k +28,043
13 InterOcean Capital Group, LLC 0.12% of their portfolio NASHVILLE, TN 119,855119.9k $3.7m $3.7m 0.12% Reduced -21.6k -21,650
14 LINCOLN NATIONAL CORP 0.08% of their portfolio RADNOR, PA 117,773117.8k $3.6m $3.6m 0.08% Added +10.6k +10,566
15 Bellwether Advisors, LLC 0.90% of their portfolio LINCOLN, NE 106,639106.6k $3.3m $3.3m 0.90% Reduced -658 -658
16 MTM FINANCIAL GROUP, LLC 2.67% of their portfolio BETHLEHEM, PA 98,65398.7k $3.0m $3.0m 2.67% Reduced -872 -872
17 Forvis Mazars Wealth Advisors, LLC 0.10% of their portfolio Springfield, MO 95,79395.8k $2.9m $2.9m 0.10% Reduced -4.2k -4,190
18 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 88,62488.6k $2.7m $2.7m 0.00% Added +78.4k +78,400
19 Summit Wealth Partners, LLC 0.68% of their portfolio Orlando, FL 85,62085.6k $2.6m $2.6m 0.68% Reduced -8.1k -8,128
20 INDEPENDENT FINANCIAL GROUP, LLC 0.20% of their portfolio SAN DIEGO, CA 80,97281.0k $2.5m $2.5m 0.20% Added +589 +589
21 Beacon Pointe Advisors, LLC 0.04% of their portfolio NEWPORT BEACH, CA 79,43479.4k $2.4m $2.4m 0.04% Added +1.0k +1,019
22 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 77,02077.0k $2.4m $2.4m 0.00% Added +950 +950
23 Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio ST. PETERSBURG, FL 76,54376.5k $2.4m $2.4m 0.00% Added +8.7k +8,695
24 Southland Equity Partners LLC 0.85% of their portfolio WILDWOOD, MO 70,42970.4k $2.2m $2.2m 0.85% Reduced -427 -427
25 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 68,47368.5k $2.1m $2.1m 0.01% Added +15.1k +15,087
26 MAI Capital Management 0.03% of their portfolio INDEPENDENCE, OH 63,54963.5k $2.0m $2.0m 0.03% Reduced -8.4k -8,450
27 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 58,43858.4k $1.8m $1.8m 0.01% Reduced -531 -531
28 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 47,25847.3k $1.5m $1.5m 0.02% Reduced -6.5k -6,453
29 WEALTH ALLIANCE, LLC 0.23% of their portfolio MELLVILLE, NY 45,97646.0k $1.4m $1.4m 0.23% Added +2.5k +2,500
30 Lineweaver Wealth Advisors, LLC 0.41% of their portfolio VALLEY VIEW, OH 43,33243.3k $1.3m $1.3m 0.41% Unchanged
31 Castle Rock Wealth Management, LLC 0.46% of their portfolio WALNUT CREEK, CA 42,41442.4k $1.3m $1.3m 0.46% Reduced -100 -100
32 Cetera Advisor Networks LLC 0.01% of their portfolio EL SEGUNDO, CA 37,77837.8k $1.2m $1.2m 0.01% Reduced -13.3k -13,305
33 Chicago Partners Investment Group LLC 0.07% of their portfolio CHICAGO, IL 36,96337.0k $1.1m $1.1m 0.07% Unchanged
34 First Commonwealth Financial Corp /PA/ 0.39% of their portfolio Indiana, PA 35,51235.5k $1.1m $1.1m 0.39% Reduced -6.5k -6,494
35 Weaver Consulting Group 0.49% of their portfolio HUNTINGTON BEACH, CA 34,44734.4k $1.1m $1.1m 0.49% Unchanged
36 Cetera Advisors LLC 0.02% of their portfolio DENVER, CO 34,07734.1k $1.0m $1.0m 0.02% Reduced -473 -473
37 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 32,88432.9k $1.0m $1.0m 0.01% Reduced -2.5k -2,459
38 Berkshire Money Management, Inc. 0.15% of their portfolio DALTON, MA 31,09631.1k $957.0k $957.0k 0.15% Reduced -1.2k -1,167
39 HARBOUR INVESTMENTS, INC. 0.05% of their portfolio MADISON, WI 29,85829.9k $918.9k $918.9k 0.05% Added +672 +672
40 Strategic Blueprint, LLC 0.09% of their portfolio ATLANTA, GA 29,19029.2k $898.3k $898.3k 0.09% Added +20.6k +20,598
41 BCS Wealth Management 0.40% of their portfolio JOHNSON CITY, TN 28,48128.5k $877.0k $877.0k 0.40% Reduced -1.6k -1,640
