INNOVATOR ETFS TRUST BUFF
LADERD ALCTN PWR · ETP · CUSIP 45783Y814
120
institutional holders
+14 vs Q3 2024
9.6m
shares reported held*
$430.0mreported value*
12 new
51 added
28 reduced
11 sold out
net bought ≈ $56.7m (+1.3m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($27.4k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $44.90.
Trends to Q4 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 46 |
| Q4 2022 | 58 |
| Q1 2023 | 60 |
| Q2 2023 | 72 |
| Q3 2023 | 75 |
| Q4 2023 | 85 |
| Q1 2024 | 96 |
| Q2 2024 | 98 |
| Q3 2024 | 106 |
| Q4 2024 | 120 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2023 | 32 | 29 |
| Q2 2023 | 42 | 18 |
| Q3 2023 | 40 | 31 |
| Q4 2023 | 47 | 22 |
| Q1 2024 | 56 | 29 |
| Q2 2024 | 48 | 40 |
| Q3 2024 | 57 | 37 |
| Q4 2024 | 63 | 39 |
Biggest buyers
| Kingsview Wealth Management, LLC | Added | +1.1m |
| LPL Financial LLC | Added | +188.5k |
| OSAIC HOLDINGS, INC. | Added | +141.3k |
| OLD MISSION CAPITAL LLC | New | +50.2k |
| MML INVESTORS SERVICES, LLC | Added | +30.7k |
| HARBOUR INVESTMENTS, INC. | Added | +27.5k |
| KFG WEALTH MANAGEMENT, LLC | Added | +20.6k |
| CHANNEL WEALTH LLC | Added | +19.4k |
| Advisor Resource Council | New | +17.8k |
| Cetera Investment Advisers | Added | +16.9k |
Biggest sellers
| Regal Investment Advisors LLC | Sold out | -119.4k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Sold out | -106.9k |
| Cambridge Investment Research Advisors, Inc. | Reduced | -85.4k |
| SageView Advisory Group, LLC | Reduced | -64.7k |
| Financial Network Wealth Advisors LLC | Reduced | -27.3k |
| JANE STREET GROUP, LLC | Sold out | -20.9k |
| CITADEL ADVISORS LLC | Reduced | -18.1k |
| Innova Wealth Partners | Sold out | -15.8k |
| Forvis Mazars Wealth Advisors, LLC | Reduced | -14.6k |
| Householder Group Estate & Retirement Specialist, LLC | Sold out | -14.3k |
Holders, Q4 2024
| Manager | Shares | Change |
|---|---|---|
| Kingsview Wealth Management, LLC 1.43% of their portfolio | 1.6m $73.2m | Added +1.1m |
| ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio | 1.0m $46.2m | Reduced -4.5k |
| LPL Financial LLC 0.01% of their portfolio | 617.2k $27.7m | Added +188.5k |
| OSAIC HOLDINGS, INC. 0.05% of their portfolio | 495.7k $22.3m | Added +141.3k |
| KFG WEALTH MANAGEMENT, LLC 3.36% of their portfolio | 400.4k $18.0m | Added +20.6k |
| Prasad Wealth Partners, LLC 5.43% of their portfolio | 373.9k $16.8m | First filing |
| Cetera Investment Advisers 0.03% of their portfolio | 332.1k $14.9m | Added +16.9k |
| RAYMOND JAMES FINANCIAL INC 0.01% of their portfolio | 303.8k $13.6m | First filing |
| Holos Integrated Wealth LLC 8.51% of their portfolio | 277.1k $12.4m | First filing |
| COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio | 239.8k $10.8m | Added +164 |
| MTM FINANCIAL GROUP, LLC 6.17% of their portfolio | 229.7k $10.3m | Added +3.7k |
| Mutual Advisors, LLC 0.24% of their portfolio | 183.9k $8.3m | Added +14.9k |
| Cambridge Investment Research Advisors, Inc. 0.03% of their portfolio | 174.4k $7.8m | Reduced -85.4k |
| SageView Advisory Group, LLC 0.33% of their portfolio | 173.2k $7.8m | Reduced -64.7k |
| HARBOUR INVESTMENTS, INC. 0.19% of their portfolio | 144.0k $6.5m | Added +27.5k |
| Brookstone Capital Management 0.09% of their portfolio | 136.1k $6.1m | Added +14.0k |
| HighTower Advisors, LLC 0.01% of their portfolio | 126.2k $5.7m | Added +6.4k |
| Forvis Mazars Wealth Advisors, LLC 0.13% of their portfolio | 123.3k $5.5m | Reduced -14.6k |
| Sovran Advisors, LLC 0.79% of their portfolio | 123.2k $5.5m | First filing |
| Buska Wealth Management, LLC 1.57% of their portfolio | 109.4k $4.9m | Reduced -12.0k |
| Garden State Investment Advisory Services LLC 1.50% of their portfolio | 108.9k $4.9m | Added +4.8k |
| CHANNEL WEALTH LLC 1.38% of their portfolio | 94.7k $4.3m | Added +19.4k |
| Guardian Financial Partners, LLC 2.51% of their portfolio | 94.2k $4.2m | Reduced -1.4k |
| Visionary Wealth Advisors 0.24% of their portfolio | 92.1k $4.1m | Added +1.2k |
| AVANTAX ADVISORY SERVICES, INC. 0.02% of their portfolio | 86.8k $3.9m | Added +10.1k |
| TOWNSQUARE CAPITAL LLC 0.04% of their portfolio | 77.1k $3.5m | Added +1.5k |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 75.9k $3.4m | Added +30.7k |
| Seros Financial, LLC 2.60% of their portfolio | 67.4k $2.9m | First filing |
| Janney Montgomery Scott LLC 0.01% of their portfolio | 66.4k $3.0m | Reduced -70 |
| IFG Advisory, LLC 0.15% of their portfolio | 59.0k $2.7m | Reduced -2.0k |
| Glen Eagle Advisors, LLC 0.42% of their portfolio | 56.0k $2.5m | Added +241 |
| Southland Equity Partners LLC 0.57% of their portfolio | 54.3k $2.4m | Reduced -3.4k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 53.6k $2.4m | Added +10.8k |
| Focus Financial Network, Inc. 0.10% of their portfolio | 53.6k $2.4m | Reduced -795 |
| CreativeOne Wealth, LLC 0.07% of their portfolio | 52.3k $2.3m | Added +11.1k |
| OLD MISSION CAPITAL LLC 0.05% of their portfolio | 50.2k $2.3m | New |
| MILESTONE ASSET MANAGEMENT, LLC 0.49% of their portfolio | 49.1k $2.2m | Added +2.1k |
| Atria Wealth Solutions, Inc. 0.02% of their portfolio | 45.4k $2.0m | Added +7.1k |
| Advisory Services Network, LLC 0.04% of their portfolio | 44.4k $2.0m | Reduced -424 |
| Diligent Investors, LLC 0.45% of their portfolio | 43.5k $2.0m | Reduced -99 |
| GWN SECURITIES INC. 0.52% of their portfolio | 43.0k $1.9m | First filing |
| Financial Network Wealth Advisors LLC 3.57% of their portfolio | 42.8k $1.9m | Reduced -27.3k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 42.6k $1.9m | Added +844 |
| JDM Financial Group LLC 0.94% of their portfolio | 40.4k $1.8m | Added +5.1k |
| Andina Capital Management, LLC 1.46% of their portfolio | 40.0k $1.8m | Reduced -2.3k |
| VESTIA PERSONAL WEALTH ADVISORS 1.42% of their portfolio | 38.4k $1.7m | Reduced -1.4k |
| Comprehensive Financial Consultants Institutional, Inc. 0.57% of their portfolio | 34.7k $1.6m | Added +332 |
| Private Advisor Group, LLC 0.01% of their portfolio | 34.6k $1.6m | Added +8.5k |
| Lineweaver Wealth Advisors, LLC 0.28% of their portfolio | 33.6k $1.5m | Added +2.2k |
| Sound View Wealth Advisors Group, LLC 0.12% of their portfolio | 32.5k $1.5m | Added +3.0k |
| ACAS, LLC 1.02% of their portfolio | 30.1k $1.4m | Added +150 |
| Soltis Investment Advisors LLC 0.12% of their portfolio | 29.1k $1.3m | Reduced -1.4k |
| DIVERSIFY WEALTH MANAGEMENT, LLC 0.10% of their portfolio | 28.3k $1.3m | Reduced -150 |
| Patriot Financial Group Insurance Agency, LLC 0.16% of their portfolio | 26.4k $1.2m | Added +3.8k |
| HAZLETT, BURT & WATSON, INC. 0.49% of their portfolio | 24.8k $1.1m | Added +9.7k |
| Atria Investments, Inc 0.01% of their portfolio | 23.5k $1.1m | Unchanged |
| City Center Advisors, LLC 1.17% of their portfolio | 23.3k $1.0m | Added +1.3k |
| OFC FINANCIAL PLANNING, LLC 1.07% of their portfolio | 22.5k $1.0m | First filing |
| Wealthcare Advisory Partners LLC 0.02% of their portfolio | 20.0k $896.4k | Added +4.7k |
