INNOVATOR ETFS TRUST POCT
US EQTY PWR BUF · ETP · CUSIP 45782C797
216
institutional holders
-5 vs Q1 2025
15.2m
shares reported held*
$627.0mreported value*
17 new
41 added
93 reduced
20 sold out
net sold ≈ $43.8m (-1.1m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($1.9m this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $41.30.
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 108 |
| Q4 2022 | 146 |
| Q1 2023 | 147 |
| Q2 2023 | 136 |
| Q3 2023 | 128 |
| Q4 2023 | 168 |
| Q1 2024 | 170 |
| Q2 2024 | 176 |
| Q3 2024 | 175 |
| Q4 2024 | 218 |
| Q1 2025 | 221 |
| Q2 2025 | 216 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 48 | 66 |
| Q4 2023 | 108 | 32 |
| Q1 2024 | 37 | 88 |
| Q2 2024 | 37 | 92 |
| Q3 2024 | 67 | 78 |
| Q4 2024 | 117 | 56 |
| Q1 2025 | 77 | 107 |
| Q2 2025 | 58 | 113 |
Biggest buyers
| Soltis Investment Advisors LLC | New | +236.4k |
| Penserra Capital Management LLC | Added | +197.3k |
| CoreCap Advisors, LLC | Added | +117.2k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +99.8k |
| Advyzon Investment Management, LLC | New | +75.7k |
| OLD MISSION CAPITAL LLC | New | +61.3k |
| Orion Porfolio Solutions, LLC | Added | +61.2k |
| SageView Advisory Group, LLC | Added | +58.8k |
| CWM, LLC | Added | +45.2k |
| Farther Finance Advisors, LLC | Added | +32.4k |
Biggest sellers
| Brookstone Capital Management | Reduced | -761.0k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | Reduced | -577.3k |
| Stuart Chaussee & Associates, Inc. | Reduced | -95.9k |
| BLAIR WILLIAM & CO/IL | Reduced | -89.2k |
| Capasso Planning Partners LLC | Reduced | -63.9k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -56.9k |
| Talon Private Wealth, LLC | Sold out | -50.9k |
| ALLIANCEBERNSTEIN L.P. | Reduced | -40.0k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -39.7k |
| MAI Capital Management | Reduced | -35.8k |
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| ALLIANCEBERNSTEIN L.P. 0.02% of their portfolio | 1.8m $74.1m | Reduced -40.0k |
| Penserra Capital Management LLC 0.82% of their portfolio | 1.4m $58.7m | Added +197.3k |
| OSAIC HOLDINGS, INC. 0.05% of their portfolio | 744.3k $30.7m | Reduced -8.2k |
| RAYMOND JAMES FINANCIAL INC 0.01% of their portfolio | 699.4k $28.9m | Reduced -39.7k |
| ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio | 509.5k $21.0m | Added +99.8k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio | 479.5k $19.8m | Added +2.7k |
| LPL Financial LLC 0.00% of their portfolio | 326.3k $13.5m | Added +23.9k |
| STEPHENS INC /AR/ 0.15% of their portfolio | 261.1k $10.8m | Reduced -2.8k |
| Janney Montgomery Scott LLC 0.03% of their portfolio | 243.9k $10.1m | Added +17.4k |
| Soltis Investment Advisors LLC 0.77% of their portfolio | 236.4k $9.8m | New |
| CoreCap Advisors, LLC 0.39% of their portfolio | 233.8k $9.7m | Added +117.2k |
| HighTower Advisors, LLC 0.01% of their portfolio | 228.6k $9.4m | Reduced -3.6k |
| Forvis Mazars Wealth Advisors, LLC 0.20% of their portfolio | 227.8k $9.4m | Reduced -12.6k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.02% of their portfolio | 226.2k $9.4m | Reduced -577.3k |
| Kestra Advisory Services, LLC 0.04% of their portfolio | 222.7k $9.2m | Added +15.1k |
| Brookstone Capital Management 0.12% of their portfolio | 212.5k $8.8m | Reduced -761.0k |
| CWM, LLC 0.03% of their portfolio | 206.7k $8.5m | Added +45.2k |
| AA Financial Advisors, LLC 1.80% of their portfolio | 202.0k $8.3m | Reduced -1.1k |
| CAPTRUST FINANCIAL ADVISORS 0.02% of their portfolio | 201.2k $8.3m | Added +270 |
| NorthCoast Asset Management LLC 0.03% of their portfolio | 193.3k $8.0m | Reduced -6.6k |
| Motiv8 Investments LLC 4.48% of their portfolio | 177.4k $7.3m | Reduced -3.4k |
| Orion Porfolio Solutions, LLC 0.06% of their portfolio | 175.4k $7.2m | Added +61.2k |
| Beacon Pointe Advisors, LLC 0.07% of their portfolio | 168.7k $7.0m | Reduced -17.8k |
| Cetera Investment Advisers 0.01% of their portfolio | 163.5k $6.8m | Added +2.1k |
| TRUIST FINANCIAL CORP 0.01% of their portfolio | 156.8k $6.5m | Added +3.3k |
| MML INVESTORS SERVICES, LLC 0.02% of their portfolio | 148.1k $6.1m | Reduced -3.9k |
| Focus Partners Wealth 0.01% of their portfolio | 146.7k $6.1m | Reduced -3.0k |
| SageView Advisory Group, LLC 0.22% of their portfolio | 136.8k $5.8m | Added +58.8k |
| Siligmueller & Norvid Wealth Advisors LLC 2.21% of their portfolio | 136.7k $5.7m | Added +1.9k |
| KFG WEALTH MANAGEMENT, LLC 0.88% of their portfolio | 132.2k $5.5m | Reduced -2.2k |
| PRINCIPAL SECURITIES, INC. 0.10% of their portfolio | 124.7k $5.1m | Reduced -2.7k |
| Global Strategic Investment Solutions, LLC 0.54% of their portfolio | 122.9k $5.1m | Reduced -18.8k |
| Cresset Asset Management, LLC 0.02% of their portfolio | 119.8k $4.9m | Reduced -1.3k |
| Certified Advisory Corp 0.51% of their portfolio | 118.0k $4.9m | Reduced -4.2k |
| WPWealth LLP 0.84% of their portfolio | 112.5k $4.6m | Unchanged |
| Advisory Services Network, LLC 0.07% of their portfolio | 99.9k $4.2m | Reduced -658 |
| Trek Financial, LLC 0.27% of their portfolio | 98.6k $4.1m | Reduced -6.4k |
| Advisory Alpha, LLC 0.12% of their portfolio | 94.2k $3.9m | Added +1.5k |
| CreativeOne Wealth, LLC 0.10% of their portfolio | 93.0k $3.8m | Reduced -762 |
| Southland Equity Partners LLC 0.84% of their portfolio | 92.2k $3.8m | Added +945 |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.61% of their portfolio | 88.9k $3.7m | Reduced -355 |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 81.7k $3.4m | Reduced -9.2k |
| Farther Finance Advisors, LLC 0.07% of their portfolio | 81.5k $3.4m | Added +32.4k |
| Bullseye Investment Management, LLC 1.86% of their portfolio | 78.6k $3.1m | Unchanged |
| First Commonwealth Financial Corp /PA/ 0.69% of their portfolio | 77.6k $3.2m | Reduced -18.0k |
| Advyzon Investment Management, LLC 0.69% of their portfolio | 75.7k $3.1m | New |
| WEALTH ALLIANCE, LLC 0.34% of their portfolio | 72.9k $3.0m | Unchanged |
| CORRADO ADVISORS, LLC 1.80% of their portfolio | 71.3k $2.9m | Reduced -237 |
| Elmwood Wealth Management, Inc. 1.10% of their portfolio | 67.3k $2.8m | Reduced -669 |
| OneDigital Investment Advisors LLC 0.03% of their portfolio | 67.1k $2.8m | Added +31.2k |
| MTM FINANCIAL GROUP, LLC 1.50% of their portfolio | 67.1k $2.8m | Reduced -273 |
| OLD MISSION CAPITAL LLC 0.07% of their portfolio | 61.3k $2.5m | New |
| Three Seasons Wealth, LLC 0.28% of their portfolio | 59.1k $2.4m | Unchanged |
| RED CRANE WEALTH MANAGEMENT, LLC 2.21% of their portfolio | 58.7k $2.4m | Reduced -1.9k |
| Triad Wealth Partners, LLC 0.47% of their portfolio | 56.0k $2.3m | Added +26.6k |
| NewEdge Advisors, LLC 0.01% of their portfolio | 54.7k $2.3m | Reduced -762 |
| Tradition Wealth Management, LLC 0.18% of their portfolio | 54.2k $2.2m | Reduced -2.4k |
| IFP Advisors, Inc 0.06% of their portfolio | 52.3k $2.2m | Reduced -1.1k |
| Diligent Investors, LLC 0.50% of their portfolio | 51.0k $2.1m | Reduced -602 |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 50.8k $2.1m | Reduced -1.1k |
| Encompass More Asset Management 0.47% of their portfolio | 48.4k $2.0m | Added +7.9k |
| Maridea Wealth Management LLC 0.51% of their portfolio | 47.4k $2.0m | Reduced -6.0k |
| RFG Advisory, LLC 0.05% of their portfolio | 46.9k $1.9m | Reduced -12.4k |
| AE Wealth Management LLC 0.01% of their portfolio | 46.0k $1.9m | Reduced -4.5k |
| Ausdal Financial Partners, Inc. 0.13% of their portfolio | 45.6k $1.9m | Reduced -15.9k |
| Chris Bulman Inc 1.05% of their portfolio | 44.6k $1.8m | Reduced -6.9k |
| Bellwether Advisors, LLC 0.31% of their portfolio | 43.4k $1.8m | Added +8.4k |
| FOUNDERS FINANCIAL SECURITIES LLC 0.14% of their portfolio | 43.1k $1.8m | Added +10.2k |
| Cerity Partners LLC 0.00% of their portfolio | 42.6k $1.8m | Added +378 |
| BCS Wealth Management 0.37% of their portfolio | 42.1k $1.7m | Reduced -6.1k |
| WorthPointe, LLC 0.71% of their portfolio | 40.9k $1.7m | Unchanged |
| CENTAURUS FINANCIAL, INC. 0.10% of their portfolio | 40.8k $1.7m | Reduced -1.5k |
| Bedel Financial Consulting, Inc. 0.23% of their portfolio | 40.1k $1.7m | Unchanged |
| RETIREMENT INCOME SOLUTIONS, INC 0.30% of their portfolio | 39.9k $1.6m | Reduced -1.4k |
| CRA Financial Services, LLC 0.23% of their portfolio | 36.6k $1.5m | Reduced -90 |
| Frisch Financial Group, Inc. 0.37% of their portfolio | 36.5k $1.5m | Unchanged |
| BLAIR WILLIAM & CO/IL 0.00% of their portfolio | 36.1k $1.5m | Reduced -89.2k |
| O'Connor Financial Group LLC 0.66% of their portfolio | 36.0k $1.5m | Added +48 |
| Jacobi Capital Management LLC 0.10% of their portfolio | 35.7k $1.5m | Reduced -34.5k |
| Cape Investment Advisory, Inc. 0.54% of their portfolio | 35.6k $1.5m | Reduced -7.3k |
| SILVER OAK SECURITIES, INCORPORATED 0.12% of their portfolio | 34.0k $1.4m | Unchanged |
| Beacon Financial Advisory LLC 0.36% of their portfolio | 33.3k $1.4m | Reduced -600 |
| Patriot Financial Group Insurance Agency, LLC 0.15% of their portfolio | 32.4k $1.3m | Reduced -234 |
| Bison Wealth, LLC 0.10% of their portfolio | 31.5k $1.3m | Added +406 |
| Triumph Capital Management 0.37% of their portfolio | 29.8k $1.2m | Added +3.1k |
| BENJAMIN EDWARDS INC 0.02% of their portfolio | 29.2k $1.2m | New |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 28.6k $1.2m | Reduced -56.9k |
| Sugar Maple Asset Management, LLC 0.90% of their portfolio | 28.0k $1.2m | Reduced -1.4k |
| SIGNATUREFD, LLC 0.02% of their portfolio | 27.9k $1.2m | Unchanged |
| INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC 0.09% of their portfolio | 27.9k $1.2m | Unchanged |
| Atria Wealth Solutions, Inc. 0.03% of their portfolio | 27.8k $1.2m | Reduced -29.0k |
| U.S. Capital Wealth Advisors, LLC 0.03% of their portfolio | 27.6k $1.1m | Reduced -2.0k |
| Castle Rock Wealth Management, LLC 0.27% of their portfolio | 27.4k $1.1m | Reduced -941 |
| Cornerstone Wealth Group, LLC 0.08% of their portfolio | 26.6k $1.1m | Reduced -123 |
| Valmark Advisers, Inc. 0.02% of their portfolio | 26.3k $1.1m | Unchanged |
| GILL CAPITAL PARTNERS, LLC 0.35% of their portfolio | 26.0k $1.1m | Reduced -204 |
| Strategic Blueprint, LLC 0.05% of their portfolio | 24.8k $1.0m | Added +708 |
| FSA Advisors, Inc. 0.82% of their portfolio | 24.5k $1.0m | Added +672 |
| Orion Capital Management LLC 0.39% of their portfolio | 24.5k $1.0m | Reduced -413 |
| MAI Capital Management 0.01% of their portfolio | 24.0k $992.2k | Reduced -35.8k |