42 Cape Investment Advisory, Inc. 0.53% of their portfolio MCDONOUGH, GA 28,32028.3k $871.6k $871.6k 0.53% First filing
43 Sageworth Trust Co 0.06% of their portfolio LANCASTER, PA 27,54827.5k $847.8k $847.8k 0.06% Unchanged
44 OneDigital Investment Advisors LLC 0.02% of their portfolio OVERLAND PARK, KS 24,54524.5k $755.4k $755.4k 0.02% Added +12.8k +12,813
45 Cypress Wealth Services, LLC 0.21% of their portfolio PALM DESERT, CA 23,10923.1k $711.2k $711.2k 0.21% Unchanged
46 CITY HOLDING CO 0.13% of their portfolio CHARLESTON, WV 23,00023.0k $707.7k $707.7k 0.13% Reduced -2.5k -2,500
47 Fragasso Financial Advisors Inc 0.07% of their portfolio SEWICKLEY, PA 20,95421.0k $644.9k $644.9k 0.07% Unchanged
48 KFG WEALTH MANAGEMENT, LLC 0.44% of their portfolio GRANGER, IN 20,60720.6k $635.9k $635.9k 0.44% Reduced -4.8k -4,822
49 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.07% of their portfolio CEDAR RAPIDS, IA 20,41720.4k $628.3k $628.3k 0.07% Reduced -216 -216
50 BECK CAPITAL MANAGEMENT, LLC 0.27% of their portfolio AUSTIN, TX 20,26720.3k $623.7k $623.7k 0.27% Reduced -3.0k -3,050
51 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 20,24320.2k $623.0k $623.0k 0.00% New
52 Focus Financial Network, Inc. 0.04% of their portfolio MINNEAPOLIS, MN 19,95920.0k $614.2k $614.2k 0.04% Reduced -50 -50
53 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 19,28719.3k $593.6k $593.6k 0.01% Added +1.6k +1,585
54 IFP Advisors, Inc 0.02% of their portfolio TAMPA, FL 19,12019.1k $485.8k $485.8k 0.02% Reduced -65.4k -65,370
55 Trek Financial, LLC 0.05% of their portfolio Scottsdale, AZ 19,07319.1k $587.0k $587.0k 0.05% Reduced -327 -327
56 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 18,83318.8k $579.6k $579.6k 0.02% Reduced -565 -565
57 DHJJ Financial Advisors, Ltd. 0.31% of their portfolio NAPERVILLE, IL 18,67518.7k $574.7k $574.7k 0.31% Reduced -775 -775
58 GILL CAPITAL PARTNERS, LLC 0.25% of their portfolio DENVER, CO 17,91417.9k $551.3k $551.3k 0.25% Reduced -683 -683
59 CRA Financial Services, LLC 0.16% of their portfolio NORTHFIELD, NJ 17,85017.9k $549.3k $549.3k 0.16% Added +1.7k +1,725
60 Nikulski Financial, Inc. 0.23% of their portfolio BETTENDORF, IA 17,12517.1k $527.0k $527.0k 0.23% Reduced -585 -585
61 CORRADO ADVISORS, LLC 0.34% of their portfolio RAMSEY, NJ 16,38716.4k $504.3k $504.3k 0.34% Unchanged
62 Spire Wealth Management 0.02% of their portfolio MCLEAN, VA 16,34816.3k $503.2k $503.2k 0.02% Added +8.5k +8,498
63 Marcum Wealth, LLC 0.06% of their portfolio CLEVELAND, OH 15,78915.8k $485.9k $485.9k 0.06% Unchanged
64 M Holdings Securities, Inc. 0.05% of their portfolio PORTLAND, OR 15,68515.7k $483.0k $483.0k 0.05% Unchanged
65 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 15,63315.6k $481.1k $481.1k 0.00% Unchanged
66 Pinnacle Wealth Management Group, Inc. 0.42% of their portfolio PLYMOUTH, MI 15,60015.6k $480.1k $480.1k 0.42% Unchanged
67 Orion Capital Management LLC 0.31% of their portfolio CORONADO, CA 15,07015.1k $463.8k $463.8k 0.31% Unchanged
68 Valmark Advisers, Inc. 0.01% of their portfolio AKRON, OH 14,82514.8k $456.2k $456.2k 0.01% Unchanged
69 BENJAMIN F. EDWARDS & COMPANY, INC. 0.02% of their portfolio ST. LOUIS, MO 14,68214.7k $452.0k $452.0k 0.02% Added +3.6k +3,587
70 World Investment Advisors 0.09% of their portfolio LINCROFT, NJ 14,39514.4k $443.0k $443.0k 0.09% Unchanged
