Vault-13

INNOVATOR ETFS TRUST BUFF

LADERD ALCTN PWR · ETP · CUSIP 45783Y814

72 institutional holders +12 vs Q1 2023
3,655,1503.7m shares reported held*
$138.4mreported value*
16 new 26 added 15 reduced 3 sold out net bought ≈ $20.2m (+531.8k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $37.88.

Trends to Q2 2023

Institutional holders

Managers reporting a position, each quarter

0255075Q3 22: 46Q4 22: 58Q1 23: 60Q2 23: 7272Q3 22Q4 22Q1 23Q2 23
Numbers
QuarterHolders
Q3 202246
Q4 202258
Q1 202360
Q2 202372

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
50050Q4 22: 34 bought or addedQ4 22: 19 cut or sold outQ4 22Q1 23: 32 bought or addedQ1 23: 29 cut or sold outQ1 23Q2 23: 42 bought or addedQ2 23: 18 cut or sold outQ2 23
Numbers
QuarterBought or addedCut or sold out
Q4 20223419
Q1 20233229
Q2 20234218

Biggest buyers

OSAIC HOLDINGS, INC. Added +132,922+132.9k
RiverTree Advisors, LLC Added +66,836+66.8k
Guardian Financial Partners, LLC New +65,964+66.0k
Regal Investment Advisors LLC New +51,676+51.7k
KFG WEALTH MANAGEMENT, LLC Added +47,857+47.9k
SUSQUEHANNA INTERNATIONAL GROUP, LLP New +46,465+46.5k
IFP Advisors, Inc Added +40,447+40.4k
CAPTRUST FINANCIAL ADVISORS New +25,068+25.1k
Thrivent Financial for Lutherans New +24,470+24.5k
Cambridge Investment Research Advisors, Inc. Added +20,419+20.4k

Biggest sellers

Mutual Advisors, LLC Reduced -62,176-62.2k
MTM FINANCIAL GROUP, LLC Reduced -47,818-47.8k
Sigma Planning Corp Sold out -10,263-10.3k
ENVESTNET ASSET MANAGEMENT INC Reduced -7,186-7.2k
Southland Equity Partners LLC Reduced -6,980-7.0k
Cetera Investment Advisers Reduced -6,052-6.1k
Ameritas Advisory Services, LLC Sold out -2,805-2.8k
Cetera Advisor Networks LLC Reduced -2,541-2.5k
Stegent Equity Advisors, Inc. Reduced -2,488-2.5k
WealthPLAN Partners, LLC Reduced -1,417-1.4k

