SIMPLIFY EXCHANGE TRADED FUN SBAR
BARRIER INCOME · ETP · CUSIP 82889N335
46
institutional holders
+11 vs Q3 2025
4.4m
shares reported held*
$114.6mreported value*
13 new
24 added
6 reduced
4 sold out
net bought ≈ $47.8m (+1.8m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($41.1k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $26.16.
Trends to Q4 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q2 2025 | 9 |
| Q3 2025 | 35 |
| Q4 2025 | 46 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2025 | 32 | 1 |
| Q4 2025 | 37 | 10 |
Biggest buyers
| BANK OF AMERICA CORP /DE/ | New | +950.0k |
| PRINCIPAL SECURITIES, INC. | Added | +349.7k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +182.3k |
| CreativeOne Wealth, LLC | Added | +111.2k |
| Brookstone Capital Management | Added | +109.9k |
| PREVAIL INNOVATIVE WEALTH ADVISORS, LLC | New | +97.1k |
| Park Edge Advisors, LLC | New | +64.7k |
| Mid-American Wealth Advisory Group, Inc. | Added | +60.3k |
| Owen LaRue, LLC | New | +59.0k |
| AE Wealth Management LLC | Added | +50.9k |
Biggest sellers
| Simplify Asset Management Inc. | Sold out | -273.2k |
| Beacon Capital Management, LLC | Reduced | -184.8k |
| OLD MISSION CAPITAL LLC | Reduced | -65.9k |
| JANE STREET GROUP, LLC | Sold out | -30.9k |
| COMPASS CAPITAL CORP /MA/ /ADV | Sold out | -21.3k |
| EVOLUTION WEALTH MANAGEMENT INC. | Reduced | -9.3k |
| Decker Retirement Planning Inc. | Reduced | -5.0k |
| POM Investment Strategies, LLC | Reduced | -4.6k |
| Legacy Wealth Managment, LLC/ID | Reduced | -1.6k |
| Global Retirement Partners, LLC | Sold out | -27 |
Holders, Q4 2025
| Manager | Shares | Change |
|---|---|---|
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 950.0k $24.9m | New |
| PRINCIPAL SECURITIES, INC. 0.18% of their portfolio | 437.4k $11.4m | Added +349.7k |
| AE Wealth Management LLC 0.07% of their portfolio | 435.6k $11.4m | Added +50.9k |
| Mid-American Wealth Advisory Group, Inc. 4.32% of their portfolio | 390.7k $10.2m | Added +60.3k |
| CreativeOne Wealth, LLC 0.17% of their portfolio | 268.2k $7.0m | Added +111.2k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 242.6k $6.3m | Added +182.3k |
| Elevated Capital Advisors, LLC 1.13% of their portfolio | 185.5k $4.9m | Added +34.8k |
| Brookstone Capital Management 0.05% of their portfolio | 164.7k $4.3m | Added +109.9k |
| POM Investment Strategies, LLC 1.77% of their portfolio | 131.6k $3.4m | Reduced -4.6k |
| PREVAIL INNOVATIVE WEALTH ADVISORS, LLC 0.46% of their portfolio | 97.1k $2.5m | New |
| Strategic Blueprint, LLC 0.14% of their portfolio | 87.8k $2.3m | Added +41.0k |
| Key Capital Management, INC 2.21% of their portfolio | 85.4k $2.2m | First filing |
| Brookwood Investment Group LLC 0.22% of their portfolio | 70.4k $1.8m | Added +15.5k |
| HOWARD BAILEY SECURITIES, LLC 0.70% of their portfolio | 68.1k $1.8m | Added +10.0k |
| Beacon Capital Management, LLC 0.27% of their portfolio | 66.9k $1.7m | Reduced -184.8k |
| Park Edge Advisors, LLC 0.38% of their portfolio | 64.7k $1.7m | New |
| Owen LaRue, LLC 0.59% of their portfolio | 59.0k $1.5m | New |
| B.O.S.S. Retirement Advisors, LLC 0.46% of their portfolio | 55.8k $1.5m | Added +34.6k |
| Farther Finance Advisors, LLC 0.02% of their portfolio | 54.9k $1.4m | Added +21.4k |
| Networth Advisors, LLC 1.03% of their portfolio | 53.6k $1.4m | First filing |
| FSA Advisors, Inc. 0.92% of their portfolio | 50.8k $1.3m | New |
| Cetera Investment Advisers 0.00% of their portfolio | 50.5k $1.3m | Added +1.0k |
| KESTRA PRIVATE WEALTH SERVICES, LLC 0.01% of their portfolio | 42.5k $1.1m | New |
| Authentikos Wealth Advisory, LLC 0.72% of their portfolio | 41.4k $1.1m | Added +2.7k |
| CacheTech Inc. 0.18% of their portfolio | 37.3k $975.8k | New |
| Blackston Financial Advisory Group, LLC 0.42% of their portfolio | 26.1k $682.0k | Added +9.1k |
| Millington Financial Advisors, LLC 0.29% of their portfolio | 25.6k $665.3k | New |
| Prosperity Wealth Management, Inc. 0.17% of their portfolio | 19.3k $505.6k | New |
| Mosley Wealth Management 0.23% of their portfolio | 19.0k $498.9k | First filing |
| Triad Wealth Partners, LLC 0.04% of their portfolio | 15.4k $402.2k | Added +5.6k |
| Noble Wealth Management PBC 0.17% of their portfolio | 13.2k $346.6k | Added +6.0k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 12.7k $331.8k | Reduced -65.9k |
| Advisory Services Network, LLC 0.00% of their portfolio | 11.4k $299.1k | New |
| Lloyd Advisory Services, LLC. 0.09% of their portfolio | 9.0k $234.7k | New |
| Legacy Wealth Managment, LLC/ID 0.10% of their portfolio | 8.3k $216.8k | Reduced -1.6k |
| EVOLUTION WEALTH MANAGEMENT INC. 0.17% of their portfolio | 8.1k $210.8k | Reduced -9.3k |
| Decker Retirement Planning Inc. 0.09% of their portfolio | 7.2k $187.1k | Reduced -5.0k |
| LANARK FINANCIAL, INC. 0.01% of their portfolio | 4.7k $122.9k | Added +4.2k |
| ISLAY CAPITAL MANAGEMENT, LLC 0.07% of their portfolio | 4.3k $111.8k | Added +1.5k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 4.0k $105.0k | New |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 1.4k $37.9k | Added +850 |
| Sound Income Strategies, LLC 0.00% of their portfolio | 957 $25.2k | Added +748 |
| Anfield Capital Management, LLC 0.00% of their portfolio | 44 $1.2k | Added +33 |
| SIGNATUREFD, LLC 0.00% of their portfolio | 41 $1.1k | Added +2 |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 32 $837 | New |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 2 $48 | Added +1 |