INNOVATOR ETFS TRUST DDFO
EQUITY DUAL DIRE · ETP · CUSIP 45784N528
59
institutional holders
+1 vs Q1 2026
3.8m
shares reported held*
$83.9mreported value*
6 new
12 added
18 reduced
5 sold out
net bought ≈ $1.8m (+78.3k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $22.37.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q4 2025 | 50 |
| Q1 2026 | 58 |
| Q2 2026 | 59 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2026 | 22 | 23 |
| Q2 2026 | 18 | 23 |
Biggest buyers
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +101.3k |
| AE Wealth Management LLC | Added | +54.6k |
| Cambridge Investment Research Advisors, Inc. | Added | +46.7k |
| Summit Financial, LLC | New | +37.3k |
| OLD MISSION CAPITAL LLC | New | +23.8k |
| HRT FINANCIAL LP | New | +21.0k |
| Brookstone Capital Management | Added | +12.3k |
| Pinnacle Wealth Management Group, Inc. | New | +9.3k |
| Capital Investment Advisors, LLC | New | +8.9k |
| Kingsview Wealth Management, LLC | Added | +8.6k |
Biggest sellers
| Archer Investment Corp | Reduced | -73.2k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -45.1k |
| SageView Advisory Group, LLC | Reduced | -19.3k |
| Creative Planning | Reduced | -19.3k |
| Sigma Planning Corp | Reduced | -18.6k |
| CITADEL ADVISORS LLC | Reduced | -17.6k |
| Crusonia Wealth Advisors LLC | Sold out | -11.7k |
| AssuredPartners Investment Advisors, LLC | Sold out | -11.3k |
| ADAPT WEALTH ADVISORS, LLC | Sold out | -10.4k |
| Atria Investments, Inc | Reduced | -6.0k |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| Valtinson Bruner Financial Planning LLC 2.76% of their portfolio | 489.8k $11.0m | Reduced -1.8k |
| Creative Planning 0.01% of their portfolio | 482.6k $10.9m | Reduced -19.3k |
| SageView Advisory Group, LLC 0.36% of their portfolio | 482.6k $10.9m | Reduced -19.3k |
| Weaver Capital Management LLC 2.23% of their portfolio | 471.0k $10.1m | Unchanged |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 273.4k $6.2m | Reduced -45.1k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 119.8k $2.7m | Added +46.7k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 112.1k $2.5m | Added +101.3k |
| Southland Equity Partners LLC 0.33% of their portfolio | 84.0k $1.9m | Unchanged |
| AE Wealth Management LLC 0.01% of their portfolio | 65.3k $1.5m | Added +54.6k |
| Cetera Investment Advisers 0.00% of their portfolio | 65.0k $1.5m | Reduced -1.3k |
| HARBOUR INVESTMENTS, INC. 0.02% of their portfolio | 59.8k $1.3m | Reduced -2.8k |
| Kingsview Wealth Management, LLC 0.01% of their portfolio | 54.3k $1.2m | Added +8.6k |
| Archer Investment Corp 0.12% of their portfolio | 53.5k $1.2m | Reduced -73.2k |
| CENTAURUS FINANCIAL, INC. 0.04% of their portfolio | 49.5k $1.1m | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 46.8k $1.1m | Added +89 |
| Castle Rock Wealth Management, LLC 0.20% of their portfolio | 45.8k $1.0m | Reduced -133 |
| Modern Wealth Management, LLC 0.01% of their portfolio | 45.7k $1.0m | Added +4.9k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio | 40.3k $906.3k | Reduced -4.0k |
| World Investment Advisors 0.01% of their portfolio | 38.4k $824.1k | Unchanged |
| Summit Financial, LLC 0.01% of their portfolio | 37.3k $839.4k | New |
| Welch Financial Planning, LLC 0.43% of their portfolio | 32.7k $735.9k | Added +520 |
| Farther Finance Advisors, LLC 0.01% of their portfolio | 31.8k $715.7k | Reduced -763 |
| Cornerstone Wealth Group, LLC 0.04% of their portfolio | 30.4k $684.9k | Unchanged |
| WORLD EQUITY GROUP, INC. 0.15% of their portfolio | 29.8k $669.8k | Reduced -6.0k |
| Atria Investments, Inc 0.01% of their portfolio | 29.8k $669.8k | Reduced -6.0k |
| IFP Advisors, Inc 0.01% of their portfolio | 29.1k $654.6k | Reduced -3.5k |
| CALTON & ASSOCIATES, INC. 0.08% of their portfolio | 24.5k $551.9k | Added +1.0k |
| Brookstone Capital Management 0.01% of their portfolio | 24.0k $540.9k | Added +12.3k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 23.8k $534.8k | New |
| Financial Solutions Advisory Group, Inc. 0.07% of their portfolio | 23.3k $525.3k | Added +377 |
| DHJJ Financial Advisors, Ltd. 0.15% of their portfolio | 23.2k $521.7k | Unchanged |
| HighTower Advisors, LLC 0.00% of their portfolio | 23.1k $519.8k | Unchanged |
| HRT FINANCIAL LP 0.00% of their portfolio | 21.0k $472.0k | New |
| Keystone Wealth Services, LLC 0.09% of their portfolio | 20.6k $464.8k | Reduced -11 |
| Grantvest Financial Group LLC 0.26% of their portfolio | 20.3k $456.6k | Unchanged |
| Foundations Investment Advisors, LLC 0.00% of their portfolio | 19.5k $438.7k | Unchanged |
| Caliber Wealth Management, LLC / KS 0.04% of their portfolio | 18.4k $413.1k | Unchanged |
| KFG WEALTH MANAGEMENT, LLC 0.04% of their portfolio | 16.8k $378.3k | Reduced -2.3k |
| Sigma Planning Corp 0.01% of their portfolio | 16.7k $374.8k | Reduced -18.6k |
| Allworth Financial LP 0.00% of their portfolio | 15.8k $356.6k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 15.4k $345.8k | Reduced -17.6k |
| Cassady Wealth & Retirement Planning, LLC 0.15% of their portfolio | 14.8k $333.3k | Added +1.8k |
| KINGSWOOD WEALTH ADVISORS, LLC 0.01% of their portfolio | 13.8k $310.1k | Reduced -235 |
| NewEdge Advisors, LLC 0.00% of their portfolio | 13.4k $301.3k | Unchanged |
| INTEGRITY ALLIANCE, LLC. 0.01% of their portfolio | 13.2k $298.0k | Unchanged |
| SILVER OAK SECURITIES, INCORPORATED 0.02% of their portfolio | 13.0k $292.5k | Unchanged |
| Pitti Group Wealth Management, LLC 0.18% of their portfolio | 11.2k $251.0k | Unchanged |
| Merit Financial Group, LLC 0.00% of their portfolio | 10.8k $242.5k | Unchanged |
| Koshinski Asset Management, Inc. 0.01% of their portfolio | 10.6k $239.6k | Unchanged |
| Pallas Capital Advisors LLC 0.01% of their portfolio | 9.4k $211.4k | Unchanged |
| Pinnacle Wealth Management Group, Inc. 0.10% of their portfolio | 9.3k $209.8k | New |
| Capital Investment Advisors, LLC 0.00% of their portfolio | 8.9k $200.8k | New |
| ROTHSCHILD INVESTMENT LLC 0.01% of their portfolio | 7.0k $158.7k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 4.1k $91.5k | Added +3.5k |
| Aptus Capital Advisors, LLC 0.00% of their portfolio | 3.2k $73.2k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 965 $21.7k | New |
| Noble Wealth Management PBC 0.01% of their portfolio | 675 $15.2k | Unchanged |
| GILPIN WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 400 $9.0k | Unchanged |
| EverSource Wealth Advisors, LLC 0.00% of their portfolio | 200 $4.5k | Unchanged |