RUMBLE INC RUM
COM CL A · Common Stock · CUSIP 78137L105
Online video sharing, live streaming, and cloud services platform
- SectorTechnology
- IndustryServices-Computer Programming, Data Processing, Etc.
- HeadquartersLongboat Key, FL
- Founded2013
- Websiterumble.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $5.26. Options: 18 managers hold calls ($21.8m notional), 12 hold puts ($8.0m).
Trends to Q2 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 89 |
| Q4 2022 | 118 |
| Q1 2023 | 131 |
| Q2 2023 | 132 |
| Q3 2023 | 135 |
| Q4 2023 | 138 |
| Q1 2024 | 158 |
| Q2 2024 | 159 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 65 | 26 |
| Q1 2023 | 62 | 27 |
| Q2 2023 | 51 | 45 |
| Q3 2023 | 49 | 42 |
| Q4 2023 | 44 | 49 |
| Q1 2024 | 80 | 49 |
| Q2 2024 | 52 | 52 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q3 2023 | $10.0m | $6.7m | 0.67 |
| Q4 2023 | $6.9m | $1.6m | 0.23 |
| Q1 2024 | $42.7m | $8.0m | 0.19 |
| Q2 2024 | $21.8m | $8.0m | 0.37 |
Biggest buyers
| VANGUARD GROUP INC | Added | +1.9m |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +261.7k |
| MILLENNIUM MANAGEMENT LLC | Added | +184.2k |
| GOLDMAN SACHS GROUP INC | Added | +164.8k |
| Swiss National Bank | New | +114.7k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | New | +89.7k |
| BlackRock Inc. | Added | +83.9k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM | New | +52.6k |
| NORTHERN TRUST CORP | Added | +29.6k |
| Total Clarity Wealth Management, Inc. | New | +29.0k |
Biggest sellers
| Valiant Capital Management, L.P. | Sold out | -1.4m |
| Rockefeller Capital Management L.P. | Sold out | -697.9k |
| STATE STREET CORP | Reduced | -535.2k |
| MORGAN STANLEY | Reduced | -533.8k |
| Empirical Capital Management, LLC | Sold out | -196.1k |
| GROUP ONE TRADING LLC | Reduced | -120.4k |
| GTS SECURITIES LLC | Reduced | -81.1k |
| CITIGROUP INC | Reduced | -80.0k |
| Virtu Financial LLC | Sold out | -41.9k |
| AVANTAX ADVISORY SERVICES, INC. | Sold out | -41.5k |
Biggest calls
| GROUP ONE TRADING LLC | Added | $7.6m1.4m shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $3.4m606.6k shares |
| SIMPLEX TRADING, LLC | Added | $2.6m471.8k shares |
| Weiss Asset Management LP | Reduced | $1.7m300.0k shares |
| BANK OF AMERICA CORP /DE/ | New | $1.5m275.0k shares |
| CITIGROUP INC | Added | $1.4m250.3k shares |
| CITADEL ADVISORS LLC | Reduced | $1.0m181.4k shares |
| JANE STREET GROUP, LLC | Reduced | $609.4k109.8k shares |
| BANK OF MONTREAL /CAN/ | New | $447.2k80.0k shares |
| GTS SECURITIES LLC | Reduced | $435.1k78.4k shares |
Biggest puts
| MIRAE ASSET SECURITIES (USA) INC. | First filing | $2.8m500.0k shares |
| GOLDMAN SACHS GROUP INC | New | $1.4m250.0k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $1.1m199.6k shares |
| CITADEL ADVISORS LLC | Reduced | $836.9k150.8k shares |
| GROUP ONE TRADING LLC | Reduced | $760.9k137.1k shares |
| SIMPLEX TRADING, LLC | Reduced | $581.0k104.8k shares |
| JANE STREET GROUP, LLC | Reduced | $173.7k31.3k shares |
| BANK OF MONTREAL /CAN/ | Unchanged | $164.3k29.4k shares |
| GTS SECURITIES LLC | Reduced | $98.8k17.8k shares |
| WOLVERINE TRADING, LLC | Reduced | $66.6k12.0k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
Tether Global Investments Fund, S.I.C.A.F., S.A.
