Vault-13

INNOVATOR ETFS TRUST BNOV

US EQTY BUF NOV · ETP · CUSIP 45782C581

77 institutional holders -4 vs Q1 2024
2,013,6192.0m shares reported held*
$75.3mreported value*
3 new 7 added 38 reduced 8 sold out net sold ≈ $9.2m (-252.3k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $37.38.

Trends to Q2 2024

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 47Q4 22: 69Q1 23: 73Q2 23: 72Q3 23: 72Q4 23: 85Q1 24: 81Q2 24: 7777Q3 22Q1 23Q3 23Q1 24Q2 24
Numbers
QuarterHolders
Q3 202247
Q4 202269
Q1 202373
Q2 202372
Q3 202372
Q4 202385
Q1 202481
Q2 202477

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q4 22: 51 bought or addedQ4 22: 14 cut or sold outQ4 22Q1 23: 21 bought or addedQ1 23: 33 cut or sold outQ2 23: 16 bought or addedQ2 23: 39 cut or sold outQ2 23Q3 23: 19 bought or addedQ3 23: 35 cut or sold outQ4 23: 48 bought or addedQ4 23: 28 cut or sold outQ4 23Q1 24: 16 bought or addedQ1 24: 47 cut or sold outQ2 24: 10 bought or addedQ2 24: 46 cut or sold outQ2 24
Numbers
QuarterBought or addedCut or sold out
Q4 20225114
Q1 20232133
Q2 20231639
Q3 20231935
Q4 20234828
Q1 20241647
Q2 20241046

Biggest buyers

Penserra Capital Management LLC Added +29,875+29.9k
OSAIC HOLDINGS, INC. Added +24,301+24.3k
OLD MISSION CAPITAL LLC New +24,121+24.1k
JANE STREET GROUP, LLC Added +17,574+17.6k
THOROUGHBRED FINANCIAL SERVICES, LLC Added +14,887+14.9k
Buska Wealth Management, LLC Added +10,304+10.3k
MORGAN STANLEY New +6,742+6.7k
Financial Network Wealth Advisors LLC New +933+933
UBS Group AG Added +384+384
TOWNSQUARE CAPITAL LLC Added +3+3

Biggest sellers

ENVESTNET ASSET MANAGEMENT INC Reduced -53,880-53.9k
MML INVESTORS SERVICES, LLC Reduced -53,605-53.6k
SageView Advisory Group, LLC Sold out -46,580-46.6k
LINCOLN NATIONAL CORP Sold out -33,663-33.7k
Janney Montgomery Scott LLC Reduced -30,106-30.1k
Cerity Partners LLC Reduced -22,034-22.0k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -16,671-16.7k
HighTower Advisors, LLC Reduced -16,666-16.7k
KESTRA PRIVATE WEALTH SERVICES, LLC Reduced -15,444-15.4k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Sold out -14,772-14.8k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (0.6%, 2026-06-03)

Holders, Q2 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Penserra Capital Management LLC 0.12% of their portfolio ORINDA, CA 262,473262.5k $9.8m $9.8m 0.12% Added +29.9k +29,875
2 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 168,525168.5k $6.3m $6.3m 0.01% Reduced -16.7k -16,671
3 Buska Wealth Management, LLC 2.21% of their portfolio WAUSAU, WI 148,054148.1k $5.5m $5.5m 2.21% Added +10.3k +10,304
4 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 117,141117.1k $4.4m $4.4m 0.00% Reduced -334 -334
5 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 103,946103.9k $3.9m $3.9m 0.00% Reduced -1.5k -1,512
6 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 90,16490.2k $3.4m $3.4m 0.01% Added +24.3k +24,301
7 THOROUGHBRED FINANCIAL SERVICES, LLC 0.17% of their portfolio BRENTWOOD, TN 68,86668.9k $2.6m $2.6m 0.17% Added +14.9k +14,887
8 KESTRA PRIVATE WEALTH SERVICES, LLC 0.05% of their portfolio AUSTIN, TX 62,68362.7k $2.3m $2.3m 0.05% Reduced -15.4k -15,444
9 My Personal CFO, LLC 1.02% of their portfolio VANCOUVER, WA 50,95051.0k $1.9m $1.9m 1.02% Unchanged
10 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 46,44046.4k $1.7m $1.7m 0.00% Reduced -4.5k -4,450
11 Fragasso Financial Advisors Inc 0.14% of their portfolio SEWICKLEY, PA 44,07744.1k $1.6m $1.6m 0.14% Unchanged
12 CoreCap Advisors, LLC 0.16% of their portfolio SOUTHFIELD, MI 41,61841.6k $1.6m $1.6m 0.16% Reduced -14.4k -14,364
13 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 39,16439.2k $1.5m $1.5m 0.01% Reduced -543 -543
14 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 32,52532.5k $1.2m $1.2m 0.00% Added +17.6k +17,574
15 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 30,85430.9k $1.2m $1.2m 0.00% Reduced -464 -464
16 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 30,78330.8k $1.2m $1.2m 0.00% Reduced -53.9k -53,880
17 Cresset Asset Management, LLC 0.00% of their portfolio Chicago, IL 30,23830.2k $1.1m $1.1m 0.00% Unchanged
18 Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio ST. PETERSBURG, FL 29,27329.3k $1.1m $1.1m 0.00% Reduced -968 -968
19 WEDBUSH SECURITIES INC 0.04% of their portfolio PASADENA, CA 29,07129.1k $1.1m $1.1m 0.04% Reduced -1.7k -1,666
20 Sigma Planning Corp 0.03% of their portfolio ANN ARBOR, MI 27,10827.1k $1.0m $1.0m 0.03% Reduced -479 -479
21 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.08% of their portfolio CEDAR RAPIDS, IA 24,84824.8k $928.9k $928.9k 0.08% Reduced -940 -940
22 INTEGRAL INVESTMENT ADVISORS, INC. 0.34% of their portfolio TURLOCK, CA 24,63524.6k $920.5k $920.5k 0.34% Reduced -999 -999
23 OLD MISSION CAPITAL LLC 0.02% of their portfolio CHICAGO, IL 24,12124.1k $901.7k $901.7k 0.02% New
24 Kestra Advisory Services, LLC 0.00% of their portfolio AUSTIN, TX 23,27423.3k $870.1k $870.1k 0.00% Reduced -977 -977
25 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 23,03123.0k $861.0k $861.0k 0.01% Reduced -2.7k -2,731
26 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 20,76720.8k $775.0k $775.0k 0.00% Reduced -16.7k -16,666
27 Berkshire Money Management, Inc. 0.09% of their portfolio DALTON, MA 19,42519.4k $726.2k $726.2k 0.09% Reduced -14 -14
28 BENJAMIN F. EDWARDS & COMPANY, INC. 0.01% of their portfolio ST. LOUIS, MO 19,32519.3k $722.0k $722.0k 0.01% Reduced -150 -150
29 Valtinson Bruner Financial Planning LLC 0.26% of their portfolio NEW BRIGHTON, MN 17,85117.9k $667.3k $667.3k 0.26% Unchanged
30 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 17,24217.2k $645.0k $645.0k 0.00% Reduced -30.1k -30,106
31 First Commonwealth Financial Corp /PA/ 0.15% of their portfolio Indiana, PA 15,30115.3k $572.0k $572.0k 0.15% Reduced -50 -50
32 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 14,84014.8k $554.8k $554.8k 0.00% Reduced -22.0k -22,034
33 RFG Advisory, LLC 0.02% of their portfolio BIRMINGHAM, AL 14,82614.8k $554.2k $554.2k 0.02% Reduced -2.6k -2,635
34 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.11% of their portfolio BLUE BELL, PA 14,51414.5k $542.6k $542.6k 0.11% Reduced -1.6k -1,615
35 Snowden Capital Advisors LLC 0.02% of their portfolio New York, NY 13,76513.8k $514.6k $514.6k 0.02% Unchanged
36 Krilogy Financial LLC 0.04% of their portfolio ST. LOUIS, MO 13,67713.7k $511.3k $511.3k 0.04% Reduced -4.0k -4,050
37 DHJJ Financial Advisors, Ltd. 0.21% of their portfolio NAPERVILLE, IL 13,37213.4k $499.9k $499.9k 0.21% Reduced -2.6k -2,578
38 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 13,33613.3k $498.5k $498.5k 0.05% Reduced -53 -53
39 Brookstone Capital Management 0.01% of their portfolio WHEATON, IL 13,18513.2k $495.3k $495.3k 0.01% Reduced -3.7k -3,737
40 PRINCIPAL SECURITIES, INC. 0.01% of their portfolio DES MOINES, IA 12,70312.7k $474.9k $474.9k 0.01% Reduced -2.3k -2,257
41 McAdam, LLC 0.03% of their portfolio Philadelphia, PA 12,35912.4k $462.0k $462.0k 0.03% Unchanged
42 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 12,31512.3k $460.0k $460.0k 0.00% Reduced -53.6k -53,605
43 AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio CARLSBAD, CA 11,87711.9k $444.0k $444.0k 0.01% Reduced -12 -12
44 CRA Financial Services, LLC 0.09% of their portfolio NORTHFIELD, NJ 11,50511.5k $430.1k $430.1k 0.09% Reduced -225 -225
45 Beacon Financial Advisory LLC 0.16% of their portfolio CLEVELAND, OH 11,13111.1k $416.1k $416.1k 0.16% Unchanged
46 Bellwether Advisors, LLC 0.08% of their portfolio LINCOLN, NE 9,8719.9k $369.0k $369.0k 0.08% Unchanged
47 ACAS, LLC 0.32% of their portfolio RANCHO SANTA FE, CA 9,8619.9k $370.6k $370.6k 0.32% Reduced -711 -711
48 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 9,4909.5k $354.8k $354.8k 0.00% Reduced -625 -625
49 TOWNSQUARE CAPITAL LLC 0.00% of their portfolio Lehi, UT 9,4589.5k $353.6k $353.6k 0.00% Added +3 +3
50 BCS Wealth Management 0.16% of their portfolio JOHNSON CITY, TN 8,9068.9k $333.0k $333.0k 0.16% Unchanged
51 Retirement Planning Group, LLC 0.02% of their portfolio LEAWOOD, KS 8,7538.8k $327.2k $327.2k 0.02% Unchanged
52 INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC 0.03% of their portfolio ORLANDO, FL 8,5658.6k $320.2k $320.2k 0.03% Unchanged
53 FSA Advisors, Inc. 0.32% of their portfolio TROY, MI 8,1798.2k $305.8k $305.8k 0.32% Unchanged
54 Vantage Financial Partners, LLC 0.08% of their portfolio ELM GROVE, WI 8,0958.1k $302.6k $302.6k 0.08% Reduced -3.1k -3,098
55 AdvisorNet Financial, Inc 0.02% of their portfolio MINNETONKA, MN 7,0987.1k $265.3k $265.3k 0.02% Unchanged
56 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 6,7426.7k $252.0k $252.0k 0.00% New
57 RETIREMENT INCOME SOLUTIONS, INC 0.06% of their portfolio ANN ARBOR, MI 6,4596.5k $241.5k $241.5k 0.06% Unchanged
58 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 6,3466.3k $237.2k $237.2k 0.01% Unchanged
59 Lion Street Advisors, LLC 0.08% of their portfolio Austin, TX 6,1136.1k $228.5k $228.5k 0.08% Unchanged
60 Stratos Wealth Advisors, LLC 0.01% of their portfolio BEACHWOOD, OH 6,0736.1k $227.0k $227.0k 0.01% Unchanged
61 Lantz Financial LLC 0.06% of their portfolio NAPERVILLE, IL 5,5915.6k $209.0k $209.0k 0.06% Unchanged
62 Parallel Advisors, LLC 0.00% of their portfolio SAN FRANCISCO, CA 3,3903.4k $126.7k $126.7k 0.00% Unchanged
63 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 3,2903.3k $123.0k $123.0k 0.00% Unchanged
64 Sugarloaf Wealth Management, LLC 0.02% of their portfolio DULUTH, GA 2,9192.9k $109.1k $109.1k 0.02% Unchanged
65 WealthShield Partners, LLC 0.01% of their portfolio CARY, NC 2,3002.3k $86.0k $86.0k 0.01% Unchanged
66 Chris Bulman Inc 0.04% of their portfolio ROSEVILLE, CA 1,7591.8k $65.8k $65.8k 0.04% First filing
67 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 1,0201.0k $38.1k $38.1k 0.00% Unchanged
68 CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio KOKOMO, IN 1,0001.0k $37.4k $37.4k 0.00% Unchanged
69 Global Trust Asset Management, LLC 0.02% of their portfolio PALM BEACH GARDENS, FL 1,0001.0k $37.4k $37.4k 0.02% Unchanged
70 Orion Capital Management LLC 0.02% of their portfolio CORONADO, CA 940940 $35.1k $35.1k 0.02% Unchanged
71 Financial Network Wealth Advisors LLC 0.03% of their portfolio MURRAY, UT 933933 $34.9k $34.9k 0.03% New
72 Sunbelt Securities, Inc. 0.00% of their portfolio HOUSTON, TX 720720 $26.9k $26.9k 0.00% Reduced -1.9k -1,910
73 UBS Group AG 0.00% of their portfolio ZURICH, V8 607607 $22.7k $22.7k 0.00% Added +384 +384
74 Clear Point Advisors Inc. 0.02% of their portfolio MELVILLE, NY 500500 $18.7k $18.7k 0.02% Reduced -1.0k -1,000
75 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 243243 $9.0k $9.0k 0.00% Reduced -3.1k -3,065
76 Sound Income Strategies, LLC 0.00% of their portfolio FT LAUDERDALE, FL 220220 $8.2k $8.2k 0.00% Unchanged
77 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged