Vault-13

INNOVATOR ETFS TRUST EALT

INNOVATOR US EQ · ETP · CUSIP 45783Y475

56 institutional holders +4 vs Q3 2025
3,122,3433.1m shares reported held*
$110.3mreported value*
6 new 28 added 14 reduced 3 sold out net bought ≈ $16.2m (+459.4k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $35.33.

Trends to Q4 2025

Institutional holders

Managers reporting a position, each quarter

0204060Q4 23: 6Q1 24: 13Q2 24: 23Q3 24: 27Q4 24: 31Q1 25: 47Q2 25: 50Q3 25: 52Q4 25: 5656Q4 23Q2 24Q4 24Q2 25Q4 25
Numbers
QuarterHolders
Q4 20236
Q1 202413
Q2 202423
Q3 202427
Q4 202431
Q1 202547
Q2 202550
Q3 202552
Q4 202556

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
40040Q1 24: 10 bought or addedQ1 24: 2 cut or sold outQ2 24: 19 bought or addedQ2 24: 4 cut or sold outQ2 24Q3 24: 21 bought or addedQ3 24: 6 cut or sold outQ4 24: 22 bought or addedQ4 24: 8 cut or sold outQ4 24Q1 25: 35 bought or addedQ1 25: 10 cut or sold outQ2 25: 28 bought or addedQ2 25: 26 cut or sold outQ2 25Q3 25: 36 bought or addedQ3 25: 16 cut or sold outQ4 25: 34 bought or addedQ4 25: 17 cut or sold outQ4 25
Numbers
QuarterBought or addedCut or sold out
Q1 2024102
Q2 2024194
Q3 2024216
Q4 2024228
Q1 20253510
Q2 20252826
Q3 20253616
Q4 20253417

Biggest buyers

COMMONWEALTH EQUITY SERVICES, LLC Added +214,527+214.5k
Brookstone Capital Management Added +87,388+87.4k
Ameritas Advisory Services, LLC Added +47,957+48.0k
CWM, LLC Added +38,915+38.9k
Orion Porfolio Solutions, LLC Added +26,048+26.0k
Arista Wealth Management, LLC Added +24,232+24.2k
Hiley Hunt Wealth Management New +17,840+17.8k
Farther Finance Advisors, LLC Added +16,452+16.5k
OSAIC HOLDINGS, INC. Added +13,945+13.9k
Mutual Advisors, LLC Added +13,156+13.2k

Biggest sellers

TABLEAUX LLC Reduced -36,202-36.2k
HighTower Advisors, LLC Sold out -24,900-24.9k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Reduced -19,385-19.4k
SMART Wealth LLC Reduced -19,323-19.3k
IHT Wealth Management, LLC Reduced -10,378-10.4k
GOLDMAN SACHS GROUP INC Sold out -6,465-6.5k
Advisory Services Network, LLC Sold out -3,561-3.6k
Sequent Planning LLC Reduced -3,167-3.2k
HARBOUR INVESTMENTS, INC. Reduced -1,228-1.2k
Ashton Thomas Private Wealth, LLC Reduced -1,168-1.2k

