INNOVATOR ETFS TRUST ZDEK
EQUITY DEFINED P · ETP · CUSIP 45784N858
67
institutional holders
+0 vs Q2 2025
2.4m
shares reported held*
$60.3mreported value*
10 new
5 added
30 reduced
11 sold out
net sold ≈ $25.3m (-1.0m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $25.26.
Trends to Q3 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q4 2024 | 40 |
| Q1 2025 | 65 |
| Q2 2025 | 67 |
| Q3 2025 | 67 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2025 | 47 | 6 |
| Q2 2025 | 28 | 25 |
| Q3 2025 | 15 | 41 |
Biggest buyers
| PFG Private Wealth Management, LLC | New | +20.9k |
| Beacon Pointe Advisors, LLC | New | +16.5k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | New | +15.4k |
| Clear Creek Financial Management, LLC | New | +14.8k |
| Focus Partners Advisor Solutions, LLC | Added | +14.3k |
| LPL Financial LLC | New | +11.7k |
| RPS ADVISORY SOLUTIONS LLC | New | +11.4k |
| Farther Finance Advisors, LLC | Added | +6.0k |
| Advisory Services Network, LLC | New | +2.0k |
| CITADEL ADVISORS LLC | Added | +1.9k |
Biggest sellers
| Legacy CG, LLC | Sold out | -276.0k |
| AE Wealth Management LLC | Reduced | -218.1k |
| HARBOUR INVESTMENTS, INC. | Reduced | -120.0k |
| HOWARD BAILEY SECURITIES, LLC | Reduced | -85.4k |
| Csenge Advisory Group | Reduced | -63.7k |
| MML INVESTORS SERVICES, LLC | Sold out | -50.1k |
| JANE STREET GROUP, LLC | Sold out | -42.8k |
| Kingsview Wealth Management, LLC | Reduced | -37.4k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -24.7k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -21.1k |
Holders, Q3 2025
| Manager | Shares | Change |
|---|---|---|
| CARY STREET PARTNERS FINANCIAL LLC 0.14% of their portfolio | 217.3k $5.5m | Reduced -9.0k |
| HARBOUR INVESTMENTS, INC. 0.11% of their portfolio | 193.4k $4.9m | Reduced -120.0k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 165.0k $4.2m | Reduced -24.7k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 155.8k $3.9m | Reduced -21.1k |
| AE Wealth Management LLC 0.02% of their portfolio | 116.0k $2.9m | Reduced -218.1k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 110.1k $2.8m | Reduced -8.1k |
| KFG WEALTH MANAGEMENT, LLC 0.29% of their portfolio | 80.3k $2.0m | Unchanged |
| Prasad Wealth Partners, LLC 0.54% of their portfolio | 76.1k $1.9m | Unchanged |
| Cetera Investment Advisers 0.00% of their portfolio | 69.8k $1.8m | Reduced -3.7k |
| Owen LaRue, LLC 0.67% of their portfolio | 67.8k $1.7m | Reduced -545 |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 66.2k $1.7m | Reduced -10.8k |
| Independent Wealth Network Inc. 0.52% of their portfolio | 64.0k $1.6m | Reduced -870 |
| CENTAURUS FINANCIAL, INC. 0.07% of their portfolio | 57.7k $1.5m | Reduced -1.2k |
| Archer Investment Corp 0.30% of their portfolio | 52.0k $1.3m | Reduced -2.4k |
| HOWARD BAILEY SECURITIES, LLC 0.37% of their portfolio | 51.6k $1.3m | Reduced -85.4k |
| FC Advisory LLC 0.35% of their portfolio | 47.5k $1.2m | Reduced -482 |
| Csenge Advisory Group 0.06% of their portfolio | 47.0k $1.2m | Reduced -63.7k |
| Brookstone Capital Management 0.01% of their portfolio | 37.7k $953.2k | Reduced -2.2k |
| Focus Partners Advisor Solutions, LLC 0.01% of their portfolio | 37.0k $943.5k | Added +14.3k |
| Orion Porfolio Solutions, LLC 0.01% of their portfolio | 35.1k $885.7k | Unchanged |
| Trek Financial, LLC 0.05% of their portfolio | 34.3k $865.8k | Unchanged |
| Kingsview Wealth Management, LLC 0.01% of their portfolio | 32.1k $810.0k | Reduced -37.4k |
| BRASS TAX WEALTH MANAGEMENT, INC 0.13% of their portfolio | 30.8k $776.9k | Unchanged |
| Capital Analysts, LLC 0.02% of their portfolio | 30.6k $773.0k | Unchanged |
| Marshall Financial Group, LLC 0.15% of their portfolio | 29.5k $745.7k | Unchanged |
| FSA Advisors, Inc. 0.55% of their portfolio | 27.6k $697.6k | Reduced -11.5k |
| Allegiance Financial Group Advisory Services LLC 0.13% of their portfolio | 22.7k $572.2k | Unchanged |
| INDEPENDENT FINANCIAL GROUP, LLC 0.01% of their portfolio | 21.4k $540.6k | Reduced -3.0k |
| PFG Private Wealth Management, LLC 0.24% of their portfolio | 20.9k $528.9k | New |
| Integrity Wealth Solutions LLC 0.24% of their portfolio | 20.9k $528.9k | Unchanged |
| AssuredPartners Investment Advisors, LLC 0.11% of their portfolio | 19.2k $485.6k | Reduced -4.1k |
| Alpine Bank Wealth Management 0.07% of their portfolio | 18.8k $473.6k | Unchanged |
| Vantage Financial Partners, LLC 0.09% of their portfolio | 17.5k $441.7k | Reduced -754 |
| Lineweaver Wealth Advisors, LLC 0.06% of their portfolio | 17.1k $431.8k | Unchanged |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 16.5k $417.0k | Reduced -2.2k |
| Beacon Pointe Advisors, LLC 0.00% of their portfolio | 16.5k $416.5k | New |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 16.0k $405.1k | Reduced -15.7k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 15.4k $389.9k | New |
| ROTHSCHILD INVESTMENT LLC 0.02% of their portfolio | 15.2k $384.0k | Unchanged |
| Clear Creek Financial Management, LLC 0.03% of their portfolio | 14.8k $374.2k | New |
| GWN SECURITIES INC. 0.09% of their portfolio | 14.8k $373.9k | Added +598 |
| Tradition Wealth Management, LLC 0.03% of their portfolio | 14.3k $360.7k | Reduced -20 |
| WEDBUSH SECURITIES INC 0.01% of their portfolio | 12.0k $303.0k | Reduced -2.6k |
| LPL Financial LLC 0.00% of their portfolio | 11.7k $295.8k | New |
| HRT FINANCIAL LP 0.00% of their portfolio | 11.7k $295.0k | Reduced -7.5k |
| World Investment Advisors 0.01% of their portfolio | 11.5k $290.8k | Unchanged |
| RPS ADVISORY SOLUTIONS LLC 0.14% of their portfolio | 11.4k $287.6k | New |
| Sonoma Allocations LLC 0.10% of their portfolio | 10.8k $271.6k | First filing |
| First Commonwealth Financial Corp /PA/ 0.04% of their portfolio | 10.4k $262.6k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 10.3k $261.4k | Added +1.9k |
| SAGESPRING WEALTH PARTNERS, LLC 0.00% of their portfolio | 10.1k $254.7k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 9.2k $232.1k | Unchanged |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 9.0k $227.0k | Unchanged |
| Chris Bulman Inc 0.10% of their portfolio | 8.3k $209.3k | Unchanged |
| IMG Wealth Management, Inc. 0.14% of their portfolio | 8.2k $207.3k | Unchanged |
| AdvisorNet Financial, Inc 0.01% of their portfolio | 7.8k $195.8k | Reduced -5.2k |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 6.6k $167.4k | Added +6.0k |
| EVOLUTION WEALTH MANAGEMENT INC. 0.16% of their portfolio | 6.1k $153.7k | Reduced -1.0k |
| BARCLAYS PLC 0.00% of their portfolio | 5.7k $143.8k | Reduced -2.4k |
| IFP Advisors, Inc 0.00% of their portfolio | 3.6k $91.1k | Added +220 |
| Noble Wealth Management PBC 0.04% of their portfolio | 3.2k $81.1k | First filing |
| Advisory Services Network, LLC 0.00% of their portfolio | 2.0k $50.5k | New |
| HARBOR INVESTMENT ADVISORY, LLC 0.00% of their portfolio | 1.0k $26.4k | Unchanged |
| Aptus Capital Advisors, LLC 0.00% of their portfolio | 700 $17.7k | New |
| UBS Group AG 0.00% of their portfolio | 553 $14.0k | Reduced -2.5k |
| MORGAN STANLEY 0.00% of their portfolio | 185 $4.7k | New |
| Sunbelt Securities, Inc. 0.00% of their portfolio | 100 $2.5k | New |