Vault-13

INNOVATOR ETFS TRUST PDEC

US EQTY PWR BUF · ETP · CUSIP 45782C540

150 institutional holders +10 vs Q4 2022
16,335,26216.3m shares reported held*
$513.6mreported value*
21 new 57 added 34 reduced 10 sold out net bought ≈ $57.1m (+1.8m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $31.44.

Trends to Q1 2023

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 86Q4 22: 140Q1 23: 150150Q3 22Q4 22Q1 23
Numbers
QuarterHolders
Q3 202286
Q4 2022140
Q1 2023150

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 112 bought or addedQ4 22: 19 cut or sold outQ4 22Q1 23: 78 bought or addedQ1 23: 44 cut or sold outQ1 23
Numbers
QuarterBought or addedCut or sold out
Q4 202211219
Q1 20237844

Biggest buyers

Strategic Wealth Partners Group, LLC New +1,147,904+1.1m
Compass Advisory Group LLC Added +507,108+507.1k
Cetera Investment Advisers Added +323,659+323.7k
Janney Montgomery Scott LLC Added +163,584+163.6k
Range Financial Group LLC Added +149,619+149.6k
Crown Wealth Group, LLC Added +110,191+110.2k
Penserra Capital Management LLC Added +71,055+71.1k
Kovack Advisors, Inc. New +65,266+65.3k
KFG WEALTH MANAGEMENT, LLC Added +55,414+55.4k
Outlook Wealth Advisors, LLC New +53,591+53.6k

Biggest sellers

Gradient Investments LLC Reduced -845,597-845.6k
Stuart Chaussee & Associates, Inc. Sold out -208,624-208.6k
IFP Advisors, Inc Reduced -76,285-76.3k
MAI Capital Management Reduced -27,857-27.9k
BCS Wealth Management Reduced -25,260-25.3k
Brookstone Capital Management Reduced -24,152-24.2k
CITADEL ADVISORS LLC Sold out -22,790-22.8k
Glovista Investments LLC Sold out -17,316-17.3k
BCGM Wealth Management, LLC Reduced -14,396-14.4k
Smith Anglin Financial, LLC Sold out -13,397-13.4k

Holders, Q1 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.05% of their portfolio NASHVILLE, TN 3,486,4563.5m $109.6m $109.6m 0.05% Reduced -10.6k -10,625
2 Strategic Wealth Partners Group, LLC 5.90% of their portfolio DEERFIELD, IL 1,147,9041.1m $36.0m $36.0m 5.90% New
3 Global Strategic Investment Solutions, LLC 4.55% of their portfolio Scottsdale, AZ 1,010,8571.0m $31.8m $31.8m 4.55% Reduced -9.8k -9,777
4 Brookstone Capital Management 0.59% of their portfolio WHEATON, IL 963,252963.3k $30.4m $30.4m 0.59% Reduced -24.2k -24,152
5 COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio WALTHAM, MA 586,994587.0k $18.5m $18.5m 0.04% Added +17.2k +17,244
6 HighTower Advisors, LLC 0.04% of their portfolio CHICAGO, IL 565,552565.6k $17.8m $17.8m 0.04% Added +9.0k +9,043
7 Compass Advisory Group LLC 10.11% of their portfolio MELVILLE, NY 550,304550.3k $17.3m $17.3m 10.11% Added +507.1k +507,108
8 Penserra Capital Management LLC 0.36% of their portfolio ORINDA, CA 544,836544.8k $17.1m $17.1m 0.36% Added +71.1k +71,055
9 OSAIC HOLDINGS, INC. 0.03% of their portfolio SCOTTSDALE, AZ 512,773512.8k $16.1m $16.1m 0.03% Added +37.5k +37,472
10 STEPHENS INC /AR/ 0.28% of their portfolio LITTLE ROCK, AR 471,823471.8k $14.8m $14.8m 0.28% Added +19.8k +19,815
11 Cetera Investment Advisers 0.12% of their portfolio SCHAUMBURG, IL 432,139432.1k $13.6m $13.6m 0.12% Added +323.7k +323,659
12 Janney Montgomery Scott LLC 0.04% of their portfolio PHILADELPHIA, PA 305,375305.4k $9.6m $9.6m 0.04% Added +163.6k +163,584
13 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 280,298280.3k $8.8m $8.8m 0.00% Added +23.6k +23,640
14 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 257,507257.5k $8.1m $8.1m 0.01% Added +6.2k +6,153
15 LINCOLN NATIONAL CORP 0.17% of their portfolio RADNOR, PA 256,120256.1k $8.1m $8.1m 0.17% Reduced -9.1k -9,138
16 WEST MICHIGAN ADVISORS, LLC 4.15% of their portfolio HOLLAND, MI 232,126232.1k $7.3m $7.3m 4.15% Added +3.8k +3,765
17 Lineweaver Wealth Advisors, LLC 2.06% of their portfolio VALLEY VIEW, OH 212,750212.8k $6.7m $6.7m 2.06% Reduced -4.6k -4,575
18 Raymond James Financial Services Advisors, Inc. 0.01% of their portfolio ST. PETERSBURG, FL 191,658191.7k $6.0m $6.0m 0.01% Added +3.2k +3,232
19 Beacon Pointe Advisors, LLC 0.09% of their portfolio NEWPORT BEACH, CA 168,145168.1k $5.3m $5.3m 0.09% Added +7.6k +7,647
20 AE Wealth Management LLC 0.03% of their portfolio TOPEKA, KS 167,269167.3k $5.3m $5.3m 0.03% Added +18.7k +18,702
21 Range Financial Group LLC 3.43% of their portfolio TIGARD, OR 166,544166.5k $5.2m $5.2m 3.43% Added +149.6k +149,619
22 Cambridge Investment Research Advisors, Inc. 0.02% of their portfolio FAIRFIELD, IA 151,853151.9k $4.8m $4.8m 0.02% Added +4.6k +4,646
23 Cetera Advisors LLC 0.08% of their portfolio DENVER, CO 143,703143.7k $4.5m $4.5m 0.08% Added +922 +922
24 Crown Wealth Group, LLC 3.54% of their portfolio Charlotte, NC 134,527134.5k $4.2m $4.2m 3.54% Added +110.2k +110,191