13D · may seek influence
+1.6 pts · filed 2026-09-04
Stated purposeSee the Schedule 13D, as amended, for historical information. Item 4 is amended and supplemented as follows: Pursuant to the terms of the Support Agreement, up to one year following the Support Closing TINV has agreed to sell, and the Issuer has agreed to purchase, each ND Share owned by TINV at the end of each calendar month in exchange for 2.0281 new shares of Class A Common Stock or Pre-Funded Warrants to the extent that the shares of Class A Common Stock to be owned by TINV and its affiliates following such purchase would cause TINV to exceed the Voting Limitation. TINV acquired beneficial ownership of 8,256,155 ND Shares on September 2, 2026. Therefore, upon acquisition of the ND Shares, the Issuer is obligated to issue to TINV Pre-Funded Warrants exercisable for an aggregate of 16,… Full filing |
50.3% |
Pavlovski Christopher
13D · may seek influence
-5.5 pts · filed 2025-02-11
Stated purposeItem 4 of the Original Schedule 13D is hereby amended and supplemented to include the following: The Reporting Person (a) exchanged (on a 1-for-1 basis) 9,636,434 ExchangeCo Shares for shares of Class A Common Stock and (b) immediately sold (i) such shares of Class A Common Stock and (ii) an additional 354,849 shares of Class A Common Stock, in each case, at a price of $7.50 per share to the Issuer in the Issuer' s self-tender offer that closed on February 7, 2025. In connection with the exchange of 9,636,434 ExchangeCo Shares, an equivalent number of voting, non-economic shares of Class C Common Stock and non-economic shares of Class D Common Stock held by the Reporting Person were cancelled by the Issuer. Full filing |
38.6% |
Milnes Ryan
13D · may seek influence
no change · filed 2025-03-06
Stated purposeItem 4 of the Original 13D is hereby amended and supplemented to include the following: On March 4, 2025, the Reporting Person terminated the 10b5-1 trading plan entered into on November 19, 2024, as described in Amendment No. 1 to the Schedule 13D filed on November 22, 2024, intended to satisfy the affirmative defense of Rule 10b5-1(c) under the Securities Exchange Act of 1934, as amended. Full filing |
6.8% |
Insider purchases and sales in Q2 2024
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q3 2022 | 0 | — | 0 | — | — |
| Q4 2022 | 0 | — | 0 | — | — |
| Q1 2023 | 0 | — | 0 | — | — |
| Q2 2023 | 0 | — | 0 | — | — |
| Q3 2023 | 0 | — | 0 | — | — |
| Q4 2023 | 0 | — | 1 | $9.9m | — |
| Q1 2024 | 0 | — | 0 | — | — |
| Q2 2024 | 0 | — | 5 | $17.7m | $17.7m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2024-06-06 | Arsov Robert Director | Sold plan | $182.4k30.0k shares |
| 2024-06-05 | Arsov Robert Director | Sold plan | $181.9k30.0k shares |
| 2024-06-04 | Arsov Robert Director | Sold plan | $179.7k30.0k shares |
| 2024-06-03 | Arsov Robert Director | Sold plan | $183.3k30.0k shares |
| 2024-05-06 | Arsov Robert Director | Sold plan | $241.8k35.0k shares |
| 2024-05-03 | Arsov Robert Director | Sold plan | $239.8k35.0k shares |
| 2024-05-02 | Arsov Robert Director | Sold plan | $236.6k35.0k shares |
| 2024-05-01 | Arsov Robert Director | Sold plan | $234.6k35.0k shares |
| 2024-04-08 | Sacks David O Director · See footnote | Sold plan | $863.6k133.9k shares |
| 2024-04-05 | Sacks David O Director · See footnote | Sold plan | $2.5m383.4k shares |
| 2024-04-05 | Arsov Robert Director | Sold plan | $226.0k35.0k shares |
| 2024-04-04 | Sacks David O Director · See footnote | Sold plan | $1.2m185.8k shares |
| 2024-04-04 | Arsov Robert Director | Sold plan | $235.2k35.0k shares |
| 2024-04-03 | Arsov Robert Director | Sold plan | $279.2k40.0k shares |
| 2024-04-02 | Arsov Robert Director | Sold plan | $288.5k40.0k shares |
| 2024-04-01 | Alexandroff Brandon Chief Financial Officer | Sold plan | $6.3m900.0k shares |
| 2024-04-01 | Ramolo Claudio Chief Content Officer | Sold plan | $2.2m300.0k shares |
| 2024-04-01 | Hlibowicki Wojciech Chief Technology Officer | Sold plan | $2.0m275.0k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2024
| Manager | Shares | Change |
|---|---|---|
| CANTOR FITZGERALD, L. P. 8.84% of their portfolio | 9.3m $44.0m | Unchanged |
| VANGUARD GROUP INC 0.00% of their portfolio | 7.7m $42.8m | Added +1.9m |
| BlackRock Inc. 0.00% of their portfolio | 1.6m $8.8m | Added +83.9k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 904.8k $5.0m | Added +15.8k |
| STATE STREET CORP 0.00% of their portfolio | 841.9k $4.7m | Reduced -535.2k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 621.3k $3.4m | Reduced -35.9k |
| MIRAE ASSET SECURITIES (USA) INC. 0.17% of their portfolio | 487.4k $2.7m | First filing |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio | 453.4k $2.5m | Added +14.2k |
| MILLENNIUM MANAGEMENT LLC 0.00% of their portfolio | 373.2k $2.1m | Added +184.2k |
| NORGES BANK 0.00% of their portfolio | 344.3k $1.9m | Not comparable |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 300.8k $1.7m | Added +261.7k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 261.4k $1.5m | Added +164.8k |
| NORTHERN TRUST CORP 0.00% of their portfolio | 183.7k $1.0m | Added +29.6k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 175.9k $976.0k | Added +8.8k |
| MORGAN STANLEY 0.00% of their portfolio | 127.8k $709.2k | Reduced -533.8k |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 119.3k $662.3k | Reduced -10.0k |
| Swiss National Bank 0.00% of their portfolio | 114.7k $636.6k | New |
| HighPoint Advisor Group LLC 0.04% of their portfolio | 111.3k $690.0k | Added +50 |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 109.9k $611.0k | Reduced -4.0k |
| LPL Financial LLC 0.00% of their portfolio | 107.0k $593.6k | Reduced -12.0k |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 98.8k $549.0k | Reduced -7.9k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 89.7k $497.8k | New |
| GROUP ONE TRADING LLC 0.01% of their portfolio | 82.0k $455.2k | Reduced -120.4k |
| Platform Technology Partners 0.15% of their portfolio | 80.9k $448.9k | First filing |
| Rafferty Asset Management, LLC 0.00% of their portfolio | 74.2k $411.8k | Reduced -40.1k |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 71.5k $396.8k | Reduced -25.5k |
| FIRST MANHATTAN CO. LLC. 0.00% of their portfolio | 69.8k $387.4k | Unchanged |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 65.9k $366.0k | Added +1.1k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 52.6k $292.1k | New |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 43.2k $239.8k | Unchanged |
| MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. 0.00% of their portfolio | 39.8k $221.1k | First filing |
| CITIGROUP INC 0.00% of their portfolio | 36.5k $202.3k | Reduced -80.0k |
| GTS SECURITIES LLC 0.00% of their portfolio | 32.3k $179.4k | Reduced -81.1k |
| Cetera Investment Advisers 0.00% of their portfolio | 30.9k $171.3k | Reduced -9.1k |
| Gotham Asset Management, LLC 0.00% of their portfolio | 30.7k $170.6k | Added +7.1k |
| BANK OF MONTREAL /CAN/ 0.00% of their portfolio | 29.4k $164.6k | Unchanged |
| Total Clarity Wealth Management, Inc. 0.06% of their portfolio | 29.0k $161.0k | New |
| Legal & General Group Plc 0.00% of their portfolio | 28.8k $159.9k | New |
| TCP Asset Management, LLC 0.04% of their portfolio | 28.4k $157.7k | Reduced -100 |
| Cresset Asset Management, LLC 0.00% of their portfolio | 27.8k $154.1k | Added +5.4k |
| SpiderRock Advisors, LLC 0.00% of their portfolio | 26.0k $144.3k | Unchanged |
| Resolute Advisors LLC 0.04% of their portfolio | 26.0k $144.3k | Unchanged |
| Zurcher Kantonalbank (Zurich Cantonalbank) 0.00% of their portfolio | 25.6k $142.2k | New |
| Red Door Wealth Management, LLC 0.02% of their portfolio | 24.0k $133.3k | Added +13.6k |
| IPG Investment Advisors LLC 0.03% of their portfolio | 22.7k $125.8k | Unchanged |
| Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio | 22.3k $123.8k | Added +1.6k |
| Sigma Planning Corp 0.00% of their portfolio | 22.1k $122.6k | Reduced -3.4k |
| Second Half Financial Partners, LLC 0.09% of their portfolio | 20.3k $112.5k | Unchanged |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 19.0k $105.4k | Added +5.0k |
| CoreCap Advisors, LLC 0.01% of their portfolio | 18.5k $102.4k | Unchanged |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 18.4k $102.3k | Added +2.1k |
| Balyasny Asset Management L.P. 0.00% of their portfolio | 18.0k $99.8k | Reduced -32.8k |
| MAD RIVER INVESTORS 0.06% of their portfolio | 16.8k $93.0k | Reduced -4.8k |
| ARIZONA STATE RETIREMENT SYSTEM 0.00% of their portfolio | 16.3k $90.6k | New |
| HighTower Advisors, LLC 0.00% of their portfolio | 15.0k $83.0k | Reduced -7.5k |
| Solano Wealth Management, Inc. 0.05% of their portfolio | 15.0k $83.2k | New |
| Private Advisor Group, LLC 0.00% of their portfolio | 14.5k $80.6k | Reduced -14.3k |
| Focus Financial Network, Inc. 0.00% of their portfolio | 13.9k $97.2k | Reduced -140 |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 13.7k $77.0k | Unchanged |
| Tamar Securities, LLC 0.01% of their portfolio | 13.2k $73.3k | New |
| Mariner, LLC 0.00% of their portfolio | 13.1k $72.6k | Reduced -700 |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 13.0k $72.4k | Reduced -257 |
| RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio | 12.4k $68.8k | Added +1.6k |
| SG Americas Securities, LLC 0.00% of their portfolio | 12.0k $67.0k | New |
| Bank of New York Mellon Corp 0.00% of their portfolio | 11.9k $66.0k | New |
| Sculati Wealth Management, LLC 0.03% of their portfolio | 11.5k $64.0k | Unchanged |
| Daiwa Securities Group Inc. 0.00% of their portfolio | 11.4k $63.0k | Reduced -5.3k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 11.2k $62.2k | Reduced -7.2k |
| Creative Planning 0.00% of their portfolio | 10.4k $57.5k | Added +347 |
| Laird Norton Wetherby Wealth Management, LLC 0.00% of their portfolio | 10.0k $55.5k | Unchanged |
| LexAurum Advisors, LLC 0.01% of their portfolio | 10.0k $55.5k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 9.9k $55.1k | Added +6.9k |
| SIGNATUREFD, LLC 0.00% of their portfolio | 8.6k $47.8k | Added +250 |
| Sanctuary Wealth Management, L.L.C. 0.03% of their portfolio | 8.2k $45.4k | Unchanged |
| PRINCIPAL SECURITIES, INC. 0.00% of their portfolio | 7.2k $40.1k | Reduced -733 |
| Capital Analysts, LLC 0.00% of their portfolio | 7.1k $40.0k | New |
| Global Retirement Partners, LLC 0.00% of their portfolio | 7.0k $38.9k | Added +1.0k |
| NFSG Corp 0.01% of their portfolio | 5.5k $30.4k | Reduced -1.4k |
| Redwood Wealth Management Group, LLC 0.02% of their portfolio | 5.5k $30.4k | New |
| Eukles Asset Management 0.01% of their portfolio | 5.0k $27.8k | Unchanged |
| US BANCORP \DE\ 0.00% of their portfolio | 4.4k $24.2k | Unchanged |
| Blue Trust, Inc. 0.00% of their portfolio | 4.0k $32.3k | Unchanged |
| HUB Investment Partners, LLC 0.00% of their portfolio | 3.0k $16.6k | Unchanged |
| Itau Unibanco Holding S.A. 0.00% of their portfolio | 2.8k $15.6k | New |
| Pathway Financial Advisers, LLC 0.00% of their portfolio | 2.2k $12.3k | Unchanged |
| AlphaMark Advisors, LLC 0.00% of their portfolio | 2.1k $12.0k | Unchanged |
| FMR LLC 0.00% of their portfolio | 2.0k $11.3k | Reduced -9.6k |
| TD Waterhouse Canada Inc. 0.00% of their portfolio | 2.0k $11.5k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 1.9k $10.7k | Added +271 |
| Colonial Trust Co / SC 0.00% of their portfolio | 1.9k $10.3k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 1.8k $9.9k | Added +1.1k |
| JONES FINANCIAL COMPANIES LLLP 0.00% of their portfolio | 1.7k $9.6k | Added +1.6k |
| Cedar Wealth Management, LLC 0.00% of their portfolio | 1.6k $9.2k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 1.6k $8.6k | Unchanged |
| Allworth Financial LP 0.00% of their portfolio | 1.3k $8.4k | Unchanged |
| BARTLETT & CO. WEALTH MANAGEMENT LLC 0.00% of their portfolio | 1.3k $7.1k | Unchanged |
| IFP Advisors, Inc 0.00% of their portfolio | 1.2k $6.5k | Added +120 |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 1.1k $5.9k | Unchanged |
| FIFTH THIRD BANCORP 0.00% of their portfolio | 1.0k $5.5k | Unchanged |
| Arrow Financial Corp 0.00% of their portfolio | 1.0k $5.5k | Unchanged |