ALPHABET INC GOOG
CAP STK CL C · Common Stock · CUSIP 02079K107 · ISIN US02079K1079
American multinational technology conglomerate
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($7.1bn this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $352.26. Options: 111 managers hold calls ($38.8bn notional), 121 hold puts ($33.1bn).
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 3,329 |
| Q4 2022 | 3,432 |
| Q1 2023 | 3,492 |
| Q2 2023 | 3,592 |
| Q3 2023 | 3,649 |
| Q4 2023 | 3,923 |
| Q1 2024 | 3,958 |
| Q2 2024 | 4,104 |
| Q3 2024 | 4,091 |
| Q4 2024 | 4,520 |
| Q1 2025 | 4,391 |
| Q2 2025 | 4,462 |
| Q3 2025 | 4,661 |
| Q4 2025 | 5,170 |
| Q1 2026 | 5,143 |
| Q2 2026 | 5,234 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 1,704 | 1,853 |
| Q4 2024 | 1,801 | 1,810 |
| Q1 2025 | 1,906 | 2,161 |
| Q2 2025 | 2,034 | 1,966 |
| Q3 2025 | 2,032 | 2,090 |
| Q4 2025 | 1,884 | 2,390 |
| Q1 2026 | 2,051 | 2,574 |
| Q2 2026 | 2,225 | 2,426 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2025 | $22.5bn | $19.5bn | 0.87 |
| Q4 2025 | $25.8bn | $27.2bn | 1.05 |
| Q1 2026 | $23.5bn | $21.5bn | 0.91 |
| Q2 2026 | $38.8bn | $33.1bn | 0.85 |
Biggest buyers
| Berkshire Hathaway Inc | Added | +23.6m |
| JPMORGAN CHASE & CO | Added | +18.0m |
| FMR LLC | Added | +13.4m |
| First Eagle Investment Management, LLC | Added | +7.2m |
| Assenagon Asset Management S.A. | Added | +6.9m |
| STATE STREET CORP | Added | +5.2m |
| BlackRock, Inc. | Added | +5.2m |
| T. Rowe Price Investment Management, Inc. | Added | +4.8m |
| VANGUARD CAPITAL MANAGEMENT LLC | Added | +4.7m |
| FRANKLIN RESOURCES INC | Added | +3.7m |
Biggest sellers
| PRICE T ROWE ASSOCIATES INC /MD/ | Reduced | -8.6m |
| BARCLAYS PLC | Reduced | -4.9m |
| Capital International Investors | Reduced | -3.8m |
| Capital World Investors | Reduced | -2.3m |
| ALLIANCEBERNSTEIN L.P. | Reduced | -1.8m |
| H&H International Investment, LLC | Reduced | -1.7m |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | Reduced | -1.7m |
| Rathbones Group PLC | Reduced | -1.7m |
| Qube Research & Technologies Ltd | Reduced | -1.6m |
| MARSHALL WACE, LLP | Reduced | -1.3m |
Biggest calls
| JANE STREET GROUP, LLC | Added | $9.2bn26.1m shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $6.3bn17.7m shares |
| CTC LLC | Added | $5.9bn165.6k shares |
| CITADEL ADVISORS LLC | Added | $4.1bn11.6m shares |
| IMC-Chicago, LLC | Added | $2.3bn6.5m shares |
| Optiver Holding B.V. | Reduced | $1.1bn3.2m shares |
| JPMORGAN CHASE & CO | Added | $1.0bn2.9m shares |
| UBS Group AG | Added | $647.6m1.8m shares |
| TORONTO DOMINION BANK | Added | $636.0m1.8m shares |
| GOLDMAN SACHS GROUP INC | Added | $598.3m1.7m shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $5.1bn14.4m shares |
| CTC LLC | Added | $4.8bn133.9k shares |
| JANE STREET GROUP, LLC | Added | $4.0bn11.3m shares |
| CITADEL ADVISORS LLC | Added | $3.1bn8.7m shares |
| NATIONAL BANK OF CANADA /FI/ | Added | $1.7bn48.3k shares |
| IMC-Chicago, LLC | Added | $1.7bn4.7m shares |
| Optiver Holding B.V. | Added | $1.4bn4.0m shares |
| CITIGROUP INC | Reduced | $1.3bn3.6m shares |
| HSBC HOLDINGS PLC | Added | $1.1bn3.0m shares |
| MILLENNIUM MANAGEMENT LLC | Reduced | $935.1m2.6m shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 6.4% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD CAPITAL MANAGEMENT LLC)
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 0 | — | 6 | $42.3m | $42.3m |
| Q1 2025 | 0 | — | 6 | $25.9m | $25.9m |
| Q2 2025 | 0 | — | 5 | $35.9m | $30.1m |
| Q3 2025 | 0 | — | 6 | $62.1m | $62.1m |
| Q4 2025 | 0 | — | 5 | $64.4m | $64.4m |
| Q1 2026 | 0 | — | 5 | $79.9m | $79.9m |
| Q2 2026 | 0 | — | 5 | $4.7m | $4.7m |
| Q3 2026 | 0 | — | 2 | $204.6k | $204.6k |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2026-08-28 | ARNOLD FRANCES Director | Sold plan | $27.7k82 shares |
| 2026-07-30 | ARNOLD FRANCES Director | Sold plan | $27.3k82 shares |
| 2026-07-29 | Saraci Marsida VP, Chief Accounting Officer | Sold plan | $149.6k449 shares |
| 2026-06-30 | ARNOLD FRANCES Director | Sold plan | $39.3k112 shares |
| 2026-06-29 | WALKER JOHN KENT President, Global Affairs, CLO · By Arete Trust, John Kent Walker and Diana Ruth Walsh, Trustees | Sold plan | $3.1m9.0k shares |
| 2026-06-26 | Saraci Marsida VP, Chief Accounting Officer | Sold plan | $153.4k449 shares |
| 2026-06-15 | Hennessy John L. Director · By Trust | Sold plan | $387.1k1.1k shares |
| 2026-05-29 | ARNOLD FRANCES Director | Sold plan | $38.9k102 shares |
| 2026-05-15 | Hennessy John L. Director · By Trust | Sold plan | $412.9k1.1k shares |
| 2026-04-30 | ARNOLD FRANCES Director | Sold plan | $37.8k102 shares |
| 2026-04-15 | Hennessy John L. Director · By Trust | Sold plan | $348.2k1.1k shares |
| 2026-04-01 | O'Toole Amie Thuener VP, Chief Accounting Officer | Sold plan | $178.7k617 shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 1.95% of their portfolio | 369.9m $130.7bn | Added +5.2m |
| VANGUARD CAPITAL MANAGEMENT LLC 2.32% of their portfolio | 306.9m $108.5bn | Added +4.7m |
| STATE STREET CORP 2.00% of their portfolio | 190.9m $67.5bn | Added +5.2m |
| JPMORGAN CHASE & CO 2.83% of their portfolio | 137.8m $48.4bn | Added +18.0m |
| FMR LLC 1.87% of their portfolio | 122.0m $43.1bn | Added +13.4m |
| GEODE CAPITAL MANAGEMENT, LLC 2.15% of their portfolio | 114.8m $40.4bn | Added +3.1m |
| VANGUARD PORTFOLIO MANAGEMENT LLC 1.25% of their portfolio | 78.7m $27.8bn | Added +1.8m |
| NORGES BANK 2.63% of their portfolio | 74.8m $26.4bn | Not comparable |
| MORGAN STANLEY 1.35% of their portfolio | 72.4m $25.6bn | Added +757.6k |
| Invesco Ltd. 1.85% of their portfolio | 66.1m $23.4bn | Added +1.7m |
| PRICE T ROWE ASSOCIATES INC /MD/ 2.10% of their portfolio | 59.3m $20.9bn | Reduced -8.6m |
| NORTHERN TRUST CORP 2.15% of their portfolio | 52.3m $18.5bn | Reduced -44.1k |
| Capital Research Global Investors 2.11% of their portfolio | 42.9m $15.2bn | Added +2.6m |
| Capital World Investors 1.77% of their portfolio | 42.5m $15.0bn | Reduced -2.3m |
| Capital International Investors 3.07% of their portfolio | 42.0m $14.9bn | Reduced -3.8m |
| ALLIANCEBERNSTEIN L.P. 3.48% of their portfolio | 36.7m $10.5bn | Reduced -1.8m |
| GOLDMAN SACHS GROUP INC 1.24% of their portfolio | 33.4m $11.8bn | Added +1.5m |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 1.53% of their portfolio | 32.6m $11.5bn | Added +196.8k |
| BANK OF AMERICA CORP /DE/ 0.74% of their portfolio | 32.6m $11.5bn | Added +257.8k |
| Nuveen, LLC 2.65% of their portfolio | 31.5m $11.1bn | Added +502.9k |
| Legal & General Group Plc 2.23% of their portfolio | 30.2m $10.7bn | Reduced -649.7k |
| Jupiter Topco LLC 4.33% of their portfolio | 30.1m $10.6bn | First filing |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 1.85% of their portfolio | 28.8m $10.2bn | Reduced -1.7m |
| Bank of New York Mellon Corp 1.61% of their portfolio | 27.8m $9.8bn | Reduced -939.6k |
| Sanders Capital, LLC 9.72% of their portfolio | 27.5m $9.7bn | Reduced -1.3m |
| Berkshire Hathaway Inc 3.21% of their portfolio | 27.2m $9.6bn | Added +23.6m |
| VANGUARD FIDUCIARY TRUST CO 2.11% of their portfolio | 27.1m $9.6bn | Added +476.3k |
| ROYAL BANK OF CANADA 1.36% of their portfolio | 22.7m $8.0bn | Added +210.6k |
| FRANKLIN RESOURCES INC 1.61% of their portfolio | 21.0m $7.4bn | Added +3.7m |
| Amundi 1.78% of their portfolio | 20.9m $7.4bn | Reduced -1.0m |
| UBS Group AG 1.08% of their portfolio | 19.2m $6.8bn | Added +696.5k |
| WELLS FARGO & COMPANY/MN 1.15% of their portfolio | 18.7m $6.6bn | Added +673.8k |
| DEUTSCHE BANK AG\ 1.78% of their portfolio | 17.3m $6.1bn | Added +913.7k |
| WELLINGTON MANAGEMENT GROUP LLP 1.05% of their portfolio | 17.2m $6.1bn | Added +3.4m |
| Assenagon Asset Management S.A. 3.64% of their portfolio | 15.9m $5.6bn | Added +6.9m |
| HSBC HOLDINGS PLC 2.58% of their portfolio | 15.2m $5.4bn | Added +2.5m |
| First Eagle Investment Management, LLC 4.28% of their portfolio | 14.6m $5.2bn | Added +7.2m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 2.25% of their portfolio | 14.3m $5.1bn | Reduced -250.2k |
| DIMENSIONAL FUND ADVISORS LP 0.90% of their portfolio | 14.1m $5.0bn | Reduced -596.9k |
| JENNISON ASSOCIATES LLC 2.97% of their portfolio | 14.0m $5.0bn | Reduced -303.3k |
| SG Americas Securities, LLC 2.73% of their portfolio | 13.4m $4.8bn | Added +2.6m |
| Swiss National Bank 2.41% of their portfolio | 13.0m $4.6bn | Reduced -1.2m |
| Dodge & Cox 2.21% of their portfolio | 12.0m $4.2bn | Reduced -267.4k |
| Mitsubishi UFJ Asset Management Co., Ltd. 2.30% of their portfolio | 11.8m $4.2bn | Added +380.8k |
| Sumitomo Mitsui Trust Group, Inc. 2.35% of their portfolio | 11.6m $4.1bn | Reduced -448.7k |
| AMERIPRISE FINANCIAL INC 0.77% of their portfolio | 10.8m $3.8bn | Reduced -1.2m |
| National Pension Service 2.40% of their portfolio | 10.6m $3.7bn | Reduced -62.1k |
| BANK OF MONTREAL /CAN/ 1.35% of their portfolio | 10.5m $3.7bn | Added +646.6k |
| Vanguard Global Advisers, LLC 1.68% of their portfolio | 10.2m $3.6bn | Reduced -43.6k |
| TCI FUND MANAGEMENT LTD 6.65% of their portfolio | 9.9m $3.5bn | Added +1.1m |
| Swedbank AB 2.95% of their portfolio | 9.7m $3.4bn | Reduced -468.6k |
| BESSEMER GROUP INC 4.69% of their portfolio | 9.7m $3.4bn | Reduced -496.5k |
| California Public Employees Retirement System 1.86% of their portfolio | 9.4m $3.3bn | Reduced -948.5k |
| VANGUARD ASSET MANAGEMENT, Ltd 2.20% of their portfolio | 9.2m $3.3bn | Added +963.5k |
| AMERICAN CENTURY COMPANIES INC 1.41% of their portfolio | 9.0m $3.2bn | Reduced -333.5k |
| CANADA PENSION PLAN INVESTMENT BOARD 1.75% of their portfolio | 9.0m $3.2bn | Added +701.0k |
| NORDEA INVESTMENT MANAGEMENT AB 2.54% of their portfolio | 8.8m $3.1bn | Added +36.2k |
| Winslow Capital Management, LLC 10.70% of their portfolio | 8.8m $3.1bn | Added +2.2m |
| NEUBERGER BERMAN GROUP LLC 2.06% of their portfolio | 8.8m $3.1bn | Added +186.9k |
| BARCLAYS PLC 0.96% of their portfolio | 8.6m $3.0bn | Reduced -4.9m |
| RHUMBLINE ADVISERS 2.20% of their portfolio | 8.2m $2.9bn | Added +79.1k |
| BROWN ADVISORY INC 4.31% of their portfolio | 7.9m $2.8bn | Added +1.1m |
| Fayez Sarofim & Co 6.51% of their portfolio | 7.8m $2.8bn | Added +52.8k |
| RAYMOND JAMES FINANCIAL INC 0.73% of their portfolio | 7.7m $2.7bn | Added +116.0k |
| CITIGROUP INC 1.21% of their portfolio | 7.4m $2.6bn | Added +831.2k |
| Russell Investments Group, Ltd. 2.24% of their portfolio | 7.2m $2.6bn | Added +629.6k |
| KBC Group NV 5.51% of their portfolio | 7.2m $2.6bn | Added +385.6k |
| PRINCIPAL FINANCIAL GROUP INC 1.24% of their portfolio | 7.2m $2.5bn | Reduced -10.2k |
| BNP PARIBAS FINANCIAL MARKETS 1.32% of their portfolio | 7.2m $2.5bn | Reduced -646.5k |
| NATIONAL BANK OF CANADA /FI/ 2.18% of their portfolio | 7.1m $2.5bn | Reduced -588.5k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 2.28% of their portfolio | 7.0m $2.5bn | Reduced -285.9k |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main 1.92% of their portfolio | 6.9m $2.4bn | Added +898.0k |
| D. E. Shaw & Co., Inc. 1.47% of their portfolio | 6.8m $2.4bn | Added +1.8m |
| Aberdeen Group plc 3.35% of their portfolio | 6.7m $2.4bn | Reduced -78.4k |
| LPL Financial LLC 0.52% of their portfolio | 6.5m $2.3bn | Added +295.3k |
| ENVESTNET ASSET MANAGEMENT INC 0.53% of their portfolio | 6.4m $2.3bn | Added +121.4k |
| AQR CAPITAL MANAGEMENT LLC 0.78% of their portfolio | 6.3m $2.2bn | Added +1.1m |
| Baird Financial Group, Inc. 3.05% of their portfolio | 6.3m $2.2bn | Reduced -485.7k |
| VICTORY CAPITAL MANAGEMENT INC 1.22% of their portfolio | 6.2m $2.2bn | Added +397.2k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 1.84% of their portfolio | 5.9m $2.1bn | Added +3.1m |
| SEI INVESTMENTS CO 1.78% of their portfolio | 5.7m $2.0bn | Reduced -147.0k |
| NEW YORK STATE COMMON RETIREMENT FUND 2.43% of their portfolio | 5.4m $1.9bn | Reduced -247.4k |
| PRIMECAP MANAGEMENT CO/CA/ 1.13% of their portfolio | 5.4m $1.9bn | Reduced -321.9k |
| Corient Private Wealth LP 2.47% of their portfolio | 5.0m $1.8bn | Added +688.0k |
| T. Rowe Price Investment Management, Inc. 1.13% of their portfolio | 4.9m $1.7bn | Added +4.8m |
| Aristotle Capital Management, LLC 3.58% of their portfolio | 4.8m $1.7bn | Reduced -301.2k |
| BANK OF NOVA SCOTIA 2.55% of their portfolio | 4.8m $1.7bn | Added +618.9k |
| Allianz Asset Management GmbH 1.36% of their portfolio | 4.5m $1.3bn | Added +139.0k |
| AVIVA PLC 2.35% of their portfolio | 4.5m $1.6bn | Reduced -200.6k |
| NATIXIS ADVISORS, LLC 1.77% of their portfolio | 4.5m $1.6bn | Added +473.5k |
| FRED ALGER MANAGEMENT, LLC 5.10% of their portfolio | 4.3m $1.5bn | Added +511.2k |
| PRUDENTIAL FINANCIAL INC 1.66% of their portfolio | 4.3m $1.5bn | Reduced -74.9k |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. 1.53% of their portfolio | 4.3m $1.5bn | Added +225.3k |
| ADAGE CAPITAL PARTNERS GP, L.L.C. 2.09% of their portfolio | 4.2m $1.5bn | Added +110.6k |
| STATE BOARD OF ADMINISTRATION OF FLORIDA RETIREMENT SYSTEM 2.37% of their portfolio | 4.0m $1.4bn | Reduced -116.3k |
| EAGLE CAPITAL MANAGEMENT LLC 4.35% of their portfolio | 4.0m $1.4bn | Reduced -563.2k |
| Focus Partners Wealth 1.44% of their portfolio | 4.0m $1.4bn | Reduced -162.3k |
| JACOBS LEVY EQUITY MANAGEMENT, INC 5.03% of their portfolio | 4.0m $1.4bn | Added +521.2k |
| FIRST MANHATTAN CO. LLC. 3.54% of their portfolio | 3.9m $1.4bn | Reduced -120.7k |
| Ensign Peak Advisors, Inc 2.28% of their portfolio | 3.9m $1.4bn | Reduced -518.3k |