INNOVATOR ETFS TRUST NJUN
INNOVATOR GW 100 · ETP · CUSIP 45783Y269
32
institutional holders
-4 vs Q3 2025
1.7m
shares reported held*
$53.6mreported value*
2 new
5 added
13 reduced
8 sold out
net sold ≈ $3.9m (-124.9k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $31.52.
Trends to Q4 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q2 2024 | 21 |
| Q3 2024 | 25 |
| Q4 2024 | 26 |
| Q1 2025 | 26 |
| Q2 2025 | 43 |
| Q3 2025 | 36 |
| Q4 2025 | 32 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 11 | 7 |
| Q4 2024 | 6 | 12 |
| Q1 2025 | 7 | 13 |
| Q2 2025 | 30 | 6 |
| Q3 2025 | 12 | 21 |
| Q4 2025 | 7 | 21 |
Biggest buyers
| MML INVESTORS SERVICES, LLC | Added | +22.6k |
| OLD MISSION CAPITAL LLC | Added | +20.7k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +17.9k |
| JPMORGAN CHASE & CO | New | +14.3k |
| OSAIC HOLDINGS, INC. | Added | +382 |
| Kestra Advisory Services, LLC | Added | +281 |
| UBS Group AG | New | +257 |
Biggest sellers
| SILVER OAK SECURITIES, INCORPORATED | Sold out | -44.9k |
| Phoenix Financial Ltd. | Reduced | -31.3k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -26.5k |
| Sigma Planning Corp | Sold out | -26.0k |
| Cetera Investment Advisers | Reduced | -18.9k |
| Chicago Partners Investment Group LLC | Sold out | -15.7k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -11.9k |
| CreativeOne Wealth, LLC | Reduced | -7.4k |
| GOLDMAN SACHS GROUP INC | Sold out | -7.3k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -5.7k |
Holders, Q4 2025
| Manager | Shares | Change |
|---|---|---|
| COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio | 532.5k $16.8m | Reduced -5.7k |
| HighTower Advisors, LLC 0.01% of their portfolio | 327.1k $10.3m | Unchanged |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 219.0k $6.9m | Reduced -11.9k |
| Cetera Investment Advisers 0.00% of their portfolio | 109.3k $3.4m | Reduced -18.9k |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 101.1k $3.2m | Added +382 |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 82.3k $2.6m | Added +17.9k |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 70.5k $2.2m | Added +22.6k |
| OLD MISSION CAPITAL LLC 0.04% of their portfolio | 30.8k $969.2k | Added +20.7k |
| LPL Financial LLC 0.00% of their portfolio | 26.3k $828.1k | Reduced -2.0k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 21.2k $668.5k | Reduced -26.5k |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 20.4k $642.0k | Added +281 |
| Phoenix Financial Ltd. 0.01% of their portfolio | 19.6k $618.2k | Reduced -31.3k |
| CORRADO ADVISORS, LLC 0.23% of their portfolio | 14.8k $466.5k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 14.3k $450.4k | New |
| AE Wealth Management LLC 0.00% of their portfolio | 12.8k $402.9k | Reduced -406 |
| PFG Advisors 0.02% of their portfolio | 11.6k $365.6k | Reduced -15 |
| CreativeOne Wealth, LLC 0.01% of their portfolio | 11.2k $351.6k | Reduced -7.4k |
| Ascent Wealth Partners, LLC 0.04% of their portfolio | 10.9k $345.1k | Unchanged |
| YARGER WEALTH STRATEGIES, LLC 0.14% of their portfolio | 10.0k $315.0k | Unchanged |
| DHJJ Financial Advisors, Ltd. 0.10% of their portfolio | 9.4k $297.0k | Unchanged |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 8.7k $273.4k | Reduced -13 |
| Keystone Wealth Services, LLC 0.05% of their portfolio | 7.8k $244.3k | Unchanged |
| Liberty Atlantic Advisors LLC 0.24% of their portfolio | 7.7k $242.3k | First filing |
| OneDigital Investment Advisors LLC 0.00% of their portfolio | 6.9k $216.6k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.01% of their portfolio | 4.5k $143.1k | Reduced -600 |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 4.0k $125.9k | Reduced -156 |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 2.6k $82.0k | Unchanged |
| LANARK FINANCIAL, INC. 0.00% of their portfolio | 983 $31.0k | Unchanged |
| Keating Financial Advisory Services, Inc. 0.00% of their portfolio | 585 $18.4k | First filing |
| Allworth Financial LP 0.00% of their portfolio | 336 $10.6k | Reduced -227 |
| UBS Group AG 0.00% of their portfolio | 257 $8.1k | New |
| MORGAN STANLEY 0.00% of their portfolio | 98 $3.1k | Unchanged |