Holders, Q2 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio Berwyn, PA 505,714505.7k $19.2m $19.2m 0.01% Reduced -7.2k -7,186
2 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 307,652307.7k $11.7m $11.7m 0.02% Added +132.9k +132,922
3 KFG WEALTH MANAGEMENT, LLC 6.14% of their portfolio GRANGER, IN 277,229277.2k $10.5m $10.5m 6.14% Added +47.9k +47,857
4 MTM FINANCIAL GROUP, LLC 8.24% of their portfolio BETHLEHEM, PA 256,494256.5k $9.7m $9.7m 8.24% Reduced -47.8k -47,818
5 Cetera Investment Advisers 0.07% of their portfolio SCHAUMBURG, IL 214,245214.2k $8.1m $8.1m 0.07% Reduced -6.1k -6,052
6 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 185,702185.7k $7.0m $7.0m 0.01% Added +16.4k +16,384
7 Southland Equity Partners LLC 2.26% of their portfolio WILDWOOD, MO 176,547176.5k $6.7m $6.7m 2.26% Reduced -7.0k -6,980
8 Hudson Capital Management LLC 1.60% of their portfolio RAMSEY, NJ 109,621109.6k $4.2m $4.2m 1.60% Added +1 +1
9 SageView Advisory Group, LLC 0.22% of their portfolio Newport Beach, CA 102,967103.0k $3.9m $3.9m 0.22% Added +3.9k +3,885
10 TOWNSQUARE CAPITAL LLC 0.07% of their portfolio Lehi, UT 95,99296.0k $3.6m $3.6m 0.07% Added +11.0k +11,000
11 RiverTree Advisors, LLC 2.56% of their portfolio WINTER PARK, FL 93,87793.9k $3.6m $3.6m 2.56% Added +66.8k +66,836
12 FOUNDERS FINANCIAL SECURITIES LLC 0.43% of their portfolio TOWSON, MD 85,35785.4k $3.2m $3.2m 0.43% Added +4.1k +4,103
13 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 84,06884.1k $3.2m $3.2m 0.01% Added +20.4k +20,419
14 IFP Advisors, Inc 0.06% of their portfolio TAMPA, FL 72,07072.1k $2.6m $2.6m 0.06% Added +40.4k +40,447
15 Guardian Financial Partners, LLC 7.27% of their portfolio ORANGE, CA 65,96466.0k $2.5m $2.5m 7.27% New
16 Stegent Equity Advisors, Inc. 2.76% of their portfolio HOUSTON, TX 65,14965.1k $2.5m $2.5m 2.76% Reduced -2.5k -2,488
17 Glen Eagle Advisors, LLC 0.51% of their portfolio KINGSTON, NJ 58,20858.2k $2.2m $2.2m 0.51% Added +1.7k +1,666
18 Advisory Services Network, LLC 0.06% of their portfolio ATLANTA, GA 57,39857.4k $2.2m $2.2m 0.06% Added +4.9k +4,931
19 Cetera Advisor Networks LLC 0.01% of their portfolio EL SEGUNDO, CA 56,69356.7k $2.1m $2.1m 0.01% Reduced -2.5k -2,541
20 Visionary Wealth Advisors 0.17% of their portfolio O'FALLON, IL 56,21856.2k $2.1m $2.1m 0.17% Added +6.3k +6,348
21 IFG Advisory, LLC 0.18% of their portfolio ATLANTA, GA 53,00353.0k $2.0m $2.0m 0.18% Added +2.3k +2,303
22 Regal Investment Advisors LLC 0.16% of their portfolio KENTWOOD, MI 51,67651.7k $2.0m $2.0m 0.16% New
23 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 46,46546.5k $1.8m $1.8m 0.00% New
24 Kingsview Wealth Management, LLC 0.06% of their portfolio GRANTS PASS, OR 41,51241.5k $1.6m $1.6m 0.06% Reduced -496 -496
25 ACAS, LLC 2.01% of their portfolio RANCHO SANTA FE, CA 39,43039.4k $1.5m $1.5m 2.01% Reduced -1.1k -1,083
26 Focus Financial Network, Inc. 0.08% of their portfolio MINNEAPOLIS, MN 35,81935.8k $1.4m $1.4m 0.08% Added +1.4k +1,376
27 Mutual Advisors, LLC 0.04% of their portfolio OMAHA, NE 29,89029.9k $1.1m $1.1m 0.04% Reduced -62.2k -62,176
28 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 29,50429.5k $1.1m $1.1m 0.01% Added +8.0k +8,034
29 Financial Architects, Inc 0.16% of their portfolio MARLTON, NJ 28,61228.6k $1.1m $1.1m 0.16% Added +7.6k +7,623
30 Garden State Investment Advisory Services LLC 0.46% of their portfolio Red Bank, NJ 27,25427.3k $1.0m $1.0m 0.46% Added +6.2k +6,224
31 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 25,28525.3k $958.3k $958.3k 0.01% Added +2.3k +2,253
32 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 25,06825.1k $950.1k $950.1k 0.00% New
33 Thrivent Financial for Lutherans 0.00% of their portfolio Minneapolis, MN 24,47024.5k $921.0k $921.0k 0.00% New
34 Sound View Wealth Advisors Group, LLC 0.11% of their portfolio SAVANNAH, GA 22,70022.7k $860.3k $860.3k 0.11% Added +14.9k +14,929
35 NewEdge Advisors, LLC 0.01% of their portfolio NEW ORLEANS, LA 22,55022.6k $854.6k $854.6k 0.01% Added +9.8k +9,783
36 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 19,74119.7k $747.0k $747.0k 0.00% Unchanged
37 Arlington Capital Management, Inc. 0.52% of their portfolio ARLINGTON HEIGHTS, IL 15,84215.8k $600.4k $600.4k 0.52% Added +8.0k +8,007
38 Truadvice, LLC 0.21% of their portfolio SARASOTA, FL 14,64114.6k $558.6k $558.6k 0.21% Reduced -55 -55
39 Wealthcare Advisory Partners LLC 0.02% of their portfolio WEST CHESTER, PA 14,00614.0k $530.8k $530.8k 0.02% Added +268 +268
40 Patriot Financial Group Insurance Agency, LLC 0.10% of their portfolio Westborough, MA 13,45013.4k $509.8k $509.8k 0.10% Added +1.1k +1,100
41 Freedom Investment Management, Inc. 0.05% of their portfolio SOUTH WINDSOR, CT 11,77211.8k $446.2k $446.2k 0.05% Reduced -468 -468
42 SOUTHERN CAPITAL ADVISORS, LLC 0.29% of their portfolio Jackson, TN 9,96710.0k $377.7k $377.7k 0.29% Reduced -525 -525
43 AdvisorNet Financial, Inc 0.03% of their portfolio MINNETONKA, MN 9,9209.9k $376.0k $376.0k 0.03% Added +1.1k +1,150
44 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 8,6278.6k $327.0k $327.0k 0.00% New
45 INTEGRAL INVESTMENT ADVISORS, INC. 0.21% of their portfolio TURLOCK, CA 8,3708.4k $317.2k $317.2k 0.21% Reduced -695 -695
46 DHJJ Financial Advisors, Ltd. 0.16% of their portfolio NAPERVILLE, IL 8,2128.2k $311.2k $311.2k 0.16% Reduced -375 -375
47 J.W. COLE ADVISORS, INC. 0.02% of their portfolio TAMPA, FL 8,1468.1k $308.7k $308.7k 0.02% New
48 Trek Financial, LLC 0.03% of their portfolio Scottsdale, AZ 7,5217.5k $285.0k $285.0k 0.03% Unchanged
49 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 7,4697.5k $283.1k $283.1k 0.00% New
50 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 7,4657.5k $282.9k $282.9k 0.00% Unchanged
51 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 7,4447.4k $282.1k $282.1k 0.01% Unchanged
52 Straight Path Wealth Management 0.19% of their portfolio Jenison, MI 7,1227.1k $269.9k $269.9k 0.19% New
53 OLD MISSION CAPITAL LLC 0.01% of their portfolio CHICAGO, IL 6,1186.1k $231.9k $231.9k 0.01% New
54 Stratos Wealth Advisors, LLC 0.02% of their portfolio BEACHWOOD, OH 6,1046.1k $231.4k $231.4k 0.02% Unchanged
55 Bellwether Advisors, LLC 0.07% of their portfolio LINCOLN, NE 6,0006.0k $227.4k $227.4k 0.07% Unchanged
56 Triton Financial Group Inc 0.15% of their portfolio Oklahoma City, OK 5,7045.7k $216.2k $216.2k 0.15% New
57 Onyx Bridge Wealth Group LLC 0.05% of their portfolio TARRYTOWN, NY 5,3715.4k $203.5k $203.5k 0.05% New
58 Geneos Wealth Management Inc. 0.01% of their portfolio ENGLEWOOD, CO 5,3125.3k $201.3k $201.3k 0.01% Unchanged
59 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 3,0003.0k $113.7k $113.7k 0.00% Unchanged
60 UBS Group AG 0.00% of their portfolio ZURICH, V8 1,9281.9k $73.1k $73.1k 0.00% Added +1.5k +1,532
61 Sugarloaf Wealth Management, LLC 0.01% of their portfolio DULUTH, GA 1,5031.5k $57.0k $57.0k 0.01% Unchanged
62 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 1,2101.2k $45.9k $45.9k 0.00% New
63 WealthPLAN Partners, LLC 0.00% of their portfolio OMAHA, NE 834834 $31.6k $31.6k 0.00% Reduced -1.4k -1,417
64 PRIVATE TRUST CO NA 0.00% of their portfolio CLEVELAND, OH 500500 $18.9k $18.9k 0.00% Unchanged
65 HAZLETT, BURT & WATSON, INC. 0.01% of their portfolio WHEELING, WV 400400 $15.0k $15.0k 0.01% New
66 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.00% of their portfolio BLUE BELL, PA 320320 $12.1k $12.1k 0.00% Unchanged
67 Capital Advisors, Ltd. LLC 0.00% of their portfolio SHAKER HEIGHTS, OH 285285 $11.0k $11.0k 0.00% Unchanged
68 Sunbelt Securities, Inc. 0.00% of their portfolio HOUSTON, TX 250250 $9.5k $9.5k 0.00% Unchanged
69 Tradition Wealth Management, LLC 0.00% of their portfolio EDINA, MN 155155 $6.0k $6.0k 0.00% New
70 Financial Gravity Asset Management, Inc. 0.01% of their portfolio Lakeway, TX 3838 $14.7k $14.7k 0.01% New
71 WELLS FARGO & COMPANY/MN 0.00% of their portfolio SAN FRANCISCO, CA 00 $16 $16 0.00% Unchanged
72 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged