Vault-13

INNOVATOR ETFS TRUST BAUG

US EQUT BUFR AUG · ETP · CUSIP 45782C698

95 institutional holders +4 vs Q1 2025
2,382,4022.4m shares reported held*
$109.6mreported value*
9 new 12 added 39 reduced 7 sold out net sold ≈ $11.4m (-247.0k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $46.00.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 64Q4 22: 64Q1 23: 67Q2 23: 72Q3 23: 86Q4 23: 104Q1 24: 92Q2 24: 89Q3 24: 95Q4 24: 99Q1 25: 91Q2 25: 9595Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202264
Q4 202264
Q1 202367
Q2 202372
Q3 202386
Q4 2023104
Q1 202492
Q2 202489
Q3 202495
Q4 202499
Q1 202591
Q2 202595

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q3 23: 60 bought or addedQ3 23: 20 cut or sold outQ4 23: 49 bought or addedQ4 23: 33 cut or sold outQ4 23Q1 24: 26 bought or addedQ1 24: 60 cut or sold outQ2 24: 10 bought or addedQ2 24: 66 cut or sold outQ2 24Q3 24: 53 bought or addedQ3 24: 29 cut or sold outQ4 24: 24 bought or addedQ4 24: 40 cut or sold outQ4 24Q1 25: 17 bought or addedQ1 25: 53 cut or sold outQ2 25: 21 bought or addedQ2 25: 46 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20236020
Q4 20234933
Q1 20242660
Q2 20241066
Q3 20245329
Q4 20242440
Q1 20251753
Q2 20252146

Biggest buyers

Kestra Advisory Services, LLC Added +64,689+64.7k
OLD MISSION CAPITAL LLC Added +24,121+24.1k
Sunbelt Securities, Inc. Added +18,610+18.6k
Rockefeller Capital Management L.P. Added +13,015+13.0k
Stuart Chaussee & Associates, Inc. New +11,806+11.8k
Cetera Investment Advisers Added +8,973+9.0k
MGO ONE SEVEN LLC New +8,680+8.7k
Cerity Partners LLC Added +7,024+7.0k
TRUIST FINANCIAL CORP New +5,725+5.7k
WOLVERINE TRADING, LLC New +5,639+5.6k

Biggest sellers

Janney Montgomery Scott LLC Reduced -227,563-227.6k
OSAIC HOLDINGS, INC. Reduced -65,661-65.7k
Penserra Capital Management LLC Reduced -27,556-27.6k
Cambridge Investment Research Advisors, Inc. Reduced -23,938-23.9k
HighTower Advisors, LLC Reduced -16,580-16.6k
RFG Advisory, LLC Sold out -11,086-11.1k
B. Riley Wealth Advisors, Inc. Sold out -10,134-10.1k
Buska Wealth Management, LLC Reduced -7,092-7.1k
GWN SECURITIES INC. Sold out -6,580-6.6k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -5,889-5.9k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (20.6%, 2026-09-02)

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Penserra Capital Management LLC 0.24% of their portfolio ORINDA, CA 381,429381.4k $17.6m $17.6m 0.24% Reduced -27.6k -27,556
2 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 239,872239.9k $11.0m $11.0m 0.01% Reduced -5.9k -5,889
3 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 171,134171.1k $7.9m $7.9m 0.01% Reduced -65.7k -65,661
4 Kestra Advisory Services, LLC 0.03% of their portfolio AUSTIN, TX 127,091127.1k $5.8m $5.8m 0.03% Added +64.7k +64,689
5 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 112,978113.0k $5.2m $5.2m 0.01% Added +7.0k +7,024
6 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 107,235107.2k $4.9m $4.9m 0.00% Added +2.1k +2,107
7 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 67,60667.6k $3.1m $3.1m 0.00% Reduced -16.6k -16,580
8 Diligent Investors, LLC 0.61% of their portfolio REDLANDS, CA 56,35056.4k $2.6m $2.6m 0.61% Reduced -517 -517
9 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 52,63452.6k $2.4m $2.4m 0.00% Reduced -2.0k -1,984
10 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 46,22546.2k $2.1m $2.1m 0.00% Added +9.0k +8,973
11 OLD MISSION CAPITAL LLC 0.06% of their portfolio CHICAGO, IL 45,00145.0k $2.1m $2.1m 0.06% Added +24.1k +24,121
12 Beacon Pointe Advisors, LLC 0.02% of their portfolio NEWPORT BEACH, CA 39,87639.9k $1.8m $1.8m 0.02% Reduced -644 -644
13 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 39,03939.0k $1.8m $1.8m 0.00% Reduced -1.7k -1,732
14 CHAPMAN FINANCIAL GROUP, LLC 1.39% of their portfolio KAILUA, HI 35,54535.5k $1.6m $1.6m 1.39% First filing
15 Snowden Capital Advisors LLC 0.05% of their portfolio New York, NY 35,26735.3k $1.6m $1.6m 0.05% Unchanged
16 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 34,32334.3k $1.6m $1.6m 0.00% Reduced -227.6k -227,563
17 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.26% of their portfolio BLUE BELL, PA 34,14934.1k $1.6m $1.6m 0.26% Unchanged
18 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 31,81631.8k $1.5m $1.5m 0.00% Reduced -23.9k -23,938
19 FSA Advisors, Inc. 1.00% of their portfolio TROY, MI 26,63926.6k $1.2m $1.2m 1.00% Reduced -400 -400
20 Rockefeller Capital Management L.P. 0.00% of their portfolio NEW YORK, NY 26,03026.0k $1.2m $1.2m 0.00% Added +13.0k +13,015
21 Buska Wealth Management, LLC 0.31% of their portfolio WAUSAU, WI 24,82024.8k $1.1m $1.1m 0.31% Reduced -7.1k -7,092
22 Beacon Financial Advisory LLC 0.29% of their portfolio CLEVELAND, OH 24,25624.3k $1.1m $1.1m 0.29% Reduced -2.3k -2,315
23 INTEGRAL INVESTMENT ADVISORS, INC. 0.31% of their portfolio TURLOCK, CA 23,84423.8k $1.1m $1.1m 0.31% Unchanged
24 CreativeOne Wealth, LLC 0.03% of their portfolio OVERLAND PARK, KS 23,84323.8k $1.1m $1.1m 0.03% Reduced -503 -503
25 Fragasso Financial Advisors Inc 0.07% of their portfolio SEWICKLEY, PA 22,92122.9k $1.1m $1.1m 0.07% Unchanged
26 World Investment Advisors 0.02% of their portfolio LINCROFT, NJ 22,12522.1k $1.0m $1.0m 0.02% Reduced -4.2k -4,233
27 Sunbelt Securities, Inc. 0.08% of their portfolio HOUSTON, TX 22,01622.0k $959.5k $959.5k 0.08% Added +18.6k +18,610
28 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 21,51421.5k $990.1k $990.1k 0.00% Added +3.4k +3,383
29 CoreCap Advisors, LLC 0.04% of their portfolio SOUTHFIELD, MI 21,48321.5k $988.7k $988.7k 0.04% Reduced -1.6k -1,565
30 DHJJ Financial Advisors, Ltd. 0.32% of their portfolio NAPERVILLE, IL 19,15619.2k $881.6k $881.6k 0.32% Reduced -40 -40
31 Trek Financial, LLC 0.05% of their portfolio Scottsdale, AZ 17,53817.5k $807.1k $807.1k 0.05% Reduced -1.1k -1,129
32 Lantz Financial LLC 0.20% of their portfolio NAPERVILLE, IL 17,06317.1k $785.2k $785.2k 0.20% Unchanged
33 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 15,68915.7k $722.0k $722.0k 0.00% Reduced -1.5k -1,506
34 Brookstone Capital Management 0.01% of their portfolio WHEATON, IL 14,74814.7k $678.7k $678.7k 0.01% Reduced -1.4k -1,420
35 Strategic Blueprint, LLC 0.03% of their portfolio ATLANTA, GA 14,45214.5k $665.1k $665.1k 0.03% Reduced -89 -89
36 BCS Wealth Management 0.14% of their portfolio JOHNSON CITY, TN 13,70113.7k $631.0k $631.0k 0.14% Reduced -1.2k -1,167
37 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 13,15613.2k $605.4k $605.4k 0.00% Reduced -20 -20
38 Arax Advisory Partners 0.03% of their portfolio NEW YORK, NY 13,15113.2k $605.2k $605.2k 0.03% Reduced -1.1k -1,082
39 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 13,03713.0k $600.0k $600.0k 0.02% Reduced -289 -289
40 EverSource Wealth Advisors, LLC 0.03% of their portfolio BIRMINGHAM, AL 12,40712.4k $571.0k $571.0k 0.03% Reduced -655 -655
41 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 11,90811.9k $548.0k $548.0k 0.00% Added +3.7k +3,741
42 PRINCIPAL SECURITIES, INC. 0.01% of their portfolio DES MOINES, IA 11,86011.9k $545.8k $545.8k 0.01% Reduced -559 -559
43 Stuart Chaussee & Associates, Inc. 0.12% of their portfolio BEVERLY HILLS, CA 11,80611.8k $543.3k $543.3k 0.12% New
44 WealthShield Partners, LLC 0.07% of their portfolio CARY, NC 11,80111.8k $543.1k $543.1k 0.07% Unchanged
45 Outlook Wealth Advisors, LLC 0.14% of their portfolio SHENANDOAH, TX 11,73211.7k $539.9k $539.9k 0.14% Unchanged
46 Berkshire Money Management, Inc. 0.06% of their portfolio DALTON, MA 11,67211.7k $537.1k $537.1k 0.06% Reduced -14 -14
47 Visionary Wealth Advisors 0.03% of their portfolio O'FALLON, IL 11,65511.7k $536.4k $536.4k 0.03% Reduced -66 -66
48 CRA Financial Services, LLC 0.08% of their portfolio NORTHFIELD, NJ 11,63911.6k $535.6k $535.6k 0.08% Unchanged
49 UBS Group AG 0.00% of their portfolio ZURICH, V8 11,57011.6k $532.5k $532.5k 0.00% Added +4.1k +4,054
50 Weaver Consulting Group 0.14% of their portfolio HUNTINGTON BEACH, CA 11,07611.1k $509.7k $509.7k 0.14% Unchanged
51 Foundations Investment Advisors, LLC 0.01% of their portfolio PHOENIX, AZ 10,57410.6k $486.6k $486.6k 0.01% Reduced -2.3k -2,324
52 MGO ONE SEVEN LLC 0.01% of their portfolio Beachwood, OH 8,6808.7k $399.5k $399.5k 0.01% New
53 CENTRAL VALLEY ADVISORS, LLC 0.13% of their portfolio SACRAMENTO, CA 8,5748.6k $394.6k $394.6k 0.13% Unchanged
54 CROSSPOINT FINANCIAL, LLC 1.05% of their portfolio TUSTIN, CA 8,5488.5k $393.4k $393.4k 1.05% Reduced -112 -112
55 Pinnacle Wealth Management Group, Inc. 0.22% of their portfolio PLYMOUTH, MI 8,4508.4k $388.9k $388.9k 0.22% Unchanged
56 Valtinson Bruner Financial Planning LLC 0.12% of their portfolio NEW BRIGHTON, MN 8,2298.2k $378.7k $378.7k 0.12% Unchanged
57 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio PLYMOUTH, MN 8,0388.0k $373.1k $373.1k 0.00% Unchanged
58 Secure Asset Management, LLC 0.07% of their portfolio Troy, MI 8,0268.0k $369.4k $369.4k 0.07% Reduced -525 -525
59 Share Andrew L. 0.25% of their portfolio MANCHESTER, NH 7,7767.8k $357.9k $357.9k 0.25% Unchanged
60 Chicago Partners Investment Group LLC 0.01% of their portfolio CHICAGO, IL 7,7107.7k $363.2k $363.2k 0.01% Unchanged
61 IFP Advisors, Inc 0.01% of their portfolio TAMPA, FL 7,5867.6k $349.1k $349.1k 0.01% Added +1.0k +1,028
62 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 7,0067.0k $322.4k $322.4k 0.01% Unchanged
63 IMG Wealth Management, Inc. 0.24% of their portfolio JACKSONVILLE, FL 6,6846.7k $307.6k $307.6k 0.24% Unchanged
64 Orion Porfolio Solutions, LLC 0.00% of their portfolio OMAHA, NE 6,6486.6k $305.9k $305.9k 0.00% Added +142 +142
65 First Commonwealth Financial Corp /PA/ 0.06% of their portfolio Indiana, PA 6,2816.3k $289.1k $289.1k 0.06% Unchanged
66 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 5,7255.7k $263.5k $263.5k 0.00% New
67 WOLVERINE TRADING, LLC 0.01% of their portfolio CHICAGO, IL 5,6395.6k $258.4k $258.4k 0.01% New
68 VISTA INVESTMENT MANAGEMENT 0.09% of their portfolio PITTSBURGH, PA 5,4805.5k $252.2k $252.2k 0.09% Unchanged
69 Spire Wealth Management 0.01% of their portfolio MCLEAN, VA 5,3955.4k $248.3k $248.3k 0.01% Unchanged
70 RPS ADVISORY SOLUTIONS LLC 0.12% of their portfolio LOUISVILLE, KY 4,7404.7k $218.1k $218.1k 0.12% Reduced -800 -800
71 PFG Advisors 0.01% of their portfolio Phoenix, AZ 4,6364.6k $213.3k $213.3k 0.01% Reduced -1.3k -1,318
72 Sowell Financial Services LLC 0.01% of their portfolio NORTH LITTLE ROCK, AR 4,6244.6k $212.8k $212.8k 0.01% New
73 ACAS, LLC 0.14% of their portfolio RANCHO SANTA FE, CA 4,3354.3k $207.6k $207.6k 0.14% New
74 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 4,3074.3k $198.2k $198.2k 0.00% Reduced -224 -224
75 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 4,1494.1k $190.9k $190.9k 0.00% Reduced -4.4k -4,392
76 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 3,6063.6k $165.9k $165.9k 0.00% Reduced -128 -128
77 Bellwether Advisors, LLC 0.02% of their portfolio LINCOLN, NE 2,8472.8k $131.0k $131.0k 0.02% Unchanged
78 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 1,7501.8k $80.5k $80.5k 0.00% Unchanged
79 WELLS FARGO & COMPANY/MN 0.00% of their portfolio SAN FRANCISCO, CA 1,3671.4k $62.9k $62.9k 0.00% New
80 Financial Network Wealth Advisors LLC 0.07% of their portfolio MURRAY, UT 1,1691.2k $53.8k $53.8k 0.07% Unchanged
81 Compass Financial Services Inc 0.02% of their portfolio WEST DES MOINES, IA 1,0341.0k $47.6k $47.6k 0.02% Unchanged
82 OLIVER LAGORE VANVALIN INVESTMENT GROUP 0.01% of their portfolio FLINT, MI 865865 $36.7k $36.7k 0.01% First filing
83 CURIO WEALTH, LLC 0.01% of their portfolio ANNAPOLIS, MD 636636 $29.3k $29.3k 0.01% New
84 JDM Financial Group LLC 0.01% of their portfolio AUSTIN, TX 456456 $21.0k $21.0k 0.01% Unchanged
85 Capital Analysts, LLC 0.00% of their portfolio FORT WASHINGTON, PA 444444 $20.0k $20.0k 0.00% Unchanged
86 GAMMA Investing LLC 0.00% of their portfolio FOSTER CITY, CA 433433 $19.9k $19.9k 0.00% New
87 Larson Financial Group LLC 0.00% of their portfolio ST LOUIS, MO 403403 $18.5k $18.5k 0.00% Unchanged
88 CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio KOKOMO, IN 400400 $18.4k $18.4k 0.00% Reduced -200 -200
89 Integrity Financial Corp /WA 0.01% of their portfolio JACKSON, WY 372372 $17.1k $17.1k 0.01% Unchanged
90 AdvisorNet Financial, Inc 0.00% of their portfolio MINNETONKA, MN 363363 $16.7k $16.7k 0.00% Unchanged
91 ASSETMARK, INC 0.00% of their portfolio CONCORD, CA 300300 $13.8k $13.8k 0.00% Unchanged
92 EVOLUTION WEALTH MANAGEMENT INC. 0.01% of their portfolio FORT MYERS, FL 9090 $4.1k $4.1k 0.01% First filing
93 Wood Tarver Financial Group, LLC 0.00% of their portfolio BOISE, ID 7979 $3.0k $3.0k 0.00% Unchanged
94 Farther Finance Advisors, LLC 0.00% of their portfolio SAN FRANCISCO, CA 7070 $3.2k $3.2k 0.00% Reduced -90 -90
95 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged