INNOVATOR ETFS TRUST BOCT
US EQTY BUF OCT · ETP · CUSIP 45782C771
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $45.41.
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 55 |
| Q4 2022 | 77 |
| Q1 2023 | 77 |
| Q2 2023 | 69 |
| Q3 2023 | 66 |
| Q4 2023 | 88 |
| Q1 2024 | 90 |
| Q2 2024 | 90 |
| Q3 2024 | 83 |
| Q4 2024 | 99 |
| Q1 2025 | 96 |
| Q2 2025 | 90 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 28 | 31 |
| Q4 2023 | 50 | 19 |
| Q1 2024 | 26 | 38 |
| Q2 2024 | 11 | 39 |
| Q3 2024 | 29 | 36 |
| Q4 2024 | 51 | 22 |
| Q1 2025 | 31 | 39 |
| Q2 2025 | 21 | 43 |
Biggest buyers
| COMMONWEALTH EQUITY SERVICES, LLC | Added | +172.0k |
| Gradient Investments LLC | New | +20.9k |
| OLD MISSION CAPITAL LLC | Added | +18.6k |
| LPL Financial LLC | Added | +17.0k |
| TRUIST FINANCIAL CORP | Added | +7.5k |
| Cerity Partners LLC | Added | +7.5k |
| NewEdge Advisors, LLC | New | +5.0k |
| Advisory Services Network, LLC | New | +4.6k |
| Weaver Consulting Group | Added | +4.3k |
| CITADEL ADVISORS LLC | Added | +4.0k |
Biggest sellers
| Stuart Chaussee & Associates, Inc. | Sold out | -1.8m |
| Brookstone Capital Management | Reduced | -509.2k |
| GWN SECURITIES INC. | Sold out | -74.2k |
| OSAIC HOLDINGS, INC. | Reduced | -38.1k |
| Penserra Capital Management LLC | Reduced | -27.3k |
| Arkadios Wealth Advisors | Sold out | -20.5k |
| McAdam, LLC | Sold out | -18.7k |
| HighTower Advisors, LLC | Reduced | -17.8k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | -17.0k |
| CENTAURUS FINANCIAL, INC. | Sold out | -15.5k |
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
No one currently above 5% in the filings since 19 Dec 2024.
Fell to 5% or below in the last year: Brookstone Capital Management (1.7%, 2026-05-04)
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| COMMONWEALTH EQUITY SERVICES, LLC 0.05% of their portfolio | 855.4k $38.9m | Added +172.0k |
| Penserra Capital Management LLC 0.24% of their portfolio | 384.8k $17.5m | Reduced -27.3k |
| INTEGRAL INVESTMENT ADVISORS, INC. 3.44% of their portfolio | 264.9k $12.0m | Reduced -558 |
| Cetera Investment Advisers 0.01% of their portfolio | 171.9k $7.8m | Reduced -14.5k |
| HighTower Advisors, LLC 0.01% of their portfolio | 166.7k $7.6m | Reduced -17.8k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 148.2k $6.7m | Reduced -38.1k |
| CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio | 99.3k $4.5m | Reduced -1.0k |
| Cerity Partners LLC 0.01% of their portfolio | 93.9k $4.3m | Added +7.5k |
| LPL Financial LLC 0.00% of their portfolio | 75.5k $3.4m | Added +17.0k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 72.5k $3.3m | Added +710 |
| Fragasso Financial Advisors Inc 0.21% of their portfolio | 67.1k $3.0m | Reduced -7.6k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 63.7k $2.9m | Reduced -920 |
| Motiv8 Investments LLC 1.58% of their portfolio | 56.8k $2.6m | Added +1.6k |
| Berkshire Money Management, Inc. 0.27% of their portfolio | 56.4k $2.6m | Unchanged |
| Wealthquest Corp 0.17% of their portfolio | 46.0k $2.1m | Reduced -3.6k |
| OLD MISSION CAPITAL LLC 0.05% of their portfolio | 40.2k $1.8m | Added +18.6k |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.30% of their portfolio | 40.1k $1.8m | Reduced -120 |
| HFG Wealth Management, LLC 1.03% of their portfolio | 40.1k $1.7m | Added +296 |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 38.5k $1.8m | Reduced -2.6k |
| FSA Advisors, Inc. 1.41% of their portfolio | 38.1k $1.7m | Added +1.3k |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 37.8k $1.7m | Reduced -5.8k |
| Diversify Advisory Services, LLC 0.07% of their portfolio | 37.8k $1.8m | Reduced -2.5k |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 36.2k $1.6m | Added +7.5k |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 33.9k $1.5m | Added +2.7k |
| Beacon Pointe Advisors, LLC 0.02% of their portfolio | 32.7k $1.5m | Reduced -377 |
| Bison Wealth, LLC 0.10% of their portfolio | 29.1k $1.3m | Added +458 |
| First Commonwealth Financial Corp /PA/ 0.27% of their portfolio | 27.6k $1.3m | Reduced -3.2k |
| DAYMARK WEALTH PARTNERS, LLC 0.05% of their portfolio | 26.4k $1.2m | Unchanged |
| My Personal CFO, LLC 0.54% of their portfolio | 25.9k $1.2m | Unchanged |
| Bullseye Investment Management, LLC 0.66% of their portfolio | 25.9k $1.1m | Unchanged |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 24.5k $1.1m | Added +258 |
| Maltin Wealth Management, Inc. 0.48% of their portfolio | 23.5k $1.1m | Reduced -376 |
| Diligent Investors, LLC 0.24% of their portfolio | 21.9k $996.2k | Reduced -375 |
| Gradient Investments LLC 0.02% of their portfolio | 20.9k $948.3k | New |
| Brookstone Capital Management 0.01% of their portfolio | 20.7k $940.5k | Reduced -509.2k |
| Lantz Financial LLC 0.21% of their portfolio | 18.8k $855.5k | Unchanged |
| DHJJ Financial Advisors, Ltd. 0.30% of their portfolio | 18.3k $830.8k | Reduced -385 |
| Weaver Consulting Group 0.22% of their portfolio | 17.2k $780.0k | Added +4.3k |
| Sigma Planning Corp 0.02% of their portfolio | 17.0k $773.9k | Reduced -308 |
| Cresset Asset Management, LLC 0.00% of their portfolio | 15.3k $694.9k | Reduced -3.7k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 14.1k $641.6k | Added +4.0k |
| Krilogy Financial LLC 0.04% of their portfolio | 14.1k $640.2k | Reduced -3.0k |
| Valtinson Bruner Financial Planning LLC 0.19% of their portfolio | 13.6k $619.3k | Unchanged |
| BCS Wealth Management 0.12% of their portfolio | 12.3k $560.0k | Unchanged |
| Arax Advisory Partners 0.03% of their portfolio | 12.3k $558.2k | Reduced -118 |
| City Center Advisors, LLC 0.57% of their portfolio | 11.7k $530.9k | Reduced -842 |
| CoreCap Advisors, LLC 0.02% of their portfolio | 11.6k $528.7k | Reduced -561 |
| THOROUGHBRED FINANCIAL SERVICES, LLC 0.03% of their portfolio | 10.2k $461.0k | Unchanged |
| XML Financial, LLC 0.04% of their portfolio | 9.9k $451.2k | Unchanged |
| Summit Wealth Partners, LLC 0.08% of their portfolio | 9.6k $438.0k | Unchanged |
| BLAIR WILLIAM & CO/IL 0.00% of their portfolio | 8.9k $402.6k | Unchanged |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 8.8k $401.5k | Added +1.9k |
| Straight Path Wealth Management 0.13% of their portfolio | 8.6k $390.6k | Reduced -181 |
| PRINCIPAL SECURITIES, INC. 0.01% of their portfolio | 8.4k $383.6k | Reduced -22 |
| J.W. COLE ADVISORS, INC. 0.01% of their portfolio | 8.3k $377.5k | Unchanged |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 8.2k $370.8k | Unchanged |
| Bellwether Advisors, LLC 0.06% of their portfolio | 8.1k $370.3k | Unchanged |
| SageView Advisory Group, LLC 0.01% of their portfolio | 8.1k $374.5k | Unchanged |
| Trek Financial, LLC 0.02% of their portfolio | 8.0k $362.7k | Reduced -35 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 7.7k $350.9k | Reduced -17.0k |
| CreativeOne Wealth, LLC 0.01% of their portfolio | 7.6k $345.2k | Reduced -41 |
| Beacon Financial Advisory LLC 0.08% of their portfolio | 7.2k $327.0k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.01% of their portfolio | 6.9k $313.1k | Reduced -235 |
| AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 6.7k $302.9k | Unchanged |
| Spire Wealth Management 0.01% of their portfolio | 6.6k $301.2k | Reduced -4.4k |
| RFG Advisory, LLC 0.01% of their portfolio | 6.5k $296.1k | Reduced -10.6k |
| IFP Advisors, Inc 0.01% of their portfolio | 6.4k $291.9k | Added +1.5k |
| Siligmueller & Norvid Wealth Advisors LLC 0.11% of their portfolio | 6.0k $274.4k | Unchanged |
| Three Seasons Wealth, LLC 0.03% of their portfolio | 5.6k $253.2k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 5.0k $225.2k | New |
| Advisory Services Network, LLC 0.00% of their portfolio | 4.6k $212.3k | New |
| MORGAN STANLEY 0.00% of their portfolio | 4.1k $188.3k | Unchanged |
| BARCLAYS PLC 0.00% of their portfolio | 3.7k $168.4k | Added +264 |
| Wilmington Savings Fund Society, FSB 0.00% of their portfolio | 3.3k $150.8k | Unchanged |
| Wood Tarver Financial Group, LLC 0.04% of their portfolio | 2.7k $124.0k | Unchanged |
| Weaver Capital Management LLC 0.03% of their portfolio | 2.7k $123.3k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 2.4k $111.3k | Unchanged |
| IMG Wealth Management, Inc. 0.05% of their portfolio | 1.5k $68.2k | Reduced -18 |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 811 $36.9k | Added +170 |
| Sunbelt Securities, Inc. 0.00% of their portfolio | 750 $32.4k | Unchanged |
| Cape Investment Advisory, Inc. 0.01% of their portfolio | 600 $27.3k | Unchanged |
| CHAPMAN FINANCIAL GROUP, LLC 0.02% of their portfolio | 500 $22.7k | First filing |
| Financial Network Wealth Advisors LLC 0.03% of their portfolio | 468 $21.3k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 400 $18.2k | Unchanged |
| O'SHAUGHNESSY ASSET MANAGEMENT, LLC 0.00% of their portfolio | 139 $6.3k | Unchanged |
| Capital Investment Advisory Services, LLC 0.00% of their portfolio | 132 $6.0k | Unchanged |
| EverSource Wealth Advisors, LLC 0.00% of their portfolio | 100 $4.5k | Unchanged |
| Glen Eagle Advisors, LLC 0.00% of their portfolio | 100 $4.5k | Unchanged |
| Larson Financial Group LLC 0.00% of their portfolio | 71 $3.2k | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |