Vault-13

INNOVATOR ETFS TRUST UJUL

US EQT ULTRA BF · ETP · CUSIP 45782C839

70 institutional holders +1 vs Q1 2025
2,902,4582.9m shares reported held*
$106.8mreported value*
8 new 22 added 22 reduced 7 sold out net bought ≈ $7.8m (+213.2k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $36.80.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0255075Q3 22: 27Q4 22: 37Q1 23: 33Q2 23: 36Q3 23: 57Q4 23: 58Q1 24: 54Q2 24: 60Q3 24: 64Q4 24: 67Q1 25: 69Q2 25: 7070Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202227
Q4 202237
Q1 202333
Q2 202336
Q3 202357
Q4 202358
Q1 202454
Q2 202460
Q3 202464
Q4 202467
Q1 202569
Q2 202570

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
40040Q3 23: 40 bought or addedQ3 23: 7 cut or sold outQ4 23: 17 bought or addedQ4 23: 33 cut or sold outQ4 23Q1 24: 14 bought or addedQ1 24: 34 cut or sold outQ2 24: 24 bought or addedQ2 24: 18 cut or sold outQ2 24Q3 24: 36 bought or addedQ3 24: 23 cut or sold outQ4 24: 15 bought or addedQ4 24: 38 cut or sold outQ4 24Q1 25: 21 bought or addedQ1 25: 37 cut or sold outQ2 25: 30 bought or addedQ2 25: 29 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 2023407
Q4 20231733
Q1 20241434
Q2 20242418
Q3 20243623
Q4 20241538
Q1 20252137
Q2 20253029

Biggest buyers

Merit Financial Group, LLC New +75,374+75.4k
Cerity Partners LLC New +54,273+54.3k
Seros Financial, LLC Added +40,058+40.1k
Orion Porfolio Solutions, LLC Added +26,025+26.0k
CWM, LLC Added +24,958+25.0k
C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors Added +14,571+14.6k
Souders Financial Advisors New +14,168+14.2k
Kestra Advisory Services, LLC Added +12,312+12.3k
Advisory Services Network, LLC New +12,155+12.2k
Focus Partners Advisor Solutions, LLC New +12,075+12.1k

Biggest sellers

SUSQUEHANNA INTERNATIONAL GROUP, LLP Sold out -38,899-38.9k
KFG WEALTH MANAGEMENT, LLC Reduced -36,466-36.5k
OLD MISSION CAPITAL LLC Sold out -15,246-15.2k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -8,171-8.2k
GOLDMAN SACHS GROUP INC Sold out -8,117-8.1k
Spire Wealth Management Reduced -7,807-7.8k
Arete Wealth Advisors, LLC Reduced -7,368-7.4k
BARCLAYS PLC Sold out -5,335-5.3k
RFG Advisory, LLC Reduced -3,693-3.7k
CENTAURUS FINANCIAL, INC. Reduced -3,479-3.5k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

HolderStakeChangeShares Last filed
Brookstone Capital Management 13G · institution +16.0 pts · filed 2026-08-06 18.1% +16.0 pts 1.3m≈ $53.0m 2026-08-06

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 316,219316.2k $11.6m $11.6m 0.02% Added +5.2k +5,242
2 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 274,022274.0k $10.1m $10.1m 0.00% Added +9.0k +9,025
3 Kestra Advisory Services, LLC 0.05% of their portfolio AUSTIN, TX 260,801260.8k $9.6m $9.6m 0.05% Added +12.3k +12,312
4 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.62% of their portfolio Westlake, OH 258,419258.4k $9.5m $9.5m 0.62% Added +14.6k +14,571
5 Seros Financial, LLC 5.73% of their portfolio TEMPE, AZ 245,628245.6k $9.0m $9.0m 5.73% Added +40.1k +40,058
6 KFG WEALTH MANAGEMENT, LLC 0.98% of their portfolio GRANGER, IN 166,224166.2k $6.1m $6.1m 0.98% Reduced -36.5k -36,466
7 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 137,654137.7k $5.1m $5.1m 0.01% Added +4.7k +4,704
8 CWM, LLC 0.01% of their portfolio OMAHA, NE 113,047113.0k $4.2m $4.2m 0.01% Added +25.0k +24,958
9 Merit Financial Group, LLC 0.03% of their portfolio ALPHARETTA, GA 75,37475.4k $2.8m $2.8m 0.03% New
10 IMG Wealth Management, Inc. 1.85% of their portfolio JACKSONVILLE, FL 64,87864.9k $2.4m $2.4m 1.85% Added +6.4k +6,409
11 COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio WALTHAM, MA 61,11761.1k $2.2m $2.2m 0.00% Reduced -8.2k -8,171
12 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 54,27354.3k $2.0m $2.0m 0.00% New
13 Allworth Financial LP 0.01% of their portfolio FOLSOM, CA 50,55150.6k $1.9m $1.9m 0.01% Reduced -716 -716
14 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.11% of their portfolio CEDAR RAPIDS, IA 45,03245.0k $1.7m $1.7m 0.11% Reduced -106 -106
15 Orion Porfolio Solutions, LLC 0.01% of their portfolio OMAHA, NE 43,98044.0k $1.6m $1.6m 0.01% Added +26.0k +26,025
16 WPWealth LLP 0.27% of their portfolio FORT WORTH, TX 39,95740.0k $1.5m $1.5m 0.27% Reduced -1.5k -1,487
17 Brookstone Capital Management 0.02% of their portfolio WHEATON, IL 34,97535.0k $1.3m $1.3m 0.02% Reduced -1.9k -1,921
18 Chicago Partners Investment Group LLC 0.03% of their portfolio CHICAGO, IL 32,64732.6k $1.2m $1.2m 0.03% Unchanged
19 CENTRAL VALLEY ADVISORS, LLC 0.40% of their portfolio SACRAMENTO, CA 31,69631.7k $1.2m $1.2m 0.40% Added +8.3k +8,290
20 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 31,60031.6k $1.2m $1.2m 0.00% Added +1.0k +1,000
21 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 31,29431.3k $1.2m $1.2m 0.00% Added +4.9k +4,875
22 FIDUCIARY FINANCIAL GROUP, LLC 0.20% of their portfolio SAN RAFAEL, CA 30,15630.2k $1.1m $1.1m 0.20% Unchanged
23 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 27,76127.8k $1.0m $1.0m 0.00% Added +4.0k +3,999
24 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 27,34627.3k $1.0m $1.0m 0.00% Added +1.6k +1,610
25 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 26,50826.5k $975.0k $975.0k 0.00% Reduced -6 -6
26 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 25,85725.9k $951.3k $951.3k 0.00% Reduced -1.1k -1,062
27 O'Connor Financial Group LLC 0.34% of their portfolio QUINCY, IL 20,67820.7k $762.8k $762.8k 0.34% Added +4 +4
28 Berger Financial Group, Inc 0.04% of their portfolio PLYMOUTH, MN 17,71117.7k $651.6k $651.6k 0.04% Unchanged
29 FORT WASHINGTON INVESTMENT ADVISORS INC /OH/ 0.00% of their portfolio Cincinnati, OH 17,50017.5k $643.8k $643.8k 0.00% Unchanged
30 InvesTrust 0.23% of their portfolio OKLAHOMA CITY, OK 16,25816.3k $598.1k $598.1k 0.23% Unchanged
31 CENTAURUS FINANCIAL, INC. 0.03% of their portfolio ANAHEIM, CA 14,88414.9k $548.0k $548.0k 0.03% Reduced -3.5k -3,479
32 Archer Investment Corp 0.13% of their portfolio Carmel, IN 14,59914.6k $537.1k $537.1k 0.13% Added +2.7k +2,676
33 City Center Advisors, LLC 0.57% of their portfolio TROY, MI 14,57314.6k $536.1k $536.1k 0.57% Reduced -1.2k -1,159
34 Souders Financial Advisors 0.07% of their portfolio CINCINNATI, OH 14,16814.2k $521.2k $521.2k 0.07% New
35 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 13,77213.8k $506.7k $506.7k 0.00% Reduced -127 -127
