Vault-13

INNOVATOR ETFS TRUST PJUL

US EQTY PWR BUF · ETP · CUSIP 45782C813

207 institutional holders -5 vs Q4 2023
16,253,92816.3m shares reported held*
$617.1mreported value*
14 new 31 added 96 reduced 22 sold out net sold ≈ $255.0m (-7.8m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $37.97.

Trends to Q1 2024

Institutional holders

Managers reporting a position, each quarter

0100200300Q3 22: 129Q4 22: 143Q1 23: 141Q2 23: 152Q3 23: 190Q4 23: 212Q1 24: 207207Q3 22Q1 23Q3 23Q1 24
Numbers
QuarterHolders
Q3 2022129
Q4 2022143
Q1 2023141
Q2 2023152
Q3 2023190
Q4 2023212
Q1 2024207

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 61 bought or addedQ4 22: 52 cut or sold outQ4 22Q1 23: 42 bought or addedQ1 23: 73 cut or sold outQ1 23Q2 23: 69 bought or addedQ2 23: 66 cut or sold outQ2 23Q3 23: 138 bought or addedQ3 23: 29 cut or sold outQ3 23Q4 23: 66 bought or addedQ4 23: 88 cut or sold outQ4 23Q1 24: 45 bought or addedQ1 24: 118 cut or sold outQ1 24
Numbers
QuarterBought or addedCut or sold out
Q4 20226152
Q1 20234273
Q2 20236966
Q3 202313829
Q4 20236688
Q1 202445118

Biggest buyers

Cetera Investment Advisers Added +183,338+183.3k
Foundations Investment Advisors, LLC New +177,057+177.1k
Penserra Capital Management LLC Added +69,405+69.4k
Motiv8 Investments LLC Added +52,659+52.7k
Kestra Advisory Services, LLC Added +41,359+41.4k
RFG Advisory, LLC New +40,980+41.0k
LPL Financial LLC Added +27,518+27.5k
CITADEL ADVISORS LLC New +23,086+23.1k
BROWN BROTHERS HARRIMAN & CO New +22,461+22.5k
HFG Wealth Management, LLC Added +22,182+22.2k

Biggest sellers

AE Wealth Management LLC Reduced -1,201,266-1.2m
Gradient Investments LLC Reduced -1,181,154-1.2m
SageView Advisory Group, LLC Sold out -1,096,635-1.1m
Brookstone Capital Management Reduced -951,155-951.2k
OSAIC HOLDINGS, INC. Reduced -855,853-855.9k
Range Financial Group LLC Sold out -480,414-480.4k
JANE STREET GROUP, LLC Reduced -367,284-367.3k
Delta Investment Management, LLC Reduced -328,929-328.9k
Allworth Financial LP Reduced -244,388-244.4k
ENVESTNET ASSET MANAGEMENT INC Reduced -220,060-220.1k

Holders, Q1 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.05% of their portfolio NASHVILLE, TN 3,655,2973.7m $138.8m $138.8m 0.05% Reduced -105.8k -105,821
2 Penserra Capital Management LLC 0.43% of their portfolio ORINDA, CA 907,006907.0k $34.4m $34.4m 0.43% Added +69.4k +69,405
3 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.07% of their portfolio PLYMOUTH, MN 740,327740.3k $28.1m $28.1m 0.07% Reduced -10.2k -10,157
4 HighTower Advisors, LLC 0.04% of their portfolio CHICAGO, IL 631,818631.8k $24.0m $24.0m 0.04% Reduced -20.9k -20,917
5 COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio WALTHAM, MA 567,082567.1k $21.5m $21.5m 0.04% Reduced -115.1k -115,101
6 OSAIC HOLDINGS, INC. 0.04% of their portfolio SCOTTSDALE, AZ 420,483420.5k $16.0m $16.0m 0.04% Reduced -855.9k -855,853
7 HFG Wealth Management, LLC 9.03% of their portfolio The Woodlands, TX 403,864403.9k $15.3m $15.3m 9.03% Added +22.2k +22,182
8 Raymond James Financial Services Advisors, Inc. 0.02% of their portfolio ST. PETERSBURG, FL 344,233344.2k $13.1m $13.1m 0.02% Added +2.0k +2,009
9 Composition Wealth, LLC 0.30% of their portfolio LOS ANGELES, CA 316,551316.6k $12.0m $12.0m 0.30% Reduced -17.3k -17,288
10 Forvis Mazars Wealth Advisors, LLC 0.27% of their portfolio Springfield, MO 281,953282.0k $10.7m $10.7m 0.27% Reduced -1.9k -1,884
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 236,652236.7k $9.0m $9.0m 0.00% Reduced -220.1k -220,060
12 Cambridge Investment Research Advisors, Inc. 0.03% of their portfolio FAIRFIELD, IA 235,229235.2k $8.9m $8.9m 0.03% Reduced -36.1k -36,066
13 Cetera Investment Advisers 0.02% of their portfolio SCHAUMBURG, IL 211,827211.8k $8.0m $8.0m 0.02% Added +183.3k +183,338
14 Motiv8 Investments LLC 6.04% of their portfolio PORT ST. LUCIE, FL 204,439204.4k $7.8m $7.8m 6.04% Added +52.7k +52,659
15 Kestra Advisory Services, LLC 0.05% of their portfolio AUSTIN, TX 192,239192.2k $7.3m $7.3m 0.05% Added +41.4k +41,359
16 Strategic Wealth Partners Group, LLC 0.79% of their portfolio DEERFIELD, IL 187,350187.3k $7.1m $7.1m 0.79% Reduced -13.4k -13,403
17 Brookstone Capital Management 0.13% of their portfolio WHEATON, IL 184,380184.4k $7.0m $7.0m 0.13% Reduced -951.2k -951,155
18 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 181,179181.2k $6.9m $6.9m 0.00% Added +27.5k +27,518
19 Foundations Investment Advisors, LLC 0.18% of their portfolio PHOENIX, AZ 177,057177.1k $6.7m $6.7m 0.18% New
20 AA Financial Advisors, LLC 2.57% of their portfolio Columbus, OH 167,390167.4k $6.4m $6.4m 2.57% Reduced -44 -44
21 CoreCap Advisors, LLC 0.34% of their portfolio SOUTHFIELD, MI 166,586166.6k $6.3m $6.3m 0.34% Added +7.2k +7,153
22 Janney Montgomery Scott LLC 0.02% of their portfolio PHILADELPHIA, PA 162,800162.8k $6.2m $6.2m 0.02% Added +11.7k +11,714
23 Advisory Alpha, LLC 0.25% of their portfolio HOLLAND, MI 161,884161.9k $6.1m $6.1m 0.25% Reduced -4.6k -4,645
24 FSA WEALTH PARTNERS, INC. 1.49% of their portfolio Rockville, MD 157,742157.7k $6.0m $6.0m 1.49% Added +969 +969
25 Stuart Chaussee & Associates, Inc. 1.69% of their portfolio BEVERLY HILLS, CA 155,129155.1k $5.9m $5.9m 1.69% Unchanged
26 LINCOLN NATIONAL CORP 0.08% of their portfolio RADNOR, PA 132,795132.8k $5.0m $5.0m 0.08% Reduced -2.9k -2,853
27 MTM FINANCIAL GROUP, LLC 3.15% of their portfolio BETHLEHEM, PA 125,020125.0k $4.7m $4.7m 3.15% Reduced -7.2k -7,210
28 Southland Equity Partners LLC 1.30% of their portfolio WILDWOOD, MO 122,099122.1k $4.6m $4.6m 1.30% Added +2.5k +2,486
29 Weaver Consulting Group 1.71% of their portfolio HUNTINGTON BEACH, CA 121,968122.0k $4.6m $4.6m 1.71% Reduced -2.0k -2,029
30 Global Strategic Investment Solutions, LLC 0.54% of their portfolio Scottsdale, AZ 121,633121.6k $4.6m $4.6m 0.54% Added +8.4k +8,409
31 MML INVESTORS SERVICES, LLC 0.02% of their portfolio SPRINGFIELD, MA 121,398121.4k $4.6m $4.6m 0.02% Reduced -17.9k -17,913
32 CAPTRUST FINANCIAL ADVISORS 0.02% of their portfolio RALEIGH, NC 120,721120.7k $4.6m $4.6m 0.02% Unchanged
33 Summit Wealth Partners, LLC 0.96% of their portfolio Orlando, FL 118,046118.0k $4.5m $4.5m 0.96% Reduced -3.9k -3,900
34 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 112,790112.8k $4.3m $4.3m 0.01% Reduced -6.4k -6,420
35 MBL Wealth, LLC 0.45% of their portfolio CHARLOTTE, NC 103,261103.3k $3.9m $3.9m 0.45% Added +2.5k +2,545
36 Beacon Pointe Advisors, LLC 0.04% of their portfolio NEWPORT BEACH, CA 96,64596.6k $3.7m $3.7m 0.04% Reduced -6.9k -6,901
37 McAdam, LLC 0.23% of their portfolio Philadelphia, PA 93,01093.0k $3.5m $3.5m 0.23% Reduced -1.3k -1,270
38 Elmwood Wealth Management, Inc. 1.50% of their portfolio BERKELEY, CA 92,00692.0k $3.5m $3.5m 1.50% Added +20.8k +20,776
39 Caprock Group, LLC 0.19% of their portfolio BOISE, ID 87,75487.8k $3.3m $3.3m 0.19% Unchanged
40 HARBOUR INVESTMENTS, INC. 0.12% of their portfolio MADISON, WI 87,60987.6k $3.3m $3.3m 0.12% Reduced -1.9k -1,895
41 Weaver Capital Management LLC 1.14% of their portfolio SUWANEE, GA 86,71086.7k $3.3m $3.3m 1.14% Reduced -214 -214
42 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 82,27582.3k $3.1m $3.1m 0.00% Reduced -367.3k -367,284
43 CENTAURUS FINANCIAL, INC. 0.22% of their portfolio ANAHEIM, CA 82,12082.1k $3.1m $3.1m 0.22% Reduced -955 -955
44 Pathstone Holdings, LLC 0.01% of their portfolio ENGLEWOOD, NJ 77,99478.0k $3.0m $3.0m 0.01% Reduced -50 -50
45 HBW ADVISORY SERVICES LLC 0.51% of their portfolio SIMI VALLEY, CA 75,98976.0k $2.8m $2.8m 0.51% Unchanged
46 Delta Investment Management, LLC 0.66% of their portfolio SAN FRANCISCO, CA 75,98876.0k $2.9m $2.9m 0.66% Reduced -328.9k -328,929
47 NewEdge Advisors, LLC 0.02% of their portfolio NEW ORLEANS, LA 72,96673.0k $2.8m $2.8m 0.02% Reduced -4.2k -4,209
48 AE Wealth Management LLC 0.03% of their portfolio TOPEKA, KS 71,64271.6k $2.7m $2.7m 0.03% Reduced -1.2m -1,201,266
49 World Investment Advisors 0.39% of their portfolio LINCROFT, NJ 71,33771.3k $2.7m $2.7m 0.39% Reduced -12.3k -12,341
50 Strategic Blueprint, LLC 0.19% of their portfolio ATLANTA, GA 68,73368.7k $2.6m $2.6m 0.19% Added +1.8k +1,775
51 Spire Wealth Management 0.05% of their portfolio MCLEAN, VA 65,39865.4k $2.5m $2.5m 0.05% Unchanged
52 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.50% of their portfolio BLUE BELL, PA 61,84661.8k $2.3m $2.3m 0.50% Reduced -1.3k -1,270
53 WorthPointe, LLC 1.11% of their portfolio La Jolla, CA 57,81457.8k $2.2m $2.2m 1.11% Reduced -11.3k -11,307
54 InterOcean Capital Group, LLC 0.05% of their portfolio NASHVILLE, TN 53,57453.6k $2.0m $2.0m 0.05% Reduced -3.3k -3,301
55 CRA Financial Services, LLC 0.43% of their portfolio NORTHFIELD, NJ 52,41552.4k $2.0m $2.0m 0.43% Reduced -3.9k -3,850
56 CWM, LLC 0.01% of their portfolio OMAHA, NE 49,80849.8k $1.9m $1.9m 0.01% Reduced -643 -643
57 KFG WEALTH MANAGEMENT, LLC 0.78% of their portfolio GRANGER, IN 49,76049.8k $1.9m $1.9m 0.78% Added +219 +219
58 Pillar Wealth Advisors, LLC 1.42% of their portfolio WESTTOWN, PA 49,62049.6k $1.9m $1.9m 1.42% Unchanged
59 PRINCIPAL SECURITIES, INC. 0.06% of their portfolio DES MOINES, IA 49,16549.2k $1.9m $1.9m 0.06% Added +34 +34
60 Long Island Wealth Management, Inc. 1.31% of their portfolio MELVILLE, NY 48,76548.8k $1.9m $1.9m 1.31% Reduced -8.9k -8,905
61 Atria Wealth Solutions, Inc. 0.02% of their portfolio NEW YORK, NY 46,50546.5k $1.8m $1.8m 0.02% Reduced -16.5k -16,520
62 OneDigital Investment Advisors LLC 0.03% of their portfolio OVERLAND PARK, KS 45,33545.3k $1.7m $1.7m 0.03% Reduced -2.8k -2,805
63 Berkshire Money Management, Inc. 0.21% of their portfolio DALTON, MA 44,76044.8k $1.7m $1.7m 0.21% Unchanged
64 Chicago Partners Investment Group LLC 0.07% of their portfolio CHICAGO, IL 41,19241.2k $1.6m $1.6m 0.07% Added +496 +496
65 RFG Advisory, LLC 0.05% of their portfolio BIRMINGHAM, AL 40,98041.0k $1.6m $1.6m 0.05% New
66 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 39,01639.0k $1.5m $1.5m 0.01% Added +5.7k +5,660
67 Lakeridge Wealth Management LLC 0.94% of their portfolio MENTOR, OH 38,31138.3k $1.5m $1.5m 0.94% Unchanged
68 TOWNSQUARE CAPITAL LLC 0.02% of their portfolio Lehi, UT 37,49537.5k $1.4m $1.4m 0.02% Reduced -53.1k -53,058
69 BCS Wealth Management 0.45% of their portfolio JOHNSON CITY, TN 37,07537.1k $1.4m $1.4m 0.45% Reduced -2.7k -2,706
70 CreativeOne Wealth, LLC 0.06% of their portfolio OVERLAND PARK, KS 36,74536.7k $1.4m $1.4m 0.06% Added +12.5k +12,503
71 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 36,73036.7k $1.4m $1.4m 0.00% Reduced -42.2k -42,246
72 ODonnell Financial Services, LLC 0.62% of their portfolio SAN RAFAEL, CA 35,38835.4k $1.3m $1.3m 0.62% Reduced -18.6k -18,592
73 Keystone Wealth Services, LLC 0.43% of their portfolio PALM DESERT, CA 35,21535.2k $1.3m $1.3m 0.43% Unchanged
74 Diligent Investors, LLC 0.33% of their portfolio REDLANDS, CA 35,11935.1k $1.3m $1.3m 0.33% Unchanged
75 Bellwether Advisors, LLC 0.29% of their portfolio LINCOLN, NE 34,90134.9k $1.3m $1.3m 0.29% Reduced -223 -223
76 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 34,04734.0k $1.3m $1.3m 0.03% Added +15.3k +15,292
77 LAKE STREET PRIVATE WEALTH, LLC 0.18% of their portfolio CHICAGO, IL 33,75033.8k $1.3m $1.3m 0.18% Reduced -1.7k -1,735
78 Gradient Investments LLC 0.03% of their portfolio ARDEN HILLS, MN 33,47733.5k $1.3m $1.3m 0.03% Reduced -1.2m -1,181,154
79 Patriot Financial Group Insurance Agency, LLC 0.19% of their portfolio Westborough, MA 32,23732.2k $1.2m $1.2m 0.19% Reduced -862 -862
80 Trek Financial, LLC 0.10% of their portfolio Scottsdale, AZ 32,08832.1k $1.2m $1.2m 0.10% Reduced -11.7k -11,702
81 Capital Analysts, LLC 0.06% of their portfolio FORT WASHINGTON, PA 31,32931.3k $1.2m $1.2m 0.06% Reduced -818 -818
82 STEPHENS INC /AR/ 0.02% of their portfolio LITTLE ROCK, AR 30,65330.7k $1.2m $1.2m 0.02% Unchanged
83 Cypress Wealth Services, LLC 0.27% of their portfolio PALM DESERT, CA 30,55430.6k $1.2m $1.2m 0.27% Reduced -5.0k -4,979
84 Outlook Wealth Advisors, LLC 0.34% of their portfolio SHENANDOAH, TX 29,09429.1k $1.1m $1.1m 0.34% Reduced -195.4k -195,377
85 CORRADO ADVISORS, LLC 0.71% of their portfolio RAMSEY, NJ 28,51128.5k $1.1m $1.1m 0.71% Reduced -69 -69
86 Fragasso Financial Advisors Inc 0.09% of their portfolio SEWICKLEY, PA 27,13427.1k $1.0m $1.0m 0.09% Unchanged
87 Castle Rock Wealth Management, LLC 0.28% of their portfolio WALNUT CREEK, CA 27,07527.1k $1.0m $1.0m 0.28% Unchanged
88 IFP Advisors, Inc 0.05% of their portfolio TAMPA, FL 27,07227.1k $1.0m $1.0m 0.05% Reduced -5.3k -5,256
89 WEALTH ALLIANCE, LLC 0.13% of their portfolio MELLVILLE, NY 26,95527.0k $1.0m $1.0m 0.13% Unchanged
90 ATTICUS WEALTH MANAGEMENT, LLC 0.33% of their portfolio Palm Beach Gardens, FL 26,19026.2k $994.7k $994.7k 0.33% Unchanged
91 Focus Financial Network, Inc. 0.05% of their portfolio MINNEAPOLIS, MN 25,30225.3k $949.1k $949.1k 0.05% First filing
92 Cardinal Point Capital Management ULC 0.18% of their portfolio TORONTO, A6 24,46524.5k $929.2k $929.2k 0.18% Unchanged
93 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 24,07924.1k $915.0k $915.0k 0.00% Reduced -108.8k -108,798
94 INDEPENDENT FINANCIAL GROUP, LLC 0.04% of their portfolio SAN DIEGO, CA 23,88823.9k $907.3k $907.3k 0.04% Reduced -215 -215
95 FSA Advisors, Inc. 0.97% of their portfolio TROY, MI 23,72123.7k $900.9k $900.9k 0.97% Reduced -3.1k -3,150
96 Valmark Advisers, Inc. 0.02% of their portfolio AKRON, OH 23,35823.4k $887.1k $887.1k 0.02% Unchanged
97 BENJAMIN F. EDWARDS & COMPANY, INC. 0.02% of their portfolio ST. LOUIS, MO 23,10723.1k $878.0k $878.0k 0.02% Reduced -22.4k -22,435
98 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 23,08623.1k $876.8k $876.8k 0.00% New
99 SILVER OAK SECURITIES, INCORPORATED 0.13% of their portfolio JACKSON, TN 22,68822.7k $861.7k $861.7k 0.13% Reduced -542 -542
100 BROWN BROTHERS HARRIMAN & CO 0.01% of their portfolio NEW YORK, NY 22,46122.5k $853.1k $853.1k 0.01% New