INNOVATOR ETFS TRUST JAJL
EQUITY DEFINED P · ETP · CUSIP 45783Y244
88
institutional holders
-3 vs Q4 2025
4.8m
shares reported held*
$138.6mreported value*
12 new
26 added
27 reduced
13 sold out
net sold ≈ $3.7m (-127.9k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $29.07.
Trends to Q1 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q2 2024 | 1 |
| Q3 2024 | 44 |
| Q4 2024 | 55 |
| Q1 2025 | 78 |
| Q2 2025 | 82 |
| Q3 2025 | 79 |
| Q4 2025 | 91 |
| Q1 2026 | 88 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 41 | 1 |
| Q4 2024 | 27 | 23 |
| Q1 2025 | 55 | 18 |
| Q2 2025 | 39 | 30 |
| Q3 2025 | 41 | 36 |
| Q4 2025 | 42 | 36 |
| Q1 2026 | 38 | 40 |
Biggest buyers
| Goldenstone Wealth Management LLC | New | +61.5k |
| Cambridge Investment Research Advisors, Inc. | Added | +49.4k |
| C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors | Added | +35.6k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | New | +25.9k |
| Stratos Wealth Advisors, LLC | New | +17.6k |
| Weaver Capital Management LLC | Added | +13.7k |
| KELLY FINANCIAL GROUP LLC | Added | +12.7k |
| SYKON CAPITAL LLC | Added | +11.0k |
| Private Advisor Group, LLC | New | +10.5k |
| Ballast Rock Private Wealth LLC | New | +8.6k |
Biggest sellers
| CWM, LLC | Reduced | -66.2k |
| MONEY CONCEPTS CAPITAL CORP | Reduced | -57.7k |
| Ashton Thomas Private Wealth, LLC | Reduced | -56.0k |
| Keystone Financial Group, Inc. | Reduced | -54.7k |
| AE Wealth Management LLC | Reduced | -53.0k |
| Orion Porfolio Solutions, LLC | Reduced | -40.3k |
| JANE STREET GROUP, LLC | Sold out | -18.2k |
| Mutual Advisors, LLC | Sold out | -14.3k |
| Brookstone Capital Management | Reduced | -12.8k |
| OLD MISSION CAPITAL LLC | Sold out | -11.6k |
Holders, Q1 2026
| Manager | Shares | Change |
|---|---|---|
| Kingsview Wealth Management, LLC 0.63% of their portfolio | 1.6m $46.3m | Reduced -80 |
| OSAIC HOLDINGS, INC. 0.02% of their portfolio | 363.3k $10.6m | Reduced -8.4k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 307.4k $8.9m | Added +7.8k |
| HighTower Advisors, LLC 0.01% of their portfolio | 250.4k $7.3m | Unchanged |
| AE Wealth Management LLC 0.03% of their portfolio | 216.3k $6.3m | Reduced -53.0k |
| CWM, LLC 0.01% of their portfolio | 157.4k $4.6m | Reduced -66.2k |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 141.3k $4.1m | Added +49.4k |
| Triad Wealth Partners, LLC 0.28% of their portfolio | 121.3k $3.5m | Reduced -2.1k |
| Peak Wealth Management LLC 1.94% of their portfolio | 81.3k $2.4m | Reduced -2.8k |
| Brookstone Capital Management 0.02% of their portfolio | 73.0k $2.1m | Reduced -12.8k |
| Weaver Capital Management LLC 0.45% of their portfolio | 71.2k $2.1m | Added +13.7k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 68.8k $2.0m | Added +4.0k |
| Goldenstone Wealth Management LLC 1.30% of their portfolio | 61.5k $1.8m | New |
| C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.10% of their portfolio | 58.2k $1.7m | Added +35.6k |
| Orion Porfolio Solutions, LLC 0.01% of their portfolio | 54.3k $1.6m | Reduced -40.3k |
| Ausdal Financial Partners, Inc. 0.07% of their portfolio | 50.2k $1.5m | Reduced -4.0k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 49.5k $1.4m | Reduced -177 |
| CENTAURUS FINANCIAL, INC. 0.06% of their portfolio | 46.9k $1.4m | Reduced -31 |
| Farther Finance Advisors, LLC 0.01% of their portfolio | 45.5k $1.3m | Added +791 |
| World Investment Advisors 0.02% of their portfolio | 39.8k $1.2m | Added +8.3k |
| Cetera Investment Advisers 0.00% of their portfolio | 39.6k $1.2m | Added +1.7k |
| Encompass More Asset Management 0.18% of their portfolio | 37.0k $1.1m | Reduced -9.3k |
| Cypress Wealth Services, LLC 0.15% of their portfolio | 35.4k $1.0m | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.01% of their portfolio | 28.5k $828.0k | Added +4.5k |
| Soltis Investment Advisors LLC 0.05% of their portfolio | 28.4k $826.2k | Added +6 |
| LPL Financial LLC 0.00% of their portfolio | 27.3k $792.2k | Added +4.6k |
| Lifestyle Asset Management, Inc. 0.26% of their portfolio | 26.9k $781.3k | Added +6.8k |
| SYKON CAPITAL LLC 0.26% of their portfolio | 26.7k $776.8k | Added +11.0k |
| GWN SECURITIES INC. 0.15% of their portfolio | 26.2k $761.3k | Added +6.5k |
| NewEdge Advisors, LLC 0.00% of their portfolio | 26.1k $758.7k | Reduced -2.5k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 25.9k $753.3k | New |
| Merit Financial Group, LLC 0.01% of their portfolio | 25.7k $747.2k | Added +4.9k |
| KFG WEALTH MANAGEMENT, LLC 0.10% of their portfolio | 25.4k $737.2k | Added +2.5k |
| BridgePort Financial Solutions, LLC 0.21% of their portfolio | 25.1k $730.6k | Added +4.6k |
| Sonoma Allocations LLC 0.23% of their portfolio | 22.9k $667.4k | Reduced -207 |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 22.5k $653.7k | Reduced -1.8k |
| Gallagher Fiduciary Advisors, LLC 0.03% of their portfolio | 22.2k $646.2k | Added +5.1k |
| KELLY FINANCIAL GROUP LLC 0.14% of their portfolio | 19.6k $568.5k | Added +12.7k |
| Blue Sky Capital Consultants Group, Inc. 0.27% of their portfolio | 19.4k $564.8k | Reduced -3.5k |
| First Commonwealth Financial Corp /PA/ 0.09% of their portfolio | 18.9k $549.1k | Unchanged |
| Ashton Thomas Private Wealth, LLC 0.01% of their portfolio | 18.2k $529.5k | Reduced -56.0k |
| Stratos Wealth Advisors, LLC 0.03% of their portfolio | 17.6k $512.1k | New |
| BFI Wealth Solutions, LLC 0.46% of their portfolio | 16.5k $479.7k | Unchanged |
| Cassady Wealth & Retirement Planning, LLC 0.25% of their portfolio | 16.4k $486.7k | Added +367 |
| SYON CAPITAL LLC 0.02% of their portfolio | 16.1k $468.3k | Unchanged |
| KINGSWOOD WEALTH ADVISORS, LLC 0.02% of their portfolio | 14.2k $412.4k | Unchanged |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 14.0k $408.3k | Reduced -3.3k |
| MONEY CONCEPTS CAPITAL CORP 0.02% of their portfolio | 13.8k $400.1k | Reduced -57.7k |
| AssuredPartners Investment Advisors, LLC 0.04% of their portfolio | 13.5k $392.7k | Unchanged |
| WEDBUSH SECURITIES INC 0.01% of their portfolio | 12.9k $375.0k | Unchanged |
| INDEPENDENT FINANCIAL GROUP, LLC 0.01% of their portfolio | 12.5k $363.0k | Added +4.6k |
| INTEGRITY ALLIANCE, LLC. 0.01% of their portfolio | 10.8k $312.9k | Unchanged |
| Private Advisor Group, LLC 0.00% of their portfolio | 10.5k $304.9k | New |
| Pinnacle Wealth Management Group, Inc. 0.15% of their portfolio | 10.3k $300.9k | Unchanged |
| Waverly Advisors, LLC 0.00% of their portfolio | 10.2k $296.6k | Added +700 |
| Aegis Wealth Management, Inc. 0.22% of their portfolio | 9.6k $279.4k | Reduced -90 |
| Visionary Wealth Advisors 0.01% of their portfolio | 9.6k $278.3k | Unchanged |
| CreativeOne Wealth, LLC 0.01% of their portfolio | 9.2k $268.8k | Added +1.6k |
| Vantage Point Financial LLC 0.09% of their portfolio | 9.2k $266.8k | Reduced -339 |
| Accurate Wealth Management, LLC 0.03% of their portfolio | 9.1k $267.3k | Reduced -3.7k |
| Archer Investment Corp 0.05% of their portfolio | 8.8k $256.7k | Added +6.7k |
| WINNACLE WEALTH LLC 0.20% of their portfolio | 8.7k $253.2k | Reduced -1.3k |
| Ballast Rock Private Wealth LLC 0.14% of their portfolio | 8.6k $250.8k | New |
| Keystone Financial Group, Inc. 0.13% of their portfolio | 8.6k $250.3k | Reduced -54.7k |
| Ameritas Advisory Services, LLC 0.01% of their portfolio | 8.6k $248.8k | New |
| WEALTHGARDEN F.S. LLC 0.17% of their portfolio | 8.5k $248.1k | Unchanged |
| Integrity Advisory Solutions, LLC 0.03% of their portfolio | 8.3k $240.2k | New |
| Triumph Capital Management 0.05% of their portfolio | 8.0k $232.6k | Unchanged |
| HORAN Wealth, LLC 0.02% of their portfolio | 8.0k $232.5k | Unchanged |
| AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 7.6k $221.3k | Unchanged |
| IFP Advisors, Inc 0.00% of their portfolio | 7.1k $206.8k | Added +200 |
| FLORIDA FINANCIAL ADVISORS, LLC 0.05% of their portfolio | 7.0k $203.1k | Unchanged |
| Advisory Services Network, LLC 0.00% of their portfolio | 5.9k $172.2k | New |
| Benson Wealth Management INC 0.23% of their portfolio | 5.7k $166.9k | Unchanged |
| HARBOR INVESTMENT ADVISORY, LLC 0.01% of their portfolio | 4.7k $137.0k | Unchanged |
| CoreCap Advisors, LLC 0.00% of their portfolio | 4.7k $136.0k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 4.1k $119.4k | Added +2.9k |
| Allworth Financial LP 0.00% of their portfolio | 3.1k $90.5k | New |
| EVOLUTION WEALTH MANAGEMENT INC. 0.06% of their portfolio | 2.9k $82.9k | Unchanged |
| WOODARD & CO ASSET MANAGEMENT GROUP INC /ADV 0.01% of their portfolio | 1.1k $32.0k | Reduced -300 |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 761 $22.1k | Reduced -3.5k |
| IFG Advisory, LLC 0.02% of their portfolio | 235 $6.8k | New |
| GILL CAPITAL PARTNERS, LLC 0.00% of their portfolio | 200 $5.8k | New |
| Sunbelt Securities, Inc. 0.00% of their portfolio | 185 $5.4k | Reduced -1.5k |
| Cullen/Frost Bankers, Inc. 0.00% of their portfolio | 180 $5.2k | New |
| RED REEF ADVISORS LLC 0.01% of their portfolio | 180 $5.2k | Unchanged |
| Financial Network Wealth Advisors LLC 0.00% of their portfolio | 133 $3.9k | Unchanged |
| DHJJ Financial Advisors, Ltd. 0.00% of their portfolio | 8 $233 | Unchanged |