APPLE INC AAPL
COM · Common Stock · CUSIP 037833100 · ISIN US0378331005
American multinational technology company based in Cupertino, California
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($7.6bn this quarter). Holder counts are more reliable. Shares outstanding: 15.7bn as of 2023-04-21, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $165.39. Options: 130 managers hold calls ($40.3bn notional), 156 hold puts ($42.2bn).
Trends to Q1 2023
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 4,347 |
| Q4 2022 | 4,554 |
| Q1 2023 | 4,524 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 1,639 | 2,435 |
| Q1 2023 | 1,827 | 2,442 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2022 | $35.2bn | $40.7bn | 1.16 |
| Q4 2022 | $33.9bn | $33.6bn | 0.99 |
| Q1 2023 | $40.3bn | $42.2bn | 1.05 |
Biggest buyers
| FMR LLC | Added | +301.7m |
| VANGUARD GROUP INC | Added | +31.6m |
| Berkshire Hathaway Inc | Added | +20.4m |
| BANK OF AMERICA CORP /DE/ | Added | +15.4m |
| ENVESTNET ASSET MANAGEMENT INC | Added | +13.3m |
| CIBC Private Wealth Group LLC | Added | +11.7m |
| GQG Partners LLC | Added | +8.0m |
| PRICE T ROWE ASSOCIATES INC /MD/ | Added | +7.7m |
| GOLDMAN SACHS GROUP INC | Added | +7.6m |
| STRS OHIO | Added | +7.1m |
Biggest sellers
| NEW ENGLAND ASSET MANAGEMENT INC | Reduced | -20.4m |
| Cresset Asset Management, LLC | Reduced | -15.8m |
| BARCLAYS PLC | Reduced | -11.0m |
| STATE STREET CORP | Reduced | -10.6m |
| Fisher Asset Management, LLC | Reduced | -8.2m |
| MORGAN STANLEY | Reduced | -8.0m |
| RENAISSANCE TECHNOLOGIES LLC | Reduced | -7.1m |
| California Public Employees Retirement System | Reduced | -7.0m |
| CITADEL ADVISORS LLC | Reduced | -5.1m |
| Cottage Street Advisors LLC | Reduced | -5.0m |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $7.7bn46.7m shares |
| CITADEL ADVISORS LLC | Reduced | $6.0bn36.3m shares |
| CTC LLC | Reduced | $3.8bn235.8k shares |
| JANE STREET GROUP, LLC | Reduced | $3.5bn21.1m shares |
| BANK OF AMERICA CORP /DE/ | Reduced | $1.7bn10.3m shares |
| SIMPLEX TRADING, LLC | Reduced | $1.5bn9.1m shares |
| MILLENNIUM MANAGEMENT LLC | Reduced | $1.3bn7.8m shares |
| Belvedere Trading LLC | Reduced | $1.2bn7.2m shares |
| Walleye Trading LLC | Added | $1.2bn7.0m shares |
| IMC-Chicago, LLC | Reduced | $1.0bn6.2m shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $5.4bn32.8m shares |
| CITADEL ADVISORS LLC | Reduced | $5.1bn31.1m shares |
| JANE STREET GROUP, LLC | Added | $3.4bn20.7m shares |
| CTC LLC | Reduced | $2.9bn179.1k shares |
| MILLENNIUM MANAGEMENT LLC | Added | $2.1bn12.6m shares |
| BANK OF AMERICA CORP /DE/ | Reduced | $1.8bn10.9m shares |
| Cerity Partners LLC | New | $1.7bn5.4m shares |
| GOLDMAN SACHS GROUP INC | Added | $1.5bn9.2m shares |
| SIMPLEX TRADING, LLC | Added | $1.5bn8.9m shares |
| Belvedere Trading LLC | Added | $1.1bn6.6m shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 7.5% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD CAPITAL MANAGEMENT LLC)
Insider purchases and sales in Q1 2023
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q2 2021 | 0 | — | 0 | — | — |
| Q3 2021 | 0 | — | 0 | — | — |
| Q4 2021 | 0 | — | 5 | $67.8m | — |
| Q1 2022 | 0 | — | 2 | $4.7m | — |
| Q2 2022 | 0 | — | 3 | $29.4m | — |
| Q3 2022 | 0 | — | 3 | $23.6m | — |
| Q4 2022 | 0 | — | 4 | $82.3m | — |
| Q1 2023 | 0 | — | 1 | $30.0m | $30.0m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2023-03-22 | WILLIAMS JEFFREY E COO | Sold plan | $30.0m187.7k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q1 2023
| Manager | Shares | Change |
|---|---|---|
| VANGUARD GROUP INC 5.50% of their portfolio | 1.3bn $216.0bn | Added +31.6m |
| BlackRock Inc. 5.05% of their portfolio | 1.0bn $170.7bn | Added +5.8m |
| Berkshire Hathaway Inc 46.44% of their portfolio | 915.6m $151.0bn | Added +20.4m |
| FMR LLC 4.70% of their portfolio | 622.9m $102.7bn | Added +301.7m |
| STATE STREET CORP 5.36% of their portfolio | 576.3m $95.0bn | Reduced -10.6m |
| GEODE CAPITAL MANAGEMENT, LLC 6.09% of their portfolio | 285.2m $46.9bn | Added +2.4m |
| PRICE T ROWE ASSOCIATES INC /MD/ 5.78% of their portfolio | 234.0m $38.6bn | Added +7.7m |
| MORGAN STANLEY 3.55% of their portfolio | 200.6m $33.1bn | Reduced -8.0m |
| NORTHERN TRUST CORP 5.66% of their portfolio | 173.1m $28.5bn | Reduced -1.1m |
| NORGES BANK 6.20% of their portfolio | 171.9m $28.3bn | Added +4.5m |
| BANK OF AMERICA CORP /DE/ 2.69% of their portfolio | 141.9m $23.4bn | Added +15.4m |
| JPMORGAN CHASE & CO 2.90% of their portfolio | 135.3m $22.3bn | Added +7.0m |
| Bank of New York Mellon Corp 4.72% of their portfolio | 129.7m $21.4bn | Reduced -3.7m |
| Legal & General Group Plc 6.69% of their portfolio | 113.5m $18.7bn | Added +1.2m |
| GOLDMAN SACHS GROUP INC 3.97% of their portfolio | 89.3m $14.7bn | Added +7.6m |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 4.15% of their portfolio | 82.9m $13.7bn | Added +844.9k |
| Nuveen Asset Management, LLC 5.06% of their portfolio | 82.5m $13.6bn | Reduced -157.8k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 5.62% of their portfolio | 70.4m $11.6bn | Added +1.3m |
| H&H International Investment, LLC 78.45% of their portfolio | 63.3m $10.4bn | Added +2.0m |
| Swiss National Bank 7.14% of their portfolio | 63.1m $10.4bn | Reduced -2.2m |
| WELLS FARGO & COMPANY/MN 3.15% of their portfolio | 61.9m $10.2bn | Reduced -1.3m |
| WELLINGTON MANAGEMENT GROUP LLP 1.88% of their portfolio | 57.4m $9.5bn | Reduced -3.3m |
| ROYAL BANK OF CANADA 2.77% of their portfolio | 56.1m $9.2bn | Reduced -4.0m |
| Fisher Asset Management, LLC 5.18% of their portfolio | 51.7m $8.5bn | Reduced -8.2m |
| AMERIPRISE FINANCIAL INC 2.76% of their portfolio | 50.9m $8.4bn | Reduced -359.1k |
| DIMENSIONAL FUND ADVISORS LP 2.74% of their portfolio | 49.4m $8.1bn | Added +1.0m |
| Invesco Ltd. 2.25% of their portfolio | 48.9m $8.1bn | Added +4.0m |
| Sumitomo Mitsui Trust Group, Inc. 5.67% of their portfolio | 46.1m $7.6bn | Reduced -1.3m |
| Amundi 3.88% of their portfolio | 43.9m $7.2bn | Added +1.1m |
| DEUTSCHE BANK AG\ 3.99% of their portfolio | 43.4m $7.2bn | Added +739.1k |
| JENNISON ASSOCIATES LLC 6.31% of their portfolio | 41.7m $6.9bn | Reduced -2.6m |
| UBS Group AG 3.04% of their portfolio | 39.9m $6.6bn | Reduced -4.1m |
| California Public Employees Retirement System 5.32% of their portfolio | 36.4m $6.0bn | Reduced -7.0m |
| JANUS HENDERSON GROUP PLC 3.95% of their portfolio | 36.4m $6.0bn | Added +3.5m |
| AMERICAN CENTURY COMPANIES INC 4.37% of their portfolio | 33.7m $5.6bn | Reduced -706.6k |
| Capital World Investors 1.09% of their portfolio | 32.0m $5.3bn | Added +2.4m |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ 1.76% of their portfolio | 31.2m $5.1bn | Reduced -65.8k |
| ALLIANCEBERNSTEIN L.P. 2.20% of their portfolio | 31.1m $5.1bn | Reduced -834.4k |
| BARCLAYS PLC 5.31% of their portfolio | 31.0m $5.1bn | Reduced -11.0m |
| RHUMBLINE ADVISERS 5.93% of their portfolio | 29.2m $4.8bn | Added +1.1m |
| STATE FARM MUTUAL AUTOMOBILE INSURANCE CO 4.73% of their portfolio | 27.7m $4.6bn | Unchanged |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 6.52% of their portfolio | 26.6m $4.4bn | Reduced -428.9k |
| NEW YORK STATE COMMON RETIREMENT FUND 5.76% of their portfolio | 26.1m $4.3bn | Reduced -1.2m |
| HSBC HOLDINGS PLC 5.40% of their portfolio | 25.5m $4.2bn | Reduced -3.6m |
| Capital International Investors 1.07% of their portfolio | 25.3m $4.2bn | Added +1.0m |
| FRANKLIN RESOURCES INC 1.99% of their portfolio | 24.0m $4.0bn | Reduced -413.9k |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main 6.54% of their portfolio | 23.4m $3.9bn | Added +5.3m |
| CIBC Private Wealth Group LLC 4.27% of their portfolio | 23.4m $3.9bn | Added +11.7m |
| Capital Research Global Investors 1.08% of their portfolio | 23.1m $3.8bn | Reduced -3.5m |
| National Pension Service 6.78% of their portfolio | 22.9m $3.7bn | Added +512.9k |
| ENVESTNET ASSET MANAGEMENT INC 0.77% of their portfolio | 22.7m $1.6bn | Added +13.3m |
| CREDIT SUISSE AG/ 3.75% of their portfolio | 22.4m $3.7bn | Reduced -1.5m |
| VOYA INVESTMENT MANAGEMENT LLC 3.91% of their portfolio | 22.2m $3.7bn | Reduced -517.8k |
| PNC Financial Services Group, Inc. 3.20% of their portfolio | 22.1m $3.7bn | Reduced -481.3k |
| PRINCIPAL FINANCIAL GROUP INC 2.55% of their portfolio | 21.6m $3.6bn | Added +140.1k |
| BANK OF MONTREAL /CAN/ 4.56% of their portfolio | 21.6m $10.8bn | Reduced -1.1m |
| PRUDENTIAL FINANCIAL INC 5.50% of their portfolio | 21.3m $3.5bn | Added +342.4k |
| TD Asset Management Inc 4.18% of their portfolio | 21.0m $3.5bn | Added +621.4k |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE 1.80% of their portfolio | 19.3m $3.2bn | Reduced -840.3k |
| RAYMOND JAMES & ASSOCIATES 2.75% of their portfolio | 19.2m $3.2bn | Reduced -344.8k |
| Clearbridge Investments, LLC 2.98% of their portfolio | 18.9m $3.1bn | Reduced -1.4m |
| NORDEA INVESTMENT MANAGEMENT AB 4.44% of their portfolio | 18.7m $3.0bn | Added +307.6k |
| NEUBERGER BERMAN GROUP LLC 2.68% of their portfolio | 17.5m $2.9bn | Reduced -622.6k |
| PUTNAM INVESTMENTS LLC 4.55% of their portfolio | 17.2m $2.8bn | Added +219.0k |
| NEW YORK STATE TEACHERS RETIREMENT SYSTEM 6.64% of their portfolio | 17.2m $2.8bn | Reduced -477.1k |
| Sanders Capital, LLC 6.54% of their portfolio | 16.8m $2.8bn | Added +389.3k |
| APG Asset Management N.V. 5.30% of their portfolio | 16.5m $2.5bn | Reduced -1.7m |
| STATE BOARD OF ADMINISTRATION OF FLORIDA RETIREMENT SYSTEM 6.30% of their portfolio | 16.5m $2.7bn | Reduced -218.7k |
| Fayez Sarofim & Co 9.21% of their portfolio | 16.0m $2.6bn | Added +305.3k |
| Ensign Peak Advisors, Inc 5.65% of their portfolio | 15.8m $2.6bn | Added +209.2k |
| CITIGROUP INC 3.49% of their portfolio | 15.8m $2.6bn | Reduced -1.4m |
| T. Rowe Price Investment Management, Inc. 1.77% of their portfolio | 15.0m $2.5bn | Added +1.6m |
| LPL Financial LLC 1.89% of their portfolio | 14.7m $2.4bn | Added +521.8k |
| Korea Investment CORP 7.01% of their portfolio | 14.6m $2.4bn | Added +1.0m |
| Swedbank AB 4.76% of their portfolio | 14.6m $2.4bn | Added +944.6k |
| ADAGE CAPITAL PARTNERS GP, L.L.C. 5.35% of their portfolio | 14.5m $2.4bn | Reduced -465.6k |
| STRS OHIO 3.57% of their portfolio | 14.2m $2.3bn | Added +7.1m |
| BESSEMER GROUP INC 5.27% of their portfolio | 13.5m $2.2bn | Reduced -478.1k |
| CANADA LIFE ASSURANCE Co 5.51% of their portfolio | 13.4m $2.2bn | Reduced -95.3k |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 2.73% of their portfolio | 12.8m $2.1bn | Added +2.4m |
| Mitsubishi UFJ Asset Management Co., Ltd. 5.00% of their portfolio | 12.8m $2.1bn | Added +1.0m |
| US BANCORP \DE\ 3.44% of their portfolio | 12.4m $2.0bn | Reduced -245.8k |
| STIFEL FINANCIAL CORP 2.91% of their portfolio | 12.3m $2.0bn | Reduced -874.5k |
| Aberdeen Group plc 5.02% of their portfolio | 12.2m $2.0bn | Added +696.1k |
| COMMONWEALTH EQUITY SERVICES, LLC 4.16% of their portfolio | 12.0m $2.0bn | Added +91.2k |
| VICTORY CAPITAL MANAGEMENT INC 2.23% of their portfolio | 12.0m $2.0bn | Reduced -570.6k |
| TORONTO DOMINION BANK 3.22% of their portfolio | 12.0m $2.0bn | Reduced -614.8k |
| Mirae Asset Global Investments Co., Ltd. 4.51% of their portfolio | 11.7m $1.9bn | Added +134.1k |
| HighTower Advisors, LLC 4.18% of their portfolio | 11.6m $1.9bn | Reduced -70.4k |
| Mariner, LLC 5.54% of their portfolio | 11.6m $1.9bn | Added +3.1m |
| SCHRODER INVESTMENT MANAGEMENT GROUP 2.81% of their portfolio | 11.4m $1.9bn | Added +488.8k |
| D. E. Shaw & Co., Inc. 3.02% of their portfolio | 11.4m $1.9bn | Added +1.6m |
| Mitsubishi UFJ Trust & Banking Corp 4.55% of their portfolio | 11.3m $1.9bn | Added +56.7k |
| J.P. Morgan Private Wealth Advisors LLC 3.90% of their portfolio | 11.1m $1.8bn | Reduced -209.1k |
| ProShare Advisors LLC 5.56% of their portfolio | 11.0m $1.8bn | Added +1.1m |
| Corient Private Wealth LP 4.85% of their portfolio | 10.9m $1.8bn | Added +2.6m |
| Baird Financial Group, Inc. 4.38% of their portfolio | 10.8m $1.8bn | Added +64.2k |
| Chevy Chase Trust Holdings, LLC 6.91% of their portfolio | 10.6m $1.7bn | Reduced -53.0k |
| Allianz Asset Management GmbH 3.36% of their portfolio | 9.8m $1.6bn | Reduced -157.4k |
| STATE OF WISCONSIN INVESTMENT BOARD 4.74% of their portfolio | 9.6m $1.6bn | Added +116.5k |