INNOVATOR ETFS TRUST DDFS
EQUITY DUAL DIRC · ETP · CUSIP 45784N486
44
institutional holders
-1 vs Q1 2026
1.4m
shares reported held*
$29.7mreported value*
2 new
5 added
13 reduced
3 sold out
net sold ≈ $4.0m (-180.0k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $21.97.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2025 | 39 |
| Q4 2025 | 48 |
| Q1 2026 | 45 |
| Q2 2026 | 44 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2025 | 23 | 8 |
| Q1 2026 | 11 | 13 |
| Q2 2026 | 7 | 16 |
Biggest buyers
| Summit Financial, LLC | New | +30.7k |
| HRT FINANCIAL LP | New | +23.6k |
| AE Wealth Management LLC | Added | +17.5k |
| UBS Group AG | Added | +6.4k |
| Archer Investment Corp | Added | +4.1k |
| RPS ADVISORY SOLUTIONS LLC | Added | +244 |
| ENVESTNET ASSET MANAGEMENT INC | Added | +16 |
Biggest sellers
| Welch Financial Planning, LLC | Reduced | -73.6k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -53.4k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -53.0k |
| OLD MISSION CAPITAL LLC | Sold out | -47.6k |
| INDEPENDENT FINANCIAL GROUP, LLC | Reduced | -14.9k |
| OSAIC HOLDINGS, INC. | Reduced | -8.9k |
| Cetera Investment Advisers | Reduced | -4.5k |
| AssuredPartners Investment Advisors, LLC | Reduced | -2.0k |
| Advisory Services Network, LLC | Sold out | -1.5k |
| Foundations Investment Advisors, LLC | Reduced | -896 |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 271.7k $6.0m | Reduced -8.9k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 134.0k $2.9m | Reduced -53.4k |
| Welch Financial Planning, LLC 1.15% of their portfolio | 89.6k $2.0m | Reduced -73.6k |
| ROTHSCHILD INVESTMENT LLC 0.05% of their portfolio | 57.9k $1.3m | Unchanged |
| Cetera Investment Advisers 0.00% of their portfolio | 56.0k $1.2m | Reduced -4.5k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio | 54.2k $1.2m | Reduced -14.9k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 52.6k $1.2m | Reduced -53.0k |
| Composition Wealth, LLC 0.01% of their portfolio | 50.8k $1.1m | Unchanged |
| KINGSWOOD WEALTH ADVISORS, LLC 0.04% of their portfolio | 40.7k $893.7k | Reduced -480 |
| Clearstead Advisors, LLC 0.01% of their portfolio | 38.5k $846.3k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.01% of their portfolio | 32.3k $710.1k | Unchanged |
| Visionary Wealth Advisors 0.03% of their portfolio | 31.1k $682.9k | Reduced -276 |
| Summit Financial, LLC 0.01% of their portfolio | 30.7k $674.9k | New |
| CENTAURUS FINANCIAL, INC. 0.02% of their portfolio | 29.1k $638.0k | Unchanged |
| Brookstone Capital Management 0.01% of their portfolio | 28.9k $635.5k | Reduced -122 |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 28.6k $627.7k | Added +16 |
| Physician Wealth Advisors, Inc. 0.07% of their portfolio | 28.6k $627.3k | Unchanged |
| Blue Sky Capital Consultants Group, Inc. 0.25% of their portfolio | 26.6k $583.7k | Unchanged |
| Dynamic Advisor Solutions LLC 0.02% of their portfolio | 24.4k $536.7k | Unchanged |
| AE Wealth Management LLC 0.00% of their portfolio | 24.4k $536.1k | Added +17.5k |
| Foundations Investment Advisors, LLC 0.01% of their portfolio | 23.7k $519.9k | Reduced -896 |
| HRT FINANCIAL LP 0.00% of their portfolio | 23.6k $519.0k | New |
| Pallas Capital Advisors LLC 0.01% of their portfolio | 19.3k $423.3k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 13.4k $293.7k | Added +6.4k |
| Beacon Financial Advisory LLC 0.06% of their portfolio | 13.1k $287.1k | Unchanged |
| AssuredPartners Investment Advisors, LLC 0.03% of their portfolio | 12.4k $273.2k | Reduced -2.0k |
| Aptus Capital Advisors, LLC 0.00% of their portfolio | 11.7k $257.8k | Unchanged |
| GUARDIAN WEALTH ADVISORS, LLC / NC 0.01% of their portfolio | 11.7k $257.8k | Unchanged |
| RPS ADVISORY SOLUTIONS LLC 0.17% of their portfolio | 11.7k $256.9k | Added +244 |
| NewEdge Advisors, LLC 0.00% of their portfolio | 10.5k $229.7k | Unchanged |
| Caliber Wealth Management, LLC / KS 0.02% of their portfolio | 9.8k $214.3k | Unchanged |
| Southland Equity Partners LLC 0.04% of their portfolio | 9.7k $212.5k | Unchanged |
| CRA Financial Services, LLC 0.02% of their portfolio | 9.5k $208.7k | Unchanged |
| First Heartland Consultants, Inc. 0.01% of their portfolio | 9.4k $206.7k | Reduced -228 |
| Capital Analysts, LLC 0.00% of their portfolio | 9.2k $201.0k | Unchanged |
| Archer Investment Corp 0.02% of their portfolio | 8.1k $178.1k | Added +4.1k |
| DHJJ Financial Advisors, Ltd. 0.03% of their portfolio | 5.0k $110.9k | Unchanged |
| IFP Advisors, Inc 0.00% of their portfolio | 2.5k $55.1k | Unchanged |
| EVOLUTION WEALTH MANAGEMENT INC. 0.03% of their portfolio | 2.4k $53.2k | Unchanged |
| Noble Wealth Management PBC 0.02% of their portfolio | 1.5k $33.0k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 1.2k $25.4k | Reduced -262 |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 482 $10.6k | Unchanged |
| Weaver Capital Management LLC 0.00% of their portfolio | 442 $9.3k | Unchanged |
| GILPIN WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 400 $8.8k | Unchanged |