Vault-13

INNOVATOR ETFS TRUST SFLR

QUITY MANAGD FLR · ETP · CUSIP 45783Y673

92 institutional holders +24 vs Q2 2024
10,624,59210.6m shares reported held*
$338.5mreported value*
30 new 43 added 13 reduced 6 sold out net bought ≈ $103.1m (+3.2m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($32.9k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $31.86.

Trends to Q3 2024

Institutional holders

Managers reporting a position, each quarter

050100Q4 22: 9Q1 23: 11Q2 23: 10Q3 23: 20Q4 23: 32Q1 24: 43Q2 24: 68Q3 24: 9292Q4 22Q2 23Q4 23Q2 24Q3 24
Numbers
QuarterHolders
Q4 20229
Q1 202311
Q2 202310
Q3 202320
Q4 202332
Q1 202443
Q2 202468
Q3 202492

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q1 23: 7 bought or addedQ1 23: 5 cut or sold outQ1 23Q2 23: 7 bought or addedQ2 23: 6 cut or sold outQ3 23: 15 bought or addedQ3 23: 4 cut or sold outQ3 23Q4 23: 22 bought or addedQ4 23: 7 cut or sold outQ1 24: 38 bought or addedQ1 24: 8 cut or sold outQ1 24Q2 24: 58 bought or addedQ2 24: 9 cut or sold outQ3 24: 73 bought or addedQ3 24: 19 cut or sold outQ3 24
Numbers
QuarterBought or addedCut or sold out
Q1 202375
Q2 202376
Q3 2023154
Q4 2023227
Q1 2024388
Q2 2024589
Q3 20247319

Biggest buyers

LPL Financial LLC Added +1,019,250+1.0m
Good Life Advisors, LLC New +410,486+410.5k
COMMONWEALTH EQUITY SERVICES, LLC Added +399,080+399.1k
Chicago Partners Investment Group LLC Added +332,319+332.3k
Delta Investment Management, LLC Added +326,612+326.6k
Southland Equity Partners LLC New +136,404+136.4k
Trek Financial, LLC New +135,506+135.5k
WETZEL INVESTMENT ADVISORS, INC. New +104,375+104.4k
Cetera Investment Advisers Added +59,432+59.4k
Kellett Wealth Advisors, LLC New +54,818+54.8k

Biggest sellers

Cambridge Investment Research Advisors, Inc. Reduced -235,207-235.2k
Brookstone Capital Management Reduced -190,106-190.1k
Rothschild Wealth LLC Reduced -66,169-66.2k
NewEdge Advisors, LLC Reduced -65,590-65.6k
SILVER OAK SECURITIES, INCORPORATED Sold out -18,816-18.8k
WealthPLAN Partners, LLC Sold out -18,498-18.5k
CITADEL ADVISORS LLC Sold out -16,562-16.6k
JANE STREET GROUP, LLC Reduced -16,151-16.2k
Advisor Resource Council Sold out -13,670-13.7k
Ameritas Advisory Services, LLC Reduced -9,167-9.2k

Holders, Q3 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 LPL Financial LLC 0.03% of their portfolio FORT MILL, SC 2,164,2732.2m $68.8m $68.8m 0.03% Added +1.0m +1,019,250
2 Chicago Partners Investment Group LLC 1.43% of their portfolio CHICAGO, IL 1,253,6761.3m $40.2m $40.2m 1.43% Added +332.3k +332,319
3 Delta Investment Management, LLC 7.99% of their portfolio SAN FRANCISCO, CA 1,232,1651.2m $39.2m $39.2m 7.99% Added +326.6k +326,612
4 COMMONWEALTH EQUITY SERVICES, LLC 0.05% of their portfolio WALTHAM, MA 968,734968.7k $30.8m $30.8m 0.05% Added +399.1k +399,080
5 Cambridge Investment Research Advisors, Inc. 0.05% of their portfolio FAIRFIELD, IA 428,992429.0k $13.6m $13.6m 0.05% Reduced -235.2k -235,207
6 Good Life Advisors, LLC 0.80% of their portfolio READING, PA 410,486410.5k $13.1m $13.1m 0.80% New
7 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 281,303281.3k $8.9m $8.9m 0.02% Added +33.3k +33,269
8 CoreCap Advisors, LLC 0.41% of their portfolio SOUTHFIELD, MI 270,697270.7k $8.6m $8.6m 0.41% Reduced -674 -674
9 Steward Partners Investment Advisory, LLC 0.07% of their portfolio STAMFORD, CT 221,875221.9k $7.1m $7.1m 0.07% Added +36.9k +36,943
10 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 192,588192.6k $6.1m $6.1m 0.00% Added +10.2k +10,168
11 Davies Financial Advisors, Inc. 5.05% of their portfolio MURRIETA, CA 181,953182.0k $5.8m $5.8m 5.05% Added +45.2k +45,165
12 Kingsview Wealth Management, LLC 0.12% of their portfolio GRANTS PASS, OR 171,922171.9k $5.5m $5.5m 0.12% Added +42.4k +42,430
13 Pinnacle Wealth Management Group, Inc. 3.38% of their portfolio PLYMOUTH, MI 168,311168.3k $5.4m $5.4m 3.38% Added +4.6k +4,604
14 AE Wealth Management LLC 0.04% of their portfolio TOPEKA, KS 142,768142.8k $4.5m $4.5m 0.04% Added +10.4k +10,435
15 Southland Equity Partners LLC 1.06% of their portfolio WILDWOOD, MO 136,404136.4k $4.3m $4.3m 1.06% New
16 Trek Financial, LLC 0.32% of their portfolio Scottsdale, AZ 135,506135.5k $4.3m $4.3m 0.32% New
17 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 119,004119.0k $3.8m $3.8m 0.01% Added +7.7k +7,722
18 RFG Advisory, LLC 0.10% of their portfolio BIRMINGHAM, AL 105,516105.5k $3.4m $3.4m 0.10% Added +10.5k +10,520
19 WETZEL INVESTMENT ADVISORS, INC. 1.67% of their portfolio INDIANAPOLIS, IN 104,375104.4k $3.3m $3.3m 1.67% New
20 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 96,48496.5k $3.1m $3.1m 0.02% Reduced -4.8k -4,752
21 NewEdge Advisors, LLC 0.02% of their portfolio NEW ORLEANS, LA 94,98295.0k $3.0m $3.0m 0.02% Reduced -65.6k -65,590
22 First Commonwealth Financial Corp /PA/ 0.65% of their portfolio Indiana, PA 85,14985.1k $2.7m $2.7m 0.65% Added +30.5k +30,515
23 Triumph Capital Management 0.96% of their portfolio DENVER, CO 84,28784.3k $2.7m $2.7m 0.96% Added +15.2k +15,195
24 Financial Designs Corp 1.61% of their portfolio CLAREMONT, CA 78,66578.7k $2.5m $2.5m 1.61% Reduced -3.0k -3,034
25 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 70,05370.1k $2.2m $2.2m 0.00% Added +59.4k +59,432
26 MILESTONE ASSET MANAGEMENT, LLC 0.48% of their portfolio PITTSBURGH, PA 66,55666.6k $2.1m $2.1m 0.48% Added +3.1k +3,056
27 John W. Brooker & Co., CPAs 0.95% of their portfolio OAKLAND, CA 65,02465.0k $2.1m $2.1m 0.95% Added +25.5k +25,488
28 IHT Wealth Management, LLC 0.05% of their portfolio Chicago, IL 58,49358.5k $1.9m $1.9m 0.05% Added +16.5k +16,469
29 Kellett Wealth Advisors, LLC 1.25% of their portfolio CINCINNATI, OH 54,81854.8k $1.7m $1.7m 1.25% New
30 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 52,53252.5k $1.7m $1.7m 0.00% New
31 KESTRA PRIVATE WEALTH SERVICES, LLC 0.03% of their portfolio AUSTIN, TX 50,98951.0k $1.6m $1.6m 0.03% New
32 Ameritas Advisory Services, LLC 0.07% of their portfolio Lincoln, NE 49,43249.4k $1.6m $1.6m 0.07% Reduced -9.2k -9,167
33 Stratos Wealth Partners, LTD. 0.02% of their portfolio BEACHWOOD, OH 46,69146.7k $1.5m $1.5m 0.02% Added +35.2k +35,161
34 Householder Group Estate & Retirement Specialist, LLC 0.42% of their portfolio SCOTTSDALE, AZ 45,70545.7k $1.5m $1.5m 0.42% Reduced -7.2k -7,163
35 Clearstead Advisors, LLC 0.02% of their portfolio CLEVELAND, OH 43,25043.2k $1.4m $1.4m 0.02% Added +12.8k +12,778
36 Signal Advisors Wealth, LLC 0.18% of their portfolio DETROIT, MI 38,67438.7k $1.2m $1.2m 0.18% New
37 Authentikos Wealth Advisory, LLC 1.15% of their portfolio MORGAN HILL, CA 37,51037.5k $1.2m $1.2m 1.15% New
38 Jacobi Capital Management LLC 0.09% of their portfolio PITTSTON, PA 36,63136.6k $1.2m $1.2m 0.09% Reduced -2.3k -2,279
39 Worth Financial Advisory Group, LLC 0.64% of their portfolio CHARLOTTE, NC 34,17534.2k $1.1m $1.1m 0.64% New
40 Beacon Financial Advisory LLC 0.35% of their portfolio CLEVELAND, OH 32,04232.0k $1.0m $1.0m 0.35% Added +10.2k +10,206
41 Sequoia Financial Advisors, LLC 0.01% of their portfolio Akron, OH 31,60231.6k $1.0m $1.0m 0.01% Added +18.2k +18,215
42 Worth Asset Management, LLC 0.55% of their portfolio DALLAS, TX 31,60231.6k $1.0m $1.0m 0.55% Added +2.3k +2,288
43 Perennial Investment Advisors, LLC 0.13% of their portfolio Los Angeles, CA 30,43530.4k $968.1k $968.1k 0.13% Added +13.4k +13,419
44 VIMA LLC 1.91% of their portfolio TROY, MI 29,33929.3k $933.3k $933.3k 1.91% Added +18.9k +18,914
45 Claro Advisors Inc. 0.12% of their portfolio BOSTON, MA 29,06729.1k $924.6k $924.6k 0.12% Added +2.7k +2,703
46 Glen Eagle Advisors, LLC 0.14% of their portfolio KINGSTON, NJ 26,78026.8k $851.9k $851.9k 0.14% New
47 Mariner, LLC 0.00% of their portfolio Overland Park, KS 26,69326.7k $849.1k $849.1k 0.00% New
48 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.07% of their portfolio Westlake, OH 25,07525.1k $797.6k $797.6k 0.07% New
49 Meridian Wealth Management, LLC 0.04% of their portfolio LEXINGTON, KY 24,84524.8k $790.3k $790.3k 0.04% Added +4.3k +4,253
50 World Investment Advisors 0.02% of their portfolio LINCROFT, NJ 23,91923.9k $760.9k $760.9k 0.02% Added +2 +2
51 OLD MISSION CAPITAL LLC 0.02% of their portfolio CHICAGO, IL 23,05323.1k $733.3k $733.3k 0.02% New
52 Mutual Advisors, LLC 0.02% of their portfolio OMAHA, NE 20,86420.9k $671.4k $671.4k 0.02% New
53 Prostatis Group LLC 0.21% of their portfolio HANOVER, MD 20,61720.6k $655.8k $655.8k 0.21% New
54 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 19,36319.4k $615.9k $615.9k 0.00% Reduced -16.2k -16,151
55 SOUTHERN CAPITAL ADVISORS, LLC 0.34% of their portfolio Jackson, TN 19,09319.1k $607.4k $607.4k 0.34% Reduced -337 -337
56 WealthPlan Investment Management, LLC 0.06% of their portfolio OMAHA, NE 18,73918.7k $596.1k $596.1k 0.06% New
57 Global Retirement Partners, LLC 0.02% of their portfolio San Rafael, CA 18,65718.7k $593.5k $593.5k 0.02% Added +6.0k +6,020
58 STEPHENS INC /AR/ 0.01% of their portfolio LITTLE ROCK, AR 17,65017.6k $561.4k $561.4k 0.01% Added +9.9k +9,865
59 YARGER WEALTH STRATEGIES, LLC 0.29% of their portfolio WESTERVILLE, OH 16,23416.2k $516.4k $516.4k 0.29% Added +2.5k +2,472
60 SARD WEALTH MANAGEMENT GROUP, LLC 0.32% of their portfolio ATLANTA, GA 15,32915.3k $487.6k $487.6k 0.32% Added +2.1k +2,084
