INNOVATOR ETFS TRUST TJUL
EQUITY DEF PROTN · ETP · CUSIP 45783Y541
83
institutional holders
-9 vs Q4 2025
3.0m
shares reported held*
$87.3mreported value*
6 new
11 added
40 reduced
14 sold out
net sold ≈ $40.7m (-1.4m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $29.36.
Trends to Q1 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2023 | 62 |
| Q4 2023 | 87 |
| Q1 2024 | 90 |
| Q2 2024 | 90 |
| Q3 2024 | 90 |
| Q4 2024 | 92 |
| Q1 2025 | 85 |
| Q2 2025 | 79 |
| Q3 2025 | 80 |
| Q4 2025 | 92 |
| Q1 2026 | 83 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q2 2024 | 16 | 40 |
| Q3 2024 | 23 | 41 |
| Q4 2024 | 16 | 50 |
| Q1 2025 | 14 | 51 |
| Q2 2025 | 16 | 46 |
| Q3 2025 | 36 | 35 |
| Q4 2025 | 25 | 36 |
| Q1 2026 | 17 | 54 |
Biggest buyers
| Legacy CG, LLC | New | +552.0k |
| OLD MISSION CAPITAL LLC | New | +40.2k |
| Kestra Advisory Services, LLC | Added | +13.2k |
| CWM, LLC | Added | +9.5k |
| HRT FINANCIAL LP | New | +9.2k |
| JPMORGAN CHASE & CO | Added | +8.1k |
| Patriot Financial Group Insurance Agency, LLC | Added | +7.8k |
| IFG Advisory, LLC | New | +4.8k |
| BARCLAYS PLC | Added | +3.6k |
| Parallel Advisors, LLC | Added | +1.8k |
Biggest sellers
| Gradient Investments LLC | Reduced | -957.3k |
| MERCER GLOBAL ADVISORS INC /ADV | Reduced | -666.3k |
| Mattson Financial Services, LLC | Sold out | -108.7k |
| Brown Financial Advisors | Sold out | -101.3k |
| Paladin Wealth, LLC | Sold out | -19.7k |
| CITADEL ADVISORS LLC | Reduced | -15.8k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -13.2k |
| INTEGRITY ALLIANCE, LLC. | Reduced | -11.5k |
| GOLDMAN SACHS GROUP INC | Sold out | -11.5k |
| IMC-Chicago, LLC | Sold out | -10.5k |
Holders, Q1 2026
| Manager | Shares | Change |
|---|---|---|
| COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio | 583.0k $17.1m | Reduced -4.0k |
| Legacy CG, LLC 4.50% of their portfolio | 552.0k $16.2m | New |
| Brookstone Capital Management 0.06% of their portfolio | 181.1k $5.3m | Reduced -5.3k |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 103.0k $3.0m | Reduced -2.2k |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 90.0k $2.6m | Reduced -441 |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 89.8k $2.6m | Reduced -666.3k |
| KFG WEALTH MANAGEMENT, LLC 0.30% of their portfolio | 80.2k $2.4m | Reduced -2.9k |
| Cetera Investment Advisers 0.00% of their portfolio | 69.8k $2.1m | Reduced -2.4k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 69.8k $2.1m | Added +13.2k |
| AE Wealth Management LLC 0.01% of their portfolio | 61.1k $1.8m | Reduced -2.1k |
| Syntegra Private Wealth Group, LLC 0.16% of their portfolio | 58.9k $1.7m | Reduced -4.0k |
| LPL Financial LLC 0.00% of their portfolio | 55.0k $1.6m | Reduced -2.2k |
| Diligent Investors, LLC 0.37% of their portfolio | 50.3k $1.5m | Reduced -2.1k |
| MTM FINANCIAL GROUP, LLC 0.66% of their portfolio | 47.8k $1.4m | Added +311 |
| HighTower Advisors, LLC 0.00% of their portfolio | 41.3k $1.2m | Reduced -405 |
| OLD MISSION CAPITAL LLC 0.03% of their portfolio | 40.2k $1.2m | New |
| Waverly Advisors, LLC 0.01% of their portfolio | 36.5k $1.1m | Unchanged |
| MGO ONE SEVEN LLC 0.02% of their portfolio | 35.3k $1.0m | Reduced -4.1k |
| Cypress Wealth Services, LLC 0.14% of their portfolio | 34.9k $1.0m | Unchanged |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 32.6k $957.7k | Reduced -2.9k |
| KINGSWOOD WEALTH ADVISORS, LLC 0.04% of their portfolio | 31.8k $932.4k | Reduced -1.5k |
| Farther Finance Advisors, LLC 0.01% of their portfolio | 25.6k $753.4k | Reduced -1.2k |
| Csenge Advisory Group 0.03% of their portfolio | 24.8k $727.8k | Reduced -392 |
| Trek Financial, LLC 0.04% of their portfolio | 24.2k $710.8k | Reduced -1.0k |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 23.0k $676.3k | Reduced -5.2k |
| Atlantic Private Wealth, LLC 0.44% of their portfolio | 22.8k $669.3k | Unchanged |
| Spire Wealth Management 0.02% of their portfolio | 22.7k $666.0k | Added +1 |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 22.0k $648.3k | Reduced -3.1k |
| HOWARD BAILEY SECURITIES, LLC 0.26% of their portfolio | 21.8k $641.5k | Added +678 |
| CENTRAL VALLEY ADVISORS, LLC 0.17% of their portfolio | 21.7k $635.9k | Unchanged |
| Tempo Wealth, LLC 0.11% of their portfolio | 21.4k $627.3k | Reduced -4.4k |
| Main Street Financial Solutions, LLC 0.04% of their portfolio | 20.7k $606.8k | Reduced -3.0k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 18.2k $534.6k | Reduced -13.2k |
| Patriot Financial Group Insurance Agency, LLC 0.03% of their portfolio | 16.2k $475.7k | Added +7.8k |
| Focus Partners Wealth 0.00% of their portfolio | 16.1k $472.5k | Unchanged |
| INTEGRITY ALLIANCE, LLC. 0.02% of their portfolio | 15.7k $460.4k | Reduced -11.5k |
| GWN SECURITIES INC. 0.08% of their portfolio | 15.1k $443.4k | Reduced -101 |
| Sound Income Strategies, LLC 0.02% of their portfolio | 14.3k $420.7k | Reduced -279 |
| Three Seasons Wealth, LLC 0.15% of their portfolio | 13.6k $398.8k | Unchanged |
| Maia Wealth LLC 0.06% of their portfolio | 12.9k $378.5k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 12.0k $352.3k | Reduced -4.8k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 12.0k $349.8k | Added +8.1k |
| Beacon Financial Advisory LLC 0.08% of their portfolio | 11.9k $350.3k | Unchanged |
| Sunbelt Securities, Inc. 0.02% of their portfolio | 11.9k $349.8k | Unchanged |
| Castle Rock Wealth Management, LLC 0.07% of their portfolio | 10.6k $311.3k | Reduced -61 |
| Integrated Wealth Management 0.35% of their portfolio | 10.3k $302.4k | Reduced -215 |
| CWM, LLC 0.00% of their portfolio | 10.2k $298.1k | Added +9.5k |
| Tradition Wealth Management, LLC 0.02% of their portfolio | 10.1k $296.3k | Unchanged |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 9.8k $288.0k | Reduced -525 |
| Pine Harbor Wealth Management, LLC 0.08% of their portfolio | 9.4k $276.4k | Reduced -233 |
| Prostatis Group LLC 0.07% of their portfolio | 9.2k $271.4k | Reduced -459 |
| HRT FINANCIAL LP 0.00% of their portfolio | 9.2k $271.0k | New |
| Opus Financial Solutions LLC 0.25% of their portfolio | 8.9k $261.3k | Reduced -1.3k |
| Mutual Advisors, LLC 0.01% of their portfolio | 8.6k $253.4k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 8.5k $248.5k | Reduced -15.8k |
| Sigma Planning Corp 0.01% of their portfolio | 8.3k $244.8k | Unchanged |
| Key Capital Management, INC 0.16% of their portfolio | 8.2k $240.9k | Added +1.0k |
| BIP Wealth, LLC 0.01% of their portfolio | 8.2k $240.8k | Unchanged |
| Gradient Investments LLC 0.00% of their portfolio | 7.8k $229.8k | Reduced -957.3k |
| Selby Wealth Management, LLC 0.09% of their portfolio | 7.7k $225.5k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 7.6k $223.8k | Reduced -687 |
| Intentional Wealth Strategies, LLC 0.19% of their portfolio | 7.1k $208.6k | First filing |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 6.8k $200.7k | Reduced -6.2k |
| BARCLAYS PLC 0.00% of their portfolio | 5.8k $171.3k | Added +3.6k |
| IFG Advisory, LLC 0.41% of their portfolio | 4.8k $141.7k | New |
| Financial Network Wealth Advisors LLC 0.14% of their portfolio | 4.8k $141.3k | Unchanged |
| IFP Advisors, Inc 0.00% of their portfolio | 4.8k $139.8k | Unchanged |
| AdvisorNet Financial, Inc 0.01% of their portfolio | 4.0k $118.0k | Unchanged |
| Capital Investment Advisory Services, LLC 0.01% of their portfolio | 4.0k $117.4k | Unchanged |
| RED REEF ADVISORS LLC 0.10% of their portfolio | 3.1k $91.1k | Reduced -686 |
| Keating Financial Advisory Services, Inc. 0.01% of their portfolio | 2.7k $79.1k | Unchanged |
| Parallel Advisors, LLC 0.00% of their portfolio | 2.3k $67.5k | Added +1.8k |
| CoreCap Advisors, LLC 0.00% of their portfolio | 1.7k $51.1k | Reduced -1.6k |
| MORGAN STANLEY 0.00% of their portfolio | 1.6k $48.2k | Unchanged |
| INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC 0.00% of their portfolio | 594 $17.5k | Unchanged |
| Capital Analysts, LLC 0.00% of their portfolio | 523 $15.0k | Unchanged |
| Networth Advisors, LLC 0.01% of their portfolio | 466 $13.7k | Reduced -30 |
| Noble Wealth Management PBC 0.01% of their portfolio | 426 $12.5k | Unchanged |
| Mosley Wealth Management 0.00% of their portfolio | 213 $6.2k | New |
| ASSETMARK, INC 0.00% of their portfolio | 183 $5.4k | Added +145 |
| Pinnacle Wealth Planning Services, Inc. 0.00% of their portfolio | 156 $4.6k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 105 $3.1k | New |
| Triumph Capital Management 0.00% of their portfolio | 40 $1.2k | Unchanged |