| Advisor Resource Council 0.57% of their portfolio | 17.8k $799.2k | New |
| Arlington Capital Management, Inc. 0.54% of their portfolio | 17.5k $786.5k | Added +1.8k |
| Applied Capital LLC 0.36% of their portfolio | 15.7k $704.9k | Reduced -5.9k |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 15.5k $696.1k | Added +1.1k |
| MPWM ADVISORY SOLUTIONS, LLC 0.50% of their portfolio | 15.4k $689.8k | First filing |
| J.W. COLE ADVISORS, INC. 0.03% of their portfolio | 15.0k $671.4k | Unchanged |
| Bison Wealth, LLC 0.08% of their portfolio | 14.3k $643.4k | First filing |
| Sigma Planning Corp 0.02% of their portfolio | 14.2k $637.2k | Reduced -659 |
| SOUTHERN CAPITAL ADVISORS, LLC 0.35% of their portfolio | 14.1k $633.2k | Added +259 |
| Strategic Blueprint, LLC 0.03% of their portfolio | 12.7k $568.8k | New |
| FOUNDERS FINANCIAL SECURITIES LLC 0.05% of their portfolio | 11.7k $525.7k | Reduced -67 |
| Collaborative Wealth Managment Inc. 0.23% of their portfolio | 11.4k $512.9k | New |
| CoreCap Advisors, LLC 0.02% of their portfolio | 11.2k $501.0k | Added +850 |
| AdvisorNet Financial, Inc 0.04% of their portfolio | 11.1k $497.4k | Added +200 |
| Castleview Partners, LLC 0.26% of their portfolio | 10.8k $485.0k | Added +2.8k |
| Bellwether Advisors, LLC 0.09% of their portfolio | 10.6k $475.9k | Added +2.2k |
| Stegent Equity Advisors, Inc. 0.47% of their portfolio | 10.3k $463.7k | Unchanged |
| GPS Wealth Strategies Group, LLC 0.06% of their portfolio | 10.1k $452.7k | Added +6.8k |
| Trek Financial, LLC 0.03% of their portfolio | 9.6k $430.3k | Added +500 |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 9.2k $412.4k | Added +1.1k |
| NewEdge Advisors, LLC 0.00% of their portfolio | 9.1k $408.3k | Reduced -6.5k |
| AlphaStar Capital Management, LLC 0.04% of their portfolio | 8.3k $371.4k | Unchanged |
| INTEGRAL INVESTMENT ADVISORS, INC. 0.11% of their portfolio | 7.9k $353.2k | Added +1.7k |
| PRINCIPAL SECURITIES, INC. 0.01% of their portfolio | 7.6k $342.7k | Added +7.3k |
| DHJJ Financial Advisors, Ltd. 0.13% of their portfolio | 7.3k $328.5k | Added +969 |
| Harvest Investment Services, LLC 0.08% of their portfolio | 7.0k $314.4k | Unchanged |
| IMG Wealth Management, Inc. 0.29% of their portfolio | 7.0k $312.3k | First filing |
| Siligmueller & Norvid Wealth Advisors LLC 0.13% of their portfolio | 6.9k $310.1k | First filing |
| Integrated Wealth Concepts LLC 0.00% of their portfolio | 6.9k $307.7k | Added +2.3k |
| PNC Financial Services Group, Inc. 0.00% of their portfolio | 6.4k $288.4k | New |
| RED CRANE WEALTH MANAGEMENT, LLC 0.27% of their portfolio | 6.3k $282.4k | First filing |
| Capital Investment Advisory Services, LLC 0.03% of their portfolio | 6.2k $279.6k | Unchanged |
| Philip James Wealth Mangement, LLC 0.03% of their portfolio | 5.8k $261.7k | Added +117 |
| Davies Financial Advisors, Inc. 0.22% of their portfolio | 5.7k $257.6k | Reduced -407 |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 5.5k $249.2k | Added +2.9k |
| Triton Financial Group Inc 0.15% of their portfolio | 5.4k $242.4k | Reduced -33 |
| Bedel Financial Consulting, Inc. 0.03% of their portfolio | 5.2k $240.0k | New |
| Atlas Private Wealth Advisors 0.03% of their portfolio | 5.1k $228.6k | New |
| IFP Advisors, Inc 0.01% of their portfolio | 4.9k $222.3k | Added +279 |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 4.6k $207.7k | Reduced -18.1k |
| 4J Wealth Management LLC 0.17% of their portfolio | 4.6k $204.5k | New |