INNOVATOR ETFS TRUST IJUL
INTRNL DEV JULY · ETP · CUSIP 45782C722
93
institutional holders
+1 vs Q1 2025
2.9m
shares reported held*
$93.7mreported value*
10 new
21 added
30 reduced
10 sold out
net sold ≈ $4.3m (-134.6k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $31.93.
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 55 |
| Q4 2022 | 60 |
| Q1 2023 | 64 |
| Q2 2023 | 61 |
| Q3 2023 | 75 |
| Q4 2023 | 84 |
| Q1 2024 | 78 |
| Q2 2024 | 82 |
| Q3 2024 | 85 |
| Q4 2024 | 87 |
| Q1 2025 | 92 |
| Q2 2025 | 93 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 54 | 13 |
| Q4 2023 | 22 | 36 |
| Q1 2024 | 21 | 51 |
| Q2 2024 | 24 | 42 |
| Q3 2024 | 42 | 25 |
| Q4 2024 | 22 | 47 |
| Q1 2025 | 27 | 44 |
| Q2 2025 | 31 | 40 |
Biggest buyers
| OSAIC HOLDINGS, INC. | Added | +55.8k |
| Straight Path Wealth Management | New | +33.2k |
| Americana Partners, LLC | Added | +32.9k |
| Merit Financial Group, LLC | New | +28.5k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +20.0k |
| Long Island Wealth Management, Inc. | Added | +16.9k |
| Schneider Downs Wealth Management Advisors, LP | New | +15.4k |
| LPL Financial LLC | Added | +15.2k |
| JPMORGAN CHASE & CO | Added | +13.3k |
| TRUIST FINANCIAL CORP | New | +10.7k |
Biggest sellers
| HighTower Advisors, LLC | Reduced | -155.8k |
| CORRADO ADVISORS, LLC | Reduced | -107.0k |
| OLD MISSION CAPITAL LLC | Sold out | -32.0k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -19.5k |
| Berger Financial Group, Inc | Reduced | -17.8k |
| SageView Advisory Group, LLC | Sold out | -17.7k |
| BLAIR WILLIAM & CO/IL | Reduced | -13.1k |
| CITADEL ADVISORS LLC | Sold out | -10.5k |
| HFG Wealth Management, LLC | Sold out | -9.8k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Sold out | -7.8k |
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 231.1k $7.4m | Added +55.8k |
| Berger Financial Group, Inc 0.41% of their portfolio | 198.8k $6.3m | Reduced -17.8k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 187.2k $6.0m | Added +20.0k |
| Global Strategic Investment Solutions, LLC 0.53% of their portfolio | 154.2k $4.9m | Reduced -5.0k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 153.0k $4.9m | Reduced -19.5k |
| BLAIR WILLIAM & CO/IL 0.01% of their portfolio | 150.3k $4.8m | Reduced -13.1k |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 147.0k $4.7m | Added +8.8k |
| Cetera Investment Advisers 0.01% of their portfolio | 114.5k $3.7m | Reduced -5.1k |
| Americana Partners, LLC 0.09% of their portfolio | 85.3k $2.7m | Added +32.9k |
| Bedel Financial Consulting, Inc. 0.36% of their portfolio | 81.8k $2.6m | Unchanged |
| Stratos Wealth Advisors, LLC 0.13% of their portfolio | 74.3k $2.4m | Reduced -4.9k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.06% of their portfolio | 66.5k $2.1m | Reduced -69 |
| HighTower Advisors, LLC 0.00% of their portfolio | 56.4k $1.8m | Reduced -155.8k |
| Lantz Financial LLC 0.43% of their portfolio | 54.2k $1.7m | Added +43 |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 50.7k $1.6m | Reduced -4.2k |
| Long Island Wealth Management, Inc. 0.80% of their portfolio | 47.9k $1.5m | Added +16.9k |
| Cypress Wealth Services, LLC 0.26% of their portfolio | 46.3k $1.5m | Unchanged |
| WorthPointe, LLC 0.61% of their portfolio | 45.4k $1.4m | Reduced -1.4k |
| Strategic Blueprint, LLC 0.07% of their portfolio | 43.0k $1.4m | Reduced -4.9k |
| PRINCIPAL SECURITIES, INC. 0.03% of their portfolio | 42.2k $1.3m | Reduced -114 |
| Diligent Investors, LLC 0.31% of their portfolio | 41.6k $1.3m | Reduced -638 |
| Siligmueller & Norvid Wealth Advisors LLC 0.47% of their portfolio | 38.0k $1.2m | Unchanged |
| LPL Financial LLC 0.00% of their portfolio | 36.1k $1.2m | Added +15.2k |
| Straight Path Wealth Management 0.36% of their portfolio | 33.2k $1.1m | New |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 30.7k $979.2k | Added +6.5k |
| AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio | 30.4k $970.6k | Added +2.3k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 29.2k $929.8k | Added +67 |
| OneDigital Investment Advisors LLC 0.01% of their portfolio | 28.9k $921.5k | Added +3.9k |
| Merit Financial Group, LLC 0.01% of their portfolio | 28.5k $909.8k | New |
| Ifrah Financial Services, Inc. 0.23% of their portfolio | 26.0k $830.0k | Reduced -326 |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 24.6k $785.1k | Unchanged |
| M Holdings Securities, Inc. 0.13% of their portfolio | 23.2k $742.0k | Added +1.7k |
| Triad Wealth Partners, LLC 0.15% of their portfolio | 23.1k $737.7k | Added +9.5k |
| WEALTHGARDEN F.S. LLC 0.59% of their portfolio | 22.5k $708.5k | Reduced -1.4k |
| Clear Point Advisors Inc. 0.60% of their portfolio | 22.3k $711.7k | Unchanged |
| BCS Wealth Management 0.15% of their portfolio | 21.3k $679.0k | Reduced -2.5k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 21.1k $674.0k | Reduced -471 |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 19.5k $622.0k | Unchanged |
| IFP Advisors, Inc 0.02% of their portfolio | 19.4k $619.0k | Reduced -50 |
| DHJJ Financial Advisors, Ltd. 0.21% of their portfolio | 18.6k $592.6k | Reduced -193 |
| FOUNDERS FINANCIAL SECURITIES LLC 0.04% of their portfolio | 17.2k $548.8k | Added +3.9k |
| Jacobi Capital Management LLC 0.04% of their portfolio | 16.6k $529.0k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 16.1k $512.6k | Added +13.3k |
| Cerity Partners LLC 0.00% of their portfolio | 16.0k $510.7k | Reduced -1.7k |
| Schneider Downs Wealth Management Advisors, LP 0.07% of their portfolio | 15.4k $493.0k | New |
| NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.03% of their portfolio | 15.2k $487.1k | Unchanged |
| Composition Wealth, LLC 0.01% of their portfolio | 13.1k $418.9k | Unchanged |
| SIGNATUREFD, LLC 0.01% of their portfolio | 12.5k $400.3k | Unchanged |
| Compass Advisory Group LLC 0.12% of their portfolio | 12.3k $393.8k | Unchanged |
| Forvis Mazars Wealth Advisors, LLC 0.01% of their portfolio | 11.9k $381.5k | Reduced -903 |
| CYPRESS FINANCIAL PLANNING LLC 0.12% of their portfolio | 11.3k $361.7k | Reduced -157 |
| NorthCrest Asset Manangement, LLC 0.01% of their portfolio | 10.8k $343.8k | Unchanged |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 10.7k $343.2k | New |
| Allworth Financial LP 0.00% of their portfolio | 10.4k $332.9k | Unchanged |
| CWM, LLC 0.00% of their portfolio | 9.4k $301.0k | Added +2.3k |
| Tradition Wealth Management, LLC 0.02% of their portfolio | 9.3k $296.2k | Unchanged |
| Advus Financial Partners, LLC 0.07% of their portfolio | 9.1k $292.0k | New |
| Kingsview Wealth Management, LLC 0.00% of their portfolio | 9.1k $291.6k | Added +794 |
| BENJAMIN EDWARDS INC 0.00% of their portfolio | 8.9k $285.4k | New |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 8.8k $282.5k | Reduced -300 |
| BAILARD, INC. 0.01% of their portfolio | 8.5k $272.3k | Unchanged |
| Summit Wealth Partners, LLC 0.05% of their portfolio | 8.5k $271.3k | Reduced -1.2k |
| GILL CAPITAL PARTNERS, LLC 0.08% of their portfolio | 8.2k $262.1k | Unchanged |
| IHT Wealth Management, LLC 0.01% of their portfolio | 7.9k $253.1k | New |
| NewEdge Advisors, LLC 0.00% of their portfolio | 7.7k $244.8k | Unchanged |
| Chicago Partners Investment Group LLC 0.01% of their portfolio | 7.5k $241.3k | Unchanged |
| CORRADO ADVISORS, LLC 0.14% of their portfolio | 7.3k $233.5k | Reduced -107.0k |
| Fragasso Financial Advisors Inc 0.01% of their portfolio | 6.9k $219.8k | Unchanged |
| PFG Advisors 0.01% of their portfolio | 6.5k $208.2k | New |
| First Commonwealth Financial Corp /PA/ 0.04% of their portfolio | 6.5k $208.0k | Reduced -1.9k |
| CHAPMAN FINANCIAL GROUP, LLC 0.12% of their portfolio | 4.5k $144.7k | First filing |
| Capital Analysts, LLC 0.00% of their portfolio | 4.5k $145.0k | Unchanged |
| MAI Capital Management 0.00% of their portfolio | 4.2k $134.3k | Added +1.3k |
| UBS Group AG 0.00% of their portfolio | 4.2k $133.9k | Reduced -1.5k |
| AlphaCore Capital LLC 0.00% of their portfolio | 3.4k $108.6k | Reduced -200 |
| NBT BANK, N.A. 0.01% of their portfolio | 3.1k $98.4k | Unchanged |
| Sunbelt Securities, Inc. 0.01% of their portfolio | 3.0k $83.5k | Unchanged |
| Capital Investment Advisory Services, LLC 0.01% of their portfolio | 3.0k $95.8k | Unchanged |
| CoreCap Advisors, LLC 0.00% of their portfolio | 3.0k $94.8k | Added +1.8k |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 2.5k $80.6k | Reduced -5.3k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 2.0k $64.0k | Added +1.0k |
| PFS Partners, LLC 0.03% of their portfolio | 1.7k $55.1k | New |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 1.5k $48.1k | Reduced -1.9k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 1.5k $47.1k | Unchanged |
| HARBOR INVESTMENT ADVISORY, LLC 0.00% of their portfolio | 1.1k $35.5k | Unchanged |
| Financial Network Wealth Advisors LLC 0.04% of their portfolio | 982 $31.4k | Added +95 |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 770 $24.6k | Unchanged |
| Compass Financial Services Inc 0.00% of their portfolio | 255 $8.1k | Unchanged |
| ASSETMARK, INC 0.00% of their portfolio | 165 $5.3k | Unchanged |
| AE Wealth Management LLC 0.00% of their portfolio | 23 $735 | Unchanged |
| US BANCORP \DE\ 0.00% of their portfolio | 16 $511 | New |
| Archer Investment Corp 0.00% of their portfolio | 9 $287 | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |