Vault-13

INNOVATOR ETFS TRUST POCT

US EQTY PWR BUF · ETP · CUSIP 45782C797

136 institutional holders -11 vs Q1 2023
9,820,9899.8m shares reported held*
$328.5mreported value*
6 new 15 added 68 reduced 19 sold out net sold ≈ $68.6m (-2.0m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $33.44.

Trends to Q2 2023

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 108Q4 22: 146Q1 23: 147Q2 23: 136136Q3 22Q4 22Q1 23Q2 23
Numbers
QuarterHolders
Q3 2022108
Q4 2022146
Q1 2023147
Q2 2023136

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 113 bought or addedQ4 22: 24 cut or sold outQ4 22Q1 23: 36 bought or addedQ1 23: 77 cut or sold outQ1 23Q2 23: 21 bought or addedQ2 23: 87 cut or sold outQ2 23
Numbers
QuarterBought or addedCut or sold out
Q4 202211324
Q1 20233677
Q2 20232187

Biggest buyers

Cambridge Investment Research Advisors, Inc. Added +110,839+110.8k
Penserra Capital Management LLC Added +60,019+60.0k
IFP Advisors, Inc Added +23,914+23.9k
TOWNSQUARE CAPITAL LLC New +21,438+21.4k
CITADEL ADVISORS LLC Added +19,359+19.4k
CreativeOne Wealth, LLC New +18,528+18.5k
BCGM Wealth Management, LLC New +8,425+8.4k
CENTAURUS FINANCIAL, INC. Added +4,577+4.6k
Cetera Investment Advisers Added +4,451+4.5k
MML INVESTORS SERVICES, LLC Added +3,329+3.3k

Biggest sellers

AE Wealth Management LLC Reduced -751,620-751.6k
Frisch Financial Group, Inc. Sold out -333,355-333.4k
OLD MISSION CAPITAL LLC Reduced -134,536-134.5k
OSAIC HOLDINGS, INC. Reduced -130,987-131.0k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -124,114-124.1k
GILL CAPITAL PARTNERS, LLC Reduced -83,952-84.0k
Advisory Alpha, LLC Reduced -46,301-46.3k
InterOcean Capital Group, LLC Reduced -45,186-45.2k
TRUIST FINANCIAL CORP Reduced -43,207-43.2k
Brookstone Capital Management Reduced -32,298-32.3k

Holders, Q2 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.03% of their portfolio NASHVILLE, TN 2,402,7422.4m $80.4m $80.4m 0.03% Reduced -10.6k -10,602
2 COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio WALTHAM, MA 658,879658.9k $22.1m $22.1m 0.04% Reduced -124.1k -124,114
3 Penserra Capital Management LLC 0.40% of their portfolio ORINDA, CA 606,913606.9k $20.3m $20.3m 0.40% Added +60.0k +60,019
4 STEPHENS INC /AR/ 0.27% of their portfolio LITTLE ROCK, AR 446,996447.0k $15.0m $15.0m 0.27% Reduced -8.2k -8,175
5 Forvis Mazars Wealth Advisors, LLC 0.34% of their portfolio Springfield, MO 342,433342.4k $11.5m $11.5m 0.34% Reduced -7.6k -7,645
6 Brookstone Capital Management 0.22% of their portfolio WHEATON, IL 324,115324.1k $10.8m $10.8m 0.22% Reduced -32.3k -32,298
7 Raymond James Financial Services Advisors, Inc. 0.02% of their portfolio ST. PETERSBURG, FL 265,809265.8k $8.9m $8.9m 0.02% Reduced -5.0k -5,016
8 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 262,988263.0k $8.8m $8.8m 0.02% Reduced -131.0k -130,987
9 Global Strategic Investment Solutions, LLC 0.91% of their portfolio Scottsdale, AZ 217,404217.4k $7.3m $7.3m 0.91% Reduced -12.1k -12,060
10 Trek Financial, LLC 0.53% of their portfolio Scottsdale, AZ 178,311178.3k $6.0m $6.0m 0.53% Reduced -4.5k -4,481
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 175,266175.3k $5.9m $5.9m 0.00% Reduced -6.7k -6,721
12 Cambridge Investment Research Advisors, Inc. 0.03% of their portfolio FAIRFIELD, IA 171,668171.7k $5.7m $5.7m 0.03% Added +110.8k +110,839
13 Valtinson Bruner Financial Planning LLC 2.85% of their portfolio NEW BRIGHTON, MN 157,885157.9k $5.3m $5.3m 2.85% Reduced -418 -418
14 InterOcean Capital Group, LLC 0.16% of their portfolio NASHVILLE, TN 151,225151.2k $5.1m $5.1m 0.16% Reduced -45.2k -45,186
15 WPWealth LLP 2.11% of their portfolio FORT WORTH, TX 147,153147.2k $4.9m $4.9m 2.11% Unchanged
16 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 1.09% of their portfolio BLUE BELL, PA 123,479123.5k $4.1m $4.1m 1.09% Reduced -557 -557
17 LINCOLN NATIONAL CORP 0.08% of their portfolio RADNOR, PA 119,801119.8k $4.0m $4.0m 0.08% Added +2.0k +2,029
18 Pillar Wealth Advisors, LLC 3.21% of their portfolio WESTTOWN, PA 114,747114.7k $3.8m $3.8m 3.21% Unchanged
19 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 114,255114.3k $3.8m $3.8m 0.01% Reduced -43.2k -43,207
20 Financial Architects, Inc 0.57% of their portfolio MARLTON, NJ 112,038112.0k $3.7m $3.7m 0.57% Reduced -1.9k -1,895
21 Beacon Pointe Advisors, LLC 0.06% of their portfolio NEWPORT BEACH, CA 107,445107.4k $3.6m $3.6m 0.06% Reduced -27.9k -27,880
22 Elmwood Wealth Management, Inc. 1.34% of their portfolio BERKELEY, CA 85,78585.8k $2.9m $2.9m 1.34% Reduced -2.4k -2,360
23 AE Wealth Management LLC 0.02% of their portfolio TOPEKA, KS 82,64382.6k $2.8m $2.8m 0.02% Reduced -751.6k -751,620
24 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 67,12167.1k $2.2m $2.2m 0.02% Reduced -2.3k -2,326
25 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 65,83565.8k $2.2m $2.2m 0.01% Added +3.3k +3,329
26 CoreCap Advisors, LLC 0.15% of their portfolio SOUTHFIELD, MI 61,81561.8k $2.1m $2.1m 0.15% First filing
27 MTM FINANCIAL GROUP, LLC 1.72% of their portfolio BETHLEHEM, PA 60,66260.7k $2.0m $2.0m 1.72% Reduced -30 -30
28 CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio RALEIGH, NC 59,44759.4k $2.0m $2.0m 0.01% Reduced -182 -182
29 Steward Financial Group LLC 0.61% of their portfolio COLLEYVILLE, TX 57,03057.0k $1.9m $1.9m 0.61% Reduced -3.9k -3,867
30 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 55,74355.7k $1.9m $1.9m 0.00% Added +19.4k +19,359
31 U.S. Capital Wealth Advisors, LLC 0.09% of their portfolio AUSTIN, TX 55,34655.3k $1.9m $1.9m 0.09% Reduced -13.3k -13,338
32 WEALTH ALLIANCE, LLC 0.27% of their portfolio MELLVILLE, NY 53,63153.6k $1.8m $1.8m 0.27% Unchanged
33 BCS Wealth Management 1.30% of their portfolio JOHNSON CITY, TN 53,33453.3k $1.8m $1.8m 1.30% Reduced -2.8k -2,808
34 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 53,32253.3k $1.8m $1.8m 0.01% Reduced -22.1k -22,144
35 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 48,19348.2k $1.6m $1.6m 0.00% Added +204 +204
36 IFP Advisors, Inc 0.03% of their portfolio TAMPA, FL 47,82847.8k $1.4m $1.4m 0.03% Added +23.9k +23,914
37 INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC 0.20% of their portfolio ORLANDO, FL 44,88944.9k $1.5m $1.5m 0.20% Reduced -45 -45
38 Cetera Advisor Networks LLC 0.01% of their portfolio EL SEGUNDO, CA 42,92342.9k $1.4m $1.4m 0.01% Reduced -8.3k -8,306
39 AVANTAX ADVISORY SERVICES, INC. 0.02% of their portfolio DALLAS, TX 42,39242.4k $1.4m $1.4m 0.02% Added +2.8k +2,757
40 Bedel Financial Consulting, Inc. 0.29% of their portfolio INDIANAPOLIS, IN 41,69241.7k $1.4m $1.4m 0.29% Unchanged
41 RETIREMENT INCOME SOLUTIONS, INC 0.36% of their portfolio ANN ARBOR, MI 40,21340.2k $1.3m $1.3m 0.36% Reduced -3.5k -3,476
42 Southland Equity Partners LLC 0.42% of their portfolio WILDWOOD, MO 37,11337.1k $1.2m $1.2m 0.42% Reduced -11.3k -11,339
43 Advisory Alpha, LLC 0.06% of their portfolio HOLLAND, MI 36,41536.4k $1.2m $1.2m 0.06% Reduced -46.3k -46,301
44 CITY HOLDING CO 0.20% of their portfolio CHARLESTON, WV 35,44035.4k $1.2m $1.2m 0.20% Reduced -300 -300
45 Sugarloaf Wealth Management, LLC 0.28% of their portfolio DULUTH, GA 35,41535.4k $1.2m $1.2m 0.28% Unchanged
46 Retirement Planning Group, LLC 0.12% of their portfolio LEAWOOD, KS 35,04135.0k $1.2m $1.2m 0.12% Reduced -558 -558
47 Diligent Investors, LLC 0.34% of their portfolio REDLANDS, CA 34,78734.8k $1.2m $1.2m 0.34% Reduced -344 -344
48 OLD MISSION CAPITAL LLC 0.04% of their portfolio CHICAGO, IL 34,60434.6k $1.2m $1.2m 0.04% Reduced -134.5k -134,536
49 SageView Advisory Group, LLC 0.06% of their portfolio Newport Beach, CA 33,83133.8k $1.1m $1.1m 0.06% Reduced -20.0k -20,041
50 Stratos Wealth Advisors, LLC 0.08% of their portfolio BEACHWOOD, OH 32,84732.8k $1.1m $1.1m 0.08% Reduced -681 -681
51 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 32,70032.7k $1.1m $1.1m 0.00% Reduced -9.7k -9,651
52 Cape Investment Advisory, Inc. 0.60% of their portfolio MCDONOUGH, GA 32,03032.0k $1.1m $1.1m 0.60% Unchanged
53 KFG WEALTH MANAGEMENT, LLC 0.61% of their portfolio GRANGER, IN 31,36331.4k $1.0m $1.0m 0.61% Reduced -1.7k -1,690
54 Cetera Advisors LLC 0.02% of their portfolio DENVER, CO 31,30231.3k $1.0m $1.0m 0.02% Reduced -3.8k -3,780
55 Beacon Financial Advisory LLC 0.59% of their portfolio CLEVELAND, OH 30,75730.8k $1.0m $1.0m 0.59% Unchanged
56 AXXCESS WEALTH MANAGEMENT, LLC 0.07% of their portfolio CARLSBAD, CA 30,70030.7k $1.0m $1.0m 0.07% Reduced -900 -900
57 AMERICAN ASSET MANAGEMENT INC. 1.07% of their portfolio Boca Raton, FL 30,61530.6k $1.0m $1.0m 1.07% Unchanged
58 Epic Trust Investment Advisors, LLC 1.45% of their portfolio RICHLAND, WA 30,47730.5k $1.0m $1.0m 1.45% Unchanged
59 Keystone Wealth Services, LLC 0.35% of their portfolio PALM DESERT, CA 28,00028.0k $937.2k $937.2k 0.35% Reduced -21.6k -21,585
60 Focus Financial Network, Inc. 0.05% of their portfolio MINNEAPOLIS, MN 27,20727.2k $910.6k $910.6k 0.05% Reduced -54 -54
61 ATTICUS WEALTH MANAGEMENT, LLC 0.33% of their portfolio Palm Beach Gardens, FL 26,78126.8k $896.4k $896.4k 0.33% Unchanged
62 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.09% of their portfolio CEDAR RAPIDS, IA 26,61226.6k $890.7k $890.7k 0.09% Reduced -1.8k -1,840
63 THOROUGHBRED FINANCIAL SERVICES, LLC 0.12% of their portfolio BRENTWOOD, TN 26,50626.5k $887.0k $887.0k 0.12% Added +500 +500
64 Cornerstone Wealth Group, LLC 0.16% of their portfolio HUNTERSVILLE, NC 26,43826.4k $884.9k $884.9k 0.16% Reduced -829 -829
65 Valmark Advisers, Inc. 0.02% of their portfolio AKRON, OH 25,72925.7k $861.1k $861.1k 0.02% Added +2.1k +2,138
66 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 25,65225.7k $858.6k $858.6k 0.01% Added +4.5k +4,451
67 Bellwether Advisors, LLC 0.24% of their portfolio LINCOLN, NE 24,36524.4k $815.5k $815.5k 0.24% Reduced -17.9k -17,889
68 Sound View Wealth Advisors Group, LLC 0.11% of their portfolio SAVANNAH, GA 24,09524.1k $806.5k $806.5k 0.11% Unchanged
69 Orion Capital Management LLC 0.51% of their portfolio CORONADO, CA 23,28223.3k $779.2k $779.2k 0.51% Reduced -5.1k -5,116
70 First Commonwealth Financial Corp /PA/ 0.24% of their portfolio Indiana, PA 22,38622.4k $749.3k $749.3k 0.24% Reduced -26.7k -26,686
71 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 21,97622.0k $736.0k $736.0k 0.00% Reduced -2.5k -2,468
72 Strategic Blueprint, LLC 0.07% of their portfolio ATLANTA, GA 21,56521.6k $721.8k $721.8k 0.07% Added +232 +232
73 TOWNSQUARE CAPITAL LLC 0.01% of their portfolio Lehi, UT 21,43821.4k $717.5k $717.5k 0.01% New
74 CENTAURUS FINANCIAL, INC. 0.06% of their portfolio ANAHEIM, CA 20,97121.0k $702.0k $702.0k 0.06% Added +4.6k +4,577
75 Patriot Financial Group Insurance Agency, LLC 0.13% of their portfolio Westborough, MA 20,25620.3k $678.0k $678.0k 0.13% Unchanged
76 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 19,51719.5k $653.2k $653.2k 0.00% Reduced -19.1k -19,106
77 BROWN WEALTH MANAGEMENT, LLC 0.32% of their portfolio NAPERVILLE, IL 18,62118.6k $623.2k $623.2k 0.32% First filing
78 CreativeOne Wealth, LLC 0.02% of their portfolio OVERLAND PARK, KS 18,52818.5k $620.0k $620.0k 0.02% New
79 NewEdge Advisors, LLC 0.01% of their portfolio NEW ORLEANS, LA 18,31018.3k $612.8k $612.8k 0.01% Unchanged
80 OneDigital Investment Advisors LLC 0.01% of their portfolio OVERLAND PARK, KS 17,97818.0k $601.7k $601.7k 0.01% Reduced -10.4k -10,384
81 CYPRESS FINANCIAL PLANNING LLC 0.34% of their portfolio HADDON HEIGHTS, NJ 17,81417.8k $595.6k $595.6k 0.34% Reduced -1.4k -1,359
82 DHJJ Financial Advisors, Ltd. 0.31% of their portfolio NAPERVILLE, IL 17,61217.6k $589.5k $589.5k 0.31% Reduced -400 -400
83 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 16,57116.6k $554.6k $554.6k 0.00% Added +767 +767
84 Clay Northam Wealth Management, LLC 0.50% of their portfolio HUNTINGTON BEACH, CA 15,55815.6k $520.7k $520.7k 0.50% Unchanged
85 Atria Wealth Solutions, Inc. 0.01% of their portfolio NEW YORK, NY 13,94813.9k $466.8k $466.8k 0.01% Reduced -25.0k -24,978
86 WorthPointe, LLC 0.29% of their portfolio La Jolla, CA 13,80113.8k $461.9k $461.9k 0.29% Reduced -12.4k -12,355
87 AdvisorNet Financial, Inc 0.04% of their portfolio MINNETONKA, MN 13,41213.4k $448.9k $448.9k 0.04% Unchanged
88 Compass Advisory Group LLC 0.23% of their portfolio MELVILLE, NY 13,10213.1k $438.5k $438.5k 0.23% Unchanged
89 INDEPENDENT FINANCIAL GROUP, LLC 0.03% of their portfolio SAN DIEGO, CA 13,09513.1k $438.3k $438.3k 0.03% Unchanged
90 Fragasso Financial Advisors Inc 0.05% of their portfolio SEWICKLEY, PA 12,83112.8k $429.5k $429.5k 0.05% Unchanged
91 Nikulski Financial, Inc. 0.18% of their portfolio BETTENDORF, IA 12,70012.7k $425.1k $425.1k 0.18% Unchanged
92 Capital Analysts, LLC 0.02% of their portfolio FORT WASHINGTON, PA 12,56112.6k $419.0k $419.0k 0.02% Reduced -3.7k -3,652
93 V Wealth Advisors LLC 0.07% of their portfolio Overland Park, KS 11,92211.9k $399.0k $399.0k 0.07% Unchanged
94 GILL CAPITAL PARTNERS, LLC 0.16% of their portfolio DENVER, CO 11,69011.7k $391.3k $391.3k 0.16% Reduced -84.0k -83,952
95 Sunbelt Securities, Inc. 0.06% of their portfolio HOUSTON, TX 11,50511.5k $385.1k $385.1k 0.06% Reduced -2.6k -2,600
96 Betterment LLC 0.00% of their portfolio NEW YORK, NY 11,37211.4k $381.0k $381.0k 0.00% Reduced -2.3k -2,322
97 Vishria Bird Financial Group, LLC 0.22% of their portfolio MEMPHIS, TN 11,22411.2k $376.0k $376.0k 0.22% Unchanged
98 Koshinski Asset Management, Inc. 0.04% of their portfolio DECATUR, IL 11,21811.2k $375.5k $375.5k 0.04% Reduced -7.9k -7,936
99 Mutual Advisors, LLC 0.01% of their portfolio OMAHA, NE 11,18111.2k $374.2k $374.2k 0.01% Reduced -842 -842
100 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 10,98811.0k $367.8k $367.8k 0.05% Unchanged