71 Sutton Wealth Advisors Inc. 0.23% of their portfolio TAMPA, FL 13,77413.8k $423.9k $423.9k 0.23% Reduced -259 -259
72 Advisory Alpha, LLC 0.03% of their portfolio HOLLAND, MI 13,46513.5k $414.4k $414.4k 0.03% Unchanged
73 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 13,36713.4k $411.4k $411.4k 0.05% Reduced -107 -107
74 WealthPLAN Partners, LLC 0.04% of their portfolio OMAHA, NE 12,40312.4k $381.7k $381.7k 0.04% Reduced -4.5k -4,468
75 Visionary Wealth Advisors 0.03% of their portfolio O'FALLON, IL 12,31312.3k $378.9k $378.9k 0.03% Reduced -1.0k -1,020
76 BMS Financial Advisors, LLC 0.26% of their portfolio RAPID CITY, SD 12,00012.0k $369.3k $369.3k 0.26% New
77 Atria Wealth Solutions, Inc. 0.01% of their portfolio NEW YORK, NY 11,53211.5k $354.9k $354.9k 0.01% Reduced -175 -175
78 Pillar Wealth Advisors, LLC 0.33% of their portfolio WESTTOWN, PA 10,85010.8k $333.9k $333.9k 0.33% Unchanged
79 Valtinson Bruner Financial Planning LLC 0.19% of their portfolio NEW BRIGHTON, MN 10,71510.7k $329.8k $329.8k 0.19% Added +1.4k +1,444
80 Clay Northam Wealth Management, LLC 0.34% of their portfolio HUNTINGTON BEACH, CA 10,65510.7k $327.9k $327.9k 0.34% Reduced -1.7k -1,659
81 Elmwood Wealth Management, Inc. 0.15% of their portfolio BERKELEY, CA 10,50010.5k $323.1k $323.1k 0.15% Added +1.5k +1,500
82 BCGM Wealth Management, LLC 0.15% of their portfolio LAFAYETTE, IN 9,97910.0k $307.1k $307.1k 0.15% Reduced -435 -435
83 RFG Advisory, LLC 0.01% of their portfolio BIRMINGHAM, AL 9,6819.7k $297.9k $297.9k 0.01% New
84 RETIREMENT INCOME SOLUTIONS, INC 0.09% of their portfolio ANN ARBOR, MI 9,5569.6k $294.1k $294.1k 0.09% Unchanged
85 TFO Wealth Partners, LLC 0.06% of their portfolio MAUMEE, OH 8,9779.0k $276.3k $276.3k 0.06% Added +267 +267
86 Retirement Planning Group, LLC 0.03% of their portfolio LEAWOOD, KS 8,4188.4k $259.1k $259.1k 0.03% Unchanged
87 B. Riley Wealth Advisors, Inc. 0.01% of their portfolio MEMPHIS, TN 8,2718.3k $254.5k $254.5k 0.01% New
88 Alera Investment Advisors, LLC 0.06% of their portfolio DEERFIELD, IL 7,9928.0k $246.0k $246.0k 0.06% New
89 Diligent Investors, LLC 0.07% of their portfolio REDLANDS, CA 7,5007.5k $230.8k $230.8k 0.07% Unchanged
90 CONTINUUM WEALTH ADVISORS, LLC 0.19% of their portfolio SARATOGA SPRINGS, NY 7,4947.5k $230.6k $230.6k 0.19% Unchanged
91 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 7,3527.4k $226.3k $226.3k 0.00% Added +15 +15
92 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 7,2937.3k $224.4k $224.4k 0.01% Added +100 +100
93 Capital Analysts, LLC 0.01% of their portfolio FORT WASHINGTON, PA 7,2827.3k $224.0k $224.0k 0.01% Reduced -689 -689
94 PARK NATIONAL CORP /OH/ 0.01% of their portfolio NEWARK, OH 6,9166.9k $212.8k $212.8k 0.01% Unchanged
95 CREATIVE FINANCIAL DESIGNS INC /ADV 0.03% of their portfolio KOKOMO, IN 6,6806.7k $205.6k $205.6k 0.03% Unchanged
96 CARY STREET PARTNERS INVESTMENT ADVISORY LLC 0.01% of their portfolio RICHMOND, VA 6,5006.5k $200.0k $200.0k 0.01% New
97 Integrity Financial Corp /WA 0.15% of their portfolio JACKSON, WY 6,0316.0k $185.6k $185.6k 0.15% Unchanged
98 WealthPlan Investment Management, LLC 0.02% of their portfolio OMAHA, NE 4,5394.5k $139.7k $139.7k 0.02% Reduced -12.3k -12,332
99 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 3,2363.2k $99.6k $99.6k 0.00% Reduced -675 -675
100 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 2,0802.1k $64.0k $64.0k 0.00% Reduced -4.1k -4,101