INNOVATOR ETFS TRUST KNOV
US SMALL CAP PWR · ETP · CUSIP 45784N866
36
institutional holders
+2 vs Q1 2026
3.2m
shares reported held*
$100.3mreported value*
4 new
6 added
10 reduced
2 sold out
net bought ≈ $7.4m (+232.3k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $31.70.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q4 2024 | 23 |
| Q1 2025 | 25 |
| Q2 2025 | 26 |
| Q3 2025 | 23 |
| Q4 2025 | 33 |
| Q1 2026 | 34 |
| Q2 2026 | 36 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2025 | 10 | 7 |
| Q2 2025 | 8 | 9 |
| Q3 2025 | 4 | 12 |
| Q4 2025 | 21 | 6 |
| Q1 2026 | 7 | 12 |
| Q2 2026 | 10 | 12 |
Biggest buyers
| Berkshire Money Management, Inc. | Added | +131.7k |
| Cambridge Investment Research Advisors, Inc. | Added | +62.1k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +53.4k |
| CITADEL ADVISORS LLC | New | +28.0k |
| Waterloo Capital, L.P. | New | +6.9k |
| Cypress Wealth Services, LLC | New | +6.7k |
| WEALTH ALLIANCE, LLC | New | +6.3k |
| LPL Financial LLC | Added | +2.5k |
| OSAIC HOLDINGS, INC. | Added | +1.6k |
| Cetera Investment Advisers | Added | +150 |
Biggest sellers
| Sherry Group, Inc. | Reduced | -28.1k |
| OLD MISSION CAPITAL LLC | Reduced | -28.1k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -3.9k |
| Kestra Advisory Services, LLC | Reduced | -3.4k |
| FIDUCIARY FINANCIAL GROUP, LLC | Reduced | -1.0k |
| TopTier Wealth Management, LLC | Sold out | -935 |
| Miller Financial Services LLC | Reduced | -500 |
| Legacy Wealth Managment, LLC/ID | Sold out | -458 |
| AE Wealth Management LLC | Reduced | -280 |
| MERCER GLOBAL ADVISORS INC /ADV | Reduced | -187 |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| Berkshire Money Management, Inc. 6.83% of their portfolio | 2.4m $74.8m | Added +131.7k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 127.0k $4.0m | Added +62.1k |
| Cetera Investment Advisers 0.00% of their portfolio | 121.1k $3.8m | Added +150 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 99.0k $3.1m | Added +53.4k |
| FIDUCIARY FINANCIAL GROUP, LLC 0.26% of their portfolio | 71.1k $2.3m | Reduced -1.0k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 62.5k $2.0m | Reduced -3.9k |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 37.4k $1.2m | Reduced -3.4k |
| Faithward Advisors, LLC 0.14% of their portfolio | 35.2k $1.1m | Reduced -164 |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 28.0k $886.4k | New |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 27.4k $868.1k | Reduced -15 |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 20.9k $662.6k | Added +1.6k |
| LPL Financial LLC 0.00% of their portfolio | 18.7k $592.3k | Added +2.5k |
| AdvisorNet Financial, Inc 0.03% of their portfolio | 18.0k $570.9k | Unchanged |
| Miller Financial Services LLC 0.46% of their portfolio | 18.0k $569.5k | Reduced -500 |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 15.8k $501.4k | Reduced -187 |
| Private Advisor Group, LLC 0.00% of their portfolio | 12.1k $383.7k | Unchanged |
| Sherry Group, Inc. 0.32% of their portfolio | 11.3k $323.5k | Reduced -28.1k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 10.9k $346.5k | Reduced -28.1k |
| Diligent Investors, LLC 0.07% of their portfolio | 10.4k $329.8k | Unchanged |
| Keating Financial Advisory Services, Inc. 0.04% of their portfolio | 10.2k $322.0k | Unchanged |
| HighTower Advisors, LLC 0.00% of their portfolio | 8.1k $256.6k | Unchanged |
| Waterloo Capital, L.P. 0.01% of their portfolio | 6.9k $217.5k | New |
| Cypress Wealth Services, LLC 0.03% of their portfolio | 6.7k $212.2k | New |
| WEALTH ALLIANCE, LLC 0.02% of their portfolio | 6.3k $201.2k | New |
| IFP Advisors, Inc 0.00% of their portfolio | 4.5k $142.7k | Unchanged |
| GILL CAPITAL PARTNERS, LLC 0.03% of their portfolio | 4.0k $125.3k | Unchanged |
| DHJJ Financial Advisors, Ltd. 0.02% of their portfolio | 2.4k $76.9k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 2.4k $74.9k | Unchanged |
| AE Wealth Management LLC 0.00% of their portfolio | 2.4k $74.8k | Reduced -280 |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 1.8k $56.0k | Unchanged |
| Capital Investment Advisory Services, LLC 0.00% of their portfolio | 1.3k $41.5k | Unchanged |
| Noble Wealth Management PBC 0.02% of their portfolio | 1.2k $38.1k | Unchanged |
| PFS Partners, LLC 0.02% of their portfolio | 1.2k $37.1k | Unchanged |
| PHILLIPS FINANCIAL MANAGEMENT, LLC 0.00% of their portfolio | 890 $28.2k | Unchanged |
| Financial Network Wealth Advisors LLC 0.02% of their portfolio | 765 $24.3k | Unchanged |
| Capital Analysts, LLC 0.00% of their portfolio | 59 $2.0k | Unchanged |