25 Forvis Mazars Wealth Advisors, LLC 0.14% of their portfolio Springfield, MO 131,806131.8k $4.1m $4.1m 0.14% Reduced -561 -561
26 InterOcean Capital Group, LLC 0.12% of their portfolio NASHVILLE, TN 111,150111.2k $3.5m $3.5m 0.12% Added +17.8k +17,790
27 KFG WEALTH MANAGEMENT, LLC 2.33% of their portfolio GRANGER, IN 106,301106.3k $3.4m $3.4m 2.33% Added +55.4k +55,414
28 CRA Financial Services, LLC 0.93% of their portfolio NORTHFIELD, NJ 99,68999.7k $3.1m $3.1m 0.93% Added +22.0k +21,952
29 MAI Capital Management 0.05% of their portfolio INDEPENDENCE, OH 97,52497.5k $3.1m $3.1m 0.05% Reduced -27.9k -27,857
30 Cetera Advisor Networks LLC 0.02% of their portfolio EL SEGUNDO, CA 92,90792.9k $2.9m $2.9m 0.02% Added +360 +360
31 CORRADO ADVISORS, LLC 1.82% of their portfolio RAMSEY, NJ 86,94786.9k $2.7m $2.7m 1.82% Added +1.3k +1,344
32 Kestra Advisory Services, LLC 0.03% of their portfolio AUSTIN, TX 83,32383.3k $2.6m $2.6m 0.03% Added +17.0k +17,026
33 Steward Partners Investment Advisory, LLC 0.04% of their portfolio STAMFORD, CT 83,28183.3k $2.6m $2.6m 0.04% Added +3.7k +3,700
34 MILESTONE ASSET MANAGEMENT, LLC 1.47% of their portfolio PITTSBURGH, PA 81,88281.9k $2.6m $2.6m 1.47% Reduced -1.8k -1,773
35 Sigma Planning Corp 0.08% of their portfolio ANN ARBOR, MI 78,88378.9k $2.5m $2.5m 0.08% Added +5.2k +5,159
36 YARGER WEALTH STRATEGIES, LLC 2.63% of their portfolio WESTERVILLE, OH 76,35576.4k $2.4m $2.4m 2.63% Unchanged
37 Bellwether Advisors, LLC 0.65% of their portfolio LINCOLN, NE 74,95575.0k $2.4m $2.4m 0.65% Reduced -431 -431
38 Tradition Wealth Management, LLC 0.27% of their portfolio EDINA, MN 70,40170.4k $2.2m $2.2m 0.27% Added +16.3k +16,260
39 Horan Capital Advisors, LLC. 0.87% of their portfolio CINCINNATI, OH 66,83666.8k $2.1m $2.1m 0.87% Unchanged
40 Pillar Wealth Advisors, LLC 2.07% of their portfolio WESTTOWN, PA 65,97266.0k $2.1m $2.1m 2.07% Unchanged
41 Kovack Advisors, Inc. 0.28% of their portfolio FT. LAUDERDALE, FL 65,26665.3k $2.1m $2.1m 0.28% New
42 GILL CAPITAL PARTNERS, LLC 0.84% of their portfolio DENVER, CO 60,10260.1k $1.9m $1.9m 0.84% Reduced -3.9k -3,917
43 INDEPENDENT FINANCIAL GROUP, LLC 0.15% of their portfolio SAN DIEGO, CA 59,36259.4k $1.9m $1.9m 0.15% Added +1.2k +1,250
44 BCS Wealth Management 0.84% of their portfolio JOHNSON CITY, TN 58,93358.9k $1.9m $1.9m 0.84% Reduced -25.3k -25,260
45 ATTICUS WEALTH MANAGEMENT, LLC 0.68% of their portfolio Palm Beach Gardens, FL 56,95757.0k $1.8m $1.8m 0.68% Added +26.2k +26,207
46 Outlook Wealth Advisors, LLC 0.75% of their portfolio SHENANDOAH, TX 53,59153.6k $1.7m $1.7m 0.75% New
47 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 52,70052.7k $1.7m $1.7m 0.01% Reduced -2.3k -2,315
48 NewEdge Advisors, LLC 0.02% of their portfolio NEW ORLEANS, LA 52,31152.3k $1.6m $1.6m 0.02% Unchanged
49 RETIREMENT INCOME SOLUTIONS, INC 0.47% of their portfolio ANN ARBOR, MI 50,78750.8k $1.6m $1.6m 0.47% Added +1.1k +1,105
50 MTM FINANCIAL GROUP, LLC 1.17% of their portfolio BETHLEHEM, PA 42,17742.2k $1.3m $1.3m 1.17% Added +1.0k +1,006
51 Advisory Alpha, LLC 0.08% of their portfolio HOLLAND, MI 40,99541.0k $1.3m $1.3m 0.08% Added +12.0k +12,039
52 Weaver Consulting Group 0.56% of their portfolio HUNTINGTON BEACH, CA 38,85738.9k $1.2m $1.2m 0.56% New
53 Steward Financial Group LLC 0.40% of their portfolio COLLEYVILLE, TX 38,09938.1k $1.2m $1.2m 0.40% Reduced -3.8k -3,770
54 Advisory Services Network, LLC 0.03% of their portfolio ATLANTA, GA 37,39937.4k $1.2m $1.2m 0.03% Unchanged
55 Capital Analysts, LLC 0.06% of their portfolio FORT WASHINGTON, PA 33,59533.6k $1.1m $1.1m 0.06% Added +9.8k +9,793
56 Corient Private Wealth LP 0.00% of their portfolio MIAMI, FL 31,63931.6k $995.0k $995.0k 0.00% Reduced -8.8k -8,830
57 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.10% of their portfolio CEDAR RAPIDS, IA 31,40231.4k $987.6k $987.6k 0.10% Added +3.1k +3,146
58 MACROVIEW INVESTMENT MANAGEMENT LLC 1.58% of their portfolio BETHESDA, MD 31,33031.3k $985.3k $985.3k 1.58% New
59 CITY HOLDING CO 0.17% of their portfolio CHARLESTON, WV 30,52530.5k $960.0k $960.0k 0.17% Added +4.3k +4,335
60 WEALTH ALLIANCE, LLC 0.15% of their portfolio MELLVILLE, NY 29,38829.4k $924.3k $924.3k 0.15% Unchanged
61 IFP Advisors, Inc 0.03% of their portfolio TAMPA, FL 29,30229.3k $771.4k $771.4k 0.03% Reduced -76.3k -76,285
62 Sageworth Trust Co 0.06% of their portfolio LANCASTER, PA 27,66427.7k $870.0k $870.0k 0.06% Unchanged
63 HBW ADVISORY SERVICES LLC 0.22% of their portfolio SIMI VALLEY, CA 27,60627.6k $868.0k $868.0k 0.22% Reduced -1.2k -1,169
64 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 26,41726.4k $830.8k $830.8k 0.01% Reduced -415 -415
65 RFG Advisory, LLC 0.04% of their portfolio BIRMINGHAM, AL 26,19326.2k $823.8k $823.8k 0.04% Added +2.4k +2,396
66 WILBANKS SMITH & THOMAS ASSET MANAGEMENT LLC 0.03% of their portfolio NORFOLK, VA 26,14726.1k $822.3k $822.3k 0.03% Unchanged
67 ASSET MANAGEMENT CORP /IL/ /ADV 0.64% of their portfolio NORTHBROOK, IL 25,96826.0k $816.7k $816.7k 0.64% Added +4.9k +4,941
68 Firestone Capital Management 0.29% of their portfolio SOUTH MIAMI, FL 25,38125.4k $798.2k $798.2k 0.29% Reduced -488 -488
69 OneDigital Investment Advisors LLC 0.02% of their portfolio OVERLAND PARK, KS 25,17925.2k $791.9k $791.9k 0.02% Added +4.7k +4,662
70 Pinnacle Wealth Management Group, Inc. 0.68% of their portfolio PLYMOUTH, MI 25,07025.1k $788.5k $788.5k 0.68% Unchanged
71 TOWNSQUARE CAPITAL LLC 0.02% of their portfolio Lehi, UT 23,64123.6k $743.5k $743.5k 0.02% New
72 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 23,10223.1k $726.6k $726.6k 0.00% Added +2.2k +2,203
73 Keystone Wealth Services, LLC 0.29% of their portfolio PALM DESERT, CA 22,52022.5k $708.3k $708.3k 0.29% Unchanged
74 Castle Rock Wealth Management, LLC 0.25% of their portfolio WALNUT CREEK, CA 22,15522.2k $698.3k $698.3k 0.25% Unchanged
75 Orion Capital Management LLC 0.47% of their portfolio CORONADO, CA 22,12022.1k $695.7k $695.7k 0.47% Unchanged
76 Sound View Wealth Advisors Group, LLC 0.09% of their portfolio SAVANNAH, GA 21,97322.0k $691.1k $691.1k 0.09% Added +1.7k +1,703
77 M Holdings Securities, Inc. 0.07% of their portfolio PORTLAND, OR 21,84221.8k $687.0k $687.0k 0.07% Unchanged
78 Southland Equity Partners LLC 0.27% of their portfolio WILDWOOD, MO 21,72521.7k $683.3k $683.3k 0.27% Unchanged
79 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 20,98621.0k $660.0k $660.0k 0.00% Added +1.5k +1,486
80 WEALTHSOURCE PARTNERS, LLC 0.04% of their portfolio SAN LUIS OBISPO, CA 20,15020.1k $633.7k $633.7k 0.04% Reduced -140 -140
81 Chicago Partners Investment Group LLC 0.04% of their portfolio CHICAGO, IL 19,18419.2k $605.1k $605.1k 0.04% Added +3.2k +3,211
82 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 18,81218.8k $591.6k $591.6k 0.00% Added +10.8k +10,782
83 Financial Architects, Inc 0.09% of their portfolio MARLTON, NJ 18,79918.8k $591.2k $591.2k 0.09% Unchanged
84 Csenge Advisory Group 0.04% of their portfolio CLEARWATER, FL 18,44218.4k $580.0k $580.0k 0.04% Unchanged
85 Visionary Wealth Advisors 0.05% of their portfolio O'FALLON, IL 17,36317.4k $546.1k $546.1k 0.05% Unchanged
86 COLDSTREAM CAPITAL MANAGEMENT INC 0.02% of their portfolio BELLEVUE, WA 16,36016.4k $514.5k $514.5k 0.02% Reduced -79 -79
87 WPWealth LLP 0.24% of their portfolio FORT WORTH, TX 16,23216.2k $510.5k $510.5k 0.24% Reduced -8.1k -8,116
88 GOLDMAN SACHS GROUP INC 0.00% of their portfolio NEW YORK, NY 14,97215.0k $470.9k $470.9k 0.00% New
89 Sutton Wealth Advisors Inc. 0.25% of their portfolio TAMPA, FL 14,72314.7k $463.0k $463.0k 0.25% Added +10.9k +10,851
90 Valtinson Bruner Financial Planning LLC 0.26% of their portfolio NEW BRIGHTON, MN 14,35814.4k $451.6k $451.6k 0.26% Added +44 +44
91 SILVER OAK SECURITIES, INCORPORATED 0.07% of their portfolio JACKSON, TN 14,35514.4k $451.0k $451.0k 0.07% Reduced -1.6k -1,589
92 Evolution Wealth Advisors, LLC 0.11% of their portfolio AVENTURA, FL 14,30514.3k $449.9k $449.9k 0.11% Unchanged
93 Belpointe Asset Management LLC 0.02% of their portfolio RENO, NV 13,66513.7k $429.8k $429.8k 0.02% Added +6.2k +6,191
94 BCGM Wealth Management, LLC 0.22% of their portfolio LAFAYETTE, IN 13,63313.6k $428.8k $428.8k 0.22% Reduced -14.4k -14,396
95 Patriot Financial Group Insurance Agency, LLC 0.09% of their portfolio Westborough, MA 13,48713.5k $424.2k $424.2k 0.09% Added +1.0k +1,000
96 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 12,84412.8k $403.9k $403.9k 0.05% Added +657 +657
97 Waterloo Capital, L.P. 0.12% of their portfolio AUSTIN, TX 12,83912.8k $403.8k $403.8k 0.12% First filing
98 CYPRESS FINANCIAL PLANNING LLC 0.24% of their portfolio HADDON HEIGHTS, NJ 12,76112.8k $401.8k $401.8k 0.24% Reduced -1.7k -1,696
99 Cypress Wealth Services, LLC 0.11% of their portfolio PALM DESERT, CA 12,28812.3k $386.5k $386.5k 0.11% New
100 Kingsview Wealth Management, LLC 0.02% of their portfolio GRANTS PASS, OR 11,83211.8k $372.1k $372.1k 0.02% Added +3.8k +3,764