SONOS INC SONO
COM · Common Stock · CUSIP 83570H108 · ISIN US83570H1086
American consumer electronics company based in Santa Barbara, California
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($4.9m this quarter). Holder counts are more reliable. Shares outstanding: 120.9m as of 2026-01-19, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $17.56. Options: 11 managers hold calls ($49.3m notional), 10 hold puts ($8.6m).
Trends to Q4 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 305 |
| Q4 2022 | 300 |
| Q1 2023 | 290 |
| Q2 2023 | 265 |
| Q3 2023 | 245 |
| Q4 2023 | 258 |
| Q1 2024 | 285 |
| Q2 2024 | 286 |
| Q3 2024 | 286 |
| Q4 2024 | 279 |
| Q1 2025 | 277 |
| Q2 2025 | 272 |
| Q3 2025 | 285 |
| Q4 2025 | 303 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2024 | 131 | 134 |
| Q2 2024 | 140 | 120 |
| Q3 2024 | 130 | 143 |
| Q4 2024 | 121 | 141 |
| Q1 2025 | 130 | 134 |
| Q2 2025 | 142 | 121 |
| Q3 2025 | 132 | 128 |
| Q4 2025 | 158 | 118 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q1 2025 | $6.2m | $4.7m | 0.76 |
| Q2 2025 | $11.0m | $4.7m | 0.43 |
| Q3 2025 | $36.5m | $10.4m | 0.29 |
| Q4 2025 | $49.3m | $8.6m | 0.17 |
Biggest buyers
| Point72 Asset Management, L.P. | New | +1.3m |
| MORGAN STANLEY | Added | +1.3m |
| ACADIAN ASSET MANAGEMENT LLC | Added | +556.1k |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Added | +552.9k |
| FMR LLC | Added | +482.8k |
| Edgestream Partners, L.P. | Added | +429.7k |
| BlackRock, Inc. | Added | +417.2k |
| D. E. Shaw & Co., Inc. | Added | +392.9k |
| Crestwood Capital Management, L.P. | Added | +335.0k |
| MILLENNIUM MANAGEMENT LLC | Added | +317.3k |
Biggest sellers
| COOPER CREEK PARTNERS MANAGEMENT LLC | Sold out | -1.1m |
| JPMORGAN CHASE & CO | Reduced | -637.7k |
| Trigran Investments, Inc. | Reduced | -460.3k |
| SCHRODER INVESTMENT MANAGEMENT GROUP | Reduced | -400.9k |
| RENAISSANCE TECHNOLOGIES LLC | Reduced | -371.8k |
| TWO SIGMA INVESTMENTS, LP | Reduced | -341.7k |
| TWO SIGMA ADVISERS, LP | Reduced | -322.8k |
| BANK OF AMERICA CORP /DE/ | Reduced | -285.6k |
| MAVERICK CAPITAL LTD | Sold out | -252.9k |
| Two Seas Capital LP | Reduced | -208.6k |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $19.1m1.1m shares |
| PEAK6 LLC | Reduced | $11.7m665.0k shares |
| GROUP ONE TRADING LLC | Added | $6.6m376.9k shares |
| CITADEL ADVISORS LLC | Reduced | $3.0m170.4k shares |
| IMC-Chicago, LLC | Added | $2.3m131.6k shares |
| J. Goldman & Co LP | New | $1.8m100.0k shares |
| JANE STREET GROUP, LLC | Added | $1.5m83.7k shares |
| SIMPLEX TRADING, LLC | Added | $1.4m81.5k shares |
| Walleye Capital LLC | New | $886.8k50.5k shares |
| Squarepoint Ops LLC | Added | $811.3k46.2k shares |
Biggest puts
| PEAK6 LLC | Reduced | $1.8m100.0k shares |
| JANE STREET GROUP, LLC | Added | $1.7m94.4k shares |
| IMC-Chicago, LLC | Reduced | $1.6m90.4k shares |
| Walleye Capital LLC | Added | $841.1k47.9k shares |
| Squarepoint Ops LLC | Added | $797.2k45.4k shares |
| CITADEL ADVISORS LLC | Reduced | $753.3k42.9k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $697.1k39.7k shares |
| Walleye Trading LLC | Added | $259.9k14.8k shares |
| GROUP ONE TRADING LLC | Reduced | $110.6k6.3k shares |
| SIMPLEX TRADING, LLC | Reduced | $107.1k6.1k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
Coliseum Capital Management, LLC
13D · may seek influence
+0.1 pts · filed 2026-08-03
