INNOVATOR ETFS TRUST EJUL
EMRGNG MKT JULY · ETP · CUSIP 45782C714
75
institutional holders
+0 vs Q1 2026
1.7m
shares reported held*
$52.9mreported value*
10 new
23 added
23 reduced
7 sold out
net sold ≈ $2.5m (-63.8k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $30.80.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 31 |
| Q4 2022 | 43 |
| Q1 2023 | 42 |
| Q2 2023 | 46 |
| Q3 2023 | 54 |
| Q4 2023 | 55 |
| Q1 2024 | 56 |
| Q2 2024 | 57 |
| Q3 2024 | 62 |
| Q4 2024 | 63 |
| Q1 2025 | 65 |
| Q2 2025 | 59 |
| Q3 2025 | 68 |
| Q4 2025 | 70 |
| Q1 2026 | 75 |
| Q2 2026 | 75 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 33 | 22 |
| Q4 2024 | 17 | 34 |
| Q1 2025 | 17 | 30 |
| Q2 2025 | 22 | 32 |
| Q3 2025 | 34 | 25 |
| Q4 2025 | 18 | 34 |
| Q1 2026 | 22 | 31 |
| Q2 2026 | 33 | 30 |
Biggest buyers
| RAYMOND JAMES FINANCIAL INC | Added | +36.4k |
| NorthCrest Asset Manangement, LLC | New | +22.1k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | Added | +17.6k |
| OSAIC HOLDINGS, INC. | Added | +15.5k |
| Simplicity Wealth,LLC | New | +13.1k |
| CORRADO ADVISORS, LLC | Added | +11.9k |
| LPL Financial LLC | Added | +11.3k |
| Cambridge Investment Research Advisors, Inc. | Added | +11.1k |
| MAI Capital Management | New | +10.5k |
| HB Wealth Management, LLC | New | +9.1k |
Biggest sellers
| 3EDGE Asset Management, LP | Sold out | -92.7k |
| HFG Wealth Management, LLC | Reduced | -69.1k |
| JANE STREET GROUP, LLC | Reduced | -57.0k |
| OLD MISSION CAPITAL LLC | Sold out | -22.6k |
| CITADEL ADVISORS LLC | Sold out | -20.5k |
| Kestra Advisory Services, LLC | Reduced | -15.9k |
| Schneider Downs Wealth Management Advisors, LP | Sold out | -10.2k |
| Ameritas Advisory Services, LLC | Sold out | -7.1k |
| Stratos Wealth Advisors, LLC | Reduced | -3.7k |
| Berger Financial Group, Inc | Reduced | -3.6k |
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| CORRADO ADVISORS, LLC 1.86% of their portfolio | 129.5k $4.0m | Added +11.9k |
| Berger Financial Group, Inc 0.19% of their portfolio | 117.3k $3.7m | Reduced -3.6k |
| Liberty Atlantic Advisors LLC 2.01% of their portfolio | 89.2k $2.8m | Reduced -2.9k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 74.6k $2.3m | Added +6.5k |
| Stratos Wealth Advisors, LLC 0.12% of their portfolio | 70.6k $2.2m | Reduced -3.7k |
| Signal Advisors Wealth, LLC 0.10% of their portfolio | 60.9k $1.9m | Added +3.2k |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 60.5k $1.9m | Added +15.5k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 59.9k $1.9m | Reduced -15.9k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 58.0k $1.8m | Added +36.4k |
| Cetera Investment Advisers 0.00% of their portfolio | 54.1k $1.7m | Added +3.5k |
| PRINCIPAL SECURITIES, INC. 0.02% of their portfolio | 50.3k $1.6m | Added +2.6k |
| Diligent Investors, LLC 0.33% of their portfolio | 46.8k $1.5m | Reduced -6 |
| Triad Wealth Partners, LLC 0.08% of their portfolio | 43.6k $1.3m | Reduced -1.9k |
| BFI Wealth Solutions, LLC 0.99% of their portfolio | 42.9k $1.3m | Added +6.3k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 40.5k $569.6k | Added +17.6k |
| LPL Financial LLC 0.00% of their portfolio | 35.4k $1.1m | Added +11.3k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 35.0k $1.1m | Added +3.7k |
| Cape Investment Advisory, Inc. 0.24% of their portfolio | 28.9k $903.6k | Added +300 |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 28.5k $892.0k | Added +11.1k |
| Advus Financial Partners, LLC 0.19% of their portfolio | 27.3k $852.7k | Reduced -100 |
| Jacobi Capital Management LLC 0.04% of their portfolio | 25.2k $785.8k | Unchanged |
| Straight Path Wealth Management 0.17% of their portfolio | 23.3k $729.0k | Added +1.8k |
| HighTower Advisors, LLC 0.00% of their portfolio | 22.6k $704.6k | Added +6.4k |
| NorthCrest Asset Manangement, LLC 0.02% of their portfolio | 22.1k $680.3k | New |
| WorthPointe, LLC 0.17% of their portfolio | 21.6k $674.0k | Reduced -738 |
| Helium Advisors LLC 0.52% of their portfolio | 20.1k $629.2k | Unchanged |
| PFG Advisors 0.03% of their portfolio | 19.7k $615.6k | Reduced -119 |
| IFP Advisors, Inc 0.01% of their portfolio | 19.7k $615.5k | Added +2.2k |
| Tradition Wealth Management, LLC 0.04% of their portfolio | 19.6k $611.6k | Unchanged |
| Ifrah Financial Services, Inc. 0.15% of their portfolio | 19.5k $608.4k | Reduced -129 |
| WPWealth LLP 0.09% of their portfolio | 18.9k $589.5k | Unchanged |
| FOUNDERS FINANCIAL SECURITIES LLC 0.03% of their portfolio | 18.2k $568.9k | Added +2.1k |
| SIGNATUREFD, LLC 0.01% of their portfolio | 18.1k $566.1k | Unchanged |
| Cornerstone Wealth, LLC/TN 0.28% of their portfolio | 17.9k $546.0k | Added +8.8k |
| Arlington Capital Management, Inc. 0.31% of their portfolio | 15.8k $492.1k | Added +2.0k |
| HFG Wealth Management, LLC 0.48% of their portfolio | 15.3k $479.0k | Reduced -69.1k |
| World Investment Advisors 0.01% of their portfolio | 15.3k $477.8k | Reduced -1.1k |
| Capital Analysts, LLC 0.01% of their portfolio | 14.3k $447.0k | Reduced -2.6k |
| Trek Financial, LLC 0.02% of their portfolio | 13.7k $429.4k | Added +6.1k |
| Faithward Advisors, LLC 0.05% of their portfolio | 13.5k $421.8k | Reduced -45 |
| Simplicity Wealth,LLC 0.01% of their portfolio | 13.1k $407.7k | New |
| MAI Capital Management 0.00% of their portfolio | 10.5k $328.1k | New |
| WealthPlan Investment Management, LLC 0.02% of their portfolio | 10.3k $321.7k | Added +310 |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 10.2k $318.0k | Unchanged |
| Global Strategic Investment Solutions, LLC 0.03% of their portfolio | 10.1k $314.8k | Unchanged |
| Opus Financial Solutions LLC 0.25% of their portfolio | 9.9k $309.4k | Reduced -2.6k |
| HB Wealth Management, LLC 0.00% of their portfolio | 9.1k $283.3k | New |
| NewEdge Advisors, LLC 0.00% of their portfolio | 8.7k $270.5k | Reduced -1.3k |
| First Commonwealth Financial Corp /PA/ 0.04% of their portfolio | 8.3k $259.2k | New |
| ACCESS FINANCIAL SERVICES, INC. 0.08% of their portfolio | 8.2k $255.6k | New |
| BENJAMIN EDWARDS INC 0.00% of their portfolio | 8.0k $251.3k | Reduced -39 |
| Vantage Point Financial LLC 0.07% of their portfolio | 7.8k $243.6k | New |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 7.8k $243.0k | Reduced -57.0k |
| OneDigital Investment Advisors LLC 0.00% of their portfolio | 7.8k $242.5k | Unchanged |
| US BANCORP \DE\ 0.00% of their portfolio | 6.8k $213.4k | New |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 6.8k $212.7k | Reduced -1.4k |
| WINNACLE WEALTH LLC 0.14% of their portfolio | 6.7k $207.9k | Reduced -158 |
| CoreCap Advisors, LLC 0.01% of their portfolio | 6.4k $200.4k | Unchanged |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 6.4k $198.7k | Added +3.3k |
| FIDUCIARY FINANCIAL ADVISORS 0.02% of their portfolio | 6.3k $196.8k | New |
| Smallwood Wealth Investment Management, LLC 0.08% of their portfolio | 6.0k $188.3k | New |
| GILL CAPITAL PARTNERS, LLC 0.03% of their portfolio | 4.1k $128.7k | Reduced -800 |
| AE Wealth Management LLC 0.00% of their portfolio | 4.0k $124.0k | Reduced -21 |
| NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO 0.00% of their portfolio | 1.6k $51.3k | Added +607 |
| DHJJ Financial Advisors, Ltd. 0.01% of their portfolio | 1.4k $43.3k | Unchanged |
| PlanVest Financial, Inc 0.02% of their portfolio | 1.2k $36.0k | Unchanged |
| Capital Investment Advisory Services, LLC 0.00% of their portfolio | 1.1k $34.3k | Unchanged |
| RED REEF ADVISORS LLC 0.01% of their portfolio | 500 $15.6k | Unchanged |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 391 $12.2k | Unchanged |
| Ashton Thomas Private Wealth, LLC 0.00% of their portfolio | 217 $6.8k | Unchanged |
| Financial Network Wealth Advisors LLC 0.01% of their portfolio | 166 $5.2k | Unchanged |
| Allworth Financial LP 0.00% of their portfolio | 149 $4.7k | Reduced -352 |
| JDM Financial Group LLC 0.00% of their portfolio | 71 $2.2k | Unchanged |
| EverSource Wealth Advisors, LLC 0.00% of their portfolio | 21 $656 | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 0 $22 | Unchanged |