INNOVATOR ETFS TRUST AAPR
EQUITY DEFINED · ETP · CUSIP 45783Y335
53
institutional holders
+3 vs Q1 2026
1.6m
shares reported held*
$45.8mreported value*
9 new
14 added
8 reduced
5 sold out
net bought ≈ $18.4m (+622.2k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $29.48.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q1 2024 | 1 |
| Q2 2024 | 42 |
| Q3 2024 | 49 |
| Q4 2024 | 56 |
| Q1 2025 | 53 |
| Q2 2025 | 47 |
| Q3 2025 | 48 |
| Q4 2025 | 49 |
| Q1 2026 | 50 |
| Q2 2026 | 53 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 23 | 13 |
| Q4 2024 | 15 | 17 |
| Q1 2025 | 11 | 26 |
| Q2 2025 | 10 | 22 |
| Q3 2025 | 11 | 21 |
| Q4 2025 | 11 | 17 |
| Q1 2026 | 7 | 22 |
| Q2 2026 | 23 | 13 |
Biggest buyers
| Legacy CG, LLC | New | +593.0k |
| Selby Wealth Management, LLC | New | +22.7k |
| MML INVESTORS SERVICES, LLC | New | +16.5k |
| ENVESTNET ASSET MANAGEMENT INC | New | +14.4k |
| Cetera Investment Advisers | Added | +13.3k |
| CITADEL ADVISORS LLC | New | +10.6k |
| Cypress Wealth Services, LLC | Added | +9.4k |
| Geneos Wealth Management Inc. | Added | +7.0k |
| EP Wealth Advisors, LLC | New | +5.3k |
| KFG WEALTH MANAGEMENT, LLC | Added | +5.1k |
Biggest sellers
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Sold out | -25.4k |
| Kestra Advisory Services, LLC | Reduced | -22.0k |
| Foundations Investment Advisors, LLC | Sold out | -14.5k |
| JANE STREET GROUP, LLC | Sold out | -10.9k |
| BridgePort Financial Solutions, LLC | Sold out | -10.4k |
| OLD MISSION CAPITAL LLC | Reduced | -5.7k |
| CENTAURUS FINANCIAL, INC. | Reduced | -3.6k |
| Garden State Investment Advisory Services LLC | Reduced | -1.2k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -504 |
| LPL Financial LLC | Reduced | -465 |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| Legacy CG, LLC 4.48% of their portfolio | 593.0k $17.5m | New |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 118.9k $3.5m | Reduced -504 |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 106.0k $3.1m | Reduced -22.0k |
| CENTAURUS FINANCIAL, INC. 0.08% of their portfolio | 71.4k $2.1m | Reduced -3.6k |
| LPL Financial LLC 0.00% of their portfolio | 47.6k $1.4m | Reduced -465 |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 36.6k $1.1m | Added +354 |
| Cetera Investment Advisers 0.00% of their portfolio | 33.0k $973.1k | Added +13.3k |
| Crown Wealth Group, LLC 0.22% of their portfolio | 29.5k $869.6k | Unchanged |
| MTM FINANCIAL GROUP, LLC 0.36% of their portfolio | 28.4k $839.1k | Added +3.5k |
| Trek Financial, LLC 0.04% of their portfolio | 26.8k $791.4k | Unchanged |
| KFG WEALTH MANAGEMENT, LLC 0.08% of their portfolio | 24.4k $721.1k | Added +5.1k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 23.2k $685.6k | Added +153 |
| World Investment Advisors 0.01% of their portfolio | 22.9k $659.2k | Unchanged |
| Selby Wealth Management, LLC 0.24% of their portfolio | 22.7k $669.5k | New |
| Cypress Wealth Services, LLC 0.08% of their portfolio | 21.9k $645.1k | Added +9.4k |
| Peak Wealth Management LLC 0.43% of their portfolio | 20.7k $609.1k | Unchanged |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 19.6k $579.3k | Reduced -5.7k |
| Brookstone Capital Management 0.01% of their portfolio | 19.4k $572.5k | Added +231 |
| CROSSPOINT FINANCIAL, LLC 1.27% of their portfolio | 18.9k $556.7k | Unchanged |
| Quantinno Capital Management LP 0.00% of their portfolio | 18.8k $555.8k | Unchanged |
| AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 18.8k $555.8k | Unchanged |
| Lineweaver Wealth Advisors, LLC 0.06% of their portfolio | 18.5k $544.9k | Unchanged |
| Spire Wealth Management 0.02% of their portfolio | 17.4k $513.2k | Added +2 |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 16.5k $485.6k | New |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 14.4k $423.6k | New |
| Geneos Wealth Management Inc. 0.01% of their portfolio | 14.0k $412.9k | Added +7.0k |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 13.5k $397.9k | Unchanged |
| Three Seasons Wealth, LLC 0.03% of their portfolio | 12.7k $376.0k | Unchanged |
| Keystone Wealth Services, LLC 0.07% of their portfolio | 12.2k $361.1k | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 11.9k $350.0k | Added +3.7k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 10.6k $313.0k | New |
| Visionary Wealth Advisors 0.01% of their portfolio | 9.6k $284.0k | Unchanged |
| Garden State Investment Advisory Services LLC 0.05% of their portfolio | 8.8k $260.3k | Reduced -1.2k |
| HighTower Advisors, LLC 0.00% of their portfolio | 8.7k $257.4k | Unchanged |
| Diligent Investors, LLC 0.05% of their portfolio | 8.1k $237.4k | Added +500 |
| AE Wealth Management LLC 0.00% of their portfolio | 7.1k $208.3k | Added +1.7k |
| Triumph Capital Management 0.03% of their portfolio | 6.2k $182.9k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 6.1k $181.2k | Unchanged |
| Glen Eagle Advisors, LLC 0.02% of their portfolio | 5.6k $166.3k | Unchanged |
| EP Wealth Advisors, LLC 0.00% of their portfolio | 5.3k $155.4k | New |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.01% of their portfolio | 5.0k $148.1k | New |
| CoreCap Advisors, LLC 0.00% of their portfolio | 3.6k $105.2k | Reduced -78 |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 3.5k $102.5k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 3.3k $98.5k | Added +2.3k |
| PlanVest Financial, Inc 0.04% of their portfolio | 2.0k $59.2k | Unchanged |
| NBZ Investment Advisors LLC 0.02% of their portfolio | 1.6k $48.2k | Unchanged |
| Ashton Thomas Private Wealth, LLC 0.00% of their portfolio | 1.3k $37.4k | Added +927 |
| Archer Investment Corp 0.00% of their portfolio | 1.1k $32.3k | New |
| IFP Advisors, Inc 0.00% of their portfolio | 900 $26.5k | Reduced -30 |
| Financial Network Wealth Advisors LLC 0.02% of their portfolio | 678 $20.0k | New |
| DHJJ Financial Advisors, Ltd. 0.00% of their portfolio | 405 $11.9k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 401 $11.8k | Unchanged |
| Pinnacle Wealth Planning Services, Inc. 0.00% of their portfolio | 276 $8.1k | Unchanged |