Stated purposeThe Reporting Persons acquired the Common Stock for investment purposes, and such purposes were made in the Reporting Persons' ordinary course of business. In pursuing such investment purposes, the Reporting Persons may further purchase, hold, vote, trade, dispose or otherwise deal in the Common Stock at times, and in such manner (including pursuant to hedging transactions), as they deem advisable to benefit from changes in market prices of the Common Stock, changes in the Issuer's operations, business strategy or prospects, or from a sale or merger of the Issuer and evaluate plans and proposals for potential extraordinary transactions involving the Issuer such as potential business combinations, asset sales and financing transactions. To evaluate such alternatives, the Reporting Persons r… Full filing |
15.3% |
| BlackRock, Inc. 13G · institution -1.1 pts · filed 2025-10-17 | 14.2% |
| VANGUARD PORTFOLIO MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 7.3% |
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-30 | 5.1% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-27; now reported by VANGUARD PORTFOLIO MANAGEMENT LLC)
Insider purchases and sales in Q4 2025
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q1 2024 | 0 | — | 2 | $144.3k | — |
| Q2 2024 | 0 | — | 3 | $1.7m | $712.4k |
| Q3 2024 | 0 | — | 5 | $775.7k | $631.2k |
| Q4 2024 | 0 | — | 1 | $14.0k | $14.0k |
| Q1 2025 | 0 | — | 0 | — | — |
| Q2 2025 | 0 | — | 0 | — | — |
| Q3 2025 | 4 | $1.8m | 0 | — | — |
| Q4 2025 | 1 | $1.0m | 1 | $228.0k | $228.0k |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2025-12-04 | Lazarus Edward P Chief Legal & Bus Dev Officer | Sold plan | $228.0k12.0k shares |
| 2025-11-17 | Conrad Thomas Chief Executive Officer, director | Bought | $1.0m62.3k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q4 2025
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 0.01% of their portfolio | 18.0m $316.5m | Added +417.2k |
| Coliseum Capital Management, LLC 21.48% of their portfolio | 14.9m $262.2m | Unchanged |
| VANGUARD GROUP INC 0.00% of their portfolio | 13.9m $244.7m | Added +204.9k |
| STATE STREET CORP 0.00% of their portfolio | 4.5m $78.3m | Reduced -78.1k |
| JACOBS LEVY EQUITY MANAGEMENT, INC 0.22% of their portfolio | 3.3m $57.6m | Added +85.5k |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 0.03% of their portfolio | 3.2m $56.5m | Added +552.9k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 2.9m $51.1m | Added +20.6k |
| MORGAN STANLEY 0.00% of their portfolio | 2.6m $45.5m | Added +1.3m |
| Trigran Investments, Inc. 8.80% of their portfolio | 2.5m $44.6m | Reduced -460.3k |
| DEROY & DEVEREAUX PRIVATE INVESTMENT COUNSEL INC 1.69% of their portfolio | 2.0m $34.7m | Reduced -46.5k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.01% of their portfolio | 1.9m $33.2m | Added +82.2k |
| DIMENSIONAL FUND ADVISORS LP 0.01% of their portfolio | 1.9m $33.0m | Reduced -176.5k |
| MILLENNIUM MANAGEMENT LLC 0.02% of their portfolio | 1.8m $31.0m | Added +317.3k |
| Nuveen, LLC 0.01% of their portfolio | 1.4m $24.3m | Added +222.7k |
| Point72 Asset Management, L.P. 0.04% of their portfolio | 1.3m $22.6m | New |
| FMR LLC 0.00% of their portfolio | 1.3m $22.2m | Added +482.8k |
| Engine Capital Management, LP 3.05% of their portfolio | 1.3m $22.1m | Unchanged |
| NORTHERN TRUST CORP 0.00% of their portfolio | 1.2m $21.1m | Reduced -57.5k |
| FRANKLIN RESOURCES INC 0.01% of their portfolio | 1.2m $20.9m | Added +262.3k |
| SYSTEMATIC FINANCIAL MANAGEMENT LP 0.49% of their portfolio | 1.2m $20.7m | Reduced -24.7k |
| AQR CAPITAL MANAGEMENT LLC 0.01% of their portfolio | 1.0m $18.1m | Added +74.6k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 1.0m $17.7m | Added +141.7k |
| BNP PARIBAS FINANCIAL MARKETS 0.01% of their portfolio | 951.8k $16.7m | Added +300.7k |
| Crestwood Capital Management, L.P. 10.56% of their portfolio | 950.0k $16.7m | Added +335.0k |
| Aristotle Capital Boston, LLC 0.84% of their portfolio | 866.3k $15.2m | Reduced -91.3k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 826.6k $14.5m | Reduced -285.6k |
| Allianz Asset Management GmbH 0.02% of their portfolio | 771.5k $13.5m | Added +312.3k |
| NORGES BANK 0.00% of their portfolio | 703.7k $12.4m | Not comparable |
| Bank of New York Mellon Corp 0.00% of their portfolio | 687.8k $12.1m | Reduced -65.6k |
| ACADIAN ASSET MANAGEMENT LLC 0.02% of their portfolio | 616.2k $10.8m | Added +556.1k |
| TUDOR INVESTMENT CORP ET AL 0.06% of their portfolio | 583.1k $10.2m | Reduced -139.6k |
| D. E. Shaw & Co., Inc. 0.01% of their portfolio | 581.6k $10.2m | Added +392.9k |
| PRINCIPAL FINANCIAL GROUP INC 0.01% of their portfolio | 577.9k $10.1m | Reduced -6.4k |
| SCHRODER INVESTMENT MANAGEMENT GROUP 0.01% of their portfolio | 551.5k $9.8m | Reduced -400.9k |
| Man Group plc 0.02% of their portfolio | 546.5k $9.6m | Reduced -151.2k |
| Invesco Ltd. 0.00% of their portfolio | 533.1k $9.4m | Added +16.1k |
| AMERICAN CENTURY COMPANIES INC 0.00% of their portfolio | 514.5k $9.0m | Added +218.8k |
| Edgestream Partners, L.P. 0.24% of their portfolio | 484.3k $8.5m | Added +429.7k |
| JANE STREET GROUP, LLC 0.01% of their portfolio | 481.8k $8.5m | Added +142.1k |
| RENAISSANCE TECHNOLOGIES LLC 0.01% of their portfolio | 475.6k $8.4m | Reduced -371.8k |
| ROYCE & ASSOCIATES LP 0.08% of their portfolio | 472.3k $8.3m | Added +156.0k |
| PDT Partners, LLC 0.54% of their portfolio | 472.0k $8.3m | Unchanged |
| Hillsdale Investment Management Inc. 0.22% of their portfolio | 450.2k $7.9m | Added +168.8k |
| Public Sector Pension Investment Board 0.02% of their portfolio | 418.3k $7.3m | Reduced -53.2k |
| Verition Fund Management LLC 0.04% of their portfolio | 416.6k $7.3m | Added +210.8k |
| SG Americas Securities, LLC 0.01% of their portfolio | 389.4k $6.8m | Added +157.9k |
| Robeco Institutional Asset Management B.V. 0.01% of their portfolio | 373.6k $6.6m | Added +14.9k |
| VOYA INVESTMENT MANAGEMENT LLC 0.01% of their portfolio | 372.0k $6.5m | Reduced -31.7k |
| SEI INVESTMENTS CO 0.01% of their portfolio | 371.9k $6.5m | Added +101.9k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 352.9k $6.2m | Reduced -15.4k |
| Jump Financial, LLC 0.07% of their portfolio | 329.7k $5.8m | Reduced -151.9k |
| TWO SIGMA INVESTMENTS, LP 0.01% of their portfolio | 323.8k $5.7m | Reduced -341.7k |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 323.2k $5.7m | Reduced -38.9k |
| Two Seas Capital LP 0.33% of their portfolio | 322.5k $5.7m | Reduced -208.6k |
| Russell Investments Group, Ltd. 0.01% of their portfolio | 320.6k $5.6m | Added +106.6k |
| UBS Group AG 0.00% of their portfolio | 313.2k $5.5m | Reduced -142.8k |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 304.9k $5.4m | Added +36.7k |
| Legal & General Group Plc 0.00% of their portfolio | 297.7k $5.2m | Reduced -17.5k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 292.4k $5.1m | Added +88.1k |
| TWO SIGMA ADVISERS, LP 0.01% of their portfolio | 285.5k $5.0m | Reduced -322.8k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 280.6k $4.9m | Reduced -9.1k |
| CANADA PENSION PLAN INVESTMENT BOARD 0.00% of their portfolio | 264.1k $4.6m | Added +110.5k |
| NewEdge Wealth, LLC 0.05% of their portfolio | 262.4k $4.6m | Reduced -24.9k |
| BARCLAYS PLC 0.00% of their portfolio | 259.0k $4.5m | Added +91.5k |
| Numerai GP LLC 0.54% of their portfolio | 253.8k $4.5m | Added +216.5k |
| First Eagle Investment Management, LLC 0.01% of their portfolio | 246.4k $4.3m | New |
| Waverly Advisors, LLC 0.03% of their portfolio | 245.5k $4.3m | Reduced -6.4k |
| EFG International AG 0.08% of their portfolio | 241.9k $4.3m | First filing |
| Engineers Gate Manager LP 0.05% of their portfolio | 225.5k $4.0m | Added +81.5k |
| VOLORIDGE INVESTMENT MANAGEMENT, LLC 0.01% of their portfolio | 221.8k $3.9m | Added +155.5k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 218.0k $3.8m | Reduced -637.7k |
| Swiss National Bank 0.00% of their portfolio | 214.6k $3.8m | Added +5.1k |
| IEQ CAPITAL, LLC 0.01% of their portfolio | 213.3k $3.7m | Added +30.7k |
| Hudson Bay Capital Management LP 0.02% of their portfolio | 200.0k $3.5m | New |
| Susquehanna Portfolio Strategies, LLC 0.05% of their portfolio | 168.2k $3.0m | Unchanged |
| BESSEMER GROUP INC 0.00% of their portfolio | 162.2k $2.8m | Added +161.9k |
| PRUDENTIAL FINANCIAL INC 0.00% of their portfolio | 154.9k $2.7m | Reduced -189.2k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 142.4k $2.5m | Added +750 |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 142.1k $2.5m | Reduced -38 |
| FCA CORP /TX 0.69% of their portfolio | 139.5k $2.4m | Reduced -4.5k |
| ALGERT GLOBAL LLC 0.04% of their portfolio | 137.2k $2.4m | Reduced -26.6k |
| Weiss Asset Management LP 0.03% of their portfolio | 131.7k $2.3m | Not comparable |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 131.2k $2.3m | Added +17.9k |
| NOMURA HOLDINGS INC 0.01% of their portfolio | 123.2k $2.2m | Reduced -6.9k |
| INTECH INVESTMENT MANAGEMENT LLC 0.02% of their portfolio | 117.7k $2.1m | Added +776 |
| Thrivent Financial for Lutherans 0.00% of their portfolio | 115.8k $2.0m | Reduced -4.1k |
| SCS Capital Management LLC 0.02% of their portfolio | 115.2k $2.0m | Unchanged |
| Jasper Ridge Partners, L.P. 0.04% of their portfolio | 113.8k $2.0m | Unchanged |
| DARK FOREST CAPITAL MANAGEMENT LP 0.09% of their portfolio | 113.7k $2.0m | Reduced -191.3k |
| Voleon Capital Management LP 0.04% of their portfolio | 111.5k $2.0m | New |
| Brevan Howard Capital Management LP 0.04% of their portfolio | 108.8k $1.9m | Reduced -6.9k |
| OMERS ADMINISTRATION Corp 0.01% of their portfolio | 107.2k $1.9m | Reduced -58.8k |
| Bridgewater Associates, LP 0.01% of their portfolio | 106.6k $1.9m | Reduced -30.9k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 105.4k $1.9m | Added +4.7k |
| CANADA LIFE ASSURANCE Co 0.00% of their portfolio | 105.2k $1.8m | Reduced -18.1k |
| CAPITAL FUND MANAGEMENT S.A. 0.02% of their portfolio | 102.7k $1.8m | Added +85.4k |
| Schonfeld Strategic Advisors LLC 0.01% of their portfolio | 102.7k $1.8m | Reduced -128.9k |
| GFS Advisors, LLC 0.21% of their portfolio | 100.0k $1.8m | Unchanged |
| Creative Planning 0.00% of their portfolio | 91.2k $1.6m | Added +31.8k |
| OCCUDO QUANTITATIVE STRATEGIES LP 0.10% of their portfolio | 88.7k $1.6m | Added +71.6k |