INNOVATOR ETFS TRUST BUFF
LADERD ALCTN PWR · ETP · CUSIP 45783Y814
98
institutional holders
+2 vs Q1 2024
7.5m
shares reported held*
$323.7mreported value*
9 new
39 added
32 reduced
8 sold out
net bought ≈ $16.2m (+377.2k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($32.2k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $42.88.
Trends to Q2 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 46 |
| Q4 2022 | 58 |
| Q1 2023 | 60 |
| Q2 2023 | 72 |
| Q3 2023 | 75 |
| Q4 2023 | 85 |
| Q1 2024 | 96 |
| Q2 2024 | 98 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 34 | 19 |
| Q1 2023 | 32 | 29 |
| Q2 2023 | 42 | 18 |
| Q3 2023 | 40 | 31 |
| Q4 2023 | 47 | 22 |
| Q1 2024 | 56 | 29 |
| Q2 2024 | 48 | 40 |
Biggest buyers
| SageView Advisory Group, LLC | Added | +271.2k |
| LPL Financial LLC | Added | +106.6k |
| First Heartland Consultants, Inc. | New | +83.1k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +70.6k |
| Cambridge Investment Research Advisors, Inc. | Added | +51.0k |
| Kingsview Wealth Management, LLC | Added | +47.0k |
| Brookstone Capital Management | Added | +46.7k |
| HARBOUR INVESTMENTS, INC. | Added | +38.9k |
| Regal Investment Advisors LLC | Added | +36.5k |
| Forvis Mazars Wealth Advisors, LLC | Added | +33.3k |
Biggest sellers
| Philip James Wealth Mangement, LLC | Reduced | -131.3k |
| CoreCap Advisors, LLC | Reduced | -86.6k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -80.8k |
| Davies Financial Advisors, Inc. | Reduced | -62.0k |
| KINGSWOOD WEALTH ADVISORS, LLC | Sold out | -45.7k |
| Geneos Wealth Management Inc. | Reduced | -39.1k |
| MILESTONE ASSET MANAGEMENT, LLC | Reduced | -35.8k |
| Delta Investment Management, LLC | Reduced | -32.4k |
| JANE STREET GROUP, LLC | Sold out | -27.4k |
| Buska Wealth Management, LLC | Reduced | -22.4k |
Holders, Q2 2024
| Manager | Shares | Change |
|---|---|---|
| Kingsview Wealth Management, LLC 1.54% of their portfolio | 1.5m $65.2m | Added +47.0k |
| ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio | 999.4k $42.8m | Added +70.6k |
| KFG WEALTH MANAGEMENT, LLC 6.06% of their portfolio | 356.4k $15.3m | Added +24.5k |
| Regal Investment Advisors LLC 1.00% of their portfolio | 350.8k $15.0m | Added +36.5k |
| SageView Advisory Group, LLC 0.62% of their portfolio | 311.0k $13.3m | Added +271.2k |
| OSAIC HOLDINGS, INC. 0.03% of their portfolio | 304.2k $13.0m | Added +20.4k |
| Cetera Investment Advisers 0.03% of their portfolio | 258.3k $11.1m | Reduced -5.6k |
| MTM FINANCIAL GROUP, LLC 6.19% of their portfolio | 226.1k $9.7m | Added +1.4k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 192.9k $8.3m | Reduced -80.8k |
| Mutual Advisors, LLC 0.24% of their portfolio | 187.2k $8.1m | Added +24.9k |
| Southland Equity Partners LLC 2.05% of their portfolio | 167.4k $7.2m | Reduced -6.2k |
| LPL Financial LLC 0.00% of their portfolio | 153.2k $6.6m | Added +106.6k |
| Cambridge Investment Research Advisors, Inc. 0.02% of their portfolio | 128.8k $5.5m | Added +51.0k |
| Forvis Mazars Wealth Advisors, LLC 0.14% of their portfolio | 128.1k $5.5m | Added +33.3k |
| Brookstone Capital Management 0.09% of their portfolio | 126.4k $5.5m | Added +46.7k |
| Buska Wealth Management, LLC 2.10% of their portfolio | 122.6k $5.3m | Reduced -22.4k |
| Guardian Financial Partners, LLC 2.90% of their portfolio | 101.8k $4.4m | Reduced -4.2k |
| Garden State Investment Advisory Services LLC 1.50% of their portfolio | 101.1k $4.3m | Reduced -2.0k |
| HighTower Advisors, LLC 0.01% of their portfolio | 100.9k $4.3m | Added +15.6k |
| Visionary Wealth Advisors 0.24% of their portfolio | 86.0k $3.7m | Added +13.5k |
| First Heartland Consultants, Inc. 0.35% of their portfolio | 83.1k $3.6m | New |
| TOWNSQUARE CAPITAL LLC 0.04% of their portfolio | 76.6k $3.3m | Reduced -5.3k |
| Financial Network Wealth Advisors LLC 2.45% of their portfolio | 76.5k $3.3m | Reduced -5.3k |
| HARBOUR INVESTMENTS, INC. 0.11% of their portfolio | 76.2k $3.3m | Added +38.9k |
| AVANTAX ADVISORY SERVICES, INC. 0.02% of their portfolio | 65.5k $2.8m | Added +28.2k |
| Janney Montgomery Scott LLC 0.01% of their portfolio | 62.9k $2.7m | Added +50 |
| IFG Advisory, LLC 0.17% of their portfolio | 60.0k $2.6m | Added +1.5k |
| NewEdge Advisors, LLC 0.02% of their portfolio | 58.0k $2.5m | Added +10.3k |
| Glen Eagle Advisors, LLC 0.43% of their portfolio | 54.9k $2.4m | Reduced -1.3k |
| Focus Financial Network, Inc. 0.10% of their portfolio | 53.9k $2.3m | Added +7.9k |
| Atria Wealth Solutions, Inc. 0.02% of their portfolio | 49.0k $2.1m | Added +20.7k |
| Advisory Services Network, LLC 0.04% of their portfolio | 44.8k $1.9m | Reduced -480 |
| MILESTONE ASSET MANAGEMENT, LLC 0.47% of their portfolio | 43.8k $1.9m | Reduced -35.8k |
| Diligent Investors, LLC 0.46% of their portfolio | 43.6k $1.9m | Added +2.5k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 42.6k $1.8m | Added +9.0k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 41.3k $1.8m | Added +63 |
| VESTIA PERSONAL WEALTH ADVISORS 1.85% of their portfolio | 40.4k $1.7m | First filing |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 38.2k $1.6m | Added +1.9k |
| Andina Capital Management, LLC 1.22% of their portfolio | 37.9k $1.6m | Reduced -21.1k |
| Soltis Investment Advisors LLC 0.15% of their portfolio | 33.2k $1.4m | Added +14.7k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 33.1k $1.4m | New |
| Lineweaver Wealth Advisors, LLC 0.28% of their portfolio | 31.4k $1.3m | Added +4.4k |
| ACAS, LLC 1.12% of their portfolio | 29.9k $1.3m | Reduced -2.2k |
| Thrivent Financial for Lutherans 0.00% of their portfolio | 27.9k $1.2m | Reduced -123 |
| Private Advisor Group, LLC 0.01% of their portfolio | 27.1k $1.2m | Added +2.1k |
| Sound View Wealth Advisors Group, LLC 0.11% of their portfolio | 25.6k $1.1m | Reduced -7.9k |
| Atria Investments, Inc 0.01% of their portfolio | 22.6k $968.8k | Reduced -3.8k |
| Patriot Financial Group Insurance Agency, LLC 0.11% of their portfolio | 18.2k $779.6k | Added +3.2k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 18.1k $777.4k | Reduced -5.8k |
| Sigma Planning Corp 0.02% of their portfolio | 16.7k $717.3k | Added +2.1k |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 15.1k $645.7k | Added +175 |
| SOUTHERN CAPITAL ADVISORS, LLC 0.37% of their portfolio | 14.0k $600.8k | Reduced -104 |
| J.W. COLE ADVISORS, INC. 0.03% of their portfolio | 14.0k $598.1k | Unchanged |
| City Center Advisors, LLC 0.67% of their portfolio | 13.6k $567.3k | Unchanged |
| FOUNDERS FINANCIAL SECURITIES LLC 0.05% of their portfolio | 13.2k $567.8k | Reduced -14.7k |
| Wealthcare Advisory Partners LLC 0.02% of their portfolio | 13.2k $565.3k | Reduced -328 |
| Davies Financial Advisors, Inc. 0.52% of their portfolio | 13.1k $562.0k | Reduced -62.0k |
| Delta Investment Management, LLC 0.12% of their portfolio | 12.8k $548.2k | Reduced -32.4k |
| HAZLETT, BURT & WATSON, INC. 0.27% of their portfolio | 12.3k $528.0k | Added +7.1k |
| Stegent Equity Advisors, Inc. 0.51% of their portfolio | 11.5k $493.7k | Reduced -8.8k |
| Trek Financial, LLC 0.03% of their portfolio | 9.1k $389.3k | Added +1.6k |
| Straight Path Wealth Management 0.20% of their portfolio | 8.9k $381.1k | Added +896 |
| Householder Group Estate & Retirement Specialist, LLC 0.10% of their portfolio | 8.7k $372.0k | New |
| Bellwether Advisors, LLC 0.08% of their portfolio | 8.4k $359.9k | Unchanged |
| AdvisorNet Financial, Inc 0.03% of their portfolio | 8.3k $354.8k | Added +781 |
| AlphaStar Capital Management, LLC 0.03% of their portfolio | 8.3k $354.5k | Added +2.4k |
| INTEGRAL INVESTMENT ADVISORS, INC. 0.13% of their portfolio | 8.1k $348.8k | Reduced -240 |
| CoreCap Advisors, LLC 0.03% of their portfolio | 7.0k $299.6k | Reduced -86.6k |
| Compass Advisory Group LLC 0.13% of their portfolio | 6.8k $292.3k | Added +29 |
| Advisor Resource Council 0.33% of their portfolio | 6.6k $282.6k | New |
| WealthPLAN Partners, LLC 0.03% of their portfolio | 6.6k $282.2k | Unchanged |
| Philip James Wealth Mangement, LLC 0.18% of their portfolio | 6.4k $275.9k | Reduced -131.3k |
| Capital Investment Advisory Services, LLC 0.03% of their portfolio | 6.2k $266.9k | Unchanged |
| Castleview Partners, LLC 0.15% of their portfolio | 6.2k $264.6k | Added +2.8k |
| DHJJ Financial Advisors, Ltd. 0.11% of their portfolio | 6.2k $263.9k | Reduced -206 |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 5.5k $234.2k | Reduced -4 |
| IFP Advisors, Inc 0.01% of their portfolio | 5.4k $232.8k | Reduced -652 |
| Triton Financial Group Inc 0.16% of their portfolio | 5.4k $232.8k | Added +66 |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 5.3k $227.9k | New |
| Geneos Wealth Management Inc. 0.01% of their portfolio | 3.4k $144.1k | Reduced -39.1k |
| GPS Wealth Strategies Group, LLC 0.02% of their portfolio | 3.3k $141.9k | New |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 3.3k $139.4k | Unchanged |
| HARBOR INVESTMENT ADVISORY, LLC 0.01% of their portfolio | 3.1k $134.4k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 3.0k $128.6k | Reduced -6.0k |
| CWM, LLC 0.00% of their portfolio | 2.6k $113.0k | Reduced -643 |
| Global Retirement Partners, LLC 0.00% of their portfolio | 1.8k $75.8k | Unchanged |
| Sugarloaf Wealth Management, LLC 0.01% of their portfolio | 1.5k $64.4k | Unchanged |
| LANARK FINANCIAL, INC. 0.00% of their portfolio | 934 $40.0k | New |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 720 $30.9k | Unchanged |
| PRIVATE TRUST CO NA 0.00% of their portfolio | 500 $21.4k | Unchanged |
| THURSTON, SPRINGER, MILLER, HERD & TITAK, INC. 0.01% of their portfolio | 451 $19.3k | New |
| Capital Advisors, Ltd. LLC 0.00% of their portfolio | 285 $12.0k | Unchanged |
| FMR LLC 0.00% of their portfolio | 254 $10.9k | Unchanged |
| Clear Point Advisors Inc. 0.00% of their portfolio | 100 $4.3k | Unchanged |
| Balefire, LLC 0.00% of their portfolio | 95 $4.1k | Unchanged |
| NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO 0.00% of their portfolio | 50 $2.1k | New |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 0 $18 | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio | 0 $0 | Unchanged |