INNOVATOR ETFS TRUST BOCT
US EQTY BUF OCT · ETP · CUSIP 45782C771
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $40.47.
Trends to Q1 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 55 |
| Q4 2022 | 77 |
| Q1 2023 | 77 |
| Q2 2023 | 69 |
| Q3 2023 | 66 |
| Q4 2023 | 88 |
| Q1 2024 | 90 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 53 | 13 |
| Q1 2023 | 16 | 44 |
| Q2 2023 | 11 | 45 |
| Q3 2023 | 28 | 31 |
| Q4 2023 | 50 | 19 |
| Q1 2024 | 26 | 38 |
Biggest buyers
| Cetera Investment Advisers | New | +78.5k |
| Penserra Capital Management LLC | Added | +58.2k |
| McAdam, LLC | New | +19.1k |
| CoreCap Advisors, LLC | Added | +15.9k |
| Kestra Advisory Services, LLC | Added | +15.5k |
| JANE STREET GROUP, LLC | New | +14.5k |
| LPL Financial LLC | Added | +12.6k |
| RFG Advisory, LLC | New | +10.7k |
| INTEGRAL INVESTMENT ADVISORS, INC. | Added | +9.4k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | New | +8.8k |
Biggest sellers
| Brookstone Capital Management | Reduced | -188.6k |
| Wealthquest Corp | Reduced | -171.3k |
| Marathon Mission, Inc. | Sold out | -89.8k |
| Berkshire Money Management, Inc. | Reduced | -72.0k |
| Cetera Advisors LLC | Sold out | -68.9k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -23.5k |
| GOLDMAN SACHS GROUP INC | Sold out | -23.5k |
| Cetera Advisor Networks LLC | Sold out | -17.3k |
| OSAIC HOLDINGS, INC. | Reduced | -12.3k |
| Cambridge Investment Research Advisors, Inc. | Reduced | -9.2k |
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
No one currently above 5% in the filings since 19 Dec 2024.
Fell to 5% or below in the last year: Brookstone Capital Management (1.7%, 2026-05-04)
Holders, Q1 2024
| Manager | Shares | Change |
|---|---|---|
| COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio | 586.5k $23.7m | Reduced -23.5k |
| INTEGRAL INVESTMENT ADVISORS, INC. 3.99% of their portfolio | 238.1k $9.6m | Added +9.4k |
| Penserra Capital Management LLC 0.11% of their portfolio | 215.1k $8.7m | Added +58.2k |
| Ashton Thomas Private Wealth, LLC 0.41% of their portfolio | 175.2k $7.1m | Reduced -5.8k |
| HighTower Advisors, LLC 0.01% of their portfolio | 155.3k $6.3m | Added +2.3k |
| CAPTRUST FINANCIAL ADVISORS 0.02% of their portfolio | 144.2k $5.8m | Reduced -485 |
| Wealthquest Corp 0.38% of their portfolio | 88.7k $3.6m | Reduced -171.3k |
| Cetera Investment Advisers 0.01% of their portfolio | 78.5k $3.2m | New |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 75.4k $3.1m | Reduced -12.3k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 72.6k $2.9m | Reduced -4.0k |
| Fragasso Financial Advisors Inc 0.24% of their portfolio | 70.5k $2.9m | Unchanged |
| LPL Financial LLC 0.00% of their portfolio | 63.6k $2.6m | Added +12.6k |
| Berkshire Money Management, Inc. 0.30% of their portfolio | 62.0k $2.5m | Reduced -72.0k |
| Kestra Advisory Services, LLC 0.02% of their portfolio | 56.6k $2.3m | Added +15.5k |
| Cerity Partners LLC 0.01% of their portfolio | 53.0k $2.1m | Added +250 |
| Cresset Asset Management, LLC 0.01% of their portfolio | 49.8k $2.0m | Reduced -1 |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 47.8k $1.9m | Reduced -9.2k |
| Diversify Advisory Services, LLC 0.11% of their portfolio | 47.7k $1.9m | First filing |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.34% of their portfolio | 39.3k $1.6m | Reduced -761 |
| Diligent Investors, LLC 0.40% of their portfolio | 39.3k $1.6m | Unchanged |
| FSA Advisors, Inc. 1.60% of their portfolio | 37.0k $1.5m | Reduced -477 |
| Motiv8 Investments LLC 1.13% of their portfolio | 35.9k $1.5m | Added +3.4k |
| CoreCap Advisors, LLC 0.08% of their portfolio | 35.8k $1.4m | Added +15.9k |
| Beacon Pointe Advisors, LLC 0.01% of their portfolio | 28.2k $1.1m | Reduced -417 |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 26.2k $1.1m | Reduced -1.1k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 24.9k $1.0m | Added +6.8k |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 24.8k $1.0m | Reduced -16 |
| Maltin Wealth Management, Inc. 0.55% of their portfolio | 24.2k $977.4k | Unchanged |
| OLD MISSION CAPITAL LLC 0.02% of their portfolio | 23.3k $944.4k | Added +6.4k |
| Beacon Financial Advisory LLC 0.44% of their portfolio | 22.3k $903.2k | Reduced -1.8k |
| WPWealth LLP 0.23% of their portfolio | 21.6k $873.8k | Unchanged |
| Krilogy Financial LLC 0.06% of their portfolio | 20.3k $819.9k | Unchanged |
| First Commonwealth Financial Corp /PA/ 0.21% of their portfolio | 19.2k $777.8k | Added +2.4k |
| DHJJ Financial Advisors, Ltd. 0.34% of their portfolio | 19.2k $776.3k | Reduced -185 |
| McAdam, LLC 0.05% of their portfolio | 19.1k $771.0k | New |
| Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio | 18.9k $766.9k | Reduced -1 |
| My Personal CFO, LLC 0.43% of their portfolio | 18.3k $740.6k | Unchanged |
| Lantz Financial LLC 0.23% of their portfolio | 17.8k $719.4k | Reduced -92 |
| Sigma Planning Corp 0.02% of their portfolio | 17.6k $710.8k | Reduced -2.0k |
| Bedel Financial Consulting, Inc. 0.10% of their portfolio | 16.4k $663.7k | Reduced -61 |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 15.9k $643.0k | Added +147 |
| Spire Wealth Management 0.01% of their portfolio | 15.6k $632.5k | Reduced -3.3k |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 14.5k $587.3k | New |
| Valtinson Bruner Financial Planning LLC 0.25% of their portfolio | 14.3k $580.4k | Unchanged |
| Global Trust Asset Management, LLC 0.23% of their portfolio | 13.7k $554.4k | Unchanged |
| BCS Wealth Management 0.16% of their portfolio | 12.6k $510.0k | Reduced -1.4k |
| City Center Advisors, LLC 0.58% of their portfolio | 12.2k $492.6k | First filing |
| RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio | 11.8k $476.0k | Added +611 |
| Arax Advisory Partners 0.05% of their portfolio | 11.4k $460.7k | Reduced -80 |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 11.2k $455.0k | Added +4.3k |
| RFG Advisory, LLC 0.01% of their portfolio | 10.7k $434.9k | New |
| XML Financial, LLC 0.04% of their portfolio | 10.6k $428.7k | Added +90 |
| THOROUGHBRED FINANCIAL SERVICES, LLC 0.04% of their portfolio | 10.2k $411.0k | Unchanged |
| TOWNSQUARE CAPITAL LLC 0.01% of their portfolio | 10.0k $406.4k | Reduced -4.5k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 8.8k $358.0k | New |
| Atria Wealth Solutions, Inc. 0.00% of their portfolio | 8.1k $329.5k | New |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 7.9k $320.4k | Reduced -6.8k |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 7.1k $287.1k | Unchanged |
| Brookstone Capital Management 0.01% of their portfolio | 7.1k $287.0k | Reduced -188.6k |
| AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio | 7.0k $283.9k | Unchanged |
| Betterment LLC 0.00% of their portfolio | 6.4k $258.0k | Reduced -260 |
| Continuum Advisory, LLC 0.04% of their portfolio | 6.3k $256.0k | Reduced -424 |
| Straight Path Wealth Management 0.14% of their portfolio | 6.0k $242.8k | Unchanged |
| Trek Financial, LLC 0.02% of their portfolio | 5.8k $236.8k | Unchanged |
| Epic Trust Investment Advisors, LLC 0.28% of their portfolio | 5.7k $229.3k | Unchanged |
| Three Seasons Wealth, LLC 0.16% of their portfolio | 5.6k $224.8k | Unchanged |
| Vantage Financial Partners, LLC 0.06% of their portfolio | 5.5k $222.3k | Reduced -323 |
| Stratos Wealth Advisors, LLC 0.01% of their portfolio | 5.3k $212.7k | Unchanged |
| IFP Advisors, Inc 0.01% of their portfolio | 5.0k $203.8k | Unchanged |
| Weaver Consulting Group 0.07% of their portfolio | 5.0k $201.8k | New |
| Weaver Capital Management LLC 0.04% of their portfolio | 3.1k $125.3k | New |
| PRINCIPAL SECURITIES, INC. 0.00% of their portfolio | 2.9k $117.7k | Unchanged |
| BENJAMIN F. EDWARDS & COMPANY, INC. 0.00% of their portfolio | 2.6k $105.0k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 2.4k $99.1k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 2.4k $97.0k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 1.9k $75.2k | Added +619 |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 1.1k $46.2k | Reduced -900 |
| UBS Group AG 0.00% of their portfolio | 818 $33.1k | Added +774 |
| Sunbelt Securities, Inc. 0.00% of their portfolio | 750 $30.4k | Unchanged |
| Capital Analysts, LLC 0.00% of their portfolio | 616 $25.0k | Unchanged |
| Cape Investment Advisory, Inc. 0.01% of their portfolio | 600 $24.3k | Unchanged |
| BLAIR WILLIAM & CO/IL 0.00% of their portfolio | 562 $22.7k | Unchanged |
| Householder Group Estate & Retirement Specialist, LLC 0.01% of their portfolio | 458 $18.5k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 400 $16.2k | Unchanged |
| Caitlin John, LLC 0.01% of their portfolio | 370 $15.0k | Unchanged |
| Larson Financial Group LLC 0.00% of their portfolio | 254 $10.3k | Unchanged |
| EverSource Wealth Advisors, LLC 0.00% of their portfolio | 100 $4.0k | Unchanged |
| Glen Eagle Advisors, LLC 0.00% of their portfolio | 100 $4.0k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 45 $1.8k | New |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio | 0 $0 | Unchanged |