36 Strategic Blueprint, LLC 0.02% of their portfolio ATLANTA, GA 13,76413.8k $506.4k $506.4k 0.02% Unchanged
37 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 13,30713.3k $489.6k $489.6k 0.00% Reduced -336 -336
38 Accurate Wealth Management, LLC 0.07% of their portfolio WESLEY CHAPEL, FL 12,17212.2k $449.7k $449.7k 0.07% Added +3.4k +3,359
39 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 12,15512.2k $451.3k $451.3k 0.01% New
40 RETIREMENT GUYS FORMULA LLC 0.17% of their portfolio MAUMEE, OH 12,09812.1k $445.1k $445.1k 0.17% Reduced -856 -856
41 Focus Partners Advisor Solutions, LLC 0.01% of their portfolio SAINT LOUIS, MO 12,07512.1k $444.2k $444.2k 0.01% New
42 Allegiance Financial Group Advisory Services LLC 0.12% of their portfolio VIENNA, VA 12,07512.1k $444.2k $444.2k 0.12% Unchanged
43 RFG Advisory, LLC 0.01% of their portfolio BIRMINGHAM, AL 11,58511.6k $426.2k $426.2k 0.01% Reduced -3.7k -3,693
44 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 11,39411.4k $419.2k $419.2k 0.00% Unchanged
45 Arete Wealth Advisors, LLC 0.03% of their portfolio CHICAGO, IL 11,31811.3k $416.0k $416.0k 0.03% Reduced -7.4k -7,368
46 Bedel Financial Consulting, Inc. 0.06% of their portfolio INDIANAPOLIS, IN 10,96011.0k $403.2k $403.2k 0.06% Unchanged
47 Worth Financial Advisory Group, LLC 0.24% of their portfolio CHARLOTTE, NC 10,57010.6k $388.9k $388.9k 0.24% Reduced -1.1k -1,145
48 ALTFEST L J & CO INC 0.04% of their portfolio NEW YORK, NY 8,5958.6k $316.2k $316.2k 0.04% Unchanged
49 Buska Wealth Management, LLC 0.08% of their portfolio WAUSAU, WI 8,2238.2k $302.5k $302.5k 0.08% Reduced -2.2k -2,157
50 WorthPointe, LLC 0.12% of their portfolio La Jolla, CA 7,9898.0k $293.9k $293.9k 0.12% Reduced -73 -73
51 SMITH SHELLNUT WILSON LLC /ADV 0.12% of their portfolio Ridgeland, MS 7,5317.5k $277.1k $277.1k 0.12% Unchanged
52 Tradition Wealth Management, LLC 0.02% of their portfolio EDINA, MN 7,4997.5k $275.9k $275.9k 0.02% Unchanged
53 Spire Wealth Management 0.01% of their portfolio MCLEAN, VA 7,4717.5k $274.9k $274.9k 0.01% Reduced -7.8k -7,807
54 Concurrent Investment Advisors, LLC 0.01% of their portfolio Tampa, FL 7,2137.2k $265.4k $265.4k 0.01% New
55 Delta Investment Management, LLC 0.05% of their portfolio SAN FRANCISCO, CA 6,6056.6k $243.0k $243.0k 0.05% Reduced -8 -8
56 Triad Wealth Partners, LLC 0.05% of their portfolio LAWRENCE, KS 6,3196.3k $232.5k $232.5k 0.05% New
57 Capital Investment Advisory Services, LLC 0.02% of their portfolio RALEIGH, NC 5,7785.8k $212.6k $212.6k 0.02% Added +470 +470
58 Encompass More Asset Management 0.05% of their portfolio Danville, CA 5,7185.7k $210.4k $210.4k 0.05% New
59 Talon Private Wealth, LLC 0.03% of their portfolio THE VILLAGES, FL 5,1855.2k $190.7k $190.7k 0.03% Reduced -1.9k -1,938
60 Wood Tarver Financial Group, LLC 0.06% of their portfolio BOISE, ID 5,0465.0k $185.0k $185.0k 0.06% Unchanged
61 PRINCIPAL SECURITIES, INC. 0.00% of their portfolio DES MOINES, IA 4,3654.4k $160.6k $160.6k 0.00% Added +1.9k +1,919
62 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 3,9003.9k $143.5k $143.5k 0.00% Unchanged
63 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 3,5823.6k $131.8k $131.8k 0.00% Added +1.1k +1,083
64 CoreCap Advisors, LLC 0.00% of their portfolio SOUTHFIELD, MI 2,8402.8k $104.5k $104.5k 0.00% Added +1.0k +1,011
65 EVOLUTION WEALTH MANAGEMENT INC. 0.06% of their portfolio FORT MYERS, FL 1,3241.3k $48.7k $48.7k 0.06% First filing
66 Financial Network Wealth Advisors LLC 0.06% of their portfolio MURRAY, UT 1,2741.3k $46.9k $46.9k 0.06% Added +1.2k +1,177
67 HARBOUR INVESTMENTS, INC. 0.00% of their portfolio MADISON, WI 985985 $36.2k $36.2k 0.00% Unchanged
68 UBS Group AG 0.00% of their portfolio ZURICH, V8 344344 $12.7k $12.7k 0.00% Reduced -120 -120
69 DHJJ Financial Advisors, Ltd. 0.00% of their portfolio NAPERVILLE, IL 4040 $1.5k $1.5k 0.00% Unchanged
70 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged