Vault-13

INNOVATOR ETFS TRUST BOCT

US EQTY BUF OCT · ETP · CUSIP 45782C771

88 institutional holders +22 vs Q3 2023
3,572,2193.6m shares reported held*
$137.4mreported value*
21 new 29 added 17 reduced 2 sold out net bought ≈ $11.6m (+301.3k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $38.47.

Trends to Q4 2023

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 55Q4 22: 77Q1 23: 77Q2 23: 69Q3 23: 66Q4 23: 8888Q3 22Q4 22Q1 23Q2 23Q3 23Q4 23
Numbers
QuarterHolders
Q3 202255
Q4 202277
Q1 202377
Q2 202369
Q3 202366
Q4 202388

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q4 22: 53 bought or addedQ4 22: 13 cut or sold outQ4 22Q1 23: 16 bought or addedQ1 23: 44 cut or sold outQ1 23Q2 23: 11 bought or addedQ2 23: 45 cut or sold outQ2 23Q3 23: 28 bought or addedQ3 23: 31 cut or sold outQ3 23Q4 23: 50 bought or addedQ4 23: 19 cut or sold outQ4 23
Numbers
QuarterBought or addedCut or sold out
Q4 20225313
Q1 20231644
Q2 20231145
Q3 20232831
Q4 20235019

Biggest buyers

COMMONWEALTH EQUITY SERVICES, LLC Added +90,804+90.8k
Ashton Thomas Private Wealth, LLC Added +52,134+52.1k
INTEGRAL INVESTMENT ADVISORS, INC. Added +49,914+49.9k
GOLDMAN SACHS GROUP INC New +23,469+23.5k
Penserra Capital Management LLC Added +22,962+23.0k
LPL Financial LLC Added +22,305+22.3k
Brookstone Capital Management Added +21,857+21.9k
Fragasso Financial Advisors Inc Added +19,571+19.6k
Spire Wealth Management New +18,925+18.9k
Cerity Partners LLC Added +18,207+18.2k

Biggest sellers

Berkshire Money Management, Inc. Reduced -95,107-95.1k
Wealthquest Corp Reduced -72,231-72.2k
ENVESTNET ASSET MANAGEMENT INC Reduced -17,299-17.3k
Cetera Advisor Networks LLC Reduced -12,289-12.3k
CITADEL ADVISORS LLC Reduced -8,671-8.7k
SageView Advisory Group, LLC Sold out -6,202-6.2k
AE Wealth Management LLC Sold out -5,823-5.8k
Kestra Advisory Services, LLC Reduced -3,290-3.3k
Krilogy Financial LLC Reduced -2,395-2.4k
Betterment LLC Reduced -1,107-1.1k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (1.7%, 2026-05-04)

Holders, Q4 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio WALTHAM, MA 609,977610.0k $23.5m $23.5m 0.04% Added +90.8k +90,804
2 Wealthquest Corp 1.11% of their portfolio CINCINNATI, OH 260,056260.1k $10.0m $10.0m 1.11% Reduced -72.2k -72,231
3 INTEGRAL INVESTMENT ADVISORS, INC. 5.61% of their portfolio TURLOCK, CA 228,608228.6k $8.8m $8.8m 5.61% Added +49.9k +49,914
4 Brookstone Capital Management 0.15% of their portfolio WHEATON, IL 195,692195.7k $7.5m $7.5m 0.15% Added +21.9k +21,857
5 Ashton Thomas Private Wealth, LLC 0.44% of their portfolio SCOTTSDALE, AZ 181,002181.0k $7.0m $7.0m 0.44% Added +52.1k +52,134
6 Penserra Capital Management LLC 0.11% of their portfolio ORINDA, CA 156,833156.8k $6.0m $6.0m 0.11% Added +23.0k +22,962
7 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 152,956153.0k $5.9m $5.9m 0.01% Added +6.0k +6,004
8 CAPTRUST FINANCIAL ADVISORS 0.02% of their portfolio RALEIGH, NC 144,716144.7k $5.6m $5.6m 0.02% Added +2.5k +2,509
9 Berkshire Money Management, Inc. 0.69% of their portfolio DALTON, MA 134,070134.1k $5.2m $5.2m 0.69% Reduced -95.1k -95,107
10 Marathon Mission, Inc. 2.87% of their portfolio ALBANY, NY 89,80289.8k $3.5m $3.5m 2.87% Reduced -63 -63
11 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 87,73287.7k $3.4m $3.4m 0.01% Added +10.3k +10,341
12 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 76,61476.6k $2.9m $2.9m 0.00% Reduced -17.3k -17,299
13 Fragasso Financial Advisors Inc 0.25% of their portfolio SEWICKLEY, PA 70,45770.5k $2.7m $2.7m 0.25% Added +19.6k +19,571
14 DFPG INVESTMENTS, LLC 0.21% of their portfolio SANDY, UT 70,11670.1k $2.7m $2.7m 0.21% Reduced -885 -885
15 Cetera Advisors LLC 0.04% of their portfolio DENVER, CO 68,90268.9k $2.7m $2.7m 0.04% Added +7.9k +7,916
16 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 56,94256.9k $2.2m $2.2m 0.01% Added +6.7k +6,749
17 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 52,77752.8k $2.0m $2.0m 0.01% Added +18.2k +18,207
18 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 51,00151.0k $2.0m $2.0m 0.00% Added +22.3k +22,305
19 Cresset Asset Management, LLC 0.01% of their portfolio Chicago, IL 49,83549.8k $1.9m $1.9m 0.01% Added +9.5k +9,486
20 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 41,08141.1k $1.6m $1.6m 0.01% Reduced -3.3k -3,290
21 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.37% of their portfolio BLUE BELL, PA 40,09940.1k $1.5m $1.5m 0.37% Added +2.4k +2,439
22 Diligent Investors, LLC 0.42% of their portfolio REDLANDS, CA 39,32839.3k $1.5m $1.5m 0.42% Reduced -12 -12
23 FSA Advisors, Inc. 1.78% of their portfolio TROY, MI 37,46237.5k $1.4m $1.4m 1.78% First filing
24 Motiv8 Investments LLC 1.12% of their portfolio PORT ST. LUCIE, FL 32,46932.5k $1.2m $1.2m 1.12% First filing
25 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 28,57028.6k $1.1m $1.1m 0.01% Added +359 +359
26 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 27,29427.3k $1.1m $1.1m 0.00% Added +577 +577
27 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 24,78324.8k $953.4k $953.4k 0.00% Unchanged
28 Maltin Wealth Management, Inc. 0.59% of their portfolio RIDGEWOOD, NJ 24,15124.2k $929.1k $929.1k 0.59% Reduced -814 -814
29 Beacon Financial Advisory LLC 0.45% of their portfolio CLEVELAND, OH 24,08024.1k $926.4k $926.4k 0.45% Added +4.0k +3,980
30 GOLDMAN SACHS GROUP INC 0.00% of their portfolio NEW YORK, NY 23,46923.5k $902.9k $902.9k 0.00% New
31 WPWealth LLP 0.26% of their portfolio FORT WORTH, TX 21,59121.6k $830.6k $830.6k 0.26% Unchanged
32 Krilogy Financial LLC 0.07% of their portfolio ST. LOUIS, MO 20,26020.3k $779.4k $779.4k 0.07% Reduced -2.4k -2,395
33 CoreCap Advisors, LLC 0.05% of their portfolio SOUTHFIELD, MI 19,87719.9k $764.7k $764.7k 0.05% Added +1.4k +1,368
34 Sigma Planning Corp 0.06% of their portfolio ANN ARBOR, MI 19,55819.6k $752.4k $752.4k 0.06% Added +7.6k +7,556
35 DHJJ Financial Advisors, Ltd. 0.35% of their portfolio NAPERVILLE, IL 19,36819.4k $745.1k $745.1k 0.35% Added +701 +701
36 Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio ST. PETERSBURG, FL 18,95119.0k $729.0k $729.0k 0.00% Added +3.1k +3,062
37 Spire Wealth Management 0.02% of their portfolio MCLEAN, VA 18,92518.9k $736.2k $736.2k 0.02% New
38 My Personal CFO, LLC 0.46% of their portfolio VANCOUVER, WA 18,30018.3k $704.0k $704.0k 0.46% Unchanged
39 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 18,11818.1k $697.0k $697.0k 0.00% New
40 Lantz Financial LLC 0.25% of their portfolio NAPERVILLE, IL 17,86917.9k $687.4k $687.4k 0.25% Added +1.3k +1,254
41 Cetera Advisor Networks LLC 0.00% of their portfolio EL SEGUNDO, CA 17,31017.3k $665.9k $665.9k 0.00% Reduced -12.3k -12,289
42 OLD MISSION CAPITAL LLC 0.02% of their portfolio CHICAGO, IL 16,95016.9k $652.1k $652.1k 0.02% New
43 First Commonwealth Financial Corp /PA/ 0.20% of their portfolio Indiana, PA 16,80816.8k $646.6k $646.6k 0.20% Added +1.5k +1,545
44 Bedel Financial Consulting, Inc. 0.12% of their portfolio INDIANAPOLIS, IN 16,46116.5k $633.2k $633.2k 0.12% Reduced -446 -446
45 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 15,74815.7k $606.0k $606.0k 0.00% Added +7.3k +7,336
46 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 14,76614.8k $568.0k $568.0k 0.00% Reduced -8.7k -8,671
47 TOWNSQUARE CAPITAL LLC 0.01% of their portfolio Lehi, UT 14,57214.6k $560.6k $560.6k 0.01% Added +6.5k +6,546
48 Valtinson Bruner Financial Planning LLC 0.28% of their portfolio NEW BRIGHTON, MN 14,34214.3k $551.7k $551.7k 0.28% Added +2.4k +2,443
49 BCS Wealth Management 0.20% of their portfolio JOHNSON CITY, TN 14,01914.0k $539.0k $539.0k 0.20% New
50 Global Trust Asset Management, LLC 0.23% of their portfolio PALM BEACH GARDENS, FL 13,70013.7k $527.0k $527.0k 0.23% Unchanged
51 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 11,46411.5k $441.0k $441.0k 0.05% Reduced -368 -368
52 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 11,15211.2k $429.0k $429.0k 0.00% Unchanged
53 XML Financial, LLC 0.04% of their portfolio BETHESDA, MD 10,50310.5k $404.0k $404.0k 0.04% Unchanged
54 THOROUGHBRED FINANCIAL SERVICES, LLC 0.03% of their portfolio BRENTWOOD, TN 10,16310.2k $390.0k $390.0k 0.03% Unchanged
55 AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio CARLSBAD, CA 7,6037.6k $292.5k $292.5k 0.01% New
56 Snowden Capital Advisors LLC 0.01% of their portfolio New York, NY 7,0937.1k $272.9k $272.9k 0.01% New
57 AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio DALLAS, TX 7,0157.0k $269.9k $269.9k 0.00% Reduced -1.0k -1,012
58 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 6,9767.0k $268.0k $268.0k 0.00% New
59 Continuum Advisory, LLC 0.04% of their portfolio EAGLE, ID 6,7046.7k $257.9k $257.9k 0.04% New
60 Betterment LLC 0.00% of their portfolio NEW YORK, NY 6,6266.6k $255.0k $255.0k 0.00% Reduced -1.1k -1,107
61 Straight Path Wealth Management 0.14% of their portfolio Jenison, MI 6,0006.0k $230.8k $230.8k 0.14% Unchanged
62 Trek Financial, LLC 0.02% of their portfolio Scottsdale, AZ 5,8505.8k $225.1k $225.1k 0.02% New
63 Vantage Financial Partners, LLC 0.07% of their portfolio ELM GROVE, WI 5,8175.8k $223.8k $223.8k 0.07% New
64 Epic Trust Investment Advisors, LLC 0.29% of their portfolio RICHLAND, WA 5,6655.7k $217.9k $217.9k 0.29% Unchanged
65 Three Seasons Wealth, LLC 0.19% of their portfolio SALT LAKE CITY, UT 5,5705.6k $214.3k $214.3k 0.19% New
66 Stratos Wealth Advisors, LLC 0.01% of their portfolio BEACHWOOD, OH 5,2565.3k $202.2k $202.2k 0.01% New
67 IFP Advisors, Inc 0.01% of their portfolio TAMPA, FL 5,0365.0k $193.7k $193.7k 0.01% Added +90 +90
68 PRINCIPAL SECURITIES, INC. 0.00% of their portfolio DES MOINES, IA 2,9082.9k $111.9k $111.9k 0.00% First filing
69 BENJAMIN F. EDWARDS & COMPANY, INC. 0.00% of their portfolio ST. LOUIS, MO 2,5962.6k $100.0k $100.0k 0.00% Unchanged
70 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 2,4492.4k $94.2k $94.2k 0.00% Added +832 +832
71 HARBOUR INVESTMENTS, INC. 0.00% of their portfolio MADISON, WI 2,3962.4k $92.2k $92.2k 0.00% New
72 AdvisorNet Financial, Inc 0.01% of their portfolio MINNETONKA, MN 2,0412.0k $78.5k $78.5k 0.01% Reduced -463 -463
73 Advisory Services Network, LLC 0.00% of their portfolio ATLANTA, GA 1,4201.4k $54.6k $54.6k 0.00% New
74 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 1,2381.2k $47.6k $47.6k 0.00% New
75 Sunbelt Securities, Inc. 0.00% of their portfolio HOUSTON, TX 750750 $28.9k $28.9k 0.00% Unchanged
76 Capital Analysts, LLC 0.00% of their portfolio FORT WASHINGTON, PA 616616 $24.0k $24.0k 0.00% Unchanged
77 Cape Investment Advisory, Inc. 0.01% of their portfolio MCDONOUGH, GA 600600 $23.1k $23.1k 0.01% Unchanged
78 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 562562 $21.6k $21.6k 0.00% New
79 Householder Group Estate & Retirement Specialist, LLC 0.01% of their portfolio SCOTTSDALE, AZ 458458 $17.0k $17.0k 0.01% New
80 CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio KOKOMO, IN 400400 $15.4k $15.4k 0.00% New
81 Caitlin John, LLC 0.01% of their portfolio BRIGHTON, MI 370370 $14.2k $14.2k 0.01% First filing
82 Larson Financial Group LLC 0.00% of their portfolio ST LOUIS, MO 254254 $9.8k $9.8k 0.00% Unchanged
83 EverSource Wealth Advisors, LLC 0.00% of their portfolio BIRMINGHAM, AL 100100 $3.8k $3.8k 0.00% Unchanged
84 Glen Eagle Advisors, LLC 0.00% of their portfolio KINGSTON, NJ 100100 $3.8k $3.8k 0.00% Unchanged
85 US BANCORP \DE\ 0.00% of their portfolio MINNEAPOLIS, MN 5656 $2.2k $2.2k 0.00% New
86 UBS Group AG 0.00% of their portfolio ZURICH, V8 4444 $1.7k $1.7k 0.00% New
87 FMR LLC 0.00% of their portfolio BOSTON, MA 11 $38 $38 0.00% Reduced -2 -2
88 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged