Vault-13

INNOVATOR ETFS TRUST BOCT

US EQTY BUF OCT · ETP · CUSIP 45782C771

119 institutional holders +30 vs Q3 2025
4,555,6854.6m shares reported held*
$225.2mreported value*
29 new 38 added 20 reduced 4 sold out net bought ≈ $47.8m (+967.3k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $49.44.

Trends to Q4 2025

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 55Q4 22: 77Q1 23: 77Q2 23: 69Q3 23: 66Q4 23: 88Q1 24: 90Q2 24: 90Q3 24: 83Q4 24: 99Q1 25: 96Q2 25: 90Q3 25: 89Q4 25: 119119Q3 22Q2 23Q1 24Q4 24Q4 25
Numbers
QuarterHolders
Q3 202255
Q4 202277
Q1 202377
Q2 202369
Q3 202366
Q4 202388
Q1 202490
Q2 202490
Q3 202483
Q4 202499
Q1 202596
Q2 202590
Q3 202589
Q4 2025119

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q1 24: 26 bought or addedQ1 24: 38 cut or sold outQ2 24: 11 bought or addedQ2 24: 39 cut or sold outQ2 24Q3 24: 29 bought or addedQ3 24: 36 cut or sold outQ4 24: 51 bought or addedQ4 24: 22 cut or sold outQ4 24Q1 25: 31 bought or addedQ1 25: 39 cut or sold outQ2 25: 21 bought or addedQ2 25: 43 cut or sold outQ2 25Q3 25: 33 bought or addedQ3 25: 37 cut or sold outQ4 25: 67 bought or addedQ4 25: 24 cut or sold outQ4 25
Numbers
QuarterBought or addedCut or sold out
Q1 20242638
Q2 20241139
Q3 20242936
Q4 20245122
Q1 20253139
Q2 20252143
Q3 20253337
Q4 20256724

Biggest buyers

Brookstone Capital Management Added +569,240+569.2k
Cerity Partners LLC Added +96,946+96.9k
MML INVESTORS SERVICES, LLC Added +52,774+52.8k
My Personal CFO, LLC New +25,935+25.9k
World Investment Advisors New +24,612+24.6k
Arkadios Wealth Advisors New +23,564+23.6k
OLD MISSION CAPITAL LLC New +22,372+22.4k
SUSQUEHANNA INTERNATIONAL GROUP, LLP New +19,172+19.2k
INTEGRAL INVESTMENT ADVISORS, INC. Added +18,584+18.6k
AlphaStar Capital Management, LLC New +16,586+16.6k

Biggest sellers

COMMONWEALTH EQUITY SERVICES, LLC Reduced -41,978-42.0k
CAPTRUST FINANCIAL ADVISORS Reduced -26,385-26.4k
JPMORGAN CHASE & CO Reduced -24,843-24.8k
Gradient Investments LLC Sold out -20,765-20.8k
Motiv8 Investments LLC Reduced -16,578-16.6k
Penserra Capital Management LLC Reduced -15,988-16.0k
CITADEL ADVISORS LLC Sold out -9,233-9.2k
Cetera Investment Advisers Reduced -4,944-4.9k
SageView Advisory Group, LLC Reduced -4,321-4.3k
Foundations Investment Advisors, LLC Sold out -4,316-4.3k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (1.7%, 2026-05-04)

Holders, Q4 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Brookstone Capital Management 0.33% of their portfolio WHEATON, IL 575,691575.7k $28.5m $28.5m 0.33% Added +569.2k +569,240
2 COFG Advisors, LLC 4.60% of their portfolio OAK BROOK, IL 377,098377.1k $18.6m $18.6m 4.60% First filing
3 Penserra Capital Management LLC 0.22% of their portfolio ORINDA, CA 373,415373.4k $18.5m $18.5m 0.22% Reduced -16.0k -15,988
4 INTEGRAL INVESTMENT ADVISORS, INC. 3.50% of their portfolio TURLOCK, CA 285,759285.8k $14.1m $14.1m 3.50% Added +18.6k +18,584
5 COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio WALTHAM, MA 273,168273.2k $13.5m $13.5m 0.02% Reduced -42.0k -41,978
6 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 200,596200.6k $9.9m $9.9m 0.01% Added +96.9k +96,946
7 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 166,367166.4k $8.2m $8.2m 0.01% Added +4.4k +4,446
8 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 155,818155.8k $7.7m $7.7m 0.01% Added +12.4k +12,439
9 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 150,884150.9k $7.5m $7.5m 0.01% Reduced -4.9k -4,944
10 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 132,892132.9k $6.6m $6.6m 0.01% Added +1.2k +1,235
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 119,481119.5k $5.9m $5.9m 0.00% Added +4.9k +4,881
12 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 76,53876.5k $3.8m $3.8m 0.00% Added +3.8k +3,777
13 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 75,57775.6k $3.7m $3.7m 0.01% Added +52.8k +52,774
14 Fragasso Financial Advisors Inc 0.21% of their portfolio SEWICKLEY, PA 68,88268.9k $3.4m $3.4m 0.21% Added +3.0k +3,001
15 CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio RALEIGH, NC 66,72766.7k $3.3m $3.3m 0.01% Reduced -26.4k -26,385
16 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 66,47166.5k $3.3m $3.3m 0.01% Reduced -4.1k -4,106
17 Berkshire Money Management, Inc. 0.26% of their portfolio DALTON, MA 55,58755.6k $2.7m $2.7m 0.26% Reduced -789 -789
18 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 53,08653.1k $2.6m $2.6m 0.00% Added +14.2k +14,189
19 Wealthquest Corp 0.17% of their portfolio CINCINNATI, OH 44,59744.6k $2.2m $2.2m 0.17% Reduced -1.5k -1,452
20 Global Assets Advisory, LLC 0.59% of their portfolio ORLANDO, FL 41,46741.5k $2.0m $2.0m 0.59% Reduced -162 -162
21 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 41,38641.4k $2.0m $2.0m 0.01% Added +991 +991
22 HFG Wealth Management, LLC 1.10% of their portfolio The Woodlands, TX 40,54640.5k $2.0m $2.0m 1.10% Added +302 +302
23 FSA Advisors, Inc. 1.37% of their portfolio TROY, MI 39,78039.8k $2.0m $2.0m 1.37% Added +883 +883
24 Motiv8 Investments LLC 1.05% of their portfolio PORT ST. LUCIE, FL 39,08039.1k $1.9m $1.9m 1.05% Reduced -16.6k -16,578
25 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.28% of their portfolio BLUE BELL, PA 37,96838.0k $1.9m $1.9m 0.28% Reduced -654 -654
26 Diversify Advisory Services, LLC 0.06% of their portfolio SANDY, UT 37,44937.4k $1.9m $1.9m 0.06% Added +80 +80
27 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 36,48236.5k $1.8m $1.8m 0.00% Added +64 +64
28 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 35,34635.3k $1.7m $1.7m 0.00% Added +4.1k +4,063
29 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 33,62033.6k $1.7m $1.7m 0.00% Reduced -252 -252
30 First Commonwealth Financial Corp /PA/ 0.24% of their portfolio Indiana, PA 30,02830.0k $1.5m $1.5m 0.24% Reduced -58 -58
31 Weaver Consulting Group 0.35% of their portfolio HUNTINGTON BEACH, CA 28,74128.7k $1.4m $1.4m 0.35% Added +11.6k +11,580
32 Diligent Investors, LLC 0.32% of their portfolio REDLANDS, CA 26,17326.2k $1.3m $1.3m 0.32% Added +2.2k +2,205
33 My Personal CFO, LLC 0.53% of their portfolio VANCOUVER, WA 25,93525.9k $1.3m $1.3m 0.53% New
34 World Investment Advisors 0.02% of their portfolio LINCROFT, NJ 24,61224.6k $1.2m $1.2m 0.02% New
35 Arkadios Wealth Advisors 0.02% of their portfolio ATLANTA, GA 23,56423.6k $1.2m $1.2m 0.02% New
36 Maltin Wealth Management, Inc. 0.46% of their portfolio RIDGEWOOD, NJ 23,47323.5k $1.2m $1.2m 0.46% Unchanged
37 Lantz Financial LLC 0.24% of their portfolio NAPERVILLE, IL 23,01123.0k $1.1m $1.1m 0.24% Added +4.1k +4,131
38 OLD MISSION CAPITAL LLC 0.04% of their portfolio CHICAGO, IL 22,37222.4k $1.1m $1.1m 0.04% New
39 DHJJ Financial Advisors, Ltd. 0.36% of their portfolio NAPERVILLE, IL 22,17922.2k $1.1m $1.1m 0.36% Added +6.6k +6,592
40 BCS Wealth Management 0.10% of their portfolio JOHNSON CITY, TN 19,35219.4k $956.5k $956.5k 0.10% Added +9.3k +9,320
41 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 19,17219.2k $947.6k $947.6k 0.00% New
42 Spire Wealth Management 0.03% of their portfolio MCLEAN, VA 18,24118.2k $901.5k $901.5k 0.03% Added +11.3k +11,324
43 GWN SECURITIES INC. 0.17% of their portfolio Palm Beach Gardens, FL 17,45217.5k $862.6k $862.6k 0.17% Added +13.3k +13,252
44 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 17,29817.3k $854.9k $854.9k 0.02% Added +105 +105
45 Mutual Advisors, LLC 0.02% of their portfolio OMAHA, NE 16,90216.9k $835.4k $835.4k 0.02% Unchanged
46 AlphaStar Capital Management, LLC 0.06% of their portfolio CORNELIUS, NC 16,58616.6k $819.8k $819.8k 0.06% New
47 City Center Advisors, LLC 0.73% of their portfolio TROY, MI 16,03216.0k $792.4k $792.4k 0.73% Added +789 +789
48 Cresset Asset Management, LLC 0.00% of their portfolio Chicago, IL 15,29015.3k $755.7k $755.7k 0.00% Unchanged
49 Caliber Wealth Management, LLC / KS 0.08% of their portfolio Overland Park, KS 14,68114.7k $725.6k $725.6k 0.08% Unchanged
50 Valtinson Bruner Financial Planning LLC 0.20% of their portfolio NEW BRIGHTON, MN 14,21414.2k $702.5k $702.5k 0.20% Added +588 +588
51 Krilogy Financial LLC 0.02% of their portfolio ST. LOUIS, MO 14,08514.1k $703.3k $703.3k 0.02% Unchanged
52 Chris Bulman Inc 0.30% of their portfolio ROSEVILLE, CA 13,65513.7k $674.9k $674.9k 0.30% New
53 Secure Asset Management, LLC 0.10% of their portfolio Troy, MI 12,97913.0k $641.5k $641.5k 0.10% New
54 CoreCap Advisors, LLC 0.02% of their portfolio SOUTHFIELD, MI 12,16112.2k $601.1k $601.1k 0.02% Reduced -46 -46
55 BFI Wealth Solutions, LLC 0.57% of their portfolio DALLAS, TX 12,10112.1k $598.1k $598.1k 0.57% First filing
56 FORONJY FINANCIAL LLC 0.25% of their portfolio Los Osos, CA 11,92111.9k $589.2k $589.2k 0.25% New
57 Arax Advisory Partners 0.02% of their portfolio NEW YORK, NY 11,75411.8k $580.9k $580.9k 0.02% New
58 Grantvest Financial Group LLC 0.34% of their portfolio MATAWAN, NJ 10,72410.7k $530.0k $530.0k 0.34% New
59 KFG WEALTH MANAGEMENT, LLC 0.07% of their portfolio GRANGER, IN 10,42510.4k $515.3k $515.3k 0.07% New
60 TopTier Wealth Management, LLC 0.35% of their portfolio MUSKEGO, WI 10,38010.4k $513.0k $513.0k 0.35% First filing
61 Global Trust Wealth Management LLC 0.37% of their portfolio WEST PALM BEACH, FL 10,20010.2k $504.1k $504.1k 0.37% First filing
62 THOROUGHBRED FINANCIAL SERVICES, LLC 0.03% of their portfolio BRENTWOOD, TN 10,16310.2k $502.0k $502.0k 0.03% Unchanged
63 XML Financial, LLC 0.04% of their portfolio BETHESDA, MD 9,6519.7k $477.0k $477.0k 0.04% Reduced -276 -276
64 IFP Advisors, Inc 0.01% of their portfolio TAMPA, FL 9,6399.6k $476.4k $476.4k 0.01% Added +3.4k +3,352
65 WPWealth LLP 0.07% of their portfolio FORT WORTH, TX 9,5829.6k $473.6k $473.6k 0.07% Added +121 +121
66 Snowden Capital Advisors LLC 0.01% of their portfolio New York, NY 9,2439.2k $456.8k $456.8k 0.01% Added +685 +685
67 CORRADO ADVISORS, LLC 0.23% of their portfolio RAMSEY, NJ 9,2159.2k $455.4k $455.4k 0.23% New
68 Vantage Financial Partners, LLC 0.09% of their portfolio ELM GROVE, WI 8,9308.9k $441.4k $441.4k 0.09% New
69 IMG Wealth Management, Inc. 0.28% of their portfolio JACKSONVILLE, FL 8,8998.9k $439.8k $439.8k 0.28% Added +7.4k +7,398
70 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 8,8578.9k $437.8k $437.8k 0.00% Unchanged
71 PRINCIPAL SECURITIES, INC. 0.01% of their portfolio DES MOINES, IA 8,6508.7k $427.5k $427.5k 0.01% Added +209 +209
72 Summit Wealth Partners, LLC 0.08% of their portfolio Orlando, FL 8,6378.6k $426.9k $426.9k 0.08% Unchanged
73 Straight Path Wealth Management 0.11% of their portfolio Jenison, MI 8,5618.6k $423.1k $423.1k 0.11% Added +5 +5
74 J.W. COLE ADVISORS, INC. 0.01% of their portfolio TAMPA, FL 8,3068.3k $410.5k $410.5k 0.01% Unchanged
75 Bellwether Advisors, LLC 0.06% of their portfolio LINCOLN, NE 8,1478.1k $402.7k $402.7k 0.06% Unchanged
76 Selby Wealth Management, LLC 0.16% of their portfolio EMERYVILLE, CA 8,1008.1k $400.3k $400.3k 0.16% First filing
77 Trek Financial, LLC 0.02% of their portfolio Scottsdale, AZ 7,9808.0k $394.4k $394.4k 0.02% Unchanged
78 CreativeOne Wealth, LLC 0.01% of their portfolio OVERLAND PARK, KS 7,6727.7k $379.2k $379.2k 0.01% Added +448 +448
79 GTS SECURITIES LLC 0.01% of their portfolio NEW YORK, NY 7,5657.6k $373.9k $373.9k 0.01% New
80 Kingsview Wealth Management, LLC 0.01% of their portfolio GRANTS PASS, OR 7,4497.4k $368.2k $368.2k 0.01% Added +3.0k +2,969
81 Advisory Services Network, LLC 0.00% of their portfolio ATLANTA, GA 6,7296.7k $332.6k $332.6k 0.00% Added +2.1k +2,137
82 Beacon Financial Advisory LLC 0.07% of their portfolio CLEVELAND, OH 6,5406.5k $323.2k $323.2k 0.07% Added +673 +673
83 Rothschild Wealth LLC 0.03% of their portfolio OAK BROOK, IL 6,0006.0k $296.5k $296.5k 0.03% New
84 AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio CARLSBAD, CA 5,8145.8k $287.4k $287.4k 0.01% Reduced -1.0k -1,007
85 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 5,7555.8k $284.4k $284.4k 0.00% Reduced -24.8k -24,843
86 U.S. Capital Wealth Advisors, LLC 0.01% of their portfolio AUSTIN, TX 5,5985.6k $276.7k $276.7k 0.01% New
87 Three Seasons Wealth, LLC 0.03% of their portfolio SALT LAKE CITY, UT 5,5705.6k $275.3k $275.3k 0.03% Unchanged
88 PFG Advisors 0.01% of their portfolio Phoenix, AZ 5,5115.5k $272.4k $272.4k 0.01% New
89 Ashton Thomas Private Wealth, LLC 0.01% of their portfolio SCOTTSDALE, AZ 5,3215.3k $263.0k $263.0k 0.01% New
90 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 4,9555.0k $244.9k $244.9k 0.00% Unchanged
91 RFG Advisory, LLC 0.00% of their portfolio BIRMINGHAM, AL 4,6834.7k $231.5k $231.5k 0.00% Reduced -1.8k -1,811
92 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.01% of their portfolio Westlake, OH 4,5184.5k $223.3k $223.3k 0.01% New
93 Old Port Advisors 0.05% of their portfolio PORTLAND, ME 4,5004.5k $222.4k $222.4k 0.05% New
94 Retirement Planning Group, LLC 0.01% of their portfolio LEAWOOD, KS 4,4924.5k $222.0k $222.0k 0.01% New
95 Visionary Wealth Advisors 0.01% of their portfolio O'FALLON, IL 4,4374.4k $219.3k $219.3k 0.01% New
96 MTM FINANCIAL GROUP, LLC 0.10% of their portfolio BETHLEHEM, PA 4,3504.3k $215.0k $215.0k 0.10% Unchanged
97 Merit Financial Group, LLC 0.00% of their portfolio ALPHARETTA, GA 4,1964.2k $207.4k $207.4k 0.00% New
98 First Heartland Consultants, Inc. 0.02% of their portfolio LAKE ST. LOUIS, MO 4,1844.2k $206.8k $206.8k 0.02% New
99 HARBOUR INVESTMENTS, INC. 0.00% of their portfolio MADISON, WI 3,9914.0k $197.3k $197.3k 0.00% Reduced -2.9k -2,897
100 SageView Advisory Group, LLC 0.01% of their portfolio Newport Beach, CA 3,7433.7k $185.0k $185.0k 0.01% Reduced -4.3k -4,321