RUMBLE INC RUM
COM CL A · Common Stock · CUSIP 78137L105
Online video sharing, live streaming, and cloud services platform
- SectorTechnology
- IndustryServices-Computer Programming, Data Processing, Etc.
- HeadquartersLongboat Key, FL
- Founded2013
- Websiterumble.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($43.2k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $6.34. Options: 14 managers hold calls ($29.3m notional), 10 hold puts ($12.8m).
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 89 |
| Q4 2022 | 118 |
| Q1 2023 | 131 |
| Q2 2023 | 132 |
| Q3 2023 | 135 |
| Q4 2023 | 138 |
| Q1 2024 | 158 |
| Q2 2024 | 159 |
| Q3 2024 | 166 |
| Q4 2024 | 191 |
| Q1 2025 | 188 |
| Q2 2025 | 212 |
| Q3 2025 | 220 |
| Q4 2025 | 212 |
| Q1 2026 | 203 |
| Q2 2026 | 227 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 59 | 41 |
| Q4 2024 | 84 | 53 |
| Q1 2025 | 82 | 60 |
| Q2 2025 | 103 | 61 |
| Q3 2025 | 104 | 72 |
| Q4 2025 | 92 | 93 |
| Q1 2026 | 77 | 96 |
| Q2 2026 | 124 | 61 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2025 | $29.3m | $26.3m | 0.90 |
| Q4 2025 | $30.8m | $24.4m | 0.79 |
| Q1 2026 | $18.6m | $12.4m | 0.67 |
| Q2 2026 | $29.3m | $12.8m | 0.44 |
Biggest buyers
| CANTOR FITZGERALD, L. P. | Added | +9.3m |
| COOPER CREEK PARTNERS MANAGEMENT LLC | Added | +3.8m |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +892.1k |
| BlackRock, Inc. | Added | +810.2k |
| BANK OF AMERICA CORP /DE/ | Added | +391.7k |
| JANE STREET GROUP, LLC | Added | +343.4k |
| GEODE CAPITAL MANAGEMENT, LLC | Added | +273.1k |
| Cambridge Investment Research Advisors, Inc. | Added | +263.5k |
| CITADEL ADVISORS LLC | New | +210.1k |
| Walleye Trading LLC | New | +164.4k |
Biggest sellers
| UBS Group AG | Reduced | -903.4k |
| NATIONAL BANK OF CANADA /FI/ | Reduced | -628.3k |
| MORGAN STANLEY | Reduced | -608.3k |
| GOLDMAN SACHS GROUP INC | Reduced | -524.7k |
| STATE STREET CORP | Reduced | -442.6k |
| Sculptor Capital LP | Reduced | -364.6k |
| MARSHALL WACE, LLP | Reduced | -355.2k |
| Numerai GP LLC | Reduced | -160.9k |
| BARCLAYS PLC | Reduced | -144.8k |
| Quantbot Technologies LP | Sold out | -91.4k |
Biggest calls
| GROUP ONE TRADING LLC | Added | $5.7m897.5k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $5.5m863.3k shares |
| PEAK6 LLC | New | $4.7m742.4k shares |
| BlueCrest Capital Management Ltd | New | $3.2m500.0k shares |
| Caption Management, LLC | New | $2.6m415.0k shares |
| Walleye Trading LLC | Added | $1.6m250.0k shares |
| CITADEL ADVISORS LLC | Reduced | $1.5m243.4k shares |
| SIMPLEX TRADING, LLC | Reduced | $1.5m242.8k shares |
| IMC-Chicago, LLC | Reduced | $1.2m186.5k shares |
| JANE STREET GROUP, LLC | Added | $878.7k138.6k shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $4.6m723.5k shares |
| CITADEL ADVISORS LLC | Added | $2.6m412.1k shares |
| NATIONAL BANK OF CANADA /FI/ | Reduced | $1.7m2.6k shares |
| GROUP ONE TRADING LLC | Added | $1.7m262.8k shares |
| Walleye Trading LLC | Added | $900.9k142.1k shares |
| IMC-Chicago, LLC | Reduced | $407.0k64.2k shares |
| HRT FINANCIAL LP | Reduced | $378.0k59.7k shares |
| SIMPLEX TRADING, LLC | Added | $223.2k35.2k shares |
| Sculptor Capital LP | Reduced | $162.3k25.6k shares |
| JANE STREET GROUP, LLC | Reduced | $159.1k25.1k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
Tether Global Investments Fund, S.I.C.A.F., S.A.
13D · may seek influence
+1.6 pts · filed 2026-09-04
Stated purposeSee the Schedule 13D, as amended, for historical information. Item 4 is amended and supplemented as follows: Pursuant to the terms of the Support Agreement, up to one year following the Support Closing TINV has agreed to sell, and the Issuer has agreed to purchase, each ND Share owned by TINV at the end of each calendar month in exchange for 2.0281 new shares of Class A Common Stock or Pre-Funded Warrants to the extent that the shares of Class A Common Stock to be owned by TINV and its affiliates following such purchase would cause TINV to exceed the Voting Limitation. TINV acquired beneficial ownership of 8,256,155 ND Shares on September 2, 2026. Therefore, upon acquisition of the ND Shares, the Issuer is obligated to issue to TINV Pre-Funded Warrants exercisable for an aggregate of 16,… Full filing |
50.3% |
Pavlovski Christopher
13D · may seek influence
-5.5 pts · filed 2025-02-11
Stated purposeItem 4 of the Original Schedule 13D is hereby amended and supplemented to include the following: The Reporting Person (a) exchanged (on a 1-for-1 basis) 9,636,434 ExchangeCo Shares for shares of Class A Common Stock and (b) immediately sold (i) such shares of Class A Common Stock and (ii) an additional 354,849 shares of Class A Common Stock, in each case, at a price of $7.50 per share to the Issuer in the Issuer' s self-tender offer that closed on February 7, 2025. In connection with the exchange of 9,636,434 ExchangeCo Shares, an equivalent number of voting, non-economic shares of Class C Common Stock and non-economic shares of Class D Common Stock held by the Reporting Person were cancelled by the Issuer. Full filing |
38.6% |
Milnes Ryan
13D · may seek influence
no change · filed 2025-03-06
Stated purposeItem 4 of the Original 13D is hereby amended and supplemented to include the following: On March 4, 2025, the Reporting Person terminated the 10b5-1 trading plan entered into on November 19, 2024, as described in Amendment No. 1 to the Schedule 13D filed on November 22, 2024, intended to satisfy the affirmative defense of Rule 10b5-1(c) under the Securities Exchange Act of 1934, as amended. Full filing |
6.8% |
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 0 | — | 1 | $1.5m | $1.5m |
| Q1 2025 | 0 | — | 7 | $522.7m | — |
| Q2 2025 | 0 | — | 0 | — | — |
| Q3 2025 | 0 | — | 0 | — | — |
| Q4 2025 | 0 | — | 0 | — | — |
| Q1 2026 | 0 | — | 0 | — | — |
| Q2 2026 | 0 | — | 0 | — | — |
| Q3 2026 | 0 | — | 0 | — | — |
None reported since 1 Apr 2026.
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| CANTOR FITZGERALD, L. P. 1.15% of their portfolio | 18.7m $118.3m | Added +9.3m |
| COOPER CREEK PARTNERS MANAGEMENT LLC 2.39% of their portfolio | 9.0m $57.3m | Added +3.8m |
| BlackRock, Inc. 0.00% of their portfolio | 8.7m $55.1m | Added +810.2k |
| VANGUARD PORTFOLIO MANAGEMENT LLC 0.00% of their portfolio | 4.2m $26.5m | Added +155.0k |
| VANGUARD CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 4.1m $26.1m | Added +101.7k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 3.1m $19.5m | Added +273.1k |
| STATE STREET CORP 0.00% of their portfolio | 2.9m $18.3m | Reduced -442.6k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 1.5m $9.8m | Reduced -524.7k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio | 966.3k $6.1m | Added +58.2k |
| NORTHERN TRUST CORP 0.00% of their portfolio | 952.9k $6.0m | Added +106.1k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.01% of their portfolio | 928.1k $5.9m | Added +892.1k |
| VANGUARD FIDUCIARY TRUST CO 0.00% of their portfolio | 791.1k $5.0m | Added +65.4k |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 775.0k $4.9m | Added +343.4k |
| UBS Group AG 0.00% of their portfolio | 698.5k $4.4m | Reduced -903.4k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 631.1k $4.0m | Added +3.3k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 555.1k $3.5m | Added +391.7k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 527.7k $3.3m | Added +263.5k |
| MORGAN STANLEY 0.00% of their portfolio | 405.3k $2.6m | Reduced -608.3k |
| Nuveen, LLC 0.00% of their portfolio | 348.7k $2.2m | Added +125.7k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 322.1k $2.0m | Reduced -122 |
| NATIONAL BANK OF CANADA /FI/ 0.00% of their portfolio | 266.2k $1.7m | Reduced -628.3k |
| AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 220.3k $1.4m | Added +140.9k |
| Sigma Planning Corp 0.03% of their portfolio | 212.7k $1.3m | Added +50.0k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 210.1k $1.3m | New |
| Quantinno Capital Management LP 0.00% of their portfolio | 166.3k $1.1m | Added +96.6k |
| Walleye Trading LLC 0.01% of their portfolio | 164.4k $1.0m | New |
| ExodusPoint Capital Management, LP 0.01% of their portfolio | 153.9k $975.5k | Added +119.4k |
| Swiss National Bank 0.00% of their portfolio | 151.5k $960.5k | Added +2.9k |
| DARK FOREST CAPITAL MANAGEMENT LP 0.06% of their portfolio | 141.9k $899.6k | New |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 140.8k $892.9k | Added +11.7k |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 126.0k $800.0k | Added +17.3k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 119.2k $755.7k | Added +69.9k |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 117.9k $747.3k | Added +24.3k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 106.6k $675.8k | Added +11.5k |
| LPL Financial LLC 0.00% of their portfolio | 105.8k $671.1k | Reduced -11.8k |
| MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. 0.00% of their portfolio | 96.1k $609.3k | Reduced -46.3k |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 91.7k $467.8k | Reduced -468 |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 81.5k $516.9k | Added +10.5k |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 81.2k $515.0k | Reduced -1.6k |
| Entropy Technologies, LP 0.02% of their portfolio | 75.2k $476.9k | New |
| Creative Planning 0.00% of their portfolio | 75.0k $475.2k | Added +22.4k |
| Stratos Wealth Partners, LTD. 0.00% of their portfolio | 74.4k $471.4k | Added +232 |
| CITIGROUP INC 0.00% of their portfolio | 73.5k $466.2k | Added +53.9k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 72.8k $450.7k | Added +27.1k |
| FIRST MANHATTAN CO. LLC. 0.00% of their portfolio | 69.8k $442.5k | Unchanged |
| Zurcher Kantonalbank (Zurich Cantonalbank) 0.00% of their portfolio | 68.3k $432.7k | Added +11.3k |
| MetLife Investment Management, LLC 0.00% of their portfolio | 67.4k $427.2k | Added +15.9k |
| Invesco Ltd. 0.00% of their portfolio | 67.4k $427.2k | Added +6.7k |
| IMC-Chicago, LLC 0.00% of their portfolio | 64.2k $407.1k | Added +54.0k |
| Virtu Financial LLC 0.01% of their portfolio | 62.9k $398.0k | New |
| MARSHALL WACE, LLP 0.00% of their portfolio | 62.0k $392.9k | Reduced -355.2k |
| Russell Investments Group, Ltd. 0.00% of their portfolio | 59.7k $378.3k | Added +47.8k |
| Legal & General Group Plc 0.00% of their portfolio | 54.1k $343.1k | Added +8.5k |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE 0.00% of their portfolio | 54.1k $343.1k | Added +27 |
| VANGUARD ASSET MANAGEMENT, Ltd 0.00% of their portfolio | 50.9k $322.9k | Unchanged |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 46.3k $293.8k | Reduced -943 |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 43.2k $274.1k | Added +38 |
| SIH Partners, LLLP 0.01% of their portfolio | 42.0k $266.5k | Added +2.3k |
| Vanguard Global Advisers, LLC 0.00% of their portfolio | 40.9k $259.6k | Reduced -5.5k |
| SILVER OAK SECURITIES, INCORPORATED 0.02% of their portfolio | 39.9k $252.9k | Reduced -400 |
| Handelsbanken Fonder AB 0.00% of their portfolio | 39.5k $250.0k | Added +10.9k |
| Engineers Gate Manager LP 0.00% of their portfolio | 39.4k $249.9k | New |
| Police & Firemen's Retirement System of New Jersey 0.00% of their portfolio | 36.4k $230.8k | Added +7.2k |
| EVERGREEN CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 35.3k $224.0k | New |
| Private Advisor Group, LLC 0.00% of their portfolio | 35.1k $222.3k | Added +15.6k |
| Jupiter Topco LLC 0.00% of their portfolio | 34.3k $218.2k | First filing |
| Mariner, LLC 0.00% of their portfolio | 32.2k $204.1k | Added +12.2k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 28.9k $183.0k | Reduced -14.0k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 27.8k $176.4k | Added +8.9k |
| INTECH INVESTMENT MANAGEMENT LLC 0.00% of their portfolio | 26.9k $170.3k | Added +2.9k |
| FRANKLIN RESOURCES INC 0.00% of their portfolio | 26.4k $167.1k | New |
| PEAK6 LLC 0.00% of their portfolio | 26.2k $166.4k | New |
| Corient Private Wealth LP 0.00% of their portfolio | 25.8k $163.8k | New |
| Sculptor Capital LP 0.00% of their portfolio | 25.6k $162.3k | Reduced -364.6k |
| Brevan Howard Capital Management LP 0.00% of their portfolio | 25.1k $159.0k | Added +7.5k |
| NEW YORK STATE COMMON RETIREMENT FUND 0.00% of their portfolio | 24.9k $157.9k | Unchanged |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 24.9k $157.8k | New |
| BARCLAYS PLC 0.00% of their portfolio | 24.6k $155.9k | Reduced -144.8k |
| EP Wealth Advisors, LLC 0.00% of their portfolio | 23.8k $150.6k | Added +5.8k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 23.5k $149.0k | Reduced -4.2k |
| VOYA INVESTMENT MANAGEMENT LLC 0.00% of their portfolio | 22.1k $139.9k | Added +4.3k |
| IEQ CAPITAL, LLC 0.00% of their portfolio | 22.1k $139.8k | New |
| Cetera Investment Advisers 0.00% of their portfolio | 21.9k $139.0k | Reduced -2.0k |
| Numerai GP LLC 0.01% of their portfolio | 21.7k $137.7k | Reduced -160.9k |
| ARIZONA STATE RETIREMENT SYSTEM 0.00% of their portfolio | 20.8k $132.1k | Added +130 |
| TCP Asset Management, LLC 0.01% of their portfolio | 20.6k $130.4k | Unchanged |
| Second Half Financial Partners, LLC 0.05% of their portfolio | 20.4k $129.2k | Unchanged |
| Quinn Opportunity Partners LLC 0.01% of their portfolio | 20.0k $126.8k | Unchanged |
| SG Americas Securities, LLC 0.00% of their portfolio | 19.8k $126.0k | Added +6.8k |
| BNP PARIBAS FINANCIAL MARKETS 0.00% of their portfolio | 19.4k $123.2k | Reduced -3.4k |
| PRUDENTIAL FINANCIAL INC 0.00% of their portfolio | 18.8k $119.3k | Added +2.1k |
| JONES FINANCIAL COMPANIES LLLP 0.00% of their portfolio | 18.7k $117.9k | Added +270 |
| Bridgefront Capital, LLC 0.03% of their portfolio | 18.3k $115.9k | Reduced -29.9k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 18.0k $110.5k | New |
| LAZARD ASSET MANAGEMENT LLC 0.00% of their portfolio | 17.5k $110.7k | New |
| Vanguard Investments Australia, Ltd. 0.00% of their portfolio | 17.4k $110.3k | Unchanged |
| WEDBUSH SECURITIES INC 0.00% of their portfolio | 17.2k $109.0k | Reduced -3.4k |
| Caption Management, LLC 0.00% of their portfolio | 16.3k $103.1k | New |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main 0.00% of their portfolio | 15.7k $99.5k | New |
| KLP KAPITALFORVALTNING AS 0.00% of their portfolio | 15.5k $98.3k | Unchanged |