Vault-13

INNOVATOR ETFS TRUST BSTP

BUFFER STEP UP S · ETP · CUSIP 45783Y731

39 institutional holders -1 vs Q3 2025
1,297,1261.3m shares reported held*
$47.8mreported value*
1 new 11 added 16 reduced 2 sold out net sold ≈ $4.8m (-118.3k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $36.83.

Trends to Q4 2025

Institutional holders

Managers reporting a position, each quarter

0204060Q3 22: 16Q4 22: 20Q1 23: 21Q2 23: 19Q3 23: 25Q4 23: 29Q1 24: 31Q2 24: 31Q3 24: 31Q4 24: 40Q1 25: 37Q2 25: 41Q3 25: 40Q4 25: 3939Q3 22Q2 23Q1 24Q4 24Q4 25
Numbers
QuarterHolders
Q3 202216
Q4 202220
Q1 202321
Q2 202319
Q3 202325
Q4 202329
Q1 202431
Q2 202431
Q3 202431
Q4 202440
Q1 202537
Q2 202541
Q3 202540
Q4 202539

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
20020Q1 24: 19 bought or addedQ1 24: 11 cut or sold outQ2 24: 9 bought or addedQ2 24: 13 cut or sold outQ2 24Q3 24: 17 bought or addedQ3 24: 7 cut or sold outQ4 24: 14 bought or addedQ4 24: 16 cut or sold outQ4 24Q1 25: 18 bought or addedQ1 25: 13 cut or sold outQ2 25: 13 bought or addedQ2 25: 17 cut or sold outQ2 25Q3 25: 15 bought or addedQ3 25: 16 cut or sold outQ4 25: 12 bought or addedQ4 25: 18 cut or sold outQ4 25
Numbers
QuarterBought or addedCut or sold out
Q1 20241911
Q2 2024913
Q3 2024177
Q4 20241416
Q1 20251813
Q2 20251317
Q3 20251516
Q4 20251218

Biggest buyers

FSA Advisors, Inc. Added +10,383+10.4k
OLD MISSION CAPITAL LLC Added +7,701+7.7k
D.B. Root & Company, LLC Added +6,138+6.1k
Kestra Advisory Services, LLC New +4,644+4.6k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Added +4,521+4.5k
ENVESTNET ASSET MANAGEMENT INC Added +2,106+2.1k
OFC FINANCIAL PLANNING, LLC Added +1,849+1.8k
PRINCIPAL SECURITIES, INC. Added +1,127+1.1k
SIGNATURE ESTATE & INVESTMENT ADVISORS LLC Added +829+829
Capital Investment Advisory Services, LLC Added +528+528

Biggest sellers

ROVIN CAPITAL /UT/ /ADV Reduced -104,104-104.1k
CITADEL ADVISORS LLC Sold out -20,916-20.9k
Sunbelt Securities, Inc. Reduced -9,991-10.0k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -5,622-5.6k
LPL Financial LLC Reduced -3,293-3.3k
BARCLAYS PLC Reduced -3,270-3.3k
KFG WEALTH MANAGEMENT, LLC Reduced -2,692-2.7k
Bedel Financial Consulting, Inc. Reduced -1,588-1.6k
Merit Financial Group, LLC Reduced -1,452-1.5k
ASSETMARK, INC Sold out -1,299-1.3k

Holders, Q4 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Sunbelt Securities, Inc. 0.62% of their portfolio HOUSTON, TX 248,911248.9k $9.2m $9.2m 0.62% Reduced -10.0k -9,991
2 D.B. Root & Company, LLC 2.01% of their portfolio PITTSBURGH, PA 221,970222.0k $8.2m $8.2m 2.01% Added +6.1k +6,138
3 ROVIN CAPITAL /UT/ /ADV 1.01% of their portfolio MESA, AZ 102,391102.4k $3.8m $3.8m 1.01% Reduced -104.1k -104,104
4 Cambridge Advisors Inc. 0.61% of their portfolio OMAHA, NE 86,48586.5k $3.2m $3.2m 0.61% Reduced -1.1k -1,059
5 COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio WALTHAM, MA 75,74375.7k $2.8m $2.8m 0.00% Reduced -5.6k -5,622
6 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.15% of their portfolio CEDAR RAPIDS, IA 74,40274.4k $2.8m $2.8m 0.15% Reduced -209 -209
7 Valtinson Bruner Financial Planning LLC 0.53% of their portfolio NEW BRIGHTON, MN 49,78649.8k $1.8m $1.8m 0.53% Reduced -428 -428
8 Triton Financial Group Inc 1.09% of their portfolio Oklahoma City, OK 44,40244.4k $1.6m $1.6m 1.09% Reduced -760 -760
9 Vista Cima Wealth Management LLC 1.15% of their portfolio SURPRISE, AZ 37,17837.2k $1.4m $1.4m 1.15% Reduced -469 -469
10 Capital Investment Advisory Services, LLC 0.10% of their portfolio RALEIGH, NC 36,29436.3k $1.3m $1.3m 0.10% Added +528 +528
11 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 33,07233.1k $1.2m $1.2m 0.00% Reduced -3.3k -3,293
12 OFC FINANCIAL PLANNING, LLC 1.12% of their portfolio SHORT HILLS, NJ 31,89231.9k $1.2m $1.2m 1.12% Added +1.8k +1,849
13 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 29,00829.0k $1.1m $1.1m 0.00% Added +2.1k +2,106
14 Brookstone Capital Management 0.01% of their portfolio WHEATON, IL 27,68027.7k $1.0m $1.0m 0.01% Reduced -35 -35
15 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 25,91425.9k $962.2k $962.2k 0.00% Added +162 +162
16 Krilogy Financial LLC 0.03% of their portfolio ST. LOUIS, MO 21,93021.9k $823.4k $823.4k 0.03% Unchanged
17 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 21,61821.6k $802.7k $802.7k 0.03% Added +7.7k +7,701
18 SIGNATURE ESTATE & INVESTMENT ADVISORS LLC 0.01% of their portfolio LOS ANGELES, CA 19,33519.3k $717.9k $717.9k 0.01% Added +829 +829
19 PRINCIPAL SECURITIES, INC. 0.01% of their portfolio DES MOINES, IA 18,89318.9k $701.5k $701.5k 0.01% Added +1.1k +1,127
20 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 18,39818.4k $683.1k $683.1k 0.00% Added +4.5k +4,521
21 FSA Advisors, Inc. 0.16% of their portfolio TROY, MI 16,85216.9k $229.6k $229.6k 0.16% Added +10.4k +10,383
22 Bedel Financial Consulting, Inc. 0.03% of their portfolio INDIANAPOLIS, IN 8,4718.5k $314.5k $314.5k 0.03% Reduced -1.6k -1,588
23 DIVERSIFY WEALTH MANAGEMENT, LLC 0.01% of their portfolio SANDY, UT 7,8477.8k $294.5k $294.5k 0.01% Unchanged
24 Merit Financial Group, LLC 0.00% of their portfolio ALPHARETTA, GA 7,6787.7k $285.1k $285.1k 0.00% Reduced -1.5k -1,452
25 OSAIC HOLDINGS, INC. 0.00% of their portfolio SCOTTSDALE, AZ 6,2026.2k $230.3k $230.3k 0.00% Reduced -727 -727
26 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 5,9506.0k $220.9k $220.9k 0.00% Unchanged
27 KFG WEALTH MANAGEMENT, LLC 0.03% of their portfolio GRANGER, IN 5,6695.7k $210.5k $210.5k 0.03% Reduced -2.7k -2,692
28 Kestra Advisory Services, LLC 0.00% of their portfolio AUSTIN, TX 4,6444.6k $172.4k $172.4k 0.00% New
29 Aptus Capital Advisors, LLC 0.00% of their portfolio FAIRHOPE, AL 4,0754.1k $151.3k $151.3k 0.00% Unchanged
30 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 2,0542.1k $76.3k $76.3k 0.00% Unchanged
31 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 807807 $30.0k $30.0k 0.00% Reduced -3.3k -3,270
32 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 604604 $22.4k $22.4k 0.00% Added +124 +124
33 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 439439 $16.3k $16.3k 0.00% Unchanged
34 Luminist Capital LLC 0.02% of their portfolio GRAND RAPIDS, MI 354354 $13.1k $13.1k 0.02% Unchanged
35 UBS Group AG 0.00% of their portfolio ZURICH, V8 8080 $3.0k $3.0k 0.00% Reduced -515 -515
36 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.00% of their portfolio BLUE BELL, PA 4545 $1.7k $1.7k 0.00% Unchanged
37 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 3737 $1.4k $1.4k 0.00% Unchanged
38 DHJJ Financial Advisors, Ltd. 0.00% of their portfolio NAPERVILLE, IL 1010 $372 $372 0.00% Unchanged
39 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 66 $223 $223 0.00% Unchanged