Vault-13

PURPLE INNOVATION INC PRPL

COM · Common Stock · CUSIP 74640Y106 · ISIN US74640Y1064

120 institutional holders +6 vs Q3 2022
82,948,58682.9m shares reported held*
$397.3mreported value*
25 new 38 added 28 reduced 21 sold out net sold ≈ $8.6m (-1.8m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $4.79. Options: 10 managers hold calls ($2.4m notional), 9 hold puts ($1.6m).

Trends to Q4 2022

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 114Q4 22: 120120Q3 22Q4 22
Numbers
QuarterHolders
Q3 2022114
Q4 2022120

Calls vs puts

Options held, notional value, last 4 quarters. P/C = puts ÷ calls

CallsPuts
$0$1m$2m$3m$4mQ3 22 calls: $3.0mQ3 22 puts: $2.5mQ3 22P/C 0.83Q4 22 calls: $2.4mQ4 22 puts: $1.6mQ4 22P/C 0.66
Numbers
QuarterCallsPutsP/C
Q3 2022$3.0m$2.5m0.83
Q4 2022$2.4m$1.6m0.66

Biggest buyers

WASATCH ADVISORS LP New +1,059,220+1.1m
Manatuck Hill Partners, LLC New +500,000+500.0k
FULLER & THALER ASSET MANAGEMENT, INC. New +387,402+387.4k
Brandywine Global Investment Management, LLC Added +347,307+347.3k
VANGUARD GROUP INC Added +302,418+302.4k
Informed Momentum Co LLC New +284,472+284.5k
FMR LLC Added +240,902+240.9k
Nuveen Asset Management, LLC Added +228,902+228.9k
AWH Capital, L.P. Added +225,000+225.0k
HRT FINANCIAL LP Added +201,472+201.5k

Biggest sellers

FEDERATED HERMES, INC. Sold out -1,939,770-1.9m
BANK OF AMERICA CORP /DE/ Reduced -799,117-799.1k
No Street GP LP Reduced -600,000-600.0k
HAWK RIDGE CAPITAL MANAGEMENT LP Sold out -420,000-420.0k
SCHWARTZ INVESTMENT COUNSEL INC Reduced -411,000-411.0k
CITADEL ADVISORS LLC Reduced -388,711-388.7k
RBF Capital, LLC Sold out -386,712-386.7k
J. Goldman & Co LP Sold out -246,850-246.8k
Graham Capital Management, L.P. Reduced -215,741-215.7k
Freshford Capital Management, LLC Reduced -178,786-178.8k

Biggest calls

CITADEL ADVISORS LLC Reduced $821.5k171.5k shares
GROUP ONE TRADING LLC Added $797.5k166.5k shares
SUSQUEHANNA INTERNATIONAL GROUP, LLP Reduced $461.8k96.4k shares
SIMPLEX TRADING, LLC Reduced $132.0k27.7k shares
WOLVERINE TRADING, LLC Reduced $87.0k18.1k shares
Schonfeld Strategic Advisors LLC New $23.0k10.0k shares
Walleye Trading LLC Reduced $22.5k4.7k shares
COWEN AND COMPANY, LLC New $5.0k25.0k shares
CONCOURSE FINANCIAL GROUP SECURITIES, INC. Unchanged $00 shares
Cutler Group LLC / CA Reduced $0700 shares

Biggest puts

GROUP ONE TRADING LLC Reduced $386.1k80.6k shares
CITADEL ADVISORS LLC Reduced $370.7k77.4k shares
SUSQUEHANNA INTERNATIONAL GROUP, LLP Reduced $323.3k67.5k shares
Belvedere Trading LLC New $213.2k44.5k shares
Walleye Trading LLC Reduced $131.7k27.5k shares
WOLVERINE TRADING, LLC Reduced $72.0k15.0k shares
SIMPLEX TRADING, LLC Reduced $57.0k12.1k shares
COWEN AND COMPANY, LLC New $1.5k20.7k shares
CONCOURSE FINANCIAL GROUP SECURITIES, INC. Unchanged $00 shares

Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

HolderStakeChangeShares Last filed
Coliseum Capital Management, LLC 13D · may seek influence no change · filed 2025-05-06
Stated purposeItem 4 is hereby amended and supplemented as follows: Amended and Restated Credit Agreement and Incremental Warrants On May 2, 2025, the Issuer and certain of its subsidiaries (collectively, the "Loan Parties") entered into an amendment (the "Credit Agreement Amendment") to the Amended and Restated Credit Agreement, dated as of January 23, 2024, as amended by the First Amendment to Amended and Restated Credit Agreement, dated as of March 12, 2025 (the "Amended and Restated Credit Agreement"), with the Second Amendment Term Loan Lenders (as defined in the Credit Agreement Amendment) which amends the Amended and Restated Credit Agreement. The Credit Agreement Amendment, among other things, provides for an increase in the principal amount of the senior secured term loan facility by $20.0 mi… Full filing
49.9% no change 61.1m≈ $21.8m 2025-05-06
SOMNIGROUP INTERNATIONAL INC. 13G · passive investor new · filed 2025-08-14 6.9% new 8.0m≈ $2.9m 2025-08-14

Insider purchases and sales in Q4 2022

Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.

Officers and directors buying vs selling

Number of people, by quarter (10% owners not included)

BuyingSelling
505Q1 21: 0 buyingQ1 21: 0 sellingQ2 21: 0 buyingQ2 21: 0 sellingQ2 21Q3 21: 0 buyingQ3 21: 0 sellingQ4 21: 2 buyingQ4 21: 0 sellingQ4 21Q1 22: 5 buyingQ1 22: 0 sellingQ2 22: 2 buyingQ2 22: 0 sellingQ2 22Q3 22: 3 buyingQ3 22: 0 sellingQ4 22: 0 buyingQ4 22: 0 sellingQ4 22
Numbers
QuarterBuyingBoughtSellingSoldSold under a plan
Q1 20210—0——
Q2 20210—0——
Q3 20210—0——
Q4 20212$99.5m0——
Q1 20225$51.3m0——
Q2 20222$43.3m0——
Q3 20223$117.6k0——
Q4 20220—0——

None reported in Q4 2022.

Holders, Q4 2022

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Coliseum Capital Management, LLC 14.58% of their portfolio Rowayton, CT 40,854,13040.9m $195.7m $195.7m 14.58% Unchanged
2 FMR LLC 0.01% of their portfolio BOSTON, MA 11,177,41811.2m $53.5m $53.5m 0.01% Added +240.9k +240,902
3 No Street GP LP 2.59% of their portfolio San Francisco, CA 4,100,0004.1m $19.6m $19.6m 2.59% Reduced -600.0k -600,000
4 BlackRock Inc. 0.00% of their portfolio New York, NY 3,709,6943.7m $17.8m $17.8m 0.00% Added +121.5k +121,497
5 Freshford Capital Management, LLC 3.73% of their portfolio HARRISON, NY 3,317,2143.3m $15.9m $15.9m 3.73% Reduced -178.8k -178,786
6 Brandywine Global Investment Management, LLC 0.10% of their portfolio PHILADELPHIA, PA 2,785,1142.8m $13.3m $13.3m 0.10% Added +347.3k +347,307
7 VANGUARD GROUP INC 0.00% of their portfolio Valley Forge, PA 2,630,9472.6m $12.6m $12.6m 0.00% Added +302.4k +302,418
8 BANK OF AMERICA CORP /DE/ 0.00% of their portfolio CHARLOTTE, NC 1,795,2471.8m $8.6m $8.6m 0.00% Reduced -799.1k -799,117
9 SCHWARTZ INVESTMENT COUNSEL INC 0.36% of their portfolio PLYMOUTH, MI 1,658,9901.7m $7.9m $7.9m 0.36% Reduced -411.0k -411,000
10 STATE STREET CORP 0.00% of their portfolio BOSTON, MA 1,127,3161.1m $5.4m $5.4m 0.00% Reduced -20.6k -20,570
11 WASATCH ADVISORS LP 0.03% of their portfolio SALT LAKE CITY, UT 1,059,2201.1m $5.1m $5.1m 0.03% New
12 GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio BOSTON, MA 974,188974.2k $4.7m $4.7m 0.00% Added +40.5k +40,526
13 Lapides Asset Management, LLC 1.28% of their portfolio GREENWICH, CT 501,800501.8k $2.4m $2.4m 1.28% Reduced -25.4k -25,400
14 Nuveen Asset Management, LLC 0.00% of their portfolio CHICAGO, IL 501,076501.1k $2.4m $2.4m 0.00% Added +228.9k +228,902
15 Manatuck Hill Partners, LLC 1.13% of their portfolio WESTPORT, CT 500,000500.0k $2.4m $2.4m 1.13% New
16 HRT FINANCIAL LP 0.03% of their portfolio NEW YORK, NY 487,617487.6k $2.3m $2.3m 0.03% Added +201.5k +201,472
17 NORTHERN TRUST CORP 0.00% of their portfolio CHICAGO, IL 473,651473.7k $2.3m $2.3m 0.00% Reduced -14.6k -14,635
18 AWH Capital, L.P. 1.29% of their portfolio DALLAS, TX 430,000430.0k $2.1m $2.1m 1.29% Added +225.0k +225,000
19 FULLER & THALER ASSET MANAGEMENT, INC. 0.01% of their portfolio SAN MATEO, CA 387,402387.4k $1.9m $1.9m 0.01% New
20 CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio SAN FRANCISCO, CA 384,836384.8k $1.8m $1.8m 0.00% Added +54.0k +53,963
21 DIMENSIONAL FUND ADVISORS LP 0.00% of their portfolio AUSTIN, TX 310,481310.5k $1.5m $1.5m 0.00% Added +140.0k +139,989
22 Informed Momentum Co LLC 0.28% of their portfolio SOLANA BEACH, CA 284,472284.5k $1.4m $1.4m 0.28% New
23 Bank of New York Mellon Corp 0.00% of their portfolio NEW YORK, NY 201,225201.2k $963.9k $963.9k 0.00% Reduced -3.8k -3,843
24 GSA CAPITAL PARTNERS LLP 0.11% of their portfolio LONDON, X0 182,650182.7k $875.0k $875.0k 0.11% Added +119.3k +119,278
25 STATE OF WISCONSIN INVESTMENT BOARD 0.00% of their portfolio MADISON, WI 178,809178.8k $856.5k $856.5k 0.00% Reduced -21.3k -21,274
26 Swiss National Bank 0.00% of their portfolio ZURICH, V8 129,900129.9k $622.2k $622.2k 0.00% Added +6.6k +6,600
27 GOLDMAN SACHS GROUP INC 0.00% of their portfolio NEW YORK, NY 127,373127.4k $610.1k $610.1k 0.00% Added +54.3k +54,274
28 Full Sail Capital, LLC 0.05% of their portfolio OKLAHOMA CITY, OK 116,030116.0k $555.8k $555.8k 0.05% Unchanged
29 TUDOR INVESTMENT CORP ET AL 0.01% of their portfolio STAMFORD, CT 115,681115.7k $554.0k $554.0k 0.01% Added +58.0k +58,050
30 Invesco Ltd. 0.00% of their portfolio ATLANTA, GA 112,494112.5k $538.8k $538.8k 0.00% Added +28.4k +28,362
31 Corient Private Wealth LP 0.00% of their portfolio MIAMI, FL 103,500103.5k $495.8k $495.8k 0.00% First filing
32 ClariVest Asset Management LLC 0.02% of their portfolio SAN DIEGO, CA 96,50096.5k $462.0k $462.0k 0.02% New
33 OCCUDO QUANTITATIVE STRATEGIES LP 0.05% of their portfolio FORT LAUDERDALE, FL 84,33884.3k $404.0k $404.0k 0.05% Reduced -52.3k -52,327
34 RHUMBLINE ADVISERS 0.00% of their portfolio BOSTON, MA 83,34783.3k $399.0k $399.0k 0.00% Added +851 +851
35 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 80,89480.9k $387.5k $387.5k 0.00% Reduced -12.5k -12,472
36 Quent Capital, LLC 0.07% of their portfolio NEW YORK, NY 80,00080.0k $383.2k $383.2k 0.07% Added +5.0k +5,000
37 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 77,80077.8k $372.7k $372.7k 0.00% Unchanged
38 B.O.S.S. Retirement Advisors, LLC 0.10% of their portfolio Lehi, UT 77,70077.7k $372.2k $372.2k 0.10% First filing
39 CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio WEST SACRAMENTO, CA 68,64068.6k $328.8k $328.8k 0.00% Added +731 +731
40 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 67,72767.7k $324.4k $324.4k 0.00% Added +25.1k +25,118
41 Jump Financial, LLC 0.02% of their portfolio Chicago, IL 67,38567.4k $322.8k $322.8k 0.02% New
42 MARSHALL WACE, LLP 0.00% of their portfolio LONDON, X0 61,69161.7k $295.5k $295.5k 0.00% New
43 Sterling Investment Counsel, LLC 0.18% of their portfolio Buffalo, NY 60,68260.7k $290.7k $290.7k 0.18% Unchanged
44 UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio NEW YORK, NY 60,38660.4k $289.2k $289.2k 0.00% Unchanged
45 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 53,74153.7k $257.4k $257.4k 0.00% First filing
46 Balyasny Asset Management L.P. 0.00% of their portfolio Chicago, IL 51,93851.9k $248.8k $248.8k 0.00% Added +35.2k +35,218
47 Squarepoint Ops LLC 0.00% of their portfolio NEW YORK, NY 51,13151.1k $244.9k $244.9k 0.00% Added +17.8k +17,813
48 ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio NASHVILLE, TN 50,40050.4k $241.4k $241.4k 0.00% Unchanged
49 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 44,43444.4k $213.0k $213.0k 0.00% Reduced -66.5k -66,475
50 Belvedere Trading LLC 0.12% of their portfolio CHICAGO, IL 44,29344.3k $212.2k $212.2k 0.12% Added +3.9k +3,946
51 Schonfeld Strategic Advisors LLC 0.00% of their portfolio NEW YORK, NY 42,50042.5k $203.6k $203.6k 0.00% Reduced -65.8k -65,800
52 GROUP ONE TRADING LLC 0.01% of their portfolio CHICAGO, IL 42,36542.4k $202.9k $202.9k 0.01% Added +1.5k +1,506
53 CREDIT SUISSE AG/ 0.00% of their portfolio ZURICH, V8 42,16642.2k $202.0k $202.0k 0.00% Reduced -254 -254
54 COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio WALTHAM, MA 41,05041.0k $196.0k $196.0k 0.00% Unchanged
55 PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio BALTIMORE, MD 39,81039.8k $191.0k $191.0k 0.00% Added +78 +78
56 NEW YORK STATE COMMON RETIREMENT FUND 0.00% of their portfolio ALBANY, NY 39,65939.7k $190.0k $190.0k 0.00% Added +25.7k +25,687
57 Graham Capital Management, L.P. 0.01% of their portfolio ROWAYTON, CT 36,23536.2k $173.6k $173.6k 0.01% Reduced -215.7k -215,741
58 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 34,85734.9k $167.0k $167.0k 0.00% Added +4.6k +4,562
59 CANADA LIFE ASSURANCE Co 0.00% of their portfolio WINNIPEG, A2 33,62733.6k $162.0k $162.0k 0.00% Added +11.2k +11,245
60 SG Americas Securities, LLC 0.00% of their portfolio NEW YORK, NY 31,91531.9k $153.0k $153.0k 0.00% Added +896 +896
61 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 31,33131.3k $150.1k $150.1k 0.00% Reduced -388.7k -388,711
62 MetLife Investment Management, LLC 0.00% of their portfolio Whippany, NJ 29,28729.3k $140.3k $140.3k 0.00% New
63 IRONWOOD INVESTMENT MANAGEMENT LLC 0.09% of their portfolio BOSTON, MA 27,24027.2k $130.5k $130.5k 0.09% Reduced -2.8k -2,796
64 Bayesian Capital Management, LP 0.02% of their portfolio Brooklyn, NY 26,31226.3k $126.0k $126.0k 0.02% New
65 UBS Group AG 0.00% of their portfolio ZURICH, V8 26,21026.2k $125.5k $125.5k 0.00% Added +16.1k +16,114
66 AMERICAN INTERNATIONAL GROUP, INC. 0.00% of their portfolio New York, NY 25,96826.0k $124.4k $124.4k 0.00% Reduced -94 -94
67 TWO SIGMA INVESTMENTS, LP 0.00% of their portfolio NEW YORK, NY 25,30025.3k $121.2k $121.2k 0.00% New
68 DEUTSCHE BANK AG\ 0.00% of their portfolio FRANKFURT AM MAIN, 2M 24,66724.7k $118.2k $118.2k 0.00% Added +366 +366
69 Crumly & Associates Inc. 0.04% of their portfolio SPRINGFIELD, IL 23,26323.3k $111.4k $111.4k 0.04% Unchanged
70 MANUFACTURERS LIFE INSURANCE COMPANY, THE 0.00% of their portfolio Toronto, A6 23,06623.1k $110.5k $110.5k 0.00% Reduced -335 -335
71 Harvest Investment Services, LLC 0.11% of their portfolio Oakbrook Terrace, IL 21,48521.5k $102.9k $102.9k 0.11% New
72 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 21,15721.2k $101.3k $101.3k 0.00% Reduced -1.8k -1,800
73 VOYA INVESTMENT MANAGEMENT LLC 0.00% of their portfolio ATLANTA, GA 20,77320.8k $99.5k $99.5k 0.00% Unchanged
74 Legal & General Group Plc 0.00% of their portfolio London, X0 20,35120.4k $97.5k $97.5k 0.00% Added +2.6k +2,599
75 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 18,85818.9k $90.0k $90.0k 0.00% New
76 Alpine Global Management, LLC 0.03% of their portfolio NEW YORK, NY 17,56017.6k $84.0k $84.0k 0.03% New
77 OSAIC HOLDINGS, INC. 0.00% of their portfolio SCOTTSDALE, AZ 16,38616.4k $78.0k $78.0k 0.00% Reduced -2.5k -2,450
78 ARIZONA STATE RETIREMENT SYSTEM 0.00% of their portfolio PHOENIX, AZ 15,18015.2k $72.7k $72.7k 0.00% Added +582 +582
79 COWEN AND COMPANY, LLC 0.01% of their portfolio NEW YORK, NY 14,10014.1k $67.5k $67.5k 0.01% New
80 Quantamental Technologies LLC 0.03% of their portfolio WHITE PLAINS, NY 12,09512.1k $57.9k $57.9k 0.03% New
81 Cubist Systematic Strategies, LLC 0.00% of their portfolio STAMFORD, CT 11,90011.9k $57.0k $57.0k 0.00% Reduced -25.6k -25,556
82 JANUS HENDERSON GROUP PLC 0.00% of their portfolio LONDON, X0 11,74211.7k $56.2k $56.2k 0.00% Reduced -12.3k -12,268
83 VICTORY CAPITAL MANAGEMENT INC 0.00% of their portfolio San Antonio, TX 10,26710.3k $49.2k $49.2k 0.00% Not comparable
84 STIFEL FINANCIAL CORP 0.00% of their portfolio ST. LOUIS, MO 10,00010.0k $47.9k $47.9k 0.00% Unchanged
85 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 10,00010.0k $47.9k $47.9k 0.00% Unchanged
86 FIRST MANHATTAN CO. LLC. 0.00% of their portfolio NEW YORK, NY 9,0009.0k $43.1k $43.1k 0.00% Unchanged
87 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 8,8558.9k $43.0k $43.0k 0.00% Added +6.8k +6,849
88 Zurcher Kantonalbank (Zurich Cantonalbank) 0.00% of their portfolio ZURICH, V8 8,0368.0k $38.5k $38.5k 0.00% Unchanged
89 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 7,5057.5k $33.2k $33.2k 0.00% New
90 AMALGAMATED BANK 0.00% of their portfolio NEW YORK, NY 7,2007.2k $34.0k $34.0k 0.00% Unchanged
91 Tower Research Capital LLC (TRC) 0.00% of their portfolio NEW YORK, NY 5,1185.1k $24.0k $24.0k 0.00% Added +2.2k +2,158
92 Ameritas Investment Partners, Inc. 0.00% of their portfolio LINCOLN, NE 4,4154.4k $25.7k $25.7k 0.00% Unchanged
93 Point72 Middle East FZE 0.00% of their portfolio DUBAI, C0 4,4044.4k $21.1k $21.1k 0.00% First filing
94 SIMPLEX TRADING, LLC 0.00% of their portfolio CHICAGO, IL 4,0164.0k $19.0k $19.0k 0.00% New
95 BNP PARIBAS FINANCIAL MARKETS 0.00% of their portfolio PARIS, I0 3,8403.8k $18.4k $18.4k 0.00% Reduced -23.3k -23,278
96 Cutler Group LLC / CA 0.00% of their portfolio SAN FRANCISCO, CA 3,7853.8k $18.0k $18.0k 0.00% Added +1.7k +1,675
97 Metropolitan Life Insurance Co/NY 0.00% of their portfolio New York, NY 3,5293.5k $16.9k $16.9k 0.00% New
98 NISA INVESTMENT ADVISORS, LLC 0.00% of their portfolio ST. LOUIS, MO 3,1223.1k $15.0k $15.0k 0.00% Added +22 +22
99 Walleye Trading LLC 0.00% of their portfolio NEW YORK, NY 2,4602.5k $11.8k $11.8k 0.00% Reduced -8.1k -8,061
100 Allspring Global Investments Holdings, LLC 0.00% of their portfolio CHARLOTTE, NC 2,1072.1k $10.1k $10.1k 0.00% Reduced -47 -47