Holders, Q4 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 CWM, LLC 0.05% of their portfolio OMAHA, NE 503,121503.1k $17.8m $17.8m 0.05% Added +38.9k +38,915
2 COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio WALTHAM, MA 334,716334.7k $11.8m $11.8m 0.02% Added +214.5k +214,527
3 Orion Porfolio Solutions, LLC 0.07% of their portfolio OMAHA, NE 260,189260.2k $9.2m $9.2m 0.07% Added +26.0k +26,048
4 Mutual Advisors, LLC 0.20% of their portfolio OMAHA, NE 258,872258.9k $9.1m $9.1m 0.20% Added +13.2k +13,156
5 Brookstone Capital Management 0.08% of their portfolio WHEATON, IL 196,513196.5k $6.9m $6.9m 0.08% Added +87.4k +87,388
6 SMART Wealth LLC 2.06% of their portfolio Omaha, NE 191,833191.8k $6.8m $6.8m 2.06% Reduced -19.3k -19,323
7 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 172,084172.1k $6.1m $6.1m 0.00% Added +4.2k +4,156
8 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 115,682115.7k $4.1m $4.1m 0.00% Added +1.1k +1,100
9 JOURNEY RETIREMENT PLANNING & INVESTMENT MANAGEMENT LLC 0.49% of their portfolio AMMON, ID 67,64867.6k $2.4m $2.4m 0.49% First filing
10 OSAIC HOLDINGS, INC. 0.00% of their portfolio SCOTTSDALE, AZ 66,11866.1k $2.3m $2.3m 0.00% Added +13.9k +13,945
11 Farther Finance Advisors, LLC 0.02% of their portfolio SAN FRANCISCO, CA 64,86764.9k $2.3m $2.3m 0.02% Added +16.5k +16,452
12 Triad Wealth Partners, LLC 0.21% of their portfolio LAWRENCE, KS 63,98264.0k $2.3m $2.3m 0.21% Added +10.9k +10,885
13 Atria Investments, Inc 0.02% of their portfolio Charlotte, NC 61,17161.2k $2.2m $2.2m 0.02% Added +4.5k +4,478
14 IHT Wealth Management, LLC 0.05% of their portfolio Chicago, IL 56,69756.7k $2.0m $2.0m 0.05% Reduced -10.4k -10,378
15 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 53,99554.0k $1.9m $1.9m 0.00% Added +3.6k +3,606
16 Encompass More Asset Management 0.33% of their portfolio Danville, CA 50,57250.6k $1.8m $1.8m 0.33% Added +4.1k +4,056
17 Ameritas Advisory Services, LLC 0.06% of their portfolio Lincoln, NE 48,80048.8k $1.7m $1.7m 0.06% Added +48.0k +47,957
18 Brookwood Investment Group LLC 0.14% of their portfolio PHOENIX, AZ 33,81233.8k $1.2m $1.2m 0.14% Added +6.2k +6,236
19 RFG Advisory, LLC 0.02% of their portfolio BIRMINGHAM, AL 33,17333.2k $1.2m $1.2m 0.02% Reduced -61 -61
20 LEE JOHNSON CAPITAL MANAGEMENT, LLC 0.39% of their portfolio FORT WORTH, TX 32,21132.2k $1.1m $1.1m 0.39% Reduced -421 -421
21 Arista Wealth Management, LLC 0.13% of their portfolio Las Vegas, NV 30,09530.1k $1.1m $1.1m 0.13% Added +24.2k +24,232
22 HARBOUR INVESTMENTS, INC. 0.02% of their portfolio MADISON, WI 26,91226.9k $949.7k $949.7k 0.02% Reduced -1.2k -1,228
23 Bright Futures Wealth Management, LLC. 0.69% of their portfolio WEBSTER, NY 14580, NY 26,45126.5k $933.5k $933.5k 0.69% Reduced -1.2k -1,151
24 TABLEAUX LLC 0.64% of their portfolio STOCKBRIDGE, MA 25,69425.7k $906.7k $906.7k 0.64% Reduced -36.2k -36,202
25 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 25,17125.2k $888.0k $888.0k 0.00% Added +87 +87
26 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.05% of their portfolio Westlake, OH 22,51322.5k $794.5k $794.5k 0.05% Added +5.5k +5,509
27 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 22,37722.4k $789.7k $789.7k 0.00% Reduced -19.4k -19,385
28 BENJAMIN EDWARDS INC 0.01% of their portfolio Clayton, MO 20,27820.3k $715.6k $715.6k 0.01% Added +169 +169
29 SMITH, MOORE & CO. 0.05% of their portfolio CLAYTON, MO 20,02120.0k $706.5k $706.5k 0.05% Unchanged
30 Visionary Wealth Advisors 0.03% of their portfolio O'FALLON, IL 18,56718.6k $655.2k $655.2k 0.03% Added +3.7k +3,713
31 Hiley Hunt Wealth Management 0.28% of their portfolio OMAHA, NE 17,84017.8k $629.6k $629.6k 0.28% New
32 Sequent Planning LLC 0.14% of their portfolio OMAHA, NE 15,74115.7k $555.5k $555.5k 0.14% Reduced -3.2k -3,167
33 Advyzon Investment Management, LLC 0.06% of their portfolio LISLE, IL 13,71713.7k $484.1k $484.1k 0.06% Reduced -60 -60
34 Concurrent Investment Advisors, LLC 0.01% of their portfolio Tampa, FL 13,61413.6k $480.5k $480.5k 0.01% Added +6.3k +6,320
35 Stirlingshire Investments, Inc. 0.42% of their portfolio NEW YORK, NY 13,55113.6k $478.2k $478.2k 0.42% First filing
36 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 12,53212.5k $442.3k $442.3k 0.00% Added +5.3k +5,328
37 SAGESPRING WEALTH PARTNERS, LLC 0.01% of their portfolio FRANKLIN, TN 11,61411.6k $409.9k $409.9k 0.01% Unchanged
38 INDEPENDENT FINANCIAL GROUP, LLC 0.01% of their portfolio SAN DIEGO, CA 10,18010.2k $359.3k $359.3k 0.01% Reduced -238 -238
39 OLD MISSION CAPITAL LLC 0.01% of their portfolio CHICAGO, IL 9,4609.5k $333.8k $333.8k 0.01% New
40 Kestra Advisory Services, LLC 0.00% of their portfolio AUSTIN, TX 8,8748.9k $313.2k $313.2k 0.00% Unchanged
41 Financial Network Wealth Advisors LLC 0.31% of their portfolio MURRAY, UT 8,5198.5k $300.6k $300.6k 0.31% Added +644 +644
42 Pinnacle Wealth Planning Services, Inc. 0.03% of their portfolio MANSFIELD, OH 8,3618.4k $295.1k $295.1k 0.03% Added +323 +323
43 Sanctuary Advisors, LLC 0.00% of their portfolio INDIANAPOLIS, IN 8,1838.2k $288.8k $288.8k 0.00% Unchanged
44 First Heartland Consultants, Inc. 0.02% of their portfolio LAKE ST. LOUIS, MO 8,0388.0k $283.7k $283.7k 0.02% Reduced -72 -72
45 Ausdal Financial Partners, Inc. 0.01% of their portfolio Davenport, IA 7,9698.0k $281.2k $281.2k 0.01% Added +852 +852
46 Claro Advisors Inc. 0.04% of their portfolio BOSTON, MA 7,8107.8k $275.6k $275.6k 0.04% Added +1.3k +1,340
47 Vantage Point Financial LLC 0.08% of their portfolio LISLE, IL 6,3326.3k $223.5k $223.5k 0.08% New
48 First Commonwealth Financial Corp /PA/ 0.04% of their portfolio Indiana, PA 6,2286.2k $219.8k $219.8k 0.04% Unchanged
49 Ashton Thomas Private Wealth, LLC 0.01% of their portfolio SCOTTSDALE, AZ 6,0706.1k $214.2k $214.2k 0.01% Reduced -1.2k -1,168
50 Wheelhouse Advisory Group LLC 0.11% of their portfolio ST. LOUIS, MO 6,0206.0k $299.9k $299.9k 0.11% New
51 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 5,8165.8k $205.2k $205.2k 0.00% Added +4.8k +4,800
52 Sunbelt Securities, Inc. 0.01% of their portfolio HOUSTON, TX 5,1785.2k $182.7k $182.7k 0.01% Unchanged
53 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 4,6984.7k $165.8k $165.8k 0.00% Added +975 +975
54 WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV 0.00% of their portfolio BERMUDA RUN, NC 892892 $31.5k $31.5k 0.00% Reduced -650 -650
55 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 571571 $20.2k $20.2k 0.00% New
56 Triumph Capital Management 0.00% of their portfolio DENVER, CO 400400 $14.1k $14.1k 0.00% New