61 Brookstone Capital Management 0.01% of their portfolio WHEATON, IL 15,26915.3k $485.7k $485.7k 0.01% Reduced -190.1k -190,106
62 SECURED RETIREMENT ADVISORS, LLC 0.35% of their portfolio ST LOUIS PARK, MN 15,25715.3k $485.3k $485.3k 0.35% New
63 HAZLETT, BURT & WATSON, INC. 0.22% of their portfolio WHEELING, WV 14,76914.8k $469.0k $469.0k 0.22% Added +8.3k +8,258
64 RPS ADVISORY SOLUTIONS LLC 0.33% of their portfolio LOUISVILLE, KY 14,32614.3k $455.7k $455.7k 0.33% New
65 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 13,05713.1k $415.3k $415.3k 0.01% Added +2.2k +2,195
66 INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio SAN DIEGO, CA 12,98613.0k $413.1k $413.1k 0.02% Unchanged
67 Rothschild Wealth LLC 0.15% of their portfolio OAK BROOK, IL 12,40312.4k $486.3k $486.3k 0.15% Reduced -66.2k -66,169
68 Gateway Wealth Partners, LLC 0.10% of their portfolio APPLETON, WI 11,83211.8k $376.4k $376.4k 0.10% New
69 Old Port Advisors 0.10% of their portfolio PORTLAND, ME 11,12011.1k $353.7k $353.7k 0.10% Added +1.1k +1,150
70 Castleview Partners, LLC 0.20% of their portfolio DALLAS, TX 10,86710.9k $345.7k $345.7k 0.20% Added +6.0k +6,045
71 Sunbelt Securities, Inc. 0.03% of their portfolio HOUSTON, TX 10,52010.5k $334.6k $334.6k 0.03% Reduced -255 -255
72 Leelyn Smith, LLC 0.06% of their portfolio GENEVA, IL 10,17610.2k $323.7k $323.7k 0.06% New
73 Atria Wealth Solutions, Inc. 0.00% of their portfolio NEW YORK, NY 9,7299.7k $309.5k $309.5k 0.00% New
74 Foundations Investment Advisors, LLC 0.01% of their portfolio PHOENIX, AZ 8,4188.4k $267.8k $267.8k 0.01% New
75 Merit Financial Group, LLC 0.01% of their portfolio ALPHARETTA, GA 7,8387.8k $249.3k $249.3k 0.01% Added +1.0k +1,008
76 LexAurum Advisors, LLC 0.05% of their portfolio OVERLAND PARK, KS 7,8157.8k $248.6k $248.6k 0.05% New
77 Sugarloaf Wealth Management, LLC 0.05% of their portfolio DULUTH, GA 7,7897.8k $247.8k $247.8k 0.05% Added +6.4k +6,360
78 SMITH, MOORE & CO. 0.02% of their portfolio CLAYTON, MO 7,5317.5k $239.6k $239.6k 0.02% Added +81 +81
79 JOHNSON INVESTMENT COUNSEL INC 0.00% of their portfolio Cincinnati, OH 6,6306.6k $210.9k $210.9k 0.00% Unchanged
80 Archford Capital Strategies, LLC 0.03% of their portfolio SWANSEA, IL 6,5206.5k $210.1k $210.1k 0.03% Unchanged
81 AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio DALLAS, TX 6,4936.5k $206.6k $206.6k 0.00% New
82 Private Advisor Group, LLC 0.00% of their portfolio MORRISTOWN, NJ 6,3906.4k $203.3k $203.3k 0.00% New
83 CENTAURUS FINANCIAL, INC. 0.01% of their portfolio ANAHEIM, CA 5,1865.2k $165.0k $165.0k 0.01% Added +1.1k +1,110
84 COMERICA BANK 0.00% of their portfolio DALLAS, TX 3,8783.9k $123.4k $123.4k 0.00% New
85 PRIVATE TRUST CO NA 0.01% of their portfolio CLEVELAND, OH 2,4212.4k $77.0k $77.0k 0.01% Added +1.7k +1,723
86 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 2,1252.1k $67.6k $67.6k 0.00% Unchanged
87 GPS Wealth Strategies Group, LLC 0.00% of their portfolio CENTENNIAL, CO 1,0031.0k $31.9k $31.9k 0.00% Added +1 +1
88 Coppell Advisory Solutions LLC 0.00% of their portfolio COPPELL, TX 881881 $27.9k $27.9k 0.00% Unchanged
89 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 562562 $17.9k $17.9k 0.00% New
90 Capital Investment Advisory Services, LLC 0.00% of their portfolio RALEIGH, NC 189189 $6.0k $6.0k 0.00% New
91 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 11 $33 $33 0.00% New
92 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged