INNOVATOR ETFS TRUST KDEC
US SMALL CAP PWR · ETP · CUSIP 45784N833
47
institutional holders
+1 vs Q1 2025
1.2m
shares reported held*
$29.1mreported value*
10 new
8 added
14 reduced
9 sold out
net sold ≈ $10.3m (-427.1k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $23.95.
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q4 2024 | 37 |
| Q1 2025 | 46 |
| Q2 2025 | 47 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2025 | 30 | 8 |
| Q2 2025 | 18 | 23 |
Biggest buyers
| Merit Financial Group, LLC | New | +34.8k |
| Annis Gardner Whiting Capital Advisors, LLC | New | +15.5k |
| CITADEL ADVISORS LLC | New | +15.2k |
| Miller Financial Services LLC | New | +13.8k |
| Focus Partners Advisor Solutions, LLC | New | +11.1k |
| Belpointe Asset Management LLC | New | +8.6k |
| Vantage Point Financial LLC | New | +8.5k |
| SageView Advisory Group, LLC | Added | +7.2k |
| OSAIC HOLDINGS, INC. | Added | +6.3k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +5.8k |
Biggest sellers
| Berkshire Money Management, Inc. | Reduced | -401.5k |
| Catalina Capital Group, LLC | Reduced | -71.0k |
| Maltin Wealth Management, Inc. | Sold out | -19.2k |
| Berger Financial Group, Inc | Sold out | -14.5k |
| JPMORGAN CHASE & CO | Sold out | -12.1k |
| JANE STREET GROUP, LLC | Sold out | -11.3k |
| Kestra Advisory Services, LLC | Reduced | -6.0k |
| PFS Partners, LLC | Sold out | -6.0k |
| Cambridge Investment Research Advisors, Inc. | Reduced | -4.2k |
| BlackRock, Inc. | Sold out | -3.2k |
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| BLAIR WILLIAM & CO/IL 0.01% of their portfolio | 167.6k $4.0m | Reduced -450 |
| OLIVER LAGORE VANVALIN INVESTMENT GROUP 1.08% of their portfolio | 119.6k $2.7m | First filing |
| Cetera Investment Advisers 0.00% of their portfolio | 88.2k $2.1m | Reduced -1.2k |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 87.6k $2.1m | Reduced -4.2k |
| SageView Advisory Group, LLC 0.06% of their portfolio | 69.8k $1.7m | Added +7.2k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 46.6k $1.1m | Added +3.2k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 46.3k $1.1m | Reduced -2.5k |
| CORRADO ADVISORS, LLC 0.63% of their portfolio | 42.8k $1.0m | Reduced -641 |
| Berkshire Money Management, Inc. 0.10% of their portfolio | 40.5k $974.4k | Reduced -401.5k |
| Merit Financial Group, LLC 0.01% of their portfolio | 34.8k $835.6k | New |
| INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio | 34.7k $834.4k | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 33.6k $806.2k | Added +6.3k |
| First Commonwealth Financial Corp /PA/ 0.17% of their portfolio | 33.1k $795.3k | Unchanged |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 27.9k $669.4k | Reduced -6.0k |
| Outlook Wealth Advisors, LLC 0.17% of their portfolio | 27.6k $662.8k | Reduced -756 |
| Catalina Capital Group, LLC 0.37% of their portfolio | 22.6k $542.2k | Reduced -71.0k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 22.1k $530.0k | Added +627 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 20.8k $499.1k | Added +5.8k |
| NewEdge Advisors, LLC 0.00% of their portfolio | 20.1k $482.3k | Unchanged |
| CoreCap Advisors, LLC 0.02% of their portfolio | 19.6k $471.0k | Reduced -2.0k |
| SIGNATUREFD, LLC 0.01% of their portfolio | 18.0k $432.5k | Unchanged |
| Annis Gardner Whiting Capital Advisors, LLC 0.13% of their portfolio | 15.5k $373.1k | New |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 15.2k $366.1k | New |
| Weaver Consulting Group 0.10% of their portfolio | 14.9k $358.9k | Reduced -1.4k |
| HighTower Advisors, LLC 0.00% of their portfolio | 14.4k $346.7k | Added +95 |
| FSA Advisors, Inc. 0.27% of their portfolio | 13.9k $332.9k | Unchanged |
| Miller Financial Services LLC 0.42% of their portfolio | 13.8k $332.6k | New |
| Grantvest Financial Group LLC 0.21% of their portfolio | 11.7k $280.9k | Unchanged |
| Focus Partners Advisor Solutions, LLC 0.00% of their portfolio | 11.1k $267.7k | New |
| Allegiance Financial Group Advisory Services LLC 0.07% of their portfolio | 11.1k $267.7k | Unchanged |
| Phoenix Financial Ltd. 0.00% of their portfolio | 10.7k $256.1k | Reduced -2.4k |
| Diligent Investors, LLC 0.05% of their portfolio | 9.5k $228.3k | Unchanged |
| Belpointe Asset Management LLC 0.01% of their portfolio | 8.6k $207.5k | New |
| Vantage Point Financial LLC 0.09% of their portfolio | 8.5k $203.1k | New |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 6.2k $149.9k | Reduced -85 |
| AE Wealth Management LLC 0.00% of their portfolio | 4.8k $116.0k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 4.6k $110.8k | New |
| Wood Tarver Financial Group, LLC 0.03% of their portfolio | 4.3k $103.0k | Unchanged |
| WealthShield Partners, LLC 0.01% of their portfolio | 4.0k $96.1k | Unchanged |
| DHJJ Financial Advisors, Ltd. 0.03% of their portfolio | 3.2k $76.3k | Reduced -230 |
| IFP Advisors, Inc 0.00% of their portfolio | 2.3k $55.7k | Added +502 |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 1.8k $43.3k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 1.5k $36.3k | Unchanged |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 1.0k $24.0k | New |
| CURIO WEALTH, LLC 0.01% of their portfolio | 500 $12.0k | New |
| CWM, LLC 0.00% of their portfolio | 163 $4.0k | Added +4 |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |