INNOVATOR ETFS TRUST ZFEB
EQUITY DEF PROTN · ETP · CUSIP 45784N775
103
institutional holders
+4 vs Q1 2026
3.6m
shares reported held*
$93.5mreported value*
9 new
15 added
26 reduced
3 sold out
net bought ≈ $1.6m (+61.7k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $25.99.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q1 2025 | 55 |
| Q2 2025 | 77 |
| Q3 2025 | 78 |
| Q4 2025 | 77 |
| Q1 2026 | 99 |
| Q2 2026 | 103 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q2 2025 | 46 | 15 |
| Q3 2025 | 13 | 36 |
| Q4 2025 | 11 | 36 |
| Q1 2026 | 60 | 20 |
| Q2 2026 | 24 | 29 |
Biggest buyers
| Cambridge Investment Research Advisors, Inc. | Added | +66.5k |
| Ameritas Advisory Services, LLC | Added | +58.0k |
| Cerity Partners LLC | New | +40.9k |
| LPL Financial LLC | Added | +36.8k |
| Archer Investment Corp | Added | +25.7k |
| COLTON GROOME FINANCIAL ADVISORS, LLC | New | +21.0k |
| OLD MISSION CAPITAL LLC | New | +17.9k |
| HRT FINANCIAL LP | New | +9.8k |
| Foundations Investment Advisors, LLC | New | +9.6k |
| Disciplined Investments, LLC | New | +7.8k |
Biggest sellers
| NovaPoint Capital, LLC | Reduced | -75.9k |
| ENVESTNET ASSET MANAGEMENT INC | Reduced | -40.7k |
| Kestra Advisory Services, LLC | Reduced | -35.4k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -26.6k |
| SYKON CAPITAL LLC | Sold out | -23.4k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -10.7k |
| Trek Financial, LLC | Reduced | -8.3k |
| Atlantic Private Wealth, LLC | Reduced | -5.4k |
| INDEPENDENT FINANCIAL GROUP, LLC | Reduced | -5.3k |
| Lineweaver Wealth Advisors, LLC | Reduced | -4.4k |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| Trek Financial, LLC 0.42% of their portfolio | 325.0k $8.4m | Reduced -8.3k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 187.2k $4.9m | Reduced -26.6k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 157.8k $4.1m | Reduced -3.8k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 151.8k $3.9m | Added +66.5k |
| HARBOUR INVESTMENTS, INC. 0.04% of their portfolio | 124.4k $3.2m | Reduced -312 |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 122.1k $3.2m | Unchanged |
| Alpine Bank Wealth Management 0.38% of their portfolio | 115.0k $3.0m | Unchanged |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 111.3k $2.9m | Added +3.7k |
| Cetera Investment Advisers 0.00% of their portfolio | 100.4k $2.6m | Added +3.3k |
| Ameritas Advisory Services, LLC 0.05% of their portfolio | 99.8k $2.6m | Added +58.0k |
| NovaPoint Capital, LLC 0.46% of their portfolio | 85.0k $2.2m | Reduced -75.9k |
| Blossom Wealth Management 3.10% of their portfolio | 84.8k $2.2m | Unchanged |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 79.4k $2.1m | Reduced -35.4k |
| LPL Financial LLC 0.00% of their portfolio | 74.4k $1.9m | Added +36.8k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 69.1k $1.8m | Reduced -40.7k |
| Integrity Advisory Solutions, LLC 0.18% of their portfolio | 67.5k $1.8m | Added +2.3k |
| Lineweaver Wealth Advisors, LLC 0.19% of their portfolio | 60.9k $1.6m | Reduced -4.4k |
| Archer Investment Corp 0.15% of their portfolio | 60.5k $1.6m | Added +25.7k |
| Peak Wealth Management LLC 1.10% of their portfolio | 60.3k $1.6m | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 59.6k $1.5m | Added +3.6k |
| CANANDAIGUA NATIONAL BANK & TRUST CO 0.13% of their portfolio | 58.8k $1.5m | First filing |
| Ashton Thomas Private Wealth, LLC 0.03% of their portfolio | 58.0k $1.5m | Added +310 |
| HighTower Advisors, LLC 0.00% of their portfolio | 46.9k $1.2m | Unchanged |
| Heck Capital Advisors, LLC 0.07% of their portfolio | 44.7k $1.2m | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 43.8k $1.1m | Unchanged |
| Cerity Partners LLC 0.00% of their portfolio | 40.9k $1.1m | New |
| Kingsview Wealth Management, LLC 0.01% of their portfolio | 39.4k $1.0m | Unchanged |
| Summit Wealth Partners, LLC 0.14% of their portfolio | 38.1k $990.3k | Added +386 |
| OPTIMA CAPITAL LLC 0.39% of their portfolio | 37.6k $977.9k | Added +309 |
| INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio | 36.8k $955.4k | Reduced -5.3k |
| AssuredPartners Investment Advisors, LLC 0.09% of their portfolio | 35.2k $914.9k | Unchanged |
| Brookstone Capital Management 0.01% of their portfolio | 32.5k $845.2k | Reduced -454 |
| WPWealth LLP 0.10% of their portfolio | 26.4k $686.2k | Unchanged |
| Atlantic Private Wealth, LLC 0.41% of their portfolio | 26.0k $675.6k | Reduced -5.4k |
| CreativeOne Wealth, LLC 0.01% of their portfolio | 25.7k $668.5k | Reduced -195 |
| IFP Advisors, Inc 0.01% of their portfolio | 25.6k $665.3k | Unchanged |
| CENTRAL VALLEY ADVISORS, LLC 0.17% of their portfolio | 25.0k $649.4k | Reduced -808 |
| KFG WEALTH MANAGEMENT, LLC 0.07% of their portfolio | 24.6k $640.4k | Unchanged |
| IMG Wealth Management, Inc. 0.35% of their portfolio | 24.3k $630.4k | Unchanged |
| Truvestments Capital LLC 0.09% of their portfolio | 23.6k $613.2k | Unchanged |
| Chris Bulman Inc 0.22% of their portfolio | 23.5k $610.5k | Reduced -809 |
| Clear Creek Financial Management, LLC 0.04% of their portfolio | 21.5k $559.4k | Reduced -426 |
| COLTON GROOME FINANCIAL ADVISORS, LLC 0.13% of their portfolio | 21.0k $545.8k | New |
| AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 20.9k $543.5k | Unchanged |
| GWN SECURITIES INC. 0.09% of their portfolio | 20.9k $542.8k | Reduced -35 |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 19.6k $508.5k | Reduced -2.3k |
| DAVENPORT & Co LLC 0.00% of their portfolio | 18.7k $487.0k | Reduced -311 |
| AE Wealth Management LLC 0.00% of their portfolio | 18.0k $466.8k | Unchanged |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 17.9k $466.2k | New |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 17.7k $460.3k | Added +1.9k |
| Prostatis Group LLC 0.10% of their portfolio | 17.3k $448.4k | Reduced -760 |
| SIGNATUREFD, LLC 0.01% of their portfolio | 17.0k $441.7k | Unchanged |
| EVOLUTION WEALTH MANAGEMENT INC. 0.26% of their portfolio | 16.7k $434.9k | Reduced -2 |
| KELLY FINANCIAL GROUP LLC 0.09% of their portfolio | 16.2k $420.6k | Reduced -250 |
| CGN Advisors LLC 0.03% of their portfolio | 16.1k $417.4k | Unchanged |
| Waverly Advisors, LLC 0.00% of their portfolio | 16.0k $415.9k | Unchanged |
| Tradition Wealth Management, LLC 0.02% of their portfolio | 15.7k $408.0k | Unchanged |
| Mutual Advisors, LLC 0.01% of their portfolio | 15.7k $407.6k | Unchanged |
| Five Pine Wealth Management 0.22% of their portfolio | 14.9k $387.4k | Reduced -1.2k |
| Continuum Advisory, LLC 0.03% of their portfolio | 14.4k $375.3k | Reduced -850 |
| CoreCap Advisors, LLC 0.01% of their portfolio | 14.1k $366.9k | Unchanged |
| SUMMIT WEALTH GROUP LLC / CO 0.03% of their portfolio | 13.9k $362.0k | Unchanged |
| Advisory Services Network, LLC 0.00% of their portfolio | 13.7k $357.1k | Unchanged |
| Cornerstone Wealth Group, LLC 0.02% of their portfolio | 13.7k $356.2k | Unchanged |
| Cypress Wealth Services, LLC 0.04% of their portfolio | 13.6k $352.7k | Unchanged |
| Stratos Wealth Advisors, LLC 0.02% of their portfolio | 12.9k $336.4k | Unchanged |
| Fortune Financial Group, Inc. 0.25% of their portfolio | 12.5k $324.8k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 12.2k $317.0k | Added +28 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 11.6k $302.0k | Reduced -10.7k |
| Souders Financial Advisors 0.03% of their portfolio | 11.6k $301.0k | Unchanged |
| CROSSPOINT FINANCIAL, LLC 0.68% of their portfolio | 11.4k $297.3k | Unchanged |
| ADAMSBROWN WEALTH CONSULTANTS LLC 0.05% of their portfolio | 10.7k $277.1k | Unchanged |
| Ausdal Financial Partners, Inc. 0.01% of their portfolio | 10.5k $273.6k | Added +29 |
| Insight Wealth Partners, LLC 0.04% of their portfolio | 10.5k $272.5k | Unchanged |
| SAGESPRING WEALTH PARTNERS, LLC 0.00% of their portfolio | 10.5k $272.1k | Unchanged |
| NorthRock Partners, LLC 0.00% of their portfolio | 10.4k $270.6k | Reduced -11 |
| Strategic Blueprint, LLC 0.01% of their portfolio | 10.4k $269.0k | Reduced -4.1k |
| OPPENHEIMER & CO INC 0.00% of their portfolio | 10.0k $259.9k | Unchanged |
| PTM WEALTH MANAGEMENT, LLC 0.12% of their portfolio | 10.0k $260.4k | Unchanged |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 10.0k $258.9k | Unchanged |
| HRT FINANCIAL LP 0.00% of their portfolio | 9.8k $255.0k | New |
| Foundations Investment Advisors, LLC 0.00% of their portfolio | 9.6k $248.5k | New |
| Apriem Advisors 0.02% of their portfolio | 9.5k $246.9k | Unchanged |
| Main Street Financial Solutions, LLC 0.01% of their portfolio | 8.5k $221.3k | Unchanged |
| Concurrent Investment Advisors, LLC 0.00% of their portfolio | 8.1k $210.3k | Unchanged |
| Sovran Advisors, LLC 0.02% of their portfolio | 7.8k $204.2k | Unchanged |
| Disciplined Investments, LLC 0.07% of their portfolio | 7.8k $203.4k | New |
| Glen Eagle Advisors, LLC 0.02% of their portfolio | 7.6k $196.9k | Unchanged |
| HARBOR INVESTMENT ADVISORY, LLC 0.01% of their portfolio | 4.2k $108.9k | Unchanged |
| GILL CAPITAL PARTNERS, LLC 0.03% of their portfolio | 3.8k $98.7k | Unchanged |
| Allworth Financial LP 0.00% of their portfolio | 3.1k $81.3k | Unchanged |
| TOUNJIAN ADVISORY PARTNERS, LLC 0.03% of their portfolio | 2.9k $76.4k | New |
| UBS Group AG 0.00% of their portfolio | 2.6k $67.2k | Added +724 |
| PlanVest Financial, Inc 0.03% of their portfolio | 2.0k $50.9k | Unchanged |
| Triumph Capital Management 0.01% of their portfolio | 1.6k $41.6k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 1.4k $36.6k | New |
| EVERMAY WEALTH MANAGEMENT LLC 0.00% of their portfolio | 1.1k $29.4k | Unchanged |
| SHP Wealth Management 0.00% of their portfolio | 1.0k $27.1k | Unchanged |
| Aptus Capital Advisors, LLC 0.00% of their portfolio | 700 $18.2k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 628 $16.3k | New |