INNOVATOR ETFS TRUST AOCT
EQUITY DEF PRO 2 · ETP · CUSIP 45784N601
35
institutional holders
-2 vs Q1 2026
776.7k
shares reported held*
$21.2mreported value*
3 new
6 added
10 reduced
5 sold out
net sold ≈ $18.9m (-692.1k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $27.35.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q4 2024 | 25 |
| Q1 2025 | 45 |
| Q2 2025 | 40 |
| Q3 2025 | 39 |
| Q4 2025 | 32 |
| Q1 2026 | 37 |
| Q2 2026 | 35 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2025 | 26 | 7 |
| Q2 2025 | 14 | 21 |
| Q3 2025 | 20 | 19 |
| Q4 2025 | 7 | 25 |
| Q1 2026 | 12 | 13 |
| Q2 2026 | 9 | 15 |
Biggest buyers
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +49.0k |
| Cambridge Investment Research Advisors, Inc. | Added | +19.5k |
| HRT FINANCIAL LP | New | +9.8k |
| CITADEL ADVISORS LLC | New | +7.9k |
| JPMORGAN CHASE & CO | Added | +4.2k |
| Concurrent Investment Advisors, LLC | Added | +2.9k |
| WELLS FARGO & COMPANY/MN | New | +1.3k |
| MTM FINANCIAL GROUP, LLC | Added | +88 |
| BARCLAYS PLC | Added | +48 |
Biggest sellers
| Legacy CG, LLC | Sold out | -672.4k |
| Selby Wealth Management, LLC | Sold out | -24.6k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -24.1k |
| Brookstone Capital Management | Reduced | -23.0k |
| OLD MISSION CAPITAL LLC | Reduced | -19.9k |
| HighTower Advisors, LLC | Reduced | -13.8k |
| Cetera Investment Advisers | Reduced | -3.3k |
| UBS Group AG | Sold out | -1.9k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -1.5k |
| Advisory Services Network, LLC | Sold out | -1.0k |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 114.6k $3.1m | Reduced -24.1k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 102.6k $2.8m | Reduced -1.5k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 64.9k $1.8m | Added +49.0k |
| Brookstone Capital Management 0.01% of their portfolio | 53.4k $1.5m | Reduced -23.0k |
| HighTower Advisors, LLC 0.00% of their portfolio | 50.9k $1.4m | Reduced -13.8k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 39.9k $1.1m | Added +19.5k |
| Tradition Wealth Management, LLC 0.07% of their portfolio | 39.1k $1.1m | Unchanged |
| CONTINUUM WEALTH ADVISORS, LLC 0.25% of their portfolio | 27.0k $739.2k | Unchanged |
| Allworth Financial LP 0.00% of their portfolio | 25.9k $707.9k | Unchanged |
| Capasso Planning Partners LLC 0.33% of their portfolio | 24.5k $669.1k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 22.6k $615.8k | Added +4.2k |
| Cetera Investment Advisers 0.00% of their portfolio | 22.4k $611.8k | Reduced -3.3k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 20.5k $561.3k | Reduced -19.9k |
| KFG WEALTH MANAGEMENT, LLC 0.06% of their portfolio | 18.5k $505.9k | Reduced -306 |
| MTM FINANCIAL GROUP, LLC 0.21% of their portfolio | 17.9k $488.6k | Added +88 |
| Concurrent Investment Advisors, LLC 0.00% of their portfolio | 15.3k $419.6k | Added +2.9k |
| Syntegra Private Wealth Group, LLC 0.02% of their portfolio | 11.7k $321.0k | Unchanged |
| AE Wealth Management LLC 0.00% of their portfolio | 11.6k $317.5k | Reduced -33 |
| Comprehensive Financial Consultants Institutional, Inc. 0.08% of their portfolio | 11.0k $301.3k | Reduced -375 |
| INDEPENDENT FINANCIAL GROUP, LLC 0.01% of their portfolio | 10.0k $273.6k | Unchanged |
| HRT FINANCIAL LP 0.00% of their portfolio | 9.8k $268.0k | New |
| LPL Financial LLC 0.00% of their portfolio | 9.6k $261.6k | Reduced -220 |
| Cypress Wealth Services, LLC 0.03% of their portfolio | 9.1k $247.7k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 7.9k $215.6k | New |
| WealthShield Partners, LLC 0.03% of their portfolio | 7.7k $211.5k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 7.4k $201.2k | Added +48 |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 6.9k $187.7k | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 3.7k $101.2k | Unchanged |
| CoreCap Advisors, LLC 0.00% of their portfolio | 3.7k $100.5k | Unchanged |
| ST GERMAIN D J CO INC 0.00% of their portfolio | 2.0k $54.1k | Unchanged |
| Ashton Thomas Private Wealth, LLC 0.00% of their portfolio | 1.5k $40.0k | Unchanged |
| Global Retirement Partners, LLC 0.00% of their portfolio | 1.3k $36.1k | First filing |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 1.3k $35.5k | New |
| IFP Advisors, Inc 0.00% of their portfolio | 600 $16.4k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 176 $4.